What EM Fluids does

EM Fluids (legal entity E M Fluids) is a privately held Canadian water-technology company headquartered in Ottawa, with regional offices in Hong Kong and São Paulo. The company has developed a proprietary physical process it calls Equilibrium Modulated Fluids (EMF), which alters the properties of polar liquids — primarily water — by introducing a subtle stimulus that triggers a cascading effect throughout a waterbody, reducing viscosity and surface tension and reportedly doubling gas transfer across the air-water boundary. The technology is protected by 39 granted patents and more pending, the result of over ten years of research and development.

The company's commercial offering centers on the EMF Device — a solar-powered, self-contained, non-chemical and non-mechanical unit available in a Power Control Module (PCM) variant for autonomous deployment and a swappable Service and Maintenance Module (STM) requiring service every two to four weeks. Devices are managed through EMF Connect, a smartphone and web-based remote control platform. Target use cases span lake remediation, municipal and industrial sewage lagoons, floating solar farm water stewardship, drinking water intakes, and mining tailings ponds, with additional industrial verticals (sewage plants, pulp and paper, carbon capture) and a mining Reuse and Reclamation solution flagged as forthcoming.

EM Fluids generates revenue through EMF Device hardware sales combined with implementation support, performance monitoring, and ongoing service. Pricing is quote-based and tailored to each site's characteristics (capacity, loading rate, climate, and water quality profile). The company sells primarily via direct enterprise sales to municipalities, industrial operators, and mining companies, supplemented by authorized regional representatives and distributors — particularly in Asia and Latin America. It has deployed devices in over 80 projects across more than 33 countries.

Name

EM Fluids

Legal name

E M Fluids

Website

https://emfluids.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

EM Fluids is a Canadian water-technology company that sells solar-powered, non-chemical EMF Devices for lake remediation, sewage lagoon treatment, mining tailings management, and floating solar water stewardship, serving municipalities, industrial operators, and mining companies across 33+ countries via direct sales and regional distributors.

Ownership category

akta.pro rank

Product category

Water Treatment Equipment

NAICS

Sewage Treatment Facilities (22132)

SIC

Water Supply (4941)

akta.pro primary industry

Industrial Wastewater & Effluent Treatment Services (BPALAHAD)

Keywords

• Water treatment technology
• Lake remediation solutions
• Wastewater aeration systems
• Mining tailings management
• Non-chemical water treatment

Headquarters

HQ city

Ottawa

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. EMF Device Hardware Sales: Sale of solar-powered EMF Devices for water treatment and remediation. Devices include PCM (self-contained solar powered) and STM (upgradeable) modules. The company provides turnkey solutions tailored to customer site characteristics.
2. Implementation and Support Services: The company provides implementation support, ongoing performance monitoring, and long-term support services. Solutions are tailored to each site including volume, depth, water quality, and seasonal challenges.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

EM Fluids sells and deploys the EMF Device, a solar-powered, self-contained unit that alters properties of polar liquids (primarily water) through a proprietary stimulus-based cascading effect, achieving 2x gas transfer across the air-water boundary without chemicals or mechanical aeration. The company also provides tailored implementation services and ongoing performance monitoring for lake remediation, sewage lagoons, drinking water intakes, floating solar farms, and mining tailings pond management. Customers include municipalities, industrial wastewater operators, and mining operators across 33+ countries.

Product overview

EM Fluids offers the EMF Device as its core product—a solar-powered, non-mechanical, non-chemical water treatment technology that alters polar liquid properties through a proprietary stimulus-based cascading effect. The device reduces viscosity and surface tension while doubling gas transfer rates. Two hardware variants exist: the self-contained solar-powered PCM (Power Control Module) for autonomous deployment, and the STM (Service and Maintenance Module) for periodic servicing every 2–4 weeks. All units are managed via the EMF Connect smartphone and web software interface. The solution targets environmental remediation applications including lake remediation, sewage lagoons, floating solar farms, water intakes, and mining tailings ponds, with additional industrial services under development for sewage plants, pulp and paper, and carbon capture.

Differentiator

Problem solved

Functional benefit

Brands

• EMF Connect: Smartphone and web application for controlling EMF Devices.

Products and services

• EMF Device Solar-powered, self-contained device that alters properties of polar liquids (water) by introducing a subtle stimulus that triggers cascading effects, reducing viscosity and surface tension and achieving 2x gas transfer across air-water boundaries. Designed for lake remediation, sewage lagoons, mining tailings ponds, water intakes, and floating solar installations. Sold to municipalities, industrial wastewater operators, and mining operators.
• PCM (Power Control Module) Self-contained solar-powered variant of the EMF Device designed for continuous autonomous operation in remote or off-grid locations without external power infrastructure.
• STM (Service and Maintenance Module) Replaceable, swappable maintenance module for the EMF Device enabling simple scheduled service every 2–4 weeks to ensure optimal performance without specialized on-site labor.
• EMF Connect Smartphone and web-based control interface for the EMF Device, enabling remote monitoring and management of deployed units for enterprise customers operating multiple sites.

Quantifiable outcome

• 2x gas transfer across air-water boundary
• +5 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Veolia Water Technologies: Major global water and wastewater treatment solutions provider serving municipalities and heavy industry including mining. Comparable in mining water management and municipal wastewater use cases addressed by EM Fluids.
• Trojan Technologies (Danaher): Provider of UV water treatment solutions for municipal drinking water and industrial applications. Comparable in drinking water utility segment where both target raw water quality and contaminant reduction.
• Xylem Inc. Global water technology company offering aeration, treatment, and pumping solutions to municipal and industrial water markets. Directly comparable given overlap in wastewater aeration and water quality applications, though Xylem is far larger and more diversified.
• SUEZ Water Technologies & Solutions: Global provider of water treatment chemicals, equipment, and services for industrial and municipal customers. Comparable in sewage lagoon and industrial wastewater applications, though SUEZ's portfolio centers on chemical and membrane solutions.
• Ecolab Inc. Provides water treatment chemicals and services across industrial and municipal markets. Comparable in addressing the same customer water-quality pain points, though Ecolab's primary model is chemical dosing versus EM Fluids' non-chemical approach.

Direct peers

• Ovivo Inc. Pure-play water and wastewater treatment solutions provider for municipal and industrial markets. Direct competitor in sewage lagoon and industrial effluent treatment, where EM Fluids' non-mechanical aeration approach competes with conventional treatment systems.
• Aeration Industries International: Specialized aeration equipment manufacturer for wastewater treatment, lakes, and industrial water applications. Directly comparable in the aeration-driven water treatment category where EM Fluids competes with its non-mechanical approach.
• SNF Group (Floerger): World leader in polyacrylamide flocculants and water-soluble polymers used extensively in mining tailings and wastewater treatment. Comparable in mining tailings water management use cases, where SNF's chemical approach competes with EM Fluids' mechanical-free alternative.
• SolarBee (Medora Corporation): Manufacturer of solar-powered circulators and aerators for lakes, reservoirs, and water treatment ponds. Closest direct competitor in lake remediation and solar-powered waterbody treatment, the same core use case as EM Fluids' municipal and drinking water applications.

Emerging players

• Genesis Water Technologies: Smaller custom water and wastewater treatment solutions provider focused on sustainable, chemical-reduced treatment approaches. Comparable in the niche of non-chemical water treatment innovation targeting similar municipal and industrial use cases.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EM Fluids