Austrian Standards
Austrian Standards is the official Austrian national standards body, providing development, publication, and certification of ÖNORM standards plus subscription access, training, and compliance certification services to Austrian businesses and standards development participants.
- Company typePrivate
- Founded1920
- HeadquartersVienna, Austria
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Austrian Standards does
Austrian Standards International is the official Austrian standards body under the Austrian Standards Act 2016 (NormG 2016), operating as a non-profit association (Verein) headquartered in Vienna since its founding on 23 September 1920. Its wholly-owned subsidiary Austrian Standards plus GmbH handles commercial publishing, distribution, training, and certification. The organization's core function is the development and dissemination of technical standards (ÖNORM), combined with the adoption and national publication of European (ÖNORM EN) and international (ÖNORM ISO, ÖNORM ISO/IEC) standards, accessed through an e-commerce webshop, the meinNormenRadar free database (115,208+ standards), and the meinNormenAbo subscription service with Basic and Advanced tiers. Core technology platforms include effects 2.0 for professional standards portfolio management and meinNormenAbo for subscription-based access, supplemented by the Austrian Standards Academy for training and STAIR for innovation support.
The business model combines one-time revenue (standards publications, training courses, person and system certifications including ISO 37301 Compliance Management, AI-manager, and ESG-manager) with recurring revenue (meinNormenAbo subscriptions on 1-5 year commitments, membership fees scaled from €245 to €16,361 by company size, and certification maintenance). Go-to-market is primarily direct-to-consumer B2B/B2C via its website, online shop, newsletter, and expert talks, with a physical distribution network through Wirtschaftskammer information points across all nine Austrian federal states. Customers include Austrian businesses of all sizes plus standards development participants, with named enterprise relationships including Austrian Federal Police, ÖBB Infrastruktur, PORR Group, and EVVA Sicherheitstechnologie. The organization holds founding or active memberships in ISO (1946), CEN (1961), and ETSI (2016), and is itself certified to ISO 9001 (since 1996, the first national standards body globally), ISO/IEC 27001:2022, and ISO 21001:2018.
Austrian Standards firmographics
Firmographics- Name
- Austrian Standards
- Legal name
- Austrian Standards International – Standardisierung und Innovation
- Website
- https://austrian-standards.at
- Company type
- Private
- Founded year
- 1920
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Austrian Standards is the official Austrian national standards body, providing development, publication, and certification of ÖNORM standards plus subscription access, training, and compliance certification services to Austrian businesses and standards development participants.
- Ownership category
- akta.pro rank
Austrian Standards industry classification
Industry- Product category
- Standards and Certification Services
- NAICS
- Testing Laboratories and Services (541380), Testing Laboratories and Services (54138)
- SIC
- Miscellaneous Publishing (2741), Services-Testing Laboratories (8734)
- akta.pro primary industry
- International Standards Development & Standardization Bodies (BPADANAA)
- akta.pro secondary industries
- Standards Development & Publishing (SDOs, Technical Standards) (MPAJACAB), Standards, Metrology & Accreditation Bodies (BPAIAOAC), Engineering & Technical Standards (Civil, Mechanical, Electrical; Codes & Standards) (EDAGAGAC)
Keywords
Where Austrian Standards is headquartered
LocationHeadquarters
- HQ city
- Vienna
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
Austrian Standards business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Standards Publications and Sales: Sale of national (ÖNORM), European (ÖNORM EN), international (ÖNORM ISO, ÖNORM ISO/IEC), and foreign standards through the online shop. Revenue from PDF downloads, physical copies, and document licensing.
- Training and Courses: Austrian Standards Academy provides seminars, courses, and specialist conventions. Includes certifications such as Compliance management (ISO 37301), AI-manager, and Corporate sustainability & ESG-manager.
- Person and System Certification: Independent and neutral certification services for individuals, products, employees, services, and management systems against ISO and other standards.
- meinNormenAbo Subscription: Annual subscription service for access to ÖNORM standards with Basic and Advanced packages. Fee based on package type, company size, minimum commitment period (1-5 years), and optional add-ons. Discounts available for members and multi-year commitments.
