Olive Oil Times
Olive Oil Times is a privately held digital media platform founded in 2010 that publishes news, market data, and educational content for the global olive oil industry. It serves 60,000 newsletter subscribers and professionals through multiple owned sites covering news, recipes, sommelier certification, and market intelligence.
- Company typePrivate
- Founded2010
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Olive Oil Times does
Olive Oil Times is a privately held digital media company founded in 2010 by Curtis Cord and headquartered in New York. It operates as a dedicated journalism and information platform serving the global olive oil industry, with a primary audience of producers, importers, exporters, millers, retailers, food professionals, and health-conscious consumers. The company publishes categorized editorial content covering World news, Health research, Business/markets, Production techniques, and Basics, distributed through a network of owned digital properties including the main oliveoiltimes.com site, a recipes site (cooking.oliveoiltimes.com), a courses site (oliveoilschool.org), a market intelligence portal (data.oliveoiltimes.com), a world ranking site (oliveoilranking.org), and a consumer guide (bestoliveoils.org).
The company's technology stack centers on a digital publishing platform augmented by an AI-powered Research Assistant that generates text summaries from two decades of accumulated reporting, and an AI narration feature that converts written articles into audio. Olive Oil Times monetizes through two principal revenue streams: digital advertising (display, sponsored content, banners) placed across its properties, and professional services revenue from the Olive Oil Times Sommelier Certificate Program delivered through oliveoilschool.org. The newsletter is free to subscribers (60,000 reported), supporting an advertising-led, content-marketing go-to-market with premium education as a secondary revenue layer. Geographic coverage spans 15+ countries across Europe, the Middle East/Africa, South America, North America, Asia, and Oceania.
Olive Oil Times firmographics
Firmographics- Name
- Olive Oil Times
- Legal name
- Olive Oil Times
- Website
- https://oliveoiltimes.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Olive Oil Times is a privately held digital media platform founded in 2010 that publishes news, market data, and educational content for the global olive oil industry. It serves 60,000 newsletter subscribers and professionals through multiple owned sites covering news, recipes, sommelier certification, and market intelligence.
- Ownership category
- akta.pro rank
Olive Oil Times industry classification
Industry- Product category
- Online News & Media
- NAICS
- Periodical Publishers (51312), Newspaper Publishers (51311)
- SIC
- Newspapers: Publishing Or Publishing & Printing (2711), Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Edible Oils & Fats Trading/Wholesale (AFAIAKAC)
- akta.pro secondary industries
- Olive Oil, Vinegar & Condiment Specialty Stores (CRAHAGAJ), Virgin & Cold-Pressed Culinary Oils (AFAJALAB)
Keywords
Where Olive Oil Times is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Olive Oil Times business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Digital Advertising: Advertisement placements throughout the website including display ads, sponsored content sections, and banner advertisements. The site contains multiple advertisement placement areas including mid-content and sidebar positions.
- Educational Programs: Olive Oil Times Sommelier Certificate Program offered through oliveoilschool.org, providing professional olive oil education and certification for producers, importers, food professionals, and enthusiasts worldwide.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free newsletter subscription |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Olive Oil Times product offering
Product offeringCore offering
Olive Oil Times is a digital media company that publishes journalism covering the global olive oil industry across categories including World, Health, Business, Production, and Basics. It distributes this content through its main website, a 60,000-subscriber free email newsletter, and companion digital properties for recipes, market intelligence, producer rankings, and consumer guides. The company also generates revenue through its Olive Oil Times Sommelier Certificate Program, a paid professional certification offering taught in cities such as New York and London.
Product overview
Olive Oil Times operates as a unified media platform providing news, research coverage, and market intelligence for the global olive oil industry. The core offering is the oliveoiltimes.com news platform covering world news, health, business, and production topics. Supporting products include Market Intelligence (data.oliveoiltimes.com) for real-time pricing data, World Ranking (oliveoilranking.org) for producer rankings, and the Official Guide (bestoliveoils.org) for consumer product discovery. Additional services include the Recipes platform (cooking.oliveoiltimes.com), Olive Oil Times Sommelier Certificate Program, and Courses through Olive Oil School (oliveoilschool.org). The platform also features an AI-powered Research Assistant that generates summaries from its news archive.
Differentiator
Problem solved
Functional benefit
Products and services
- Olive Oil Times News Platform Primary news and journalism platform covering the global olive oil industry, offering articles across World, Health, Business, Production, and Basics categories for producers, professionals, and enthusiasts.
- Market Intelligence Portal Real-time market data platform providing olive oil prices from major producing regions (Jaén, Bari, Messinia), global benchmarks, and currency exchange rates sourced from EC Agrifood, FRED, and ECB.
- World Olive Oil Ranking Ranking system for olive oil producers and brands based on awards and quality assessments from international olive oil competitions.
- Official Guide to Best Olive Oils Directory of top olive oils and producers for consumers and trade buyers seeking quality products.
- Olive Oil Times Recipes Recipe website featuring olive oil-based cooking content, recipes, and culinary guidance.
- Olive Oil Times Sommelier Certificate Program Paid professional certification program teaching sensory analysis, production, quality, and evaluation of olive oil for producers, importers, food professionals, and enthusiasts worldwide, with programs held in major cities including New York and London.
