Petoskey News-Review

Name

Petoskey News-Review

Legal name

Petoskey News-Review

Website

https://petoskeynews.com

Company type

Private

Founded year

1878

Operating status

Operating

Headcount range

1–10 employees

Short description

Petoskey News-Review is a community newspaper serving Petoskey and Northern Michigan since 1878, operating within the Gannett/USA TODAY Network to deliver local news, sports, obituaries, classifieds, public notices, and digital subscriptions to local readers and advertisers.

Ownership category

akta.pro rank

Headquarters

HQ city

Petoskey

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Distribution channels3 records

Marketing channels5 records

Core offering

Petoskey News-Review is a local newspaper and digital news publication serving Petoskey, Michigan and surrounding Northern Michigan communities including Charlevoix. Operating since 1878 as part of Gannett's USA TODAY Network, it delivers local news, sports, opinion, obituaries, classifieds, public notices, real estate listings, and email newsletters through a digital website, eNewspaper replica, and traditional print editions.

Product overview

Petoskey News-Review is a local digital news publication serving Petoskey, MI and Northern Michigan communities as part of the Gannett/USA TODAY Network. The publication offers a comprehensive news website with core products including the main news platform, eNewspaper digital replica, obituary services, real estate listings powered by AddressUSA, public notice publication, email newsletters, and classifieds. The site also provides dedicated sections for news, sports, opinion, entertainment, business, Charlevoix coverage, and an archives section. Since 1878, it has served the local community as a traditional newspaper now operating primarily through its digital platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Petoskey News-Review Website Main digital news platform providing local news, sports, opinion, business, entertainment, and community coverage for Petoskey, MI and surrounding Northern Michigan areas including Charlevoix, operated as part of the Gannett/USA TODAY Network.
• eNewspaper Digital replica edition of the printed newspaper available online, allowing subscribers to read the full newspaper electronically on any device.
• Obituaries Online obituary submission and publication service for community members, including funeral planning resources and obituary archives.
• Real Estate Listings Property search platform powered by AddressUSA, providing local real estate listings, featured properties, and agent directories for the Petoskey area.
• Public Notices Legal notice publication service providing access to public notices including court orders, probate notices, zoning notices, and government announcements for Michigan communities.
• Email Newsletters Email newsletter subscription service delivering daily or periodic news updates, breaking news alerts, and curated content to subscribers.
• Classifieds Online classified advertising marketplace for jobs, vehicles, real estate, merchandise, and other categories serving the local community.
• Print Newspaper Physical newspaper edition distributed to local newsstands, carriers, and subscribers in the Petoskey area, providing daily local news, sports, opinion, obituaries, and community information.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights3 records

Direct peers

• Charlevoix Courier: The Charlevoix Courier is a local newspaper serving Charlevoix, Michigan—an adjacent community explicitly covered by Petoskey News-Review. Both serve overlapping Northern Michigan audiences with local news, sports, and community coverage, making them the most direct peer in the same geographic and product category.
• Traverse City Record-Eagle: The Traverse City Record-Eagle is a daily local newspaper serving the Traverse City region of Northern Michigan, directly comparable in product (print + digital local news, classifieds, public notices) and audience to Petoskey News-Review, just in a larger adjacent Northern Michigan market.
• Cadillac News: The Cadillac News is a community newspaper serving Wexford County and surrounding areas in Northern Michigan, offering a directly comparable mix of local news, sports, obituaries, and community coverage to Petoskey News-Review in a similar small-town Northern Michigan market.
• The Mining Journal: The Mining Journal is a Michigan local newspaper serving Marquette and the Upper Peninsula, comparable to Petoskey News-Review as a small-market regional paper with print + digital editions, local news focus, and similar revenue mix (subscriptions, advertising, public notices).
• Harbor Light Newspaper: Harbor Light Newspaper is a community newspaper serving Harbor Springs and Emmet County in Northern Michigan—geographically adjacent to Petoskey. It is directly comparable as a small-town Northern Michigan local paper with overlapping readership, similar local-news and community-events coverage, and similar print/digital product mix.

Broad incumbents

• Lansing State Journal: The Lansing State Journal is a Gannett-owned daily newspaper serving Lansing, Michigan. It is a sister Gannett/USA Today Network publication with the same corporate infrastructure, content syndication model, and digital product stack as Petoskey News-Review, but operates at a larger scale in a state-capital market.
• Detroit Free Press: The Detroit Free Press is the flagship Gannett/USA Today Network newspaper in Michigan, sharing the same corporate parent, content syndication system, and digital subscription platform as Petoskey News-Review. It represents the broader incumbent peer within the same media group but at metro-scale.
• MLive.com: MLive is a Michigan-wide digital news platform (Advance Local) covering communities across the state, including Northern Michigan. It competes with Petoskey News-Review for digital audience attention and local advertising in overlapping Michigan geographies, though at statewide scale rather than hyperlocal.

Emerging players

• Bridge Michigan: Bridge Michigan is a nonprofit digital-first statewide news outlet covering Michigan policy and communities, including Northern Michigan. It is an emerging peer that competes for digital readership and statewide advertising in the same Michigan geographies Petoskey News-Review serves, but with a digital-native model rather than legacy print roots.

Regional players

• Northern Express: Northern Express is a regional weekly newspaper and digital outlet covering Northern Michigan, including Traverse City, Petoskey, and Charlevoix. It competes directly with Petoskey News-Review for local advertising and reader attention in overlapping Northern Michigan communities.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/newsreview
• Xx.com/petoskeynews
• LinkedInlinkedin.com/company/petoskey-news-review

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Petoskey News-Review