- Membership Fees: Annual membership fees for Austrian Standards International, scaled by company size (number of employees). Provides voting rights, priority event booking, exclusive information, and discounts on standards products and training.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Membership fees based on company size (employees) |
| Subscription | Annual | meinNormenAbo Basic Package (introductory level) |
| Subscription | Annual | meinNormenAbo Advanced Package (advanced level) |
| One time/ perpetual license | Pay-as-you-go | Training and course fees |
| One time/ perpetual license | Pay-as-you-go | Person certification fees |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Austrian Standards product offering
Product offeringCore offering
Austrian Standards is the national standards body that develops, publishes and distributes ÖNORM, ÖNORM EN, ÖNORM ISO and ÖNORM ISO/IEC standards, providing digital access via subscription (meinNormenAbo), standards search and monitoring tools (meinNormenRadar), and a management platform (effects 2.0). It complements publication with paid professional training through Austrian Standards Academy, third-party certification services, innovation support via STAIR, and CBAM advisory.
Product overview
Austrian Standards operates a multi-product portfolio centered around standardization services. The core offerings include standards distribution (ÖNORM, EN, ISO, IEC) via webshop and subscription services (meinNormenAbo), complemented by professional standards management tools (effects 2.0). The Austrian Standards Academy provides training and certification programs, while STAIR offers innovation support for research projects. meinNormenRadar serves as a free public database for searching 115,000+ standards. The organization also provides CBAM advisory services and operates the annual Living Standards Award. All offerings are supported by quality management systems certified to ISO 9001, ISO/IEC 27001, and ISO 21001.
Differentiator
Problem solved
Functional benefit
Brands
- Austrian Standards Academy: Training and education division providing seminars, courses, and further training programs
- STAIR
- effects 2.0
- meinNormenAbo
- meinNormenRadar
- Living Standards Award
Products and services
- meinNormenAbo Subscription-based standards management platform providing continued access to ÖNORM, ÖNORM EN, ÖNORM ISO and ÖNORM ISO/IEC standards for Austrian organizations.
- meinNormenRadar Digital standards search and monitoring platform for the Austrian standards database.
- effects 2.0 Software for organizing and managing standards and related documents within an organization.
- Standards Purchase (ÖNORM webshop) Online sales channel for ÖNORM, ÖNORM EN, ÖNORM ISO and ÖNORM ISO/IEC standards and related publications.
- Austrian Standards Academy Paid professional training and education programs on standards and standardization topics delivered to organizations and individuals.
- Certification Services Third-party certification of management systems and products against ÖNORM and related standards, including ISO 9001 quality management certification.
- STAIR Innovation support program providing structured guidance from standardized frameworks to validated products and processes.
- CBAM Advisory Advisory services supporting Austrian companies with the EU Carbon Border Adjustment Mechanism (CBAM).
Quantifiable outcome
- Billion-euro effect on Austria's economy from standards (2025 study)
- +1 more outcomes
Companies that use Austrian Standards
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles2 records
Austrian Standards technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Austrian Standards partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- ETSI (European Telecommunications Standards Institute)coreAustrian Standards Institute became member of ETSI in 2016. Enables access to European telecommunications standards and participation in relevant technical committees.
- CEN (European Committee for Standardization)coreAustrian Standards International is a founding member of CEN (founded 1961). Active in European standardization with Vienna Agreement signed in 1991 between ISO and CEN to avoid duplication. Adoption of EN standards as ÖNORM EN.
- ISO (International Organization for Standardization)coreAustrian Standards International is a founding member of ISO (participated in first informal conference in 1921, became founding member in 1946). Active participant in international standardization through technical committee involvement and adoption of ISO standards as ÖNORM ISO.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Austrian Standards competitors and assessment
Company assessmentDirect peers
- AFNOR: France's national standards body and a co-founder of CEN. Operates as an associative non-profit with a commercial subsidiary (AFNOR Certification) running an identical mandate — publications, certification, and training — making it the closest structural peer.
- BSI Group (British Standards Institution): UK's national standards body and ISO founding member, operating in the same statutory plus commercial certification model. Direct overlap in standards publishing, training academy, and management system certification services.
