MakerFlo Crafts
MakerFlo Crafts is a Chandler, AZ-based wholesale supplier of commercial-grade tumblers, laser blanks, and sublimation products, plus an authorized reseller of Epson and xTool equipment, serving SMB personalization businesses and individual crafters across the United States.
- Company typePrivate
- Founded-
- HeadquartersChandler, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What MakerFlo Crafts does
MakerFlo Crafts is a Chandler, Arizona-based wholesale supplier of commercial-grade blanks and equipment for the personalization industry, serving small businesses and individual crafters across the United States. Its product portfolio centers on three personalization workflows — laser engraving, UV printing, and sublimation — with core categories including tumblers (powder coated, electroplated, sublimation, stainless steel, and the proprietary MakerTwist line with handles), laser blanks (TruFlat pre-finished plywood, Laserette leatherette accessories, wood pendant jewelry, cutting boards, whiskey decanters, BBQ sets, wood boxes), and a full sublimation line (printers, ovens, heat presses, paper, and supplies). MakerFlo also operates as an authorized reseller of xTool laser engravers and Epson sublimation/UV/DTG printers, alongside proprietary consumables such as MakerFlo Sublimation Paper, UV Resin by MakerFlo, and Flopoxy Fast Set Epoxy.
The company runs a direct-to-consumer e-commerce model at makerflo.com with a tiered wholesale pricing structure — 10% off 25+ single items (Build-A-Bundle), 20% off case quantities, and 28% off 25+ cases (Build-A-Pallet) — supplemented by tax exemption options for qualified wholesale buyers and a Flo Rewards loyalty program earning 1 point per $1 spent. Its revenue mechanics combine one-time blank and equipment sales with recurring consumables (sublimation paper, resin, glitter, alcohol ink) that drive replenishment behavior. Distribution is concentrated in a single Arizona headquarters with shipping limited to Continental USA on orders of $99+.
Go-to-market is community-led: a 40,000+ member MakerFlo Facebook Group, weekly Tuesday live broadcasts, the Making With Purpose podcast, and active presences on TikTok, Instagram, YouTube, and Pinterest function as both top-of-funnel awareness and mid-funnel conversion engines. The MakerFlo Pro business center layers on B2B enablement tools — laser settings, sublimation templates, sell sheets, and a wholesale catalog — to deepen SMB stickiness. In June 2025, MakerFlo acquired WoodBoxBlanks to extend its wood-product line, signaling active portfolio consolidation in addition to organic catalog expansion.
MakerFlo Crafts firmographics
Firmographics- Name
- MakerFlo Crafts
- Website
- https://makerflocrafts.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- MakerFlo Crafts is a Chandler, AZ-based wholesale supplier of commercial-grade tumblers, laser blanks, and sublimation products, plus an authorized reseller of Epson and xTool equipment, serving SMB personalization businesses and individual crafters across the United States.
- Ownership category
- akta.pro rank
MakerFlo Crafts industry classification
Industry- Product category
- Wholesale Craft Blanks & Personalization Supplies
- SIC
- Pens, Pencils & Other Artists' Materials (3950)
- akta.pro primary industry
- Arts, Crafts & DIY Hobby Supplies Distribution (CRAOAMAE)
- akta.pro secondary industries
- Crafting Tools & Equipment Retail (Cutting, Adhesives, Heat Tools) (CRALACAC), Crafting Machines & Accessories Retail (Die-Cut, Cricut/Silhouette, 3D Pens) (CRALACAK), Colored, Art & Premium Paper Manufacturing (IMAMAEAG)
Keywords
Where MakerFlo Crafts is headquartered
LocationHeadquarters
- HQ city
- Chandler
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
MakerFlo Crafts business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Blank Products Sales: One-time sale of tumblers, laser blanks, sublimation blanks, and wood products. Core revenue stream from commercial-grade blanks designed for personalization businesses.
- Equipment Sales: Sale of sublimation printers (Epson), laser engravers (xTool), ovens, heat presses, and accessories. One-time hardware purchases with associated consumables.
- Consumables & Supplies: Ongoing sales of sublimation paper, resin supplies, glitter, alcohol ink, and other consumables that require replenishment.
- Flo Rewards Program: Loyalty program earning 1 point per $1 spent, driving repeat purchases and customer retention.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single Item Pricing |
| Unit Pricing | Pay-as-you-go | Build-A-Bundle (10% off 25+ singles) |
| Unit Pricing | Pay-as-you-go | Case Pricing (20% off) |
| Unit Pricing | Pay-as-you-go | Build-A-Pallet (28% off 25+ cases) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
MakerFlo Crafts product offering
Product offeringCore offering
MakerFlo Crafts is a Chandler, Arizona-based wholesale supplier of commercial-grade blanks and personalization equipment for small businesses and professional crafters. Its core offerings include stainless steel, powder coated, electroplated, sublimation, and MakerTwist tumblers, laser-engravable blanks (TruFlat laser wood, Laserette collection, cutting boards, whiskey decanters, BBQ sets, wood jewelry, pocket knives, flasks), sublimation products (Epson printers, ovens, heat presses, sublimation paper), and resin/UV DTF supplies. The company operates direct-to-consumer e-commerce with tiered wholesale volume discounts and an engaged crafter community of 40,000+ members.
