Astralwerks
Astralwerks is a US-based electronic and dance music record label founded in 1993, operating as a wholly-owned subsidiary of Universal Music Group under Capitol Music Group. It manages an active artist roster, releases music globally through streaming platforms, and runs the Bluewerks sub-brand and ASW.MERCH line.
- Company typePrivate
- Founded1993
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Astralwerks does
Astralwerks is an American electronic and dance music record label founded in 1993 and headquartered in New York, operating as a wholly-owned subsidiary of Universal Music Group (UMG) under the Capitol Music Group umbrella. The label's core business is artist roster management and recorded-music release strategy, featuring an active roster that spans established electronic acts (Fatboy Slim, Duke Dumont, Chris Lake, Gorgon City, Becky Hill, HUGEL, Jax Jones, SG Lewis, Steve Angello, The Avalanches) and emerging talent (Aaron Hibell, Jazzy, CID, Joy Anonymous, Sammy Virji). It releases singles, EPs, and full-length albums distributed globally through UMG's network on streaming platforms including Spotify, YouTube, and SoundCloud, with no public-facing proprietary technology platform beyond a marketing website and direct-to-consumer e-commerce storefront.
The company's revenue mechanics follow the standard recorded-music label model: it captures a share of streaming royalties, synchronization, and mechanical income from distributed releases, supplemented by direct-to-consumer merchandise sales through the ASW.MERCH sub-brand sold at shop.astralwerks.com. It also operates the Bluewerks sub-brand as a curated chill/ambient/downtempo compilation series, with volumes released on a continuing basis (Vol 17: SLICE issued in 2025). The company employs 11-50 people and maintains a digital-first go-to-market approach, with active presence on Instagram, Facebook, Twitter/X, YouTube, Spotify, TikTok, and an email newsletter for fan engagement and artist promotion. The target customer segment is global electronic music consumers accessing music via streaming, with no enterprise/B2B customer base disclosed. As a private subsidiary of UMG, Astralwerks does not publicly disclose revenue, and financial details are consolidated within parent company reporting.
Astralwerks firmographics
Firmographics- Name
- Astralwerks
- Legal name
- Astralwerks
- Website
- https://astralwerks.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Astralwerks is a US-based electronic and dance music record label founded in 1993, operating as a wholly-owned subsidiary of Universal Music Group under Capitol Music Group. It manages an active artist roster, releases music globally through streaming platforms, and runs the Bluewerks sub-brand and ASW.MERCH line.
- Ownership category
- akta.pro rank
Astralwerks industry classification
Industry- Product category
- Record Label
- NAICS
- Record Production and Distribution (51225)
- akta.pro primary industry
- Remote Recording & Online Session Services (MPAIAHAL)
Keywords
Where Astralwerks is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Astralwerks business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Operations, Supply Chain
Distribution channels2 records
Marketing channels7 records
Astralwerks product offering
Product offeringCore offering
Astralwerks is a record label founded in 1993 that signs, develops, and releases electronic and dance music from a roster of artists including SG Lewis, Duke Dumont, Chris Lake, Fatboy Slim, Gorgon City, HUGEL, and others. The label produces singles, EPs, and full-length albums distributed through major streaming platforms globally. It also operates the Bluewerks sub-brand for curated chill and ambient electronic compilations and sells branded merchandise (ASW.MERCH) through its own e-commerce storefront.
Product overview
Astralwerks is an electronic music record label founded in 1993, operating as a music label and artist roster rather than a software product. The company releases music through its primary label brand featuring artists such as SG Lewis, Duke Dumont, Chris Lake, Fatboy Slim, and others, while also maintaining the Bluewerks compilation sub-brand for curated chill/ambient electronic releases. The label also offers merchandise (ASW.MERCH) through its online store.
Differentiator
Problem solved
Functional benefit
Brands
- Bluewerks: Chill/ambient electronic music compilation series and label operated by Astralwerks
- ASW.MERCH
Products and services
- Astralwerks Records Primary electronic music record label featuring a roster of artists including SG Lewis, Duke Dumont, Chris Lake, Fatboy Slim, Gorgon City, HUGEL, Becky Hill, Jax Jones, Steve Angello, The Avalanches, Sammy Virji, Aaron Hibell, Jazzy, CID, and Joy Anonymous, releasing singles, EPs, and full-length albums through major streaming platforms.