- DIN (Deutsches Institut für Normung): Germany's national standards body and fellow CEN/ISO founding member. Operates the same statutory standards body model under a similar mandate, develops DIN standards, publishes them, and offers training and certification — a direct analogue in a larger adjacent market.
- UNI (Ente Nazionale Italiano di Unificazione): Italy's national standards body and a CEN/ISO member. Comparable in mandate, associative structure, and product portfolio (UNI standards publishing, training, and certification services).
- NEN (Royal Netherlands Standardization Institute): Dutch national standards body operating under a similar statutory framework with publications, training, and certification offerings. A close peer in size and European scope, comparable across product lines.
- SNV (Schweizerischer Normenverband): Switzerland's national standards body, similarly sized and structured as a non-profit association. Comparable in portfolio of SNV/EN/ISO publications, training academy, and certification services, and a natural regional peer.
- AENOR (Asociación Española de Normalización): Spain's national standards body covering UNE standards publishing, training, and certification. Operates as a similarly structured non-profit association and is a direct counterpart in scope and offerings.
Others
- TÜV AUSTRIA: Austrian testing, inspection, and certification body with overlapping management system certification offerings (ISO 9001, ISO 14001, ISO 45001). Adjacent rather than direct competition because TÜV is a private TIC provider while Austrian Standards operates as the national standards body, but they overlap in person and system certification services.
Broad incumbents
- ISO (International Organization for Standardization): Global umbrella body of which Austrian Standards is a founding member. ISO develops and publishes the international standards (ISO, ISO/IEC) that Austrian Standards distributes as ÖNORM ISO — a parent-level relationship and broader incumbent in the same content category.
- CEN (European Committee for Standardization): European regional standards body co-founded by Austrian Standards in 1961. CEN develops EN standards that Austrian Standards adopts as ÖNORM EN, making it the upstream content producer to Austrian Standards' national-level publication and management activities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Austrian Standards social profiles
Digital presenceAustrian Standards compliance and trust
Trust signalCompliance4 records
Austrian Standards financial estimates
Financial estimateRevenue estimate
Valuation estimate
Austrian Standards leadership team
Management profileNumber of profiles
Profiles9 records
Austrian Standards subsidiaries and ownership
Company hierarchySubsidiaries1 record
Austrian Standards funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Austrian Standards M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Austrian Standards
What does Austrian Standards do?
Austrian Standards is the national standards body that develops, publishes and distributes ÖNORM, ÖNORM EN, ÖNORM ISO and ÖNORM ISO/IEC standards, providing digital access via subscription (meinNormenAbo), standards search and monitoring tools (meinNormenRadar), and a management platform (effects 2.0). It complements publication with paid professional training through Austrian Standards Academy, third-party certification services, innovation support via STAIR, and CBAM advisory.
Is Austrian Standards a public or private company?
Austrian Standards is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Austrian Standards founded?
Austrian Standards was founded in 1920. It employs 101 to 250 people.
Where is Austrian Standards based?
Austrian Standards is headquartered in Vienna, Austria, in the Europe region.
How does Austrian Standards make money?
Five revenue lines are on record. Standards Publications and Sales are the primary driver. The others are training and Courses, person and System Certification, meinNormenAbo Subscription and membership Fees.
Who are Austrian Standards's main competitors?
Direct peers on record are AFNOR, BSI Group (British Standards Institution), DIN (Deutsches Institut für Normung), UNI (Ente Nazionale Italiano di Unificazione), NEN (Royal Netherlands Standardization Institute), SNV (Schweizerischer Normenverband) and AENOR (Asociación Española de Normalización). TÜV AUSTRIA is listed as an others. Broad incumbents are ISO (International Organization for Standardization) and CEN (European Committee for Standardization).
Does Austrian Standards have an API?
No public API is recorded for Austrian Standards.
What industry is Austrian Standards in?
Austrian Standards's product category is Standards and Certification Services. Its primary akta.pro industry code is BPADANAA, International Standards Development & Standardization Bodies, with a secondary code of MPAJACAB, Standards Development & Publishing (SDOs, Technical Standards). Its NAICS code is 541380 and its SIC code is 2741.