What Alliant Health Plans does

Alliant Health Plans, Inc. is a privately held regional health insurer headquartered in Dalton, Georgia, operating across Georgia and Tennessee under parent company Health One Alliance. Founded in 1997 and operating for more than 25 years, Alliant distributes a portfolio of three branded health plans: SoloCare (individual and family plans available on and off the Federally-Facilitated Marketplace), SimpleCare (large-group employer-sponsored plans), and 4Corners (level-funded plans for mid-market employers not yet ready for full self-funding). The company is a Qualified Health Plan issuer regulated by CMS, serving individuals, families, and employer groups through direct consumer sales, broker-mediated distribution, and the ACA marketplace.

The underlying technology stack is a conventional health-insurance administration platform composed of four dedicated portals (Member, Provider, Employer, Broker), a CMS-compliant machine-readable data infrastructure for both Georgia and Tennessee, a Transparency-in-Coverage price comparison tool, a 21st Century Cures Act patient access API, and a Prime Therapeutics-integrated in-network pharmacy lookup via myprime.com. Members access in-network care through the MultiPlan PHCS provider network. Distribution runs through direct-to-consumer web enrollment with a Client Services call center at (866) 403-2785, a dedicated broker portal mediating employer group sales, and marketplace listing for individual plans.

Revenue is generated through recurring monthly health insurance premiums across all three plan types, billed on subscription contracts with both individual members and employer clients. Pricing is not publicly disclosed but is published via Summary of Benefits and Coverage and rate filings per plan. The company is owned by Health One Alliance, a strategic operating parent, with no disclosed venture funding, no public listing, and no disclosed M&A activity in the available source material.

Name

Alliant Health Plans

Legal name

Alliant Health Plans, Inc.

Website

https://alliantplans.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

251–500 employees

Short description

Alliant Health Plans is a privately held regional health insurer in Dalton, Georgia, offering individual/family (SoloCare), large-group (SimpleCare), and level-funded (4Corners) plans across Georgia and Tennessee as a CMS Qualified Health Plan issuer under parent Health One Alliance.

Ownership category

akta.pro rank

Product category

Health Insurance

NAICS

Direct Health and Medical Insurance Carriers (524114), Direct Life, Health, and Medical Insurance Carriers (52411)

SIC

Accident & Health Insurance (6321), Hospital & Medical Service Plans (6324)

akta.pro primary industry

Fully Insured Group Health Plans (Employer-Sponsored) (FSAIAFAA)

akta.pro secondary industries

Off-Exchange Individual & Family Plans (HLAEABAB), Off-Exchange Individual Major Medical Plans (FSAIAEAB)

Keywords

• Health insurance plans
• Individual family coverage
• Employer group health
• Level funded plans
• Marketplace health plans

Headquarters

HQ city

Dalton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Health Insurance Premiums: Recurring premium revenue from individual and group health insurance plans. Members pay monthly premiums for coverage under SoloCare (individual/family), SimpleCare (large group), and 4Corners (level funded) plan offerings.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Alliant Health Plans is a regional health insurance issuer that underwrites and administers health coverage products for individuals, families, and employer groups in Georgia and Tennessee. Its core offerings include SoloCare individual/family marketplace plans, SimpleCare large group employer plans, and 4Corners level-funded employer plans, supported by member, provider, employer, and broker self-service portals.

Product overview

Alliant Health Plans operates as a health insurance provider offering a portfolio of three branded health plan sub-products: SoloCare (Individual/Family Plans for the Federally-Facilitated Marketplace), SimpleCare (Large Group employer plans), and 4Corners (Level Funded employer plans). These plans are supported by a suite of four dedicated self-service portals — Member Portal, Provider Portal, Employer Portal, and Broker Portal — enabling account management, claims, payments, and provider lookups. The company also publishes machine-readable data files for Georgia and Tennessee in compliance with federal transparency requirements.

Differentiator

Problem solved

Functional benefit

Brands

• SoloCare: Individual and Family Health Plans offering coverage for individuals and families.
• SimpleCare
• 4Corners

Products and services

• SoloCare Individual and Family Plans Individual and family health insurance plans available on the Federally-Facilitated Marketplace and off-exchange in Georgia and Tennessee, designed for personal health coverage with plan options such as metal-tier offerings.
• SimpleCare Large Group Plans Large group health insurance plans tailored for employer workforces, offered to businesses seeking comprehensive employee health coverage through broker-mediated sales.
• 4Corners Level Funded Plans Level-funded health insurance plans designed for mid-market employers not yet ready to adopt full self-funded arrangements, combining elements of fully-insured and self-funded plans with predictable costs.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• PHCS (MultiPlan)coreTechnology or IntegrationPHCS provider network used by Alliant Health Plans for in-network healthcare provider access across Georgia and Tennessee markets. The PHCS network provides members access to healthcare professionals and facilities.
• Focus CarecoreStrategic or Co-development PartnerFocus Care partners with Alliant Health Plans to provide annual in-home and virtual assessment visits for eligible members, enhancing care coordination and member health outcomes.
• HealthOne AlliancecoreOthersHealthOne Alliance is the parent organization of Alliant Health Plans. Careers and employment opportunities are listed through the HealthOne Alliance careers portal.
• CMS (Centers for Medicare & Medicaid Services)coreOthersAs a Qualified Health Plan issuer, Alliant Health Plans operates under CMS regulatory oversight and provides required machine-readable data files and transparency information to CMS for the Federally-Facilitated Marketplace.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Cigna Healthcare: National carrier offering employer-sponsored group health plans in GA/TN, competing with Alliant's SimpleCare large group segment with deeper network and national account capability.
• Kaiser Permanente: Integrated payer-provider system offering individual and group plans in selected Southeast markets; while not dominant in GA/TN, it represents a structurally different competitor Alliant could increasingly face.
• UnitedHealthcare: National health insurer with strong Georgia and Tennessee employer-group presence, competing for large group accounts and offering individual ACA plans in both of Alliant's states.
• Aetna (CVS Health): National health insurer with employer group and individual products in the Southeast, competing with Alliant in large group and ACA segments while leveraging CVS Health's care delivery assets.
• Anthem Blue Cross Blue Shield of Georgia: Elevance Health's Georgia Blue plan offering individual, group, and Medicare products with an in-state network, competing with Alliant in both individual and large group segments.

Direct peers

• Molina Healthcare: Government-focused health plan with ACA marketplace and Medicaid offerings overlapping Alliant's IFP segment; competes in similar low-margin, regulation-heavy individual market economics.
• Oscar Health: Technology-led individual ACA marketplace carrier with presence in the Southeast; directly comparable to Alliant in segment focus (IFP via FFM) and product design (metal tier plans).
• Ambetter (Centene): Centene's ACA marketplace brand offering individual and family health plans in Georgia and many other states, directly competing with Alliant's SoloCare on the FFM.
• BlueCross BlueShield of Tennessee: Tennessee-based BCBS licensee offering individual, group, and Medicare health plans across the same Tennessee market Alliant serves; the most direct regional competitor in one of Alliant's two states.

Emerging players

• Bright Health Group: ACA marketplace-focused carrier operating in select Southeast states; comparable to Alliant in segment focus (individual IFP) and target customer (FFM shoppers), though smaller and more regionally concentrated.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/AlliantHealthPlans
• LinkedInlinkedin.com/company/allianthealthplans
• Xx.com/AlliantHealth

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alliant Health Plans