Austrian Standards

What Austrian Standards does

Austrian Standards International is the official Austrian standards body under the Austrian Standards Act 2016 (NormG 2016), operating as a non-profit association (Verein) headquartered in Vienna since its founding on 23 September 1920. Its wholly-owned subsidiary Austrian Standards plus GmbH handles commercial publishing, distribution, training, and certification. The organization's core function is the development and dissemination of technical standards (ÖNORM), combined with the adoption and national publication of European (ÖNORM EN) and international (ÖNORM ISO, ÖNORM ISO/IEC) standards, accessed through an e-commerce webshop, the meinNormenRadar free database (115,208+ standards), and the meinNormenAbo subscription service with Basic and Advanced tiers. Core technology platforms include effects 2.0 for professional standards portfolio management and meinNormenAbo for subscription-based access, supplemented by the Austrian Standards Academy for training and STAIR for innovation support.

The business model combines one-time revenue (standards publications, training courses, person and system certifications including ISO 37301 Compliance Management, AI-manager, and ESG-manager) with recurring revenue (meinNormenAbo subscriptions on 1-5 year commitments, membership fees scaled from €245 to €16,361 by company size, and certification maintenance). Go-to-market is primarily direct-to-consumer B2B/B2C via its website, online shop, newsletter, and expert talks, with a physical distribution network through Wirtschaftskammer information points across all nine Austrian federal states. Customers include Austrian businesses of all sizes plus standards development participants, with named enterprise relationships including Austrian Federal Police, ÖBB Infrastruktur, PORR Group, and EVVA Sicherheitstechnologie. The organization holds founding or active memberships in ISO (1946), CEN (1961), and ETSI (2016), and is itself certified to ISO 9001 (since 1996, the first national standards body globally), ISO/IEC 27001:2022, and ISO 21001:2018.

Name

Austrian Standards

Legal name

Austrian Standards International – Standardisierung und Innovation

Website

https://austrian-standards.at

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

101–250 employees

Short description

Austrian Standards is the official Austrian national standards body, providing development, publication, and certification of ÖNORM standards plus subscription access, training, and compliance certification services to Austrian businesses and standards development participants.

Ownership category

akta.pro rank

Product category

Standards and Certification Services

NAICS

Testing Laboratories and Services (541380), Testing Laboratories and Services (54138)

SIC

Miscellaneous Publishing (2741), Services-Testing Laboratories (8734)

akta.pro primary industry

International Standards Development & Standardization Bodies (BPADANAA)

akta.pro secondary industries

Standards Development & Publishing (SDOs, Technical Standards) (MPAJACAB), Standards, Metrology & Accreditation Bodies (BPAIAOAC), Engineering & Technical Standards (Civil, Mechanical, Electrical; Codes & Standards) (EDAGAGAC)

Keywords

• Standards development
• Technical standards
• Standards certification
• Standardization services
• Regulatory compliance

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Standards Publications and Sales: Sale of national (ÖNORM), European (ÖNORM EN), international (ÖNORM ISO, ÖNORM ISO/IEC), and foreign standards through the online shop. Revenue from PDF downloads, physical copies, and document licensing.
2. Training and Courses: Austrian Standards Academy provides seminars, courses, and specialist conventions. Includes certifications such as Compliance management (ISO 37301), AI-manager, and Corporate sustainability & ESG-manager.
3. Person and System Certification: Independent and neutral certification services for individuals, products, employees, services, and management systems against ISO and other standards.
4. meinNormenAbo Subscription: Annual subscription service for access to ÖNORM standards with Basic and Advanced packages. Fee based on package type, company size, minimum commitment period (1-5 years), and optional add-ons. Discounts available for members and multi-year commitments.
5. Membership Fees: Annual membership fees for Austrian Standards International, scaled by company size (number of employees). Provides voting rights, priority event booking, exclusive information, and discounts on standards products and training.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Austrian Standards is the national standards body that develops, publishes and distributes ÖNORM, ÖNORM EN, ÖNORM ISO and ÖNORM ISO/IEC standards, providing digital access via subscription (meinNormenAbo), standards search and monitoring tools (meinNormenRadar), and a management platform (effects 2.0). It complements publication with paid professional training through Austrian Standards Academy, third-party certification services, innovation support via STAIR, and CBAM advisory.

Product overview

Austrian Standards operates a multi-product portfolio centered around standardization services. The core offerings include standards distribution (ÖNORM, EN, ISO, IEC) via webshop and subscription services (meinNormenAbo), complemented by professional standards management tools (effects 2.0). The Austrian Standards Academy provides training and certification programs, while STAIR offers innovation support for research projects. meinNormenRadar serves as a free public database for searching 115,000+ standards. The organization also provides CBAM advisory services and operates the annual Living Standards Award. All offerings are supported by quality management systems certified to ISO 9001, ISO/IEC 27001, and ISO 21001.

