BBO
BBO Poker Tables is a Las Vegas-based manufacturer of custom casino-quality poker tables and gaming furniture, founded in 2008. It sells primarily DTC via bbopokertables.com to home poker enthusiasts and commercial card houses, with proprietary UltraLight wood, integrated LED lighting, and celebrity Signature Series designs.
- Company typePrivate
- Founded2008
- HeadquartersPittsburg, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What BBO does
BBO Poker Tables (legal entity Uniworld Omniport DBA BBO Poker Tables) is a Las Vegas-headquartered manufacturer of custom casino-quality poker tables and gaming furniture, founded in 2008 and operating for 16+ years. The company sells primarily through a direct-to-consumer e-commerce channel at bbopokertables.com, supported by phone sales, a new Virtual Consultation service, an international storefront (global.bbopokertables.com), a regional BBO Asia operation, and a wholesale dealer program. Its product portfolio spans folding-leg tables ($1,399-$1,999), smart-fold tables ($1,599-$1,699), premium fixed tables with integrated Halo LED lighting ($2,199-$3,499), lifestyle/dining-convertible tables ($2,699-$2,899), World Poker Tour-licensed co-branded tables ($1,749-$3,749), Signature Series designs co-created with WSOP champions Joe Cada, Jamie Gold, Lexy Gavin, and Lon & Norm ($2,899-$4,899), and accessories including 10g ceramic poker chips, dining tops, covers, chairs, and branded apparel. The catalog relies on a proprietary BBO UltraLight Solid Wood material (claimed to be 92% lighter than MDF and 38% lighter than plywood while stronger), patented-style integrated LED lighting (Halo Series, Lumen HD), built-in USB charging, and convertible dining tops that transition from dinner surface to poker table in under 60 seconds.
The business model is hardware-led and transaction-based: one-time online or phone sales priced roughly $1,399-$4,899 per table, with optional Affirm financing starting around $101-$122/month, free shipping on tables, FedEx fulfillment for accessories, and a non-returnable custom-orders policy. Customization is positioned as a core differentiator via a 3-step online design process covering wood finishes, shapes, armrests, and playing-surface graphics. Primary customers are home poker enthusiasts building game rooms, basements, and entertainment spaces; a secondary segment is commercial card houses and poker clubs in Texas and California, supported by educational content on how to start a card house. Marketing is multi-channel, leveraging organic social (Instagram, YouTube, TikTok, Facebook, Pinterest, X), email capture and promotions, SEO-oriented editorial content, the new Virtual Consultation offering, and earned media from poker-community publicity.
BBO is a privately held company (parent: Uniworld Omniport; subsidiary: BBO Asia) with no disclosed external funding rounds, headcount figures, or revenue figures. Ownership commentary names George Chao as a DMCA/copyright contact, but full management and equity structure are not publicly disclosed. Strategic positioning emphasizes premium materials, celebrity co-design, and brand longevity in a niche where most alternatives are commodity MDF tables; the company is signaling continued offensive moves through international expansion, LED-illuminated premium product lines, and trade-in/financing programs to widen its addressable buyer base.
BBO firmographics
Firmographics- Name
- BBO
- Legal name
- Uniworld Omniport DBA BBO Poker Tables
- Website
- https://bbopokertables.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- BBO Poker Tables is a Las Vegas-based manufacturer of custom casino-quality poker tables and gaming furniture, founded in 2008. It sells primarily DTC via bbopokertables.com to home poker enthusiasts and commercial card houses, with proprietary UltraLight wood, integrated LED lighting, and celebrity Signature Series designs.
- Ownership category
- akta.pro rank
BBO industry classification
Industry- Product category
- Poker Tables
- NAICS
- Hobby, Toy, and Game Retailers (45912)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700)
- akta.pro primary industry
- Poker Equipment & Supplies (Tables, Cards, Chips, Shufflers) (MPAEAEAL)
- akta.pro secondary industry
- Casino Table Equipment & Layouts (Tables, Racks, Shufflers, Layout Felts) (MPAEANAA)
Keywords
Where BBO is headquartered
LocationHeadquarters
- HQ city
- Pittsburg
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
BBO business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Poker Table Sales: Direct e-commerce sales of custom and pre-configured casino-quality poker tables ranging from ~$1,399 to $4,899 per unit. One-time purchase model with optional financing via Affirm.
- Poker Accessories & Supplies: Sale of poker chips, chairs, covers, mats, table legs, and other accessories. Chips are 10g ceramic construction. Merchandise (hoodies, shirts) also sold.
