Riya Travel & Tours
Riya Travel & Tours is a multi-channel online travel agency operating across the US, India, Canada, and UAE, offering flights, hotels, holiday packages, and ancillary services to leisure travelers, 75,000+ B2B travel agents via Riya Connect, and corporate/MICE clients through dedicated operations.
- Company typePrivate
- Founded1980
- HeadquartersWinnipeg, Canada
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
What Riya Travel & Tours does
Riya Travel & Tours Inc., founded in 1980 and headquartered in Irving, Texas, operates as a multi-channel online travel agency serving both consumer and B2B travel distribution markets across the United States, India, Canada, and the UAE. The company is a core operating entity within the Riya Group conglomerate, with wholly owned subsidiaries Riya Connect (B2B agent platform) and Riya Holidays (leisure travel vertical). Its product surface spans flights, hotels, holiday packages, Rail Europe tickets, travel insurance, and ancillary services such as visa processing, delivered through the riya.travel consumer portal and the corporate travel operations unit.
The underlying platform combines a direct-to-consumer online booking site (riya.travel) with OTP/mobile-based authentication and a B2B agent distribution network (Riya Connect) that serves over 75,000 travel agents. The company holds industry accreditations from ASTA, CLIA, IATAN, ARC, and the BBB, conferring formal airline ticketing and cruise booking authority. Technology integrations include strategic inventory partnerships, most recently with Eco Hotels and Resorts Limited (announced April 2026) to distribute sustainable hotel inventory across the Riya Connect agent network and the Riya Holidays leisure vertical.
Riya Travel & Tours generates revenue primarily through transaction-based commissions on flight and hotel bookings, holiday package sales, and B2B agent platform services, with a secondary stream from corporate travel and MICE operations. The customer base spans individual leisure travelers (long-tail SMB/consumer), 75,000+ travel agents on the B2B platform, and enterprise corporate clients. Pricing follows a pay-per-booking model for consumers, with B2B access structured around agent commissions, and holiday packages offered at indicative starting prices ranging from USD 290 (Dubai, 4N/5D) to USD 3,060 (Europe, 13N/14D). GTM combines digital/SEO-led consumer acquisition, travel trade show participation (e.g., OTM Mumbai), corporate inquiry forms, and channel-partner distribution through the Riya Connect agent network.
Riya Travel & Tours firmographics
Firmographics- Name
- Riya Travel & Tours
- Legal name
- Riya Travel & Tours Inc.
- Website
- https://ca.riya.travel
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Riya Travel & Tours is a multi-channel online travel agency operating across the US, India, Canada, and UAE, offering flights, hotels, holiday packages, and ancillary services to leisure travelers, 75,000+ B2B travel agents via Riya Connect, and corporate/MICE clients through dedicated operations.
- Ownership category
- akta.pro rank
Riya Travel & Tours industry classification
Industry- Product category
- Online Travel Agency
- NAICS
- Travel Agencies (561510)
- SIC
- Transportation Services (4700)
- akta.pro primary industry
- Online/Hybrid Corporate Travel Agencies (Self-Booking + Support) (THAKACAB)
- akta.pro secondary industry
- Cruise Travel Agencies & Specialist Cruise Consultants (THAEAFAB)
Keywords
Where Riya Travel & Tours is headquartered
LocationHeadquarters
- HQ city
- Winnipeg
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Riya Travel & Tours business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Supply Chain
Revenue model
- Airline Booking Commissions: Commission revenue from airline ticket bookings through the platform, earning a percentage on each flight booking made by consumers or travel agents
- Hotel Booking Commissions: Commission revenue from hotel bookings across domestic and international properties integrated on the platform
- Holiday Package Sales: Revenue from packaged holiday deals including flights, accommodation, and activities sold to leisure travelers
- B2B Agent Platform (Riya Connect): B2B platform services providing access to 75,000+ travel agents, generating revenue through agent subscription or transaction fees for booking access
- Corporate Travel Operations: Revenue from corporate travel bookings and MICE (Meetings, Incentives, Conferences, Exhibitions) segment bookings
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Pay-per-booking model for consumers |
| Other | Pay-as-you-go | Package holiday pricing tiers |
| Transaction based/ take rate | Pay-as-you-go | Agent commission-based model |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Riya Travel & Tours product offering
Product offeringCore offering
Riya Travel & Tours operates an online travel platform offering flight, hotel, holiday package, European rail, travel insurance, and visa booking services to individual consumers through riya.travel. The company also runs Riya Connect, a B2B platform serving over 75,000 travel agents with flight and hotel inventory access, and provides dedicated corporate travel management and MICE services.
Product overview
Riya Travel & Tours operates as a multi-channel travel platform offering a unified B2C booking portal for end consumers alongside a B2B platform called Riya Connect that serves over 75,000 travel agents. The core B2C products include Flights, Hotels, Packages (vacation bundles), Rail Europe (train tickets), Travel Insurance, and Other Services. The B2B ecosystem consists of Riya Connect for agent bookings and Riya Holidays for leisure package distribution. The company also maintains corporate travel operations, enabling it to serve both leisure travelers and corporate/MICE segments through its integrated platform.
Differentiator
Problem solved
Functional benefit
Brands
- Riya Connect: B2B platform serving over 75,000 travel agents
- Riya Holidays
Products and services
- Flights
Quantifiable outcome
- Integration with 75,000+ travel agents expands distribution reach for hotel partners like Eco Hotels
- +1 more outcomes
Companies that use Riya Travel & Tours
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Riya Travel & Tours technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Riya Travel & Tours partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Eco Hotels and Resorts LimitedcoreStrategic partnership to expand Eco Hotels' distribution network across domestic and international markets. The collaboration integrates Eco Hotels into Riya Connect platform serving 75,000+ travel agents and Riya Holidays leisure vertical, targeting both leisure travelers and corporate/MICE segments. The partnership aims to maximize occupancy and improve revenue per available room while supporting Eco Hotels' asset-light, distribution-led growth strategy.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Riya Travel & Tours competitors and assessment
Company assessmentDirect peers
- Yatra Online: India-headquartered OTA serving both consumer and corporate travel with flights, hotels, holiday packages, and rail. Comparable in serving the US-India corridor and Indian corporate travel segment.
- MakeMyTrip: India's largest online travel agency offering flights, hotels, holiday packages, and rail bookings. Direct competitor on US-India corridor and the broader Indian diaspora travel market, with deeper technology investment and brand recognition.
- Kesari Tours: Indian tour operator specializing in group tours and holiday packages, with strong Indian diaspora customer base. Comparable in package-led leisure model and Indian diaspora focus, though more tour-operator than OTA.
- Akbar Travels: India-based travel company with strong presence in UAE, serving the Indian diaspora with flights, hotels, holiday packages, and visa services. Closely comparable geographic focus and product mix, particularly across the UAE-India corridor.
- SOTC Travel: Indian tour operator and travel services company (part of Fairfax/Thomas Cook group) offering packaged holidays, corporate travel, and visa services. Comparable in package-led leisure model and Indian diaspora specialization.
- Thomas Cook (India): Established Indian travel company offering leisure travel, corporate travel, foreign exchange, and visa services. Highly comparable in product mix (flights, hotels, packages), multi-channel distribution, and Indian diaspora focus.
- Cox & Kings: Historic Indian-origin travel company historically offering leisure, corporate, and education travel. Comparable in legacy Indian travel agency model, though currently undergoing restructuring.
Emerging players
- Cleartrip: India-focused OTA (backed by Flipkart) offering flights, hotels, and activities. Competes on the India domestic and short-haul international market with a more modern app-first experience.
Broad incumbents
- Booking Holdings (Booking.com): Global OTA leader offering accommodations, flights, and ground transport. Indirect competitor across Riya's hotel and flight inventory, with vastly larger scale, technology investment, and marketing budget.
- Expedia Group: Global OTA and travel technology platform (Expedia, Hotels.com, Vrbo). Comparable in offering flights, hotels, and packages globally, with stronger brand recognition and B2B partner programs (Expedia Partner Solutions).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Riya Travel & Tours social profiles
Digital presenceRiya Travel & Tours financial estimates
Financial estimateRevenue estimate
Valuation estimate
Riya Travel & Tours leadership team
Management profileNumber of profiles
Profiles8 records
Riya Travel & Tours subsidiaries and ownership
Company hierarchySubsidiaries2 records
Riya Travel & Tours funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Riya Travel & Tours M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Riya Travel & Tours
What does Riya Travel & Tours do?
Riya Travel & Tours operates an online travel platform offering flight, hotel, holiday package, European rail, travel insurance, and visa booking services to individual consumers through riya.travel. The company also runs Riya Connect, a B2B platform serving over 75,000 travel agents with flight and hotel inventory access, and provides dedicated corporate travel management and MICE services.
Is Riya Travel & Tours a public or private company?
Riya Travel & Tours is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Riya Travel & Tours founded?
Riya Travel & Tours was founded in 1980. It employs 5,001 to 10,000 people.
Where is Riya Travel & Tours based?
Riya Travel & Tours is headquartered in Winnipeg, Canada, in the North America region.
How does Riya Travel & Tours make money?
Five revenue lines are on record. Airline Booking Commissions are the primary driver. The others are hotel Booking Commissions, holiday Package Sales, B2B Agent Platform (Riya Connect) and corporate Travel Operations.
Who are Riya Travel & Tours's main competitors?
Direct peers on record are Yatra Online, MakeMyTrip, Kesari Tours, Akbar Travels, SOTC Travel, Thomas Cook (India) and Cox & Kings. Cleartrip is listed as an emerging player. Broad incumbents are Booking Holdings (Booking.com) and Expedia Group.
Does Riya Travel & Tours have an API?
No public API is recorded for Riya Travel & Tours.
What industry is Riya Travel & Tours in?
Riya Travel & Tours's product category is Online Travel Agency. Its primary akta.pro industry code is THAKACAB, Online/Hybrid Corporate Travel Agencies (Self-Booking + Support), with a secondary code of THAEAFAB, Cruise Travel Agencies & Specialist Cruise Consultants. Its NAICS code is 561510 and its SIC code is 4700.