The Goldsboro News-Argus

What The Goldsboro News-Argus does

The Goldsboro News-Argus is a community newspaper serving Goldsboro and Wayne County, North Carolina. Founded in 1885 and currently operating as a thrice-weekly print publication (Tuesday, Thursday, Saturday), it provides local news, sports coverage, opinion content, obituaries, faith and life/family features, classifieds, legal notices, and community announcements. The newspaper is owned by Paxton Media Group LLC, a privately held Kentucky-based media conglomerate that operates a portfolio of local news outlets; no external institutional or public shareholders are disclosed. The publication operates from 109 E. Ash St., Goldsboro, with offices open 8 a.m. to 2 p.m. Monday through Friday, supported by a small editorial and sales team.

The business runs on a hybrid print-plus-digital model. Print subscriptions are sold via mail carrier delivery at $3.38 per week, with additional rates available; a digital e-Edition provides online and mobile access to current and archived issues. The publishing infrastructure is built on the BLOX Content Management System from TownNews, with content syndication from the Associated Press and a historical archival partnership with Newspapers.com routed through the parent group. Revenue streams consist of recurring subscriptions (print and e-Edition) plus display and classified advertising, the latter covering SMB advertising, legal notices, and online self-service classified placements.

Beyond the flagship News-Argus, the company publishes two wholly owned sub-brand community papers — the Mount Olive Messenger and the Wright Times — extending coverage into adjacent communities. Digital services include an online Classifieds platform, a Local Events directory, an Announcements submission service for life events, and themed Special Sections (Best of Goldsboro, Business Card Directory, Progress, Wedding Planner, festival guides). Marketing and distribution rely on a mix of organic social (Facebook, Twitter/X, Instagram), email newsletters, the website newsargus.com, mail carrier delivery, and e-Edition access — all aimed at SMB advertisers and individual consumers across a single-county geography.

Name

The Goldsboro News-Argus

Legal name

The Goldsboro News-Argus

Website

https://newsargus.com

Company type

Private

Founded year

1885

Operating status

Operating

Headcount range

11–50 employees

Short description

The Goldsboro News-Argus is a thrice-weekly community newspaper and digital publisher serving Goldsboro and Wayne County, North Carolina, owned by Paxton Media Group LLC. It delivers local news, sports, obituaries, classifieds, legal notices, and sub-brand publications (Mount Olive Messenger, Wright Times) to individual subscribers and local SMB advertisers.

Ownership category

akta.pro rank

Product category

Local Newspaper Publishing

NAICS

Newspaper Publishers (513110)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

Keywords

• Local newspaper
• Community news
• Classified advertising
• Digital e-edition
• Obituary notices

Headquarters

HQ city

Goldsboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Subscription Revenue: Mail carrier delivery subscription at $3.38 per week with other rates available. Includes print and digital access with subscription services offering e-Edition delivery.
2. Advertising: Display and classified advertising services for local businesses and community members. Includes place-an-ad functionality and advertising contact through publisher.
3. Digital/E-Edition Subscriptions: Digital e-Edition access delivered to subscribers. Special sections including Best of Goldsboro, Business Card Directory, Progress editions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

The Goldsboro News-Argus publishes a tri-weekly local newspaper covering news, sports, opinion, obituaries, faith, and life & family content for Goldsboro and Wayne County, North Carolina. Its offering also includes a digital e-Edition, two sub-brand community publications (Mount Olive Messenger, Wright Times), an online Classifieds platform with legal notices, a Local Events directory, Announcements submission services, and themed Special Sections such as Best of Goldsboro and Progress editions, delivered through both print mail carrier delivery and digital subscriptions.

Product overview

The Goldsboro News-Argus operates as a multi-platform local media company offering a core newspaper publication (News-Argus) distributed three times weekly in print, plus a digital e-Edition version. The company also publishes two regional publications: the Mount Olive Messenger and Wright Times. Digital services include an online Classifieds platform, Local Events directory, and Announcements submission service for life events. Special themed digital sections are produced throughout the year covering topics like Best of Goldsboro, business directories, and community festivals. The product portfolio is built on the BLOX Content Management System and delivered via subscription-based access.

Differentiator

Problem solved

Functional benefit

Products and services

• The Goldsboro News-Argus (print newspaper) Tri-weekly print local newspaper covering news, sports, opinion, obituaries, faith, and life & family content for Goldsboro and Wayne County, North Carolina. Published Tuesday, Thursday, and Saturday (USPS 221 420), delivered by mail carrier for subscribers at $3.38 per week.
• e-Edition (digital newspaper) Digital edition of the Goldsboro News-Argus providing online access to current and archived newspaper issues, including special sections and publications, available through subscription for online and mobile access.
• Mount Olive Messenger Community news publication covering news and events in the Mount Olive area, available in both print and e-Edition formats as a wholly-owned subsidiary publication of The Goldsboro News-Argus.
• Wright Times Community news publication serving the Wright Times community area, available in both print and e-Edition formats as a wholly-owned subsidiary publication of The Goldsboro News-Argus.
• Classifieds (online classified advertising) Online classified advertising platform allowing users to place ads for jobs, vehicles, real estate, and other categories, with a Legal Notices section included for statutory publication.
• Local Events directory Event listing platform enabling community members to discover and promote local events in the Goldsboro and Wayne County area, with event promotion via a partner integration.
• Announcements (life event submission service) Online submission service for life event announcements including weddings, engagements, births, anniversaries, and similar community milestones, published in print and on the website.
• Special Sections (themed digital editions) Themed digital editions including Best of Goldsboro, Business Card Directory, Progress, Wedding Planner, and various festival guides published throughout the year as branded community publications.

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• Paxton Media Group (PMG)coreOthersParent media company owning and operating the newspaper. PMG provides corporate governance, Terms of Use, and Privacy Policy for the website. The company is based in Kentucky.
• TownNews/BLOX DigitalcoreTechnology or IntegrationContent management system provider powering newsargus.com. Provides the website platform, e-Edition system, and digital publishing infrastructure.
• Newspapers.comminorChannel Partner/ Reseller/ DistributorArchives partnership providing historical newspaper content access for subscribers through Paxton Media Group.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Wilson Times: Daily local newspaper serving Wilson, NC, providing local news, sports, obituaries, and classifieds via print and digital — a near-identical product/community-news format targeting an adjacent eastern NC county.
• The Fayetteville Observer: Daily newspaper serving Fayetteville and Cumberland County, NC, with print/digital editions, classifieds, and subscription model. Slightly larger scale but directly comparable in mid-sized North Carolina community market and product mix.
• New Bern Sun Journal: Daily newspaper covering New Bern and Craven County in eastern NC with print/digital editions, local news focus, obituaries, and classifieds — directly comparable in scale, geography, and product mix.
• The Kinston Free Press: Daily newspaper serving Kinston and Lenoir County in eastern North Carolina, with a comparable community focus, print + digital subscription model, and similar tier of operation within the eastern NC media landscape to the News-Argus.
• Havelock News: Small community newspaper serving Havelock, NC — a military town adjacent to Cherry Point — with print/digital editions, classifieds, and focused local coverage similar in scale, frequency, and product structure to the News-Argus.
• The Daily Reflector: Long-running daily newspaper based in Greenville, NC, covering Pitt County with print/digital editions, classifieds, and a subscription model similar to the News-Argus, also serving an eastern North Carolina community of comparable size.
• Sampson Independent: Community newspaper serving Clinton and Sampson County, NC, with comparable small-market print+digital operations, local government coverage, classifieds, and legal notice placement targeting a single rural county.
• Jacksonville Daily News: Daily newspaper serving Jacksonville and Onslow County in eastern North Carolina, covering local news, the military community (Camp Lejeune), sports, and classifieds in a print+digital subscription model closely matching the News-Argus.

Broad incumbents

• The Charlotte Observer: Major regional newspaper serving Charlotte and the broader Piedmont region; operates a significantly broader print/digital portfolio including classifieds, legal notices, and subscription products that overlap with the News-Argus's core offerings.
• The News & Observer (Raleigh): Largest North Carolina newspaper based in Raleigh with print/digital editions covering the state capital region; broader geographic and product scope but overlapping subscription and classified advertising model in the same NC media market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/newsarguscops
• Facebookfacebook.com/newsargus
• Instagraminstagram.com/newsargus
• LinkedInlinkedin.com/company/goldsboro-news-argus

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Goldsboro News-Argus