Product overview
MakerFlo Crafts is a wholesale supplier of high-quality blanks for personalization businesses, offering a comprehensive product portfolio for laser engraving, UV printing, and sublimation customization. The core offerings include tumblers (in powder coated, electroplated, sublimation, stainless steel, and MakerTwist™ styles), laser blanks (TruFlat wood, Laserette™ collection, wood jewelry, cutting boards, whiskey decanters, BBQ sets), sublimation equipment (Epson printers, heat presses, ovens), and resin/UV DTF supplies. The company operates a tiered wholesale pricing model with volume discounts and provides MakerFlo Pro resources for business scaling. Products are designed for commercial-grade personalization workflows and packaged for premium gift-ready resale.
Differentiator
Problem solved
Functional benefit
Products and services
- Wholesale Tumblers Wholesale tumblers in powder coated, electroplated, sublimation, stainless steel, and MakerTwist styles across 20oz, 30oz, and 40oz sizes, designed for personalization businesses performing laser engraving, UV printing, sublimation, UV DTF, vinyl, and epoxy customization.
- Laser Blanks Commercial-grade blanks designed for laser engraving, including TruFlat laser wood, Laserette collection pieces, wood pendant jewelry, cutting boards, whiskey decanters, BBQ grill sets, and wood boxes. Packaged in premium gift-ready boxes for resale.
- Sublimation Products Complete sublimation line for personalization businesses, including sublimation tumblers and blanks, Epson sublimation printers, ovens, heat presses, MakerFlo sublimation paper, and sublimation supplies.
- TruFlat Laser Wood Proprietary pre-finished ultra-flat 1/8 inch laser plywood available in maple, oak, walnut, black, linen, white, cherry, and paint-primed MDF for laser cutting and engraving of business signs, restaurant decor, ornaments, keychains, wall art, and jewelry.
- Laserette Collection Proprietary line of laser-engravable leatherette and holographic accessories including passport wallets, journal notebooks, and luggage tags, optimized for UV printing and laser engraving customization.
- Wood Pendant Necklace Engravable wood pendant jewelry blank for laser customization, offering multiple finishing options including engraving, resin, UV printing, and vinyl.
- Marble & Wood Products Marble and wood blanks including cutting boards, charcuterie boards, serving sets, coasters, picture frames, pen/pencil holders, and desk name plates, prepared for UV printing and laser engraving.
- Kitchen Knife Set with Magnetic Block Stand Rubberwood kitchen knife set with magnetic block holder, designed for laser engraving and personalization resale.
- Whiskey Decanters Wholesale laser-engravable 750mL glass whiskey decanters for professional engraving customization.
- 11-Piece BBQ Grill Set 11-piece BBQ grill set with case, utensils, and hot glove, designed for laser personalization.
- Engravable Pocket Knives Engravable wood-handle pocket knives suitable for laser engraving on both blade and handle for personalization businesses.
- Stainless Steel Flasks Wholesale stainless steel flasks with funnels in silver and black, designed as engravable blanks for laser customization.
- Epson SureColor F170 Sublimation Printer Compact Epson SureColor F170 sublimation printer marketed to businesses starting or expanding a sublimation operation, sold through MakerFlo as an authorized Epson reseller.
- Epson SureColor F1070 DTG Printer Epson SureColor F1070 standard edition direct-to-garment printer for garment printing applications, sold through MakerFlo as an authorized Epson reseller.
- Epson V1070 UV Printer Epson V1070 UV printer for UV printing on compatible blanks and substrates, sold through MakerFlo as an authorized Epson reseller.
- xTool Laser Engravers xTool laser engraving machines including F1 Ultra and P2 models, sold through MakerFlo as an authorized xTool reseller to personalization businesses, alongside compatible blanks.
- Resin & UV DTF Supplies Resin supplies, UV DTF transfers, DTF prints, glitter, alcohol ink, UV Resin by MakerFlo, and Flopoxy fast-set epoxy plus hardener for resin art and customization workflows.
- UV DTF & DTF Transfers UV DTF (Direct to Film) and DTF print transfers sold to personalization businesses for applying custom designs to tumblers and compatible blanks.
- MakerFlo Sublimation Paper Proprietary MakerFlo sublimation paper for transfer printing on sublimation-compatible blanks and substrates, sold as a consumable for personalization businesses.
Quantifiable outcome
- Save 10% on 25+ single items with Build-A-Bundle
- +3 more outcomes
Companies that use MakerFlo Crafts
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles2 records
MakerFlo Crafts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
MakerFlo Crafts partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- xToolcoreMakerFlo serves as a reseller of xTool laser engravers, offering xTool F1 Ultra and other xTool laser engraving machines to their customer base of personalization businesses.
- EpsoncoreMakerFlo is an authorized reseller of Epson sublimation printers including SureColor F1070, F170, and V1070 UV printer. Offers printer bundles for businesses starting sublimation operations.
- MarabuminorMakerFlo offers Marabu alcohol ink products for resin art and customization applications.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
MakerFlo Crafts competitors and assessment
Company assessmentDirect peers
- Johnson Plastics Plus: Long-established US wholesaler of laserable and engravable blanks, including tumblers, acrylics, and awards. Directly comparable to MakerFlo as a one-stop personalization-supply distributor serving SMB engraving and sublimation shops.
- Coastal Business Supplies: Wholesale supplier of sublimation blanks, drinkware, and personalization consumables with a similar SMB customer base. Directly competes with MakerFlo in sublimation tumblers, paper, and ready-to-press blanks.
- Heat Press Nation: Specialty retailer and wholesaler of heat presses, sublimation equipment, and blanks. Closely mirrors MakerFlo's equipment-plus-blanks model for personalization entrepreneurs.
- Conde Sublimation: Sublimation systems and supplies vendor offering printers, blanks, and starter kits. Directly competes with MakerFlo's sublimation product line and Epson-bundled offering.
- Imprintables: Wholesale supplier of apparel decoration, sublimation, and personalization supplies. Comparable SMB customer base and overlapping blanks and consumables catalog.
- JDS Industries: Wholesale supplier of awards, recognition, and engraving blanks. Overlaps with MakerFlo's laser-blank business for personalization shops serving corporate and gift markets.
- Pro World: Wholesale distributor of blanks, apparel decoration, and personalization supplies to SMBs. Comparable customer segment and product mix across sublimation and engraving.
- Siser North America: Manufacturer and supplier of heat transfer vinyl and crafting materials. Overlaps with MakerFlo in serving personalization businesses with material inputs for custom products.
Broad incumbents
- xTool: Manufacturer of desktop laser engravers sold via MakerFlo as a channel partner. Comparable because it shapes the same end-customer purchase journey, even though xTool is upstream OEM rather than a competing reseller of blanks.
- Cricut: Incumbent consumer crafting-machine brand with a broader hobbyist base. Adjacent rather than direct: Cricut serves the home-crafter segment while MakerFlo serves the SMB personalization shop, but both monetize the same maker-economy demand for customized goods.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
MakerFlo Crafts social profiles
Digital presenceMakerFlo Crafts financial estimates
Financial estimateRevenue estimate
Valuation estimate
MakerFlo Crafts leadership team
Management profileNumber of profiles
MakerFlo Crafts funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MakerFlo Crafts M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MakerFlo Crafts
What does MakerFlo Crafts do?
MakerFlo Crafts is a Chandler, Arizona-based wholesale supplier of commercial-grade blanks and personalization equipment for small businesses and professional crafters. Its core offerings include stainless steel, powder coated, electroplated, sublimation, and MakerTwist tumblers, laser-engravable blanks (TruFlat laser wood, Laserette collection, cutting boards, whiskey decanters, BBQ sets, wood jewelry, pocket knives, flasks), sublimation products (Epson printers, ovens, heat presses, sublimation paper), and resin/UV DTF supplies. The company operates direct-to-consumer e-commerce with tiered wholesale volume discounts and an engaged crafter community of 40,000+ members.
Is MakerFlo Crafts a public or private company?
MakerFlo Crafts is a private company. It is classified as unknown and is currently operating.
When was MakerFlo Crafts founded?
MakerFlo Crafts was founded in -1. It employs 1 to 10 people.
Where is MakerFlo Crafts based?
MakerFlo Crafts is headquartered in Chandler, United States, in the North America region.
How does MakerFlo Crafts make money?
Four revenue lines are on record. Blank Products Sales are the primary driver. The others are equipment Sales, consumables & Supplies and flo Rewards Program.
Who are MakerFlo Crafts's main competitors?
Direct peers on record are Johnson Plastics Plus, Coastal Business Supplies, Heat Press Nation, Conde Sublimation, Imprintables, JDS Industries, Pro World and Siser North America. Broad incumbents are xTool and Cricut.
Does MakerFlo Crafts have an API?
No public API is recorded for MakerFlo Crafts.
What industry is MakerFlo Crafts in?
MakerFlo Crafts's product category is Wholesale Craft Blanks & Personalization Supplies. Its primary akta.pro industry code is CRAOAMAE, Arts, Crafts & DIY Hobby Supplies Distribution, with a secondary code of CRALACAC, Crafting Tools & Equipment Retail (Cutting, Adhesives, Heat Tools). Its SIC code is 3950.