USI

What USI does

USI, formally New Precision Technology, LLC (DBA USI), is a Madison, Connecticut-based manufacturer and wholesaler of document finishing equipment and supplies, founded in 1975 and operating as a privately held LLC. The company designs, produces, and distributes roll and pouch thermal laminators, pressure-sensitive cold films, and a portfolio of laminating films centered on its market-leading USI Opti Clear brand. Adjacent categories include mounting machines and boards, binding machines and supplies (coil, comb, thermal, VeloBind, wire), photo ID and badge supplies, 3D printers (MakerBot) and filament, and a range of display and signage products including banners, table throws, and trimmer/cutter equipment. Some products are USI-manufactured (its own laminator lines and Opti Clear films); others are distributed third-party brands (Xyron, MakerBot).

Name

USI

Legal name

New Precision Technology, LLC

Website

https://usi-laminate.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

USI manufactures and wholesales laminating machines, films, binding equipment, and document finishing supplies for education, government, and business customers from Madison, Connecticut, since 1975.

Ownership category

akta.pro rank

Product category

Lamination and Document Finishing Equipment

NAICS

Packaging Machinery Manufacturing (333993), Commercial and Service Industry Machinery Manufacturing (33331)

SIC

Printing Trades Machinery & Equipment (3555), Wholesale-Professional & Commercial Equipment & Supplies (5040)

akta.pro primary industry

Production & High-Volume Printing Systems (HDACAEAJ)

Keywords

• Laminating equipment manufacturing
• Thermal roll film supplies
• Binding machines supplies
• Document finishing equipment
• Office and school supplies

Headquarters

HQ city

Madison

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Distribution channels4 records

Marketing channels4 records

Core offering

USI manufactures, distributes, and wholesales lamination and document finishing equipment and supplies, including thermal and cold roll laminators, heavy-duty pouch laminators, thermal and pressure-sensitive laminating films (anchored by the market-leading USI Opti Clear brand), mounting machines and boards, a complete line of binding machines and supplies, photo ID and badge supplies, MakerBot 3D printers and filament, and display/signage products. The company serves education, government, and business customers through direct e-commerce, phone sales, government procurement, and authorized distributors, with warehouses in Connecticut and Arizona supporting fast shipment.

Product overview

USI is one of the nation's leading manufacturers and wholesalers of quality products for education, government, and business customers. The company offers a comprehensive portfolio of lamination and document finishing solutions, centered around its core roll and pouch laminators and thermal/pCold laminating films, particularly the market-leading USI Opti Clear brand. Beyond lamination, USI's product line extends to mounting machines and boards, binding machines and supplies, ID and badge supplies, MakerBot 3D printers, and custom displays/signage products. The company sells directly to end customers and through authorized distributors, maintaining warehouses in Connecticut and Arizona for fulfillment. Key products include thermal roll laminators (ARL and CSL series), heavy-duty pouch laminators (HD series), and the Opti Clear film line, all backed by best-in-class warranties and free lifetime technical support.

