Norwood
Norwood is the UK's oldest Jewish charity, providing residential care, supported living, children and family services, and short breaks for neurodiverse adults, children, and Jewish families across multiple CQC-registered properties in London and Berkshire.
- Company typePrivate
- Founded1795
- HeadquartersStanmore, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Norwood does
Norwood is the UK's oldest Jewish charity, founded in 1795 and operating under Royal Patronage since 1815, headquartered in Stanmore. It delivers residential care, supported living, children and family services, and short breaks primarily for neurodiverse adults and children, people with learning disabilities, and Jewish families across the UK Jewish community. Operations span multiple CQC-registered properties across London and Berkshire, supported by a workforce of 5,001–10,000 employees under CEO Naomi Dickson. The organization is a registered charity in England (no. 1059050) and a company limited by guarantee (no. 3263519).
Its service model is structured around regulated, place-based care delivery: CQC-licensed residential homes provide 24/7 support, supported living schemes offer tenancies with varying levels of assistance, and community-based family services deliver short breaks, parenting support, and children services. The underlying 'technology' is the licensed care infrastructure itself — physical capacity, trained care staff, safeguarding and rostering systems, and statutory reporting — rather than a software platform. In July 2026 Norwood extended its reach beyond its own service users by launching the 'We Connect Families' partnership with 11 UK Jewish charities to coordinate family support across the community.
The business model is a non-profit charity model with a hybrid income base. Statutory commissioning — local authority and NHS contracts for residential and supported living places — covers the bulk of regulated care operating costs. Voluntary income from donations, challenge events, and legacy giving funds community programs, capital projects, and family services that are not fully publicly funded. Family contributions and grants supplement the mix. As a charity, surpluses are reinvested into service capacity rather than distributed.
Norwood firmographics
Firmographics- Name
- Norwood
- Legal name
- Norwood Ravenswood
- Website
- https://norwood.org.uk
- Company type
- Private
- Founded year
- 1795
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Norwood is the UK's oldest Jewish charity, providing residential care, supported living, children and family services, and short breaks for neurodiverse adults, children, and Jewish families across multiple CQC-registered properties in London and Berkshire.
- Ownership category
- akta.pro rank
Norwood industry classification
Industry- Product category
- Social Care Services for People with Learning Disabilities
- NAICS
- Residential Intellectual and Developmental Disability Facilities (623210), Individual and Family Services (6241), Other Individual and Family Services (62419)
- SIC
- Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082)
- akta.pro primary industry
- Down Syndrome & Intellectual/Developmental Disabilities (IDD) Childcare (HSAAAIAC)
Keywords
Where Norwood is headquartered
LocationHeadquarters
- HQ city
- Stanmore
- HQ country
- United Kingdom
- HQ region
- Europe
Offices10 records
Markets served
Norwood business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others, Technology or R&D
Revenue model
- Donations and Philanthropy: Norwood raises funds through individual donations, major donor programmes, trusts and foundations, and corporate philanthropy. Donations are processed via the website and the charity publishes gender pay gap and modern slavery statements indicating governance transparency.
- Gifts in Wills (Legacy Giving): Norwood actively promotes legacy giving, encouraging supporters to leave a gift to the charity in their will as a key fundraising mechanism.
- Charity Challenges and Events: Participants pay a registration fee (e.g., £25 for half marathons) and are set a minimum fundraising target (e.g., £350) for challenge events. Norwood also organises the annual Distressed Investing Dinner as a premium fundraising event.
- Social Care Commissioning (Local Authority / NHS): Residential and supported living placements are typically funded by professional commissioning bodies — local authorities, clinical commissioning groups, or health services. Costs vary based on individual needs assessment.
- Volunteering: Norwood engages volunteers across its services and fundraising activities, providing free labour to support operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Residential care placement — costs assessed individually |
| Other | Multi-year contract | Supported living placement — tenancy plus care charges |
| Unit Pricing | Pay-as-you-go | Fundraising challenge event — registration fee + fundraising target |
| Unit Pricing | Pay-as-you-go | Fundraising challenge event — registration fee + fundraising target |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Norwood product offering
Product offeringCore offering
Norwood is a UK Jewish social care charity delivering 24-hour residential homes, supported living services, children and family support, and respite short breaks for neurodiverse adults with learning disabilities and their families. Services are delivered through CQC-registered care homes in North London and Berkshire, complemented by the We Connect Families single-access partnership co-led with ten other Jewish charities. Operations are funded through local authority/NHS commissioning, donations, philanthropy, legacy giving and fundraising events.
