Huntington Area CVB

Name

Huntington Area CVB

Legal name

Huntington Area Convention & Visitors Bureau

Website

https://visithuntingtonwv.org

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Tourism Marketing Services

NAICS

Convention and Visitors Bureaus (561591)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Convention Campus & District Operators (Integrated Venue Districts) (THAHAAAL)

akta.pro secondary industries

Convention Center–Adjacent/Connected Hotels (THAGALAD), F&B Experiences & Group Dining (Restaurant Buyouts, Tastings, Catering Coordination) (THAHADAI)

Keywords

• Destination marketing
• Tourism promotion
• Convention services
• Visitor information
• Travel planning

Headquarters

HQ city

Huntington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Tourism Promotion and Marketing Services: As a Convention and Visitors Bureau, the organization is funded through local tourism-related assessments, membership fees from local businesses, and potentially state tourism funding. Revenue supports marketing the Huntington area as a tourism destination to visitors, group travel planners, meeting planners, and event organizers.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

The Huntington Area CVB is a destination marketing organization that promotes Huntington, West Virginia and surrounding Cabell and Wayne Counties as a tourism destination. It provides free visitor information, promotional discount programs (Fun Pass offering 20% off local attractions), curated travel itineraries, an events calendar, and planning assistance for meetings, weddings, sporting events, and group travel. Revenue comes from tourism-related local assessments, membership fees from partner businesses, and West Virginia state tourism funding.

Product overview

Huntington Area CVB operates as a destination marketing organization for Huntington, WV, representing Cabell and Wayne Counties. The organization offers a suite of tourism promotion services and programs rather than a technology product. Core offerings include a free Visitors Guide, the Hot Dog Trail culinary tourism program, the Huntington Fun Pass discount program, and Meeting Spaces planning resources. Additional services encompass an events calendar, pre-built travel itineraries, group travel planning assistance, wedding planning resources, sporting event facilitation, and an email newsletter. These are marketing and promotion services designed to attract visitors to the region, not software products or platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Huntington Area Visitors Guide Free comprehensive travel guide providing visitor information about Huntington, WV area attractions, dining, lodging, and events. Distributed physically by mail and digitally to leisure travelers.
• Huntington Hot Dog Trail Culinary tourism program featuring nine local hot dog stands. Participants visit participating locations, validate their passport digitally, and earn prizes including stickers and t-shirts, with completion crowned as a 'wiener' and awarded a hot dog t-shirt.
• Huntington Fun Pass Discount program offering 20% savings at participating local attractions from May through October, available in digital and physical formats for visitors to redeem at partner businesses.
• Meeting Spaces Guide Downloadable comprehensive guide for organizing meetings and conferences in the Huntington area, including venue listings, discounted room block information, and planning assistance for corporate event organizers.
• Events Calendar Online calendar featuring local events including concerts, festivals, theater, sporting events, and community activities throughout the Huntington area.
• Pre-Built Travel Itineraries Ready-made travel itineraries for solo travelers, couples, and families with suggested activities, dining, and attractions for day trips, weekends, or week-long visits.
• Group Travel Planning Services Assistance with planning group trips including itinerary development, dining recommendations, and must-see stops. Includes downloadable group tour itineraries covering historical themes such as the Real Hatfield and McCoy Feud tour.
• Wedding Planning Resources Resources and vendor connections for wedding planning in the Huntington area, including venue listings, florists, caterers, jewelers, and other wedding service providers.
• Sporting Events Planning Facilitates sports event planning with information on fields, facilities, and venues. Includes Marshall University venues and local parks for youth, collegiate, and recreational tournaments.
• Email Newsletter Weekly email newsletter delivering upcoming Huntington events, travel deals, and destination updates to subscriber inboxes.

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• West Virginia Department of TourismcoreGTM or Marketing PartnerOfficial tourism partner receiving CVB website embed of WV Tourism logo. The CVB operates as part of the statewide tourism network under the West Virginia Department of Tourism's marketing ecosystem.
• Local Hotels and Lodging PartnerscoreChannel Partner/ Reseller/ DistributorNetwork of hotel properties including DoubleTree by Hilton, Delta Hotels, Hampton Inn, Fairfield Inn, and budget properties offering discounted room blocks for meetings and events coordinated through the CVB.
• Marshall Health Network ArenacoreStrategic or Co-development PartnerThe 86,000 square foot arena with 7,500 seats and newly renovated convention center serves as a primary venue for meetings, conferences, and events promoted through the CVB.
• Keith-Albee Performing Arts CenterminorStrategic or Co-development PartnerHistoric 1928 landmark venue with 2,212-seat theater and twelve dressing rooms, available for corporate events, weddings, and performances, featured in CVB meeting and wedding planning resources.
• Nine Local Hot Dog Stands (Hot Dog Trail)coreGTM or Marketing PartnerNine participating local hot dog establishments featured on the Huntington Hot Dog Trail promotional program, offering digital passport validation and reward redemption through the CVB.
• Participating Attractions (Fun Pass)coreGTM or Marketing PartnerLocal attractions offering 20% discounts through the Huntington Fun Pass program from May through October, coordinated and promoted by the CVB.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Choose Catoosa: Small Georgia/Tennessee border DMO promoting a single county; useful comparable for tiny-scale CVB operations and rural-area tourism assessment funding.
• Explore Charleston WV: West Virginia's state capital CVB, the closest direct comparable: similar small-market DMO model promoting a single mid-size WV city to leisure and MICE visitors. Same state tourism ecosystem and funding model.
• VisitLEX: Lexington, Kentucky's CVB, a comparable small/mid-market destination marketing organization running similar leisure, MICE, horse-culture, and bourbon-trail promotional programs in a regional Southeastern city.
• Visit Cincy (Cincinnati USA CVB): Regional CVB in the tri-state area serving a similar-sized metro with comparable MICE and leisure programs; useful benchmark for scaling conventions and group travel.
• Visit Bristol VA/TN: Small bi-state CVB at the VA/TN border, comparable to Huntington in population catchment and small-market DMO scope; similar music/heritage and event-driven marketing approach.
• Visit Wheeling WV: Northern West Virginia CVB, a same-state peer operating at slightly smaller scale; useful direct comparison for budget sizing, program mix, and tourism assessment funding dynamics.
• Visit Buffalo Niagara: Mid-size Rust Belt region CVB with similar small-to-mid market positioning, comparable convention and group travel services, and parallel budget profile.

Broad incumbents

• Visit Indy: Larger Midwestern city CVB with similar MICE, sports-event (Indianapolis 500, NCAA), and convention center emphasis; demonstrates scaled version of Huntington's service lines.
• Visit Pittsburgh: Established regional CVB operating at significantly larger scale with deeper MICE and partner network; serves as a comparable regional DMO archetype.
• Destination DC: Large urban DMO with mature convention, leisure, and group travel programs; benchmark for enterprise-scale DMO operations and partner engagement models.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/VisitHuntington
• Facebookfacebook.com/visithuntingtonwv
• LinkedInlinkedin.com/company/huntington-area-cvb

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Huntington Area CVB