Differentiator

Problem solved

Functional benefit

Products and services

• Thermal Roll Laminators (ARL and CSL series, 27"–40") Digital and standard thermal roll laminators in 27-inch and 40-inch widths including ARL 2700, CSL 2700, ARL 4000, and ARL Pro 2700 mounting roll laminator, for high-volume professional and classroom lamination and mounting.
• Heavy-Duty Thermal Pouch Laminators (HD 1200) Heavy-duty 12-inch thermal pouch laminating machines built for high-volume school and office use, backed by a 5-year warranty.
• USI Opti Clear Premium Thermal Roll Film Market-leading premium thermal roll laminating film offering crystal-clear finish and superior bonding for professional and educational use.
• Laminating Film Portfolio (Standard, ValueWrap, DigiSeal UV, Pressure Sensitive Cold Films, GBC EZ Load) Comprehensive line of thermal and pressure-sensitive (cold) roll laminating films including USI Standard Roll Film, USI ValueWrap Roll Film, USI DigiSeal UV Roll Film, and GBC EZ Load Roll Film, plus cold films in Gloss, Lustre, Matte, Textured, and Write/Dry Erase finishes.
• Laminating Pouches and Sheets Thermal laminating pouches and sheets in ID/Badge, Letter, Legal, Menu, and Decal sizes, including dry erase pouches, pouch carriers, and cleaning sheets.
• Xyron Laminators and Films Xyron brand laminators and Xyron film cartridges distributed by USI for desktop lamination and craft applications.
• Mounting Machines, Boards, and Adhesives Mount boards (Pouch Boards including ProMount, Uncoated, Heat Activated, Self Adhesive) plus mounting films, adhesives, and supplies for finishing printed and laminated materials.
• Binding Machines Binding machines covering Coil, Comb, Thermal, VeloBind, and Wire binding for offices, schools, and print shops.
• Binding Supplies Supplies for all binding types including Plastic Comb Binding, Plastic Coils, Spiral-O Wire Binding, 2:1 and 3:1 Wire Binding Combs, VeloBind strips, Thermal Binding Supplies, Covers and Accessories, and Self Adhesive Pockets.
• MakerBot 3D Printers, Filament, Extruders, and Accessories MakerBot 3D printers, ABS and PLA filament, extruders, and accessories for STEM education, rapid prototyping, and consumer use.
• Photo ID and Badge Supplies Complete line of ID and badge supplies including ID Holders, Lanyards and Chains, ID Clips and Pins, Badge Reels, Teslin Sheets, Corner Rounders, and Punches.
• Display and Sign Products Signage and display products including Table Throws and Runners, Retractable Banners, Sail Signs, Custom Banners and Flags, Event Tents, A-Frame Signs, Sign Media and Paper (Canvas, Fabric, No-Curl, Paper, Scrim), Sign and Banner Display equipment, Grommet Machines, and Trimmers and Cutters.
• Enhanced Warranty and Protection Plan (EWPP) 2-year enhanced warranty and protection plan that covers unlimited technical support, replacement parts, equipment, labor, and shipping for normal wear and tear and accidental damage on qualifying USI equipment.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Dahle North America: Dahle manufactures precision trimmers, cutters, shredders, and laminators for office and professional environments. It is a direct peer in trimming/cutting equipment (which USI also sells) and laminators.
• Tamerica Products: Tamerica manufactures and distributes binding machines, laminators, and document finishing supplies, directly competing with USI's binding and lamination product lines, particularly in the SMB and education verticals.
• Akiles Products: Akiles manufactures binding equipment (comb, coil, wire, thermal) and related supplies for offices and print shops. It is a close peer to USI's binding machines and supplies category, targeting the same office and education customer base.
• Royal Sovereign: Royal Sovereign manufactures laminating machines (roll and pouch) and money/counting equipment for office and retail. It directly overlaps USI's thermal and pouch laminator product lines with comparable price-point positioning.
• Xyron: Xyron manufactures desktop laminators, adhesive cartridges, and craft finishing machines targeted at schools, offices, and craft consumers. USI is an authorized Xyron distributor, indicating direct product overlap in pouch laminators and craft/office finishing supplies.

Others

• MakerBot (Stratasys): MakerBot, a Stratasys company, is a leading manufacturer of desktop 3D printers for education and prosumer markets. USI is an authorized MakerBot reseller, making it both a channel partner and a related player in the education/STEAM product category.

Broad incumbents

• Swingline / ACCO Brands: ACCO Brands owns Swingline, GBC, and other office product brands, making it a broad incumbent across stapling, binding, laminating, and shredding. As the parent of USI's competitor GBC, ACCO is the largest portfolio competitor in USI's product space.
• 3M (Scotch Thermal Laminating): 3M's Scotch brand includes thermal laminating pouches widely sold through retail channels. As a much larger consumer-goods incumbent, 3M competes with USI's laminating pouches at the retail level with significantly greater marketing and shelf-share.
• GBC (General Binding Corporation): Now part of ACCO Brands, GBC is one of the most recognized names in lamination and binding equipment and supplies, directly competing with USI's thermal roll laminators, pouches, and binding machines. Notably, USI itself carries GBC EZ Load Roll Film in its catalog, confirming direct competitive and distribution overlap.
• Fellowes Brands: Fellowes is a large incumbent in office equipment, including binding machines, laminators, shredders, and workspace accessories. It competes with USI across binding and lamination categories and has greater brand recognition and retail distribution than USI.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/USILaminate
• YouTubeyoutube.com/user/usicorp2
• Facebookfacebook.com/USILaminate
• LinkedInlinkedin.com/company/usi-inc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about USI