Norwood

What Norwood does

Norwood is the UK's oldest Jewish charity, founded in 1795 and operating under Royal Patronage since 1815, headquartered in Stanmore. It delivers residential care, supported living, children and family services, and short breaks primarily for neurodiverse adults and children, people with learning disabilities, and Jewish families across the UK Jewish community. Operations span multiple CQC-registered properties across London and Berkshire, supported by a workforce of 5,001–10,000 employees under CEO Naomi Dickson. The organization is a registered charity in England (no. 1059050) and a company limited by guarantee (no. 3263519).

Its service model is structured around regulated, place-based care delivery: CQC-licensed residential homes provide 24/7 support, supported living schemes offer tenancies with varying levels of assistance, and community-based family services deliver short breaks, parenting support, and children services. The underlying 'technology' is the licensed care infrastructure itself — physical capacity, trained care staff, safeguarding and rostering systems, and statutory reporting — rather than a software platform. In July 2026 Norwood extended its reach beyond its own service users by launching the 'We Connect Families' partnership with 11 UK Jewish charities to coordinate family support across the community.

The business model is a non-profit charity model with a hybrid income base. Statutory commissioning — local authority and NHS contracts for residential and supported living places — covers the bulk of regulated care operating costs. Voluntary income from donations, challenge events, and legacy giving funds community programs, capital projects, and family services that are not fully publicly funded. Family contributions and grants supplement the mix. As a charity, surpluses are reinvested into service capacity rather than distributed.

Name

Norwood

Legal name

Norwood Ravenswood

Website

https://norwood.org.uk

Company type

Private

Founded year

1795

Operating status

Operating

Headcount range

1–10 employees

Short description

Norwood is the UK's oldest Jewish charity, providing residential care, supported living, children and family services, and short breaks for neurodiverse adults, children, and Jewish families across multiple CQC-registered properties in London and Berkshire.

Ownership category

akta.pro rank

Product category

Social Care Services for People with Learning Disabilities

NAICS

Residential Intellectual and Developmental Disability Facilities (623210), Individual and Family Services (6241), Other Individual and Family Services (62419)

SIC

Services-Social Services (8300), Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082)

akta.pro primary industry

Down Syndrome & Intellectual/Developmental Disabilities (IDD) Childcare (HSAAAIAC)

Keywords

• Social care services
• Residential care homes
• Supported living services
• Learning disability support
• Children family services

Headquarters

HQ city

Stanmore

HQ country

United Kingdom

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Donations and Philanthropy: Norwood raises funds through individual donations, major donor programmes, trusts and foundations, and corporate philanthropy. Donations are processed via the website and the charity publishes gender pay gap and modern slavery statements indicating governance transparency.
2. Gifts in Wills (Legacy Giving): Norwood actively promotes legacy giving, encouraging supporters to leave a gift to the charity in their will as a key fundraising mechanism.
3. Charity Challenges and Events: Participants pay a registration fee (e.g., £25 for half marathons) and are set a minimum fundraising target (e.g., £350) for challenge events. Norwood also organises the annual Distressed Investing Dinner as a premium fundraising event.
4. Social Care Commissioning (Local Authority / NHS): Residential and supported living placements are typically funded by professional commissioning bodies — local authorities, clinical commissioning groups, or health services. Costs vary based on individual needs assessment.
5. Volunteering: Norwood engages volunteers across its services and fundraising activities, providing free labour to support operations.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

Norwood is a UK Jewish social care charity delivering 24-hour residential homes, supported living services, children and family support, and respite short breaks for neurodiverse adults with learning disabilities and their families. Services are delivered through CQC-registered care homes in North London and Berkshire, complemented by the We Connect Families single-access partnership co-led with ten other Jewish charities. Operations are funded through local authority/NHS commissioning, donations, philanthropy, legacy giving and fundraising events.

Product overview

Norwood is a charitable organization offering a portfolio of social care and support services rather than a technology product or platform. The organization provides Adult Services (comprising Residential Living and Supported Living programs), Children & Family Services, and Short Breaks. These services are delivered through a network of care homes and community partnerships. We Connect Families represents a collaborative initiative with other Jewish charities to provide coordinated family support through a single access point. Norwood does not offer a technology product, software platform, or API-based services.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Living

Quantifiable outcome

• Station Road residential home rated Outstanding for Responsive by CQC (inspection December 2025)
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• We Connect Families PartnershipcoreStrategic or Co-development Partner · 3 July 2026Norwood leads the We Connect Families initiative — a community-wide single-access service for Jewish families seeking support for children, young people and family life. Delivered in partnership with ten other trusted Jewish community organisations: Kisharon Langdon, Camp Simcha, Jami, Jewish Care's mental health service, Jewish Women's Aid, Jewish Family Centre, KEF Kids, Hand in Hand, Arts Therapies for Children, GIFT, and Noa. Families call 020 8264 6222 or visit weconnectfamilies.org.uk for triage and signposting. This is Norwood's flagship community collaboration initiative, representing a significant step forward in cross-charity partnership within the UK Jewish community.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Jami: UK Jewish mental health charity supporting people with complex mental health needs. Direct peer as a We Connect Families partner with overlapping referral pipeline and community-based service delivery.
• Jewish Care: The largest UK Jewish social-care charity, serving older people, people with dementia and those with mental health needs. Direct peer because both serve the UK Jewish community with residential, community and family support services.
• Jewish Women's Aid: UK Jewish charity supporting women and children affected by domestic abuse. Direct peer as a We Connect Families partner and notably the previous employer of Norwood's CEO, indicating tight ecosystem ties.
• Kisharon Langdon: UK charity supporting Jewish children and adults with learning disabilities and autism. Direct peer given overlapping learning-disability specialism and joint participation in the We Connect Families partnership.
• Camp Simcha: UK charity supporting Jewish children with serious medical conditions and their families. Direct peer given shared family-services focus and co-membership in the We Connect Families network.

Broad incumbents

• Community Integrated Care: One of the UK's largest social care providers, delivering residential and supported living services for people with learning disabilities and complex needs. Broad incumbent that competes for local-authority contracts nationwide.
• Mencap: The UK's leading learning-disability charity, providing services, advice and advocacy nationally. Broad incumbent because it competes for local authority contracts in the same learning-disability space but serves the entire UK population rather than the Jewish community.
• United Response: National UK charity supporting people with learning disabilities, autism and mental health needs through personalised support and supported living. Broad incumbent that overlaps on supported-living commissioning routes.
• Sense: UK charity supporting people who are deafblind or have complex disabilities including learning disabilities. Broad incumbent in the same specialist disability commissioning market with overlapping complex-needs residential services.
• Hft (Henshaws): National UK charity providing residential and supported living for people with learning disabilities. Broad incumbent that competes for the same council-commissioned placements but across a much wider geography and population.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/norwooduk
• LinkedInlinkedin.com/company/norwood
• Instagraminstagram.com/norwoodcharity
• Xx.com/norwooduk

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Norwood