- Bluewerks Curated compilation series and sub-label focused on chill, ambient, and downtempo electronic music, producing volumes such as Bluewerks Vol 17: SLICE by Hans Glader.
- ASW.MERCH Official Astralwerks merchandise line featuring branded apparel and goods (e.g., ASW.MERCH 001), sold direct-to-consumer through the label's online store.
Companies that use Astralwerks
Customer profileSegments1 record
Ideal customer profiles2 records
Astralwerks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Astralwerks partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights5 records
Astralwerks competitors and assessment
Company assessmentDirect peers
- Ninja Tune: Independent UK-based electronic music label with a catalog spanning electronic, downtempo, and beats. Comparable to Astralwerks as a specialized electronic label operating a roster of established and emerging artists.
- Anjunabeats: Independent electronic/dance music label founded by Above & Beyond, specializing in trance, progressive house, and melodic dance. Direct competitor to Astralwerks for electronic artist signings and global streaming distribution.
- Armada Music: Dutch electronic dance music label founded by Armin van Buuren, covering trance, house, and dance. Competes with Astralwerks for artist talent and global dance music market share.
- Spinnin' Records: Major electronic/dance music label (now under Warner Music) historically dominant in mainstream EDM. Direct peer in dance/electronic artist signings, distribution, and playlist positioning.
- mau5trap: Electronic music label founded by deadmau5 focused on house, techno, and electronic. Operates as a comparable specialty electronic label with a similar artist-development and release model.
- FFRR Records: Long-standing dance/electronic music label under Warner Music Group, comparable to Astralwerks in genre focus (house, dance, electronic) and major-label distribution model.
- Big Beat Records: Electronic/dance music imprint under Atlantic Records (Warner Music). Competes with Astralwerks in mainstream electronic and dance artist development and global distribution.
- Ministry of Sound: UK-based dance music brand with record label operations covering house, dance, and compilation series. Similar to Astralwerks/Bluewerks in combining a record label with curated compilations and brand extensions.
Emerging players
- Hospital Records: Independent UK drum & bass label with an artist-led roster model. Less mainstream reach than Astralwerks but comparable as a specialist electronic label with strong genre authority and an active release pipeline.
- Mad Decent: Electronic/dance label founded by Diplo, historically covering EDM, moombahton, and global bass. Comparable niche electronic label with similar artist-driven release strategy, though with reduced activity in recent years.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Astralwerks social profiles
Digital presenceAstralwerks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Astralwerks leadership team
Management profileNumber of profiles
Astralwerks subsidiaries and ownership
Company hierarchySubsidiaries1 record
Astralwerks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Astralwerks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Astralwerks
What does Astralwerks do?
Astralwerks is a record label founded in 1993 that signs, develops, and releases electronic and dance music from a roster of artists including SG Lewis, Duke Dumont, Chris Lake, Fatboy Slim, Gorgon City, HUGEL, and others. The label produces singles, EPs, and full-length albums distributed through major streaming platforms globally. It also operates the Bluewerks sub-brand for curated chill and ambient electronic compilations and sells branded merchandise (ASW.MERCH) through its own e-commerce storefront.
Is Astralwerks a public or private company?
Astralwerks is a private company. It is classified as corporate owned and is currently operating.
When was Astralwerks founded?
Astralwerks was founded in 1993. It employs 11 to 50 people.
Where is Astralwerks based?
Astralwerks is headquartered in New York, United States, in the North America region.
Who are Astralwerks's main competitors?
Direct peers on record are Ninja Tune, Anjunabeats, Armada Music, Spinnin' Records, mau5trap, FFRR Records, Big Beat Records and Ministry of Sound. Emerging players are Hospital Records and Mad Decent.
Does Astralwerks have an API?
No public API is recorded for Astralwerks.
What industry is Astralwerks in?
Astralwerks's product category is Record Label. Its primary akta.pro industry code is MPAIAHAL, Remote Recording & Online Session Services. Its NAICS code is 51225.