- Education Lab / Olive Oil Symposiums Event platform hosting in-person educational symposiums and courses on olive oil and tourism, such as the 2nd International Symposium in Postira, Croatia.
Companies that use Olive Oil Times
Customer profileSegments3 records
Ideal customer profiles3 records
Olive Oil Times technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature1 record
Olive Oil Times partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights6 records
Olive Oil Times competitors and assessment
Company assessmentDirect peers
- Wine Spectator: Wine Spectator is the leading consumer and trade wine publication with newsletters, reviews, rankings, and a paid certification track - the closest structural analogue to Olive Oil Times' news-plus-certification model. Both are vertical media brands monetizing a niche food/beverage category through editorial coverage plus proprietary rankings and educational programming.
- Wine Enthusiast: Wine Enthusiast combines trade-grade reviews, consumer content, ecommerce, and a Sommelier Certification program with in-person classes. Its hybrid trade-and-consumer model is an instructive parallel to Olive Oil Times' blended professional/consumer audience strategy.
- Decanter: Decanter is the world's leading wine trade magazine, combining editorial journalism, expert reviews, events (World Wine Awards), and subscriber education. Its model of combining content-led media with credentialed competitions directly parallels Olive Oil Times' Sommelier Certificate Program and World Ranking competition.
- Beverage Daily: Beverage Daily (also William Reed) is a B2B trade news site covering the non-alcoholic beverage industry. Its advertising-supported model targeting brand marketers and producers is directly analogous to Olive Oil Times' B2B advertising model targeting olive oil producers and importers.
- Just Drinks: Just Drinks is a B2B beverage industry news and analysis platform owned by William Reed. It serves producers, brand owners, and suppliers with daily trade news and market intelligence, comparable to Olive Oil Times' role serving olive oil producers, importers, and retailers.
- The Spirits Business: The Spirits Business is a B2B trade publication serving the global spirits industry with news, market data, and industry events. It uses an editorial-plus-data-plus-events model that mirrors Olive Oil Times' architecture across oliveoiltimes.com, data.oliveoiltimes.com, and the Postira symposium.
Others
- International Olive Council: The International Olive Council is the intergovernmental organization that produces official olive oil production, trade, and consumption statistics. As the ultimate reference source that Olive Oil Times synthesizes, the IOC is an important ecosystem peer rather than a direct competitor.
- Mintel Foodservice: Mintel sells paid market research and consumer intelligence to food and beverage manufacturers, including olive oil producers and foodservice operators. While not a direct media competitor, Mintel represents the paid-market-data category that Olive Oil Times' Market Intelligence portal could evolve into.
Broad incumbents
- Food Navigator: Food Navigator is a long-established B2B trade news network covering the broader packaged food industry. While it touches olive oil among many categories, its broader scope contrasts with Olive Oil Times' single-vertical specialization - a useful comparison for how dedicated vertical players can outperform generalist incumbents in audience depth.
Regional players
- The Olive Press: The Olive Press is a California-based publication covering olive oil and broader gourmet food, primarily serving the US West Coast. While both organizations cover olive oil, The Olive Press's regional focus contrasts with Olive Oil Times' explicit global coverage of Mediterranean production regions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Olive Oil Times social profiles
Digital presenceOlive Oil Times financial estimates
Financial estimateRevenue estimate
Valuation estimate
Olive Oil Times leadership team
Management profileNumber of profiles
Profiles1 record
Olive Oil Times funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Olive Oil Times M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Olive Oil Times
What does Olive Oil Times do?
Olive Oil Times is a digital media company that publishes journalism covering the global olive oil industry across categories including World, Health, Business, Production, and Basics. It distributes this content through its main website, a 60,000-subscriber free email newsletter, and companion digital properties for recipes, market intelligence, producer rankings, and consumer guides. The company also generates revenue through its Olive Oil Times Sommelier Certificate Program, a paid professional certification offering taught in cities such as New York and London.
Is Olive Oil Times a public or private company?
Olive Oil Times is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Olive Oil Times founded?
Olive Oil Times was founded in 2010. It employs 11 to 50 people.
Where is Olive Oil Times based?
Olive Oil Times is headquartered in New York, United States, in the North America region.
How does Olive Oil Times make money?
Two revenue lines are on record. Digital Advertising is the primary driver. The others are educational Programs.
Who are Olive Oil Times's main competitors?
Direct peers on record are Wine Spectator, Wine Enthusiast, Decanter, Beverage Daily, Just Drinks and The Spirits Business. Others are International Olive Council and Mintel Foodservice. Food Navigator is listed as a broad incumbent. The Olive Press is listed as a regional player.
Does Olive Oil Times have an API?
No public API is recorded for Olive Oil Times.
What industry is Olive Oil Times in?
Olive Oil Times's product category is Online News & Media. Its primary akta.pro industry code is AFAIAKAC, Edible Oils & Fats Trading/Wholesale, with a secondary code of CRAHAGAJ, Olive Oil, Vinegar & Condiment Specialty Stores. Its NAICS code is 51312 and its SIC code is 2711.