Product overview
Norwood is a charitable organization offering a portfolio of social care and support services rather than a technology product or platform. The organization provides Adult Services (comprising Residential Living and Supported Living programs), Children & Family Services, and Short Breaks. These services are delivered through a network of care homes and community partnerships. We Connect Families represents a collaborative initiative with other Jewish charities to provide coordinated family support through a single access point. Norwood does not offer a technology product, software platform, or API-based services.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Living
Quantifiable outcome
- Station Road residential home rated Outstanding for Responsive by CQC (inspection December 2025)
- +1 more outcomes
Companies that use Norwood
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Norwood technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Norwood partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- We Connect Families PartnershipcoreNorwood leads the We Connect Families initiative — a community-wide single-access service for Jewish families seeking support for children, young people and family life. Delivered in partnership with ten other trusted Jewish community organisations: Kisharon Langdon, Camp Simcha, Jami, Jewish Care's mental health service, Jewish Women's Aid, Jewish Family Centre, KEF Kids, Hand in Hand, Arts Therapies for Children, GIFT, and Noa. Families call 020 8264 6222 or visit weconnectfamilies.org.uk for triage and signposting. This is Norwood's flagship community collaboration initiative, representing a significant step forward in cross-charity partnership within the UK Jewish community.
Scale indicators5 records
Recent moves5 records
Expansion highlights4 records
Norwood competitors and assessment
Company assessmentDirect peers
- Jami: UK Jewish mental health charity supporting people with complex mental health needs. Direct peer as a We Connect Families partner with overlapping referral pipeline and community-based service delivery.
- Jewish Care: The largest UK Jewish social-care charity, serving older people, people with dementia and those with mental health needs. Direct peer because both serve the UK Jewish community with residential, community and family support services.
- Jewish Women's Aid: UK Jewish charity supporting women and children affected by domestic abuse. Direct peer as a We Connect Families partner and notably the previous employer of Norwood's CEO, indicating tight ecosystem ties.
- Kisharon Langdon: UK charity supporting Jewish children and adults with learning disabilities and autism. Direct peer given overlapping learning-disability specialism and joint participation in the We Connect Families partnership.
- Camp Simcha: UK charity supporting Jewish children with serious medical conditions and their families. Direct peer given shared family-services focus and co-membership in the We Connect Families network.
Broad incumbents
- Community Integrated Care: One of the UK's largest social care providers, delivering residential and supported living services for people with learning disabilities and complex needs. Broad incumbent that competes for local-authority contracts nationwide.
- Mencap: The UK's leading learning-disability charity, providing services, advice and advocacy nationally. Broad incumbent because it competes for local authority contracts in the same learning-disability space but serves the entire UK population rather than the Jewish community.
- United Response: National UK charity supporting people with learning disabilities, autism and mental health needs through personalised support and supported living. Broad incumbent that overlaps on supported-living commissioning routes.
- Sense: UK charity supporting people who are deafblind or have complex disabilities including learning disabilities. Broad incumbent in the same specialist disability commissioning market with overlapping complex-needs residential services.
- Hft (Henshaws): National UK charity providing residential and supported living for people with learning disabilities. Broad incumbent that competes for the same council-commissioned placements but across a much wider geography and population.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Norwood social profiles
Digital presenceNorwood financial estimates
Financial estimateRevenue estimate
Valuation estimate
Norwood leadership team
Management profileNumber of profiles
Profiles2 records
Norwood funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Norwood M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Norwood
What does Norwood do?
Norwood is a UK Jewish social care charity delivering 24-hour residential homes, supported living services, children and family support, and respite short breaks for neurodiverse adults with learning disabilities and their families. Services are delivered through CQC-registered care homes in North London and Berkshire, complemented by the We Connect Families single-access partnership co-led with ten other Jewish charities. Operations are funded through local authority/NHS commissioning, donations, philanthropy, legacy giving and fundraising events.
Is Norwood a public or private company?
Norwood is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Norwood founded?
Norwood was founded in 1795. It employs 1 to 10 people.
Where is Norwood based?
Norwood is headquartered in Stanmore, United Kingdom, in the Europe region.
How does Norwood make money?
Five revenue lines are on record. Donations and Philanthropy is the primary driver. The others are gifts in Wills (Legacy Giving), charity Challenges and Events, social Care Commissioning (Local Authority / NHS) and volunteering.
Who are Norwood's main competitors?
Direct peers on record are Jami, Jewish Care, Jewish Women's Aid, Kisharon Langdon and Camp Simcha. Broad incumbents are Community Integrated Care, Mencap, United Response, Sense and Hft (Henshaws).
Does Norwood have an API?
No public API is recorded for Norwood.
What industry is Norwood in?
Norwood's product category is Social Care Services for People with Learning Disabilities. Its primary akta.pro industry code is HSAAAIAC, Down Syndrome & Intellectual/Developmental Disabilities (IDD) Childcare. Its NAICS code is 623210 and its SIC code is 8300.