- Wholesale/Dealer Program: BBO offers a 'Become a BBO Dealer' wholesale program for resellers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Smart Fold Round |
| One time/ perpetual license | Pay-as-you-go | Smart Fold Oval |
| One time/ perpetual license | Pay-as-you-go | UPT (10-player) |
| One time/ perpetual license | Pay-as-you-go | Aces Pro |
| One time/ perpetual license | Pay-as-you-go | Aces Pro Alpha |
| One time/ perpetual license | Pay-as-you-go | Prestige |
| One time/ perpetual license | Pay-as-you-go | Prestige X |
| One time/ perpetual license | Pay-as-you-go | Ginza / Elite / Rockwell |
| One time/ perpetual license | Pay-as-you-go | Nighthawk |
| One time/ perpetual license | Pay-as-you-go | Origins Game Table |
| One time/ perpetual license | Pay-as-you-go | HELMSLEY |
| One time/ perpetual license | Pay-as-you-go | LUMEN HD |
| One time/ perpetual license | Pay-as-you-go | Elite Alpha |
| One time/ perpetual license | Pay-as-you-go | The Miya |
| One time/ perpetual license | Pay-as-you-go | The Stratton |
| One time/ perpetual license | Pay-as-you-go | Axiom |
| One time/ perpetual license | Pay-as-you-go | Joe Cada Signature Series |
| One time/ perpetual license | Pay-as-you-go | Jamie Gold Signature Series |
| One time/ perpetual license | Pay-as-you-go | Lexy Gavin Signature Series |
| One time/ perpetual license | Pay-as-you-go | Lon & Norm Signature Series |
| One time/ perpetual license | Pay-as-you-go | WPT BBO Aces Pro Table |
| One time/ perpetual license | Pay-as-you-go | BBO Hoodie |
| One time/ perpetual license | Pay-as-you-go | BBO Short Sleeve Shirt |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels10 records
BBO product offering
Product offeringCore offering
BBO manufactures and sells custom casino-quality poker tables and gaming furniture directly to consumers via its e-commerce storefront. Its portfolio spans premium fixed tables, folding-leg tournament tables, Smart Fold oval/round tables, Halo Series tables with integrated LED lighting, lifestyle/multi-game convertible tables, World Poker Tour co-branded tables, and Signature Series tables co-designed with professional poker champions. The company also retails supporting accessories — 10g ceramic poker chips, chairs, dining-top conversions, portable mats, covers — plus branded merchandise, with custom wood-finish, shape, and graphic-layout options and financing via Affirm.
Product overview
BBO Poker Tables is a manufacturer of custom casino-quality poker tables and gaming furniture for homes and professional settings. The product portfolio spans multiple categories: Premium poker tables (Elite Alpha, Lumen HD, Prestige X, Rockwell, Elite, Ginza, Nighthawk) priced from $2,199 to $3,499; Folding leg tables (Aces Pro Alpha, Prestige, UPT, Aces Pro) ranging from $1,399 to $1,999; Smart Fold tables (Oval and Round) at $1,599-$1,699; Signature Series collaboration tables with poker champions (Joe Cada, Jamie Gold, Lexy Gavin, Lon & Norm) priced from $2,899 to $4,899; WPT (World Poker Tour) licensed tables; Lifestyle/multi-game tables (Origins Game Table, HELMSLEY); and accessories including 10g ceramic poker chips, dining tops, portable mats, covers, and chairs. The company also offers branded merchandise (hoodies, shirts). The portfolio emphasizes customization with various wood finishes, table shapes (oval, round, kidney), and integrated features like LED lighting (Halo Series, Lumen HD) and USB charging ports.
Differentiator
Problem solved
Functional benefit
Brands
- Signature Series: Professional poker player collaboration tables including Joe Cada, Jamie Gold, Lexy Gavin, and Lon & Norm signature models.
- Halo Series
- Smart Fold
- WPT BBO
Products and services
- The Miya Poker Table (Halo Series) Custom casino-quality poker table with integrated Halo LED lighting; targeted at homeowners seeking elegant living-room furniture that converts for professional poker play.
- The Stratton Poker Table (Halo Series) Premium Halo Series poker table positioned as a new release for buyers who want modern integrated-lighting design in a fixed casino-quality table.
- Axiom Poker Table (Halo Series) Premium Halo Series poker table released as part of BBO's newest LED-lit fixed-table lineup.
- Smart Fold Oval Poker Table Folding poker table with Smart Fold mechanism in an oval shape, targeted at buyers needing easier storage and portability without sacrificing casino-quality feel.
- Smart Fold Round Poker Table Folding poker table with Smart Fold mechanism in a round shape, aimed at homeowners wanting space-saving premium construction.
- LUMEN HD Lighted Poker Table Premium HD-lighted poker table for buyers who want a fixed, high-end lighting experience comparable to casino tables.
- Elite Alpha Poker Table Top-tier premium casino-quality poker table for buyers seeking the highest fixed-table tier.
- Prestige X Poker Table Premium upgraded Prestige-tier fixed poker table.
- Ginza Round LED Poker Table Round poker table with LED lights, positioned in the premium tier for buyers wanting a round table with integrated lighting.
- Rockwell Poker Dining Table Poker table that converts to a dining table, targeting homeowners who want a single piece of furniture to serve both purposes.
- Elite Wood Poker Table Classic solid-wood premium poker table in the Elite line.
- Nighthawk Furniture Poker Table Furniture-grade poker table designed to blend with home interior design.
- Aces Pro Alpha Folding-Leg Poker Table with LED Professional folding-leg poker table with integrated LED lighting, marketed for tournaments and home use.
- Prestige Folding Poker Table Folding-leg Prestige-tier poker table for tournaments and home play.
- UPT 10-Player Poker Table Folding-leg poker table configured for 10 players, suited to bigger home games and tournaments.
- Aces Pro Poker Tournament Table Professional tournament-style folding-leg poker table for home or club use.
- Origins Game Table with Dining Top Multi-game convertible table with optional dining top, designed for buyers who want a single table for poker plus other games and dinner use.
- HELMSLEY Modern Lifestyle Game Table Modern lifestyle game table positioned between gaming furniture and contemporary decor.
- WPT BBO Aces Pro Poker Table (World Poker Tour Licensed) World Poker Tour-licensed version of BBO's Aces Pro folding-leg tournament table.
- WPT BBO LUMEN HD Poker Table (World Poker Tour Licensed) World Poker Tour-licensed version of BBO's LUMEN HD lighted table.
- Joe Cada Signature Series Poker Table Signature Series poker table co-designed with WSOP champion Joe Cada.
- Jamie Gold Signature Series Poker Table Signature Series poker table co-designed with 2006 WSOP champion Jamie Gold.
- Lexy Gavin Signature Series Poker Table Signature Series poker table co-designed with Lexy Gavin, ranked #1 female at WSOP in 2019.
- Lon & Norm Signature Series Poker Table Signature Series poker table co-designed with WSOP commentary legends Lon McEachern and Norman Chad.
- Premium 10g Ceramic Poker Chips Premium 10-gram ceramic poker chips with authentic casino weight, texture, and customizable graphics.
- Portable Poker Mats Portable poker playing surfaces for easy setup, transport, and storage on existing tables.
- Convertible Dining Tops Add-on dining tops that convert compatible BBO poker tables from a gaming surface into an elegant dinner surface in under 60 seconds.
- Poker Table Covers Protective covers designed to fit BBO poker tables.
- Poker Table Chairs Specialized seating sized and styled for BBO poker tables.
- BBO Branded Hoodie American Apparel unisex flex-fleece zip hoodie with BBO branding, sold direct to fans and customers.
- BBO Branded Short-Sleeve Shirt Red Kap men's black/charcoal short-sleeve ripstop crew shirt with BBO branding, sold direct to fans and customers.
- BBO Wholesale / Dealer Program Channel program ('Become a BBO Dealer') that lets approved resellers purchase BBO tables and accessories at wholesale terms for resale to local customers.
Quantifiable outcome
- Convert from dining table to professional poker table in under 60 seconds
- +2 more outcomes
Companies that use BBO
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles3 records
BBO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
BBO partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- World Poker Tour (WPT)coreBBO Poker Tables has a product licensing/brand partnership with the World Poker Tour, producing co-branded tables under the 'WPT BBO' label including the WPT BBO Aces Pro ($1,749) and WPT BBO LUMEN HD ($3,749). These branded tables leverage WPT's professional poker tournament brand identity in product design and marketing.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
BBO competitors and assessment
Company assessmentDirect peers
- Hathaway Games: Hathaway Games manufactures and retails a broad range of multi-game and poker-style tables (air hockey, foosball, bumper pool, poker). It is directly comparable to BBO as a competing supplier of home game tables at lower-to-mid price points, targeting the same hobby/entertainment consumer.
