Lux Design
Lux Design is a Toronto-headquartered boutique interior design firm offering full-service residential, commercial, condo (The Condo Quickie™), and developer design services across Toronto, Calgary, and Vancouver, serving luxury homeowners and enterprise clients.
- Company typePrivate
- Founded2008
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Lux Design does
LUX Design is a Toronto-headquartered, privately held boutique interior design firm founded in 2008, operating design studios in Toronto, Calgary, and Vancouver. The firm delivers full-service interior design and renovation across four core offerings: bespoke residential design for luxury homeowners, commercial design for hospitality and healthcare clients, The Condo Quickie™ — a trademarked, productized condo design package — and a Developer Services vertical providing model suites, lobbies, and amenity spaces for real estate developers. Named enterprise clients include Empire Communities, Queenscorp, TRIDEL, Quadreal, Hilton, Jimmy's Coffee, The Pearl Spa, and Vue Nightclub, alongside a long tail of luxury residential clients across the Greater Toronto Area.
The firm employs standard design technology including AutoCAD, freehand sketching, 3D rendering, and virtual walk-throughs, alongside smart home integration (Alexa, automated curtains and lighting) and sustainable material sourcing. No proprietary software platform, AI/ML capabilities, or technology products are disclosed; the firm operates as a services business rather than a technology company. Team composition emphasizes design pedigree, with staff drawn from Ryerson School of Interior Design and alumni of firms including Julie Charbonneau, Hariri Pontarini Architect, The Design Agency, and Georgian Renovation.
The business model is professional-services based with bespoke, quote-based pricing on a project-by-project basis, billed across multi-year engagements for larger developer projects. Go-to-market relies on direct enterprise field sales from the design studio, content marketing (blog, SEO targeting Toronto interior design keywords), PR earned through magazine features in Reno and Decor, Toronto Life, and Canadian Interiors, and a referral network anchored by developer relationships. The firm is founder-controlled by Isabelle Boba (Principal/Founder), with Nazneen as Director of Operations, and has no disclosed institutional investors, parent company, or external capital. Recognition includes Best Of Toronto i150 2024 and Redfin's top Toronto interior design firm selection.
Lux Design firmographics
Firmographics- Name
- Lux Design
- Legal name
- LUX Design
- Website
- https://luxdesign.ca
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lux Design is a Toronto-headquartered boutique interior design firm offering full-service residential, commercial, condo (The Condo Quickie™), and developer design services across Toronto, Calgary, and Vancouver, serving luxury homeowners and enterprise clients.
- Ownership category
- akta.pro rank
Lux Design industry classification
Industry- Product category
- Interior Design Services
- NAICS
- Interior Design Services (541410)
- akta.pro primary industry
- Luxury Whole-Home Renovation (High-End Finishes & Custom Build) (HSAPAEAI)
Keywords
Where Lux Design is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Lux Design business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Residential Interior Design Services: Full-service bespoke interior design for residential homes including space planning, custom furniture, furniture and finishes selection, renovation management, and project execution. Services span single rooms to full-home renovations.
- Commercial Interior Design Services: Curating commercial interior designs for hotels, restaurants, hospitality venues, spas, and medical offices. Includes model suite design for developers.
- The Condo Quickie™ Package: Award-winning condensed condo interior design package offering tailored design and decoration services for condo owners who need comprehensive but streamlined solutions.
- Developer Model Suite and Sales Center Design: Interior design services for real estate developers including model suite design, lobby design, and amenity space design that help sell condos quickly and at premium values.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quote-based pricing tailored to each project scope and requirements |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Lux Design product offering
Product offeringCore offering
LUX Design is a full-service interior design and renovation firm delivering bespoke residential interiors (single rooms through full-home renovations) for affluent homeowners in Toronto, Mississauga, Oakville, Calgary, and Vancouver. The firm also offers commercial interior design for hotels, restaurants, hospitality venues, spas, and medical offices, along with developer-focused services including model suites, lobbies, and amenity spaces. The Condo Quickie™ is a proprietary, award-winning expedited condo interior design package that provides end-to-end concept-to-installation services.
Product overview
LUX Design is a full-service interior design and renovation firm offering a unified suite of services rather than a modular software platform. The core offerings include Residential Interior Design for bespoke homes, Commercial Interior Design for hospitality and retail spaces, The Condo Quickie™ as an award-winning expedited condo design package, and Developer Services for model suites and condo developments. The firm operates as a boutique design studio, delivering services from initial concept through to final installation and furnishing.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Interior Design Bespoke interior design services for residential homes in Toronto, Mississauga, Oakville, and surrounding areas, covering full-home renovations, single-room design, custom furniture selection, and project management from concept through final furnishing.
- Commercial Interior Design Curated commercial interior design services for hotels, restaurants, hospitality venues, spas, and medical offices, including brand-aligned space planning, furniture and finishes selection, and project oversight.
- The Condo Quickie™ An award-winning, condensed condo interior design package that delivers comprehensive design and decoration of smaller living spaces, from concept through execution, tailored to condo owners' lifestyle needs.
- Developer Services Comprehensive interior design services for property developers including model suite design, amenity space design, sales center design, and lobby design for condo and residential developments.
Quantifiable outcome
- Units sold out well before completion - Watermark Condos
- +3 more outcomes
Companies that use Lux Design
Customer profileNamed customers17 records
Segments5 records
Ideal customer profiles3 records
Lux Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Lux Design partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
Lux Design competitors and assessment
Company assessmentDirect peers
- Studio Munge: Toronto interior design firm focused on luxury hospitality, residential, and restaurant environments. Comparable to LUX in addressing luxury hospitality and high-end residential clients with full design-to-installation service.
- Brian Gluckstein Design: Toronto-based luxury interior designer serving high-net-worth residential and developer clients across Canada. Direct comparable in scope (residential + developer design services), geography, and luxury positioning to LUX Design.
- DesignAgency: Toronto-based design studio specializing in hospitality, retail, and experiential interior design. Comparable to LUX in its Toronto base and emphasis on commercial and hospitality interior projects (hotels, restaurants, bars).
- Candice Olson Design: Toronto-based interior designer known for upscale residential and condo projects across Canada. Comparable to LUX in targeting luxury urban condo and home clients with bespoke design services.
- Cecconi Simone: Toronto-based interior design firm working across high-end residential and hospitality projects. Directly comparable to LUX in terms of Toronto footprint, mix of residential and hospitality clients, and design-led luxury positioning.
- Sarah Richardson Design: Canadian interior design firm with luxury residential focus and significant brand presence through media. Closely comparable to LUX in serving upscale Canadian homeowners and offering design-led full-home transformations.
Broad incumbents
- Yabu Pushelberg: Toronto-founded global luxury design firm with major hospitality, retail, and residential interior projects worldwide. Comparable to LUX in luxury positioning and Toronto heritage but operates at significantly larger scale across global markets.
- Rockwell Group: US-headquartered architecture and design firm with extensive hospitality, restaurant, and entertainment interior projects. Comparable to LUX's hospitality and entertainment design (Vue Nightclub, Repeal Lounge) but operates globally at much larger scale.
- Gensler: Global architecture and design firm with interior design practices serving workplace, hospitality, and residential clients. Comparable to LUX in commercial interior design activity but at vastly larger scale and broader portfolio.
- Hirsch Bedner Associates (HBA): Global hospitality interior design firm behind hundreds of branded hotel projects. Comparable to LUX's hospitality design work (including Hilton) but operates at a much broader international scale across hotel brands.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Lux Design social profiles
Digital presenceLux Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lux Design leadership team
Management profileNumber of profiles
Profiles21 records
Lux Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lux Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lux Design
What does Lux Design do?
LUX Design is a full-service interior design and renovation firm delivering bespoke residential interiors (single rooms through full-home renovations) for affluent homeowners in Toronto, Mississauga, Oakville, Calgary, and Vancouver. The firm also offers commercial interior design for hotels, restaurants, hospitality venues, spas, and medical offices, along with developer-focused services including model suites, lobbies, and amenity spaces. The Condo Quickie™ is a proprietary, award-winning expedited condo interior design package that provides end-to-end concept-to-installation services.
Is Lux Design a public or private company?
Lux Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lux Design founded?
Lux Design was founded in 2008. It employs 11 to 50 people.
Where is Lux Design based?
Lux Design is headquartered in Toronto, Canada, in the North America region.
How does Lux Design make money?
Four revenue lines are on record. Residential Interior Design Services are the primary driver. The others are commercial Interior Design Services, the Condo Quickie™ Package and developer Model Suite and Sales Center Design.
Who are Lux Design's main competitors?
Direct peers on record are Studio Munge, Brian Gluckstein Design, DesignAgency, Candice Olson Design, Cecconi Simone and Sarah Richardson Design. Broad incumbents are Yabu Pushelberg, Rockwell Group, Gensler and Hirsch Bedner Associates (HBA).
Does Lux Design have an API?
No public API is recorded for Lux Design.
What industry is Lux Design in?
Lux Design's product category is Interior Design Services. Its primary akta.pro industry code is HSAPAEAI, Luxury Whole-Home Renovation (High-End Finishes & Custom Build). Its NAICS code is 541410.