Differentiator

Problem solved

Functional benefit

Brands

• Austrian Standards Academy: Training and education division providing seminars, courses, and further training programs
• STAIR
• effects 2.0
• meinNormenAbo
• meinNormenRadar
• Living Standards Award

Products and services

• meinNormenAbo Subscription-based standards management platform providing continued access to ÖNORM, ÖNORM EN, ÖNORM ISO and ÖNORM ISO/IEC standards for Austrian organizations.
• meinNormenRadar Digital standards search and monitoring platform for the Austrian standards database.
• effects 2.0 Software for organizing and managing standards and related documents within an organization.
• Standards Purchase (ÖNORM webshop) Online sales channel for ÖNORM, ÖNORM EN, ÖNORM ISO and ÖNORM ISO/IEC standards and related publications.
• Austrian Standards Academy Paid professional training and education programs on standards and standardization topics delivered to organizations and individuals.
• Certification Services Third-party certification of management systems and products against ÖNORM and related standards, including ISO 9001 quality management certification.
• STAIR Innovation support program providing structured guidance from standardized frameworks to validated products and processes.
• CBAM Advisory Advisory services supporting Austrian companies with the EU Carbon Border Adjustment Mechanism (CBAM).

Quantifiable outcome

• Billion-euro effect on Austria's economy from standards (2025 study)
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• ETSI (European Telecommunications Standards Institute)coreStrategic or Co-development Partner · 1 January 2016Austrian Standards Institute became member of ETSI in 2016. Enables access to European telecommunications standards and participation in relevant technical committees.
• CEN (European Committee for Standardization)coreStrategic or Co-development Partner · 1 January 1961Austrian Standards International is a founding member of CEN (founded 1961). Active in European standardization with Vienna Agreement signed in 1991 between ISO and CEN to avoid duplication. Adoption of EN standards as ÖNORM EN.
• ISO (International Organization for Standardization)coreStrategic or Co-development Partner · 1 January 1946Austrian Standards International is a founding member of ISO (participated in first informal conference in 1921, became founding member in 1946). Active participant in international standardization through technical committee involvement and adoption of ISO standards as ÖNORM ISO.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• AFNOR: France's national standards body and a co-founder of CEN. Operates as an associative non-profit with a commercial subsidiary (AFNOR Certification) running an identical mandate — publications, certification, and training — making it the closest structural peer.
• BSI Group (British Standards Institution): UK's national standards body and ISO founding member, operating in the same statutory plus commercial certification model. Direct overlap in standards publishing, training academy, and management system certification services.
• DIN (Deutsches Institut für Normung): Germany's national standards body and fellow CEN/ISO founding member. Operates the same statutory standards body model under a similar mandate, develops DIN standards, publishes them, and offers training and certification — a direct analogue in a larger adjacent market.
• UNI (Ente Nazionale Italiano di Unificazione): Italy's national standards body and a CEN/ISO member. Comparable in mandate, associative structure, and product portfolio (UNI standards publishing, training, and certification services).
• NEN (Royal Netherlands Standardization Institute): Dutch national standards body operating under a similar statutory framework with publications, training, and certification offerings. A close peer in size and European scope, comparable across product lines.
• SNV (Schweizerischer Normenverband): Switzerland's national standards body, similarly sized and structured as a non-profit association. Comparable in portfolio of SNV/EN/ISO publications, training academy, and certification services, and a natural regional peer.
• AENOR (Asociación Española de Normalización): Spain's national standards body covering UNE standards publishing, training, and certification. Operates as a similarly structured non-profit association and is a direct counterpart in scope and offerings.

Others

• TÜV AUSTRIA: Austrian testing, inspection, and certification body with overlapping management system certification offerings (ISO 9001, ISO 14001, ISO 45001). Adjacent rather than direct competition because TÜV is a private TIC provider while Austrian Standards operates as the national standards body, but they overlap in person and system certification services.

Broad incumbents

• ISO (International Organization for Standardization): Global umbrella body of which Austrian Standards is a founding member. ISO develops and publishes the international standards (ISO, ISO/IEC) that Austrian Standards distributes as ÖNORM ISO — a parent-level relationship and broader incumbent in the same content category.
• CEN (European Committee for Standardization): European regional standards body co-founded by Austrian Standards in 1961. CEN develops EN standards that Austrian Standards adopts as ÖNORM EN, making it the upstream content producer to Austrian Standards' national-level publication and management activities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/atstandards

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Austrian Standards