- Imperial USA: Imperial USA is a long-standing maker of game tables, including billiards, foosball, shuffleboard, and poker/dining combinations. It competes directly with BBO in convertible poker/furniture tables and targets a similar home-entertainment buyer with comparable mid-range price points.
- MD Sports: MD Sports produces a wide catalog of affordable indoor game tables, including air hockey, multi-game tables, and billiards, sold through mass retail and online. It is a relevant direct peer to BBO on the volume/mid-market side of the home game-table category.
- Barrington Billiards: Barrington Billiards designs and sells premium game tables (billiards, foosball, shuffleboard, poker) with a strong DTC e-commerce focus and a furniture-grade aesthetic. It is comparable to BBO in premium positioning, custom finishes, and the convertible poker/furniture crossover.
- Trademark Poker: Trademark Poker is a dedicated poker supplies brand selling chips, sets, mats, and accessories, and offers lower-priced poker tables. It is directly comparable to BBO in the poker-specific retail/accessories category, though positioned at a more value-oriented price tier.
- Diamond Billiards: Diamond Billiards manufactures and sells premium home pool, game, and shuffleboard tables, including convertible poker/dining formats with furniture-grade finishes. It is directly comparable to BBO on premium convertible poker-furniture offerings and custom finishes.
Broad incumbents
- GLD Products (Fat Cat / Viper): GLD Products owns multiple game-table and gaming-supply brands (Fat Cat, Viper, Triumph), covering everything from entry-level air hockey tables to higher-end poker furniture. It competes with BBO in poker tables, chips, and accessories but at much broader and lower price points.
- Brunswick Billiards: Brunswick is a legacy billiards and game-room furniture brand with a premium home catalog that includes pool, foosball, shuffleboard, and select poker/dining tables. It is comparable to BBO as an established premium home gaming-furniture brand, though it is broader in scope.
- Escalade Sports: Escalade Sports owns multiple game-room and indoor sporting-goods brands (including Poolmaster, Atomic, Triumph). It is comparable to BBO as a multi-brand owner of home gaming/poker furniture and accessories, operating at significantly larger scale across mass and specialty retail.
Emerging players
- Best of Times Gaming: Best of Times Gaming designs and markets entertainment/game-room furniture, including poker and multi-game tables for the home. It is comparable to BBO as a smaller, design-focused entrant in the premium home poker-furniture niche with overlapping distribution channels.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
BBO social profiles
Digital presenceBBO financial estimates
Financial estimateRevenue estimate
Valuation estimate
BBO leadership team
Management profileNumber of profiles
BBO subsidiaries and ownership
Company hierarchySubsidiaries1 record
BBO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BBO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BBO
What does BBO do?
BBO manufactures and sells custom casino-quality poker tables and gaming furniture directly to consumers via its e-commerce storefront. Its portfolio spans premium fixed tables, folding-leg tournament tables, Smart Fold oval/round tables, Halo Series tables with integrated LED lighting, lifestyle/multi-game convertible tables, World Poker Tour co-branded tables, and Signature Series tables co-designed with professional poker champions. The company also retails supporting accessories — 10g ceramic poker chips, chairs, dining-top conversions, portable mats, covers — plus branded merchandise, with custom wood-finish, shape, and graphic-layout options and financing via Affirm.
Is BBO a public or private company?
BBO is a private company. It is classified as corporate owned and is currently operating.
When was BBO founded?
BBO was founded in 2008. It employs 11 to 50 people.
Where is BBO based?
BBO is headquartered in Pittsburg, United States, in the North America region.
How does BBO make money?
Three revenue lines are on record. Poker Table Sales are the primary driver. The others are poker Accessories & Supplies and wholesale/Dealer Program.
Who are BBO's main competitors?
Direct peers on record are Hathaway Games, Imperial USA, MD Sports, Barrington Billiards, Trademark Poker and Diamond Billiards. Broad incumbents are GLD Products (Fat Cat / Viper), Brunswick Billiards and Escalade Sports. Best of Times Gaming is listed as an emerging player.
Does BBO have an API?
No public API is recorded for BBO.
What industry is BBO in?
BBO's product category is Poker Tables. Its primary akta.pro industry code is MPAEAEAL, Poker Equipment & Supplies (Tables, Cards, Chips, Shufflers), with a secondary code of MPAEANAA, Casino Table Equipment & Layouts (Tables, Racks, Shufflers, Layout Felts). Its NAICS code is 45912 and its SIC code is 5700.