Holland Moran

What Holland Moran does

Holland Moran is a privately held Israeli metals import and distribution company headquartered in Yehud, founded in 1938 as a family-owned silver and gold supplier to pre-state Israeli industry and reorganized through a series of mergers in 1995. Since a 2021 acquisition by private equity fund A-6684, followed by a 2023 divestiture of its chemistry operations, the company has refocused exclusively on metals and distribution across seven interconnected product categories: platinum group metals, products for evaporation and electrolytic coating, industrial metals (aerospace alloys, titanium, nickel alloys, stainless and armored steels), metal powders for 3D printing, brazing and soldering products, jewelry and Judaica metals, and cathodic protection systems.

The company sources from over 100 global suppliers and maintains a large inventory in Israel to support immediate fulfillment, with products meeting AMS, BS, DIN, and ASTM standards and accompanied by quality documentation. Precious metals are priced on London Metal Exchange daily rates with hedging services offered for silver. The technology stack is conventional — website, contact forms, phone, and email — with no e-commerce, API, or digital platform surface; competitive advantage rests on supplier access, regulatory import expertise, and 86 years of relationship capital rather than proprietary software.

Holland Moran serves Israeli industrial customers across defense, hi-tech, aerospace, electro-optics, jewelry and Judaica, R&D, and infrastructure end markets via a quote-based, direct B2B sales motion. The company employs 11-50 people, operates exclusively within Israel, and in June 2025 acquired Ashed Bentronix as part of an apparent roll-up strategy under PE ownership. Revenue is not disclosed.

Name

Holland Moran

Legal name

הולנד מורן בע״מ

Website

https://hollandmoran.co.il

Company type

Private

Founded year

1938

Operating status

Operating

Headcount range

11–50 employees

Short description

Holland Moran is a privately held Israeli importer and distributor of precious metