What Bjare Kraft does

Bjäre Kraft is a Swedish member-owned economic cooperative (ekonomisk förening) founded in 1972, headquartered in Förslöv and operating across the municipalities of Båstad, Ängelholm, Klippan and Åstorp in northwestern Skåne. It runs an integrated utility and connectivity platform anchored on a regulated electricity grid monopoly (14,300 households), a fiber network upgraded to 100 Gb/s with 44,000 connections, broadband to 10,200 customers and TV services to 14,200 customers. The product portfolio extends to 100% renewable electricity supply (7,600 trading customers), 500+ solar panel installations, 380+ EV charging units, 108 public charging points, 170+ battery systems, and a real-time energy monitoring stack built on the Power Hub HAN-port device and Energiapp. The cooperative has 10,429 members, 80 employees and group revenue of 362 MSEK.

The cooperative generates revenue through a mix of regulated grid fees (usage-based on subscription size and energy transfer), recurring subscriptions for broadband, TV and electricity contracts, one-time hardware sales for solar, EV chargers and batteries, and usage-based public EV charging. Go-to-market is direct-to-consumer via website, phone, chat and a physical office, supported by certified electrical installer partners for hardware installations and a dense local sponsorship program that doubles as community marketing. Business customers receive dark fiber, Ethernet capacity, LoRa IoT connectivity and energy tax advisory services, while member benefits (discounts, partner offers, a 100 SEK annual membership fee, app-based membership card) drive acquisition and retention.

Strategic activity over the past several years has centered on extending the regulated grid and fiber backbone into distributed energy and mobility: the 2019 entry into solar, 2022 entry into EV charging, continued battery storage rollout, and a 2026 launch of an electric minibus sharing program (Föreningsbuzzen). A new CEO and Chairman are in place, a dedicated Head of Strategic Growth & Innovation oversees cross-sell, and recent channel additions such as the Köket TV channel and a Drivkraft volunteering partnership reinforce a community-anchored growth model.

Name

Bjare Kraft

Legal name

Bjäre Kraft Ekonomisk förening

Website

https://bjarekraft.se

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

101–250 employees

Short description

Bjäre Kraft is a member-owned Swedish cooperative providing regulated electricity grid, fiber broadband, TV, solar, EV charging and battery services to ~14,300 grid households across four municipalities in northwestern Skåne.

Ownership category

akta.pro rank

Product category

Integrated Energy and Broadband Utilities

NAICS

Electric Power Generation, Transmission and Distribution (2211), Electric Power Transmission, Control, and Distribution (22112), Wired and Wireless Telecommunications Carriers (except Satellite) (51711)

SIC

Electric, Gas & Sanitary Services (4900), Cable & Other Pay Television Services (4841)

akta.pro primary industry

Electric Cooperatives (Rural/Member-Owned Utilities) (EUADABAC)

akta.pro secondary industry

Rural Broadband & Cooperative Fiber Operators (HDAIACAG)

Keywords

• Electricity distribution services
• Broadband and fiber internet
• Solar panel installation
• EV charging solutions
• Renewable electricity supply

Headquarters

HQ city

Förslöv

HQ country

Sweden

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Electricity Grid (Elnät): Manages electricity distribution network for 14,300 households. Revenue from grid fees based on subscription size and energy transfer charges.
2. Electricity Trading (Elhandel): Selling electricity to approximately 7,600 customers. Only sells 100% renewable electricity from hydro power, wind power, and solar energy.
3. Broadband and Fiber: Provides broadband internet services to approximately 10,200 customers, with approximately 44,000 fiber connections in Båstad, Ängelholm, Klippan, and Åstorp municipalities.
4. TV Services: TV service with approximately 14,200 customers, including Bjäre Kraft Play streaming platform and TV Standard packages.
5. Solar Panels (Solceller): Sales, installation, and monitoring of solar panel systems. Over 500 installations completed since 2019.
6. EV Charging (Laddboxar): Sale and installation of EV charging stations with over 380 units installed for residential and business customers.
7. Battery Storage: Battery systems for energy storage with over 170 units installed.
8. Public EV Charging: 108 public charging points for electric vehicles.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Bjäre Kraft is a member-owned economic cooperative that provides integrated energy and connectivity services to households and businesses in northwestern Skåne, Sweden. Core offerings include electricity grid distribution (Elnät), renewable electricity supply (Elhandel), high-speed fiber broadband and internet (Bredband/Fiber), television and streaming services (TV Standard and Bjäre Kraft Play), as well as hardware sales and installation of solar panels (Solceller), battery storage, and EV charging stations (Laddbox) including 108 public charging points. The cooperative serves approximately 14,300 grid households, 10,200 broadband customers, 14,200 TV customers, and 7,600 electricity trading customers across the municipalities of Båstad, Ängelholm, Klippan, and Åstorp.

Product overview

Bjäre Kraft is a member-owned economic cooperative (ekonomisk förening) offering an integrated portfolio of energy and broadband services to residential, business, and housing association customers in northwestern Skåne, Sweden. The core offering centers on electricity supply (El) and electricity grid infrastructure (Elnät), supplemented by broadband/fiber (Bredband & Fiber) and TV services. The product range extends to solar panels (Solceller), battery storage (Batterier), EV charging solutions (Laddbox with 108 public charging points), and the Bjäre Kraft Play streaming service. Energy management is enabled through the Energiapp and Power Hub device for real-time consumption monitoring. For business customers, enterprise offerings include dark fiber (Svartfiber), Ethernet capacity, and LoRa IoT connectivity. The company operates an open city network (Öppet stadsnät) model and provides member benefits through exclusive offers and discounts. Founded in 1972, the cooperative serves approximately 14,300 electricity grid households and 10,200 broadband customers across Båstad, Ängelholm, Klippan, and Åstorp municipalities, with total revenue of 362 MSEK and 80 employees.

Differentiator

Problem solved

Functional benefit

Brands

• Bjäre Kraft Play: Streaming service for TV channels and programs offered to members as part of the TV service package.

Products and services

• Electricity Supply (El) Electricity supply contracts featuring 100% renewable energy from hydropower, wind, and solar for approximately 7,600 residential and business customers.
• Electricity Grid (Elnät) Regulated electricity distribution network with connection, power distribution, smart meter data access, and outage compensation for 14,300 households.
• Broadband (Bredband)
• Fiber (Fiberanslutning)
• TV Services (TV-tjänster)
• Bjäre Kraft Play (Streaming)
• Solar Panels (Solceller) Sale, installation, and monitoring of solar panel systems for residential and commercial customers, with over 500 installations completed since 2019.
• Battery Storage (Batterier)
• EV Charging Stations (Laddbox)
• Public EV Charging Points
• Power Hub Device
• Open City Network (Öppet stadsnät)
• Dark Fiber (Svartfiber)
• Ethernet Capacity (Ethernetkapacitet)
• LoRa IoT Connectivity

Quantifiable outcome

• Helped business customers save 26 million SEK through energy tax advisory
• +2 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

14 partnerships are on record, tiered core and minor.

• DrivkraftcoreStrategic or Co-development Partner · 1 November 2025Three-year collaboration with Drivkraft, a nonprofit association providing support, motivation, and opportunities for young people. Bjäre Kraft employees volunteer as tutors and mentors. Bjäre Kraft provides 4 hours of paid volunteering time per employee annually. Collaboration includes homework help at Förslövs school.
• Rögle BKcoreGTM or Marketing PartnerLong-standing partnership with Rögle BK hockey club. Partnership includes sponsorship of men's and women's teams, including Rögle Team Tjejer and Rögle BK Konståkning. 14-year partnership as of 2023.
• Engelholms VolleybollsällskapcoreGTM or Marketing PartnerEngagement partner to Engelholms Volleybollsällskap (EVS). Also provides Föreningsbuzzen - electric minibuses available for loan to sponsored sports clubs for travel to matches.
• Nordea Open BåstadminorGTM or Marketing PartnerEnergy partner to the Nordea Open tennis tournament in Båstad. Offers members opportunities to win tickets to the event.
• Båstads KammarmusikföreningminorGTM or Marketing PartnerLong-standing partner to Båstad Chamber Music Association, which organizes the appreciated Chamber Music Festival.
• SPF Seniorerna Södra BjäreminorStrategic or Co-development PartnerCollaboration for educational events for members on topics like IT security. Joint presentations held at Förslövs Bygdegård.
• Local Sports ClubsminorGTM or Marketing PartnerSponsorship of multiple local sports clubs including: FBC Engelholm (floorball Bjäre Kraft Cup), Ängelholms FF, Åstorps FF, Båstads GIF, Västra Karups IF, Vejby IF, Grevie GIK, Hovs GIF, ÄLI Basket, Munka Ljungby IBK, Åstorp/Kvidinge Innebandysällskap, Hjärnarps Scoutkår, Barkåkras Scoutkår, Ängelholms Ryttarförening, Åkagårdens Golfklubb, Ängelholms Rodd och Kanotklubb, Sjöräddningssällskapet i Torekov, Friluftsfrämjandet Ängelholm-Båstad, Hembygdsparken i Ängelholm.
• RAVINEN KulturhusminorGTM or Marketing PartnerPartnership with RAVINEN Kulturhus in Båstad for cultural events including the 'Skapa med ljus och ljud' workshop for children. Members receive 10% discount on annual passes.
• Åkagårdens GolfklubbminorGTM or Marketing PartnerPartnership offering members free play at the short course (6 holes) once during June. Also 10% discount on Åkagårdens Lodge accommodation October-March.
• Roots & Rhythm Country FestivalminorGTM or Marketing PartnerPartnership with country music festival in Valhall Park, Ängelholm. Members get 10% discount on tickets using campaign code.
• Stisses (Tullakrok)minorGTM or Marketing PartnerPartnership with canoe/outdoor experience provider in Ängelholm. Members get 10% discount on canoe experiences (not valid July 15-August 15). Children under 10 always free. Corporate events available.
• NorrvikenminorGTM or Marketing PartnerPartnership with Norrviken gardens in Båstad. Members get 10% discount on adult season passes.
• Bruksspelet i KlippanminorGTM or Marketing PartnerSponsor to the annual musical theatre performances at Klippans Bruk since 2013. Lottery for member tickets to performances.
• Fritidsbanken i ÄngelholmminorGTM or Marketing PartnerEncourages customers to borrow equipment from Fritidsbanken instead of buying new, promoting sustainability.

Scale indicators14 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• HEM Nät: Swedish regional electricity grid and energy company serving households and businesses with grid, electricity, and broadband. Comparable as a local integrated utility, though with a wider geographic footprint.
• Jämtkraft: Regional Swedish energy utility active in electricity grid, electricity sales, district heating, and fiber/broadband. Closely comparable in product mix and local-utility positioning, though serving a different Swedish region.
• Öresundskraft: Regional multi-utility (electricity grid, electricity sales, broadband, fiber, district heating) serving parts of Skåne, directly comparable to Bjäre Kraft in product mix, geography, and customer segments. The closest geographic and structural analog.
• Tekniska Verken (Linköping): Municipally-owned multi-utility offering electricity grid, electricity sales, district heating, broadband, and water/waste services. Comparable in integrated-utility model and municipal/community ownership structure, though larger and more diversified.
• Kraftringen: Swedish regional energy and broadband utility (electricity, heating, fiber, EV charging) operating in Skåne and southern Sweden with a similar integrated-utility model to Bjäre Kraft. Highly comparable on product breadth and customer type.
• Ellevio: Large Swedish electricity distribution system operator (DSO) owning and operating regional grids. Comparable as a regulated grid operator with similar revenue model and infrastructure assets, though broader in scale and ownership (infrastructure-fund backed).

Broad incumbents

• Vattenfall (Sweden): State-owned Swedish energy major active in electricity generation, distribution, retail supply, EV charging, and heat. Direct competitor in retail electricity and grid-adjacent services, with substantially larger scale and capital base.
• Tele2 Sweden: National Swedish broadband, mobile, and fixed-line operator competing for the same residential and SMB customers as Bjäre Kraft's fiber and broadband business. Comparable in broadband product offering and target market, broader in mobile and national reach.
• Telia Company: Sweden's largest telecom operator, providing broadband, fiber, and TV services nationwide. Direct competitor to Bjäre Kraft's broadband, fiber, and TV lines, with the scale and content rights that a local cooperative cannot match.
• E.ON Energy (Sweden): National incumbent energy company in Sweden offering electricity grid, retail electricity, EV charging, and solar solutions. Overlaps with Bjäre Kraft across nearly every product line but as part of a much wider national portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/bjarekraft
• Facebookfacebook.com/bjarekraft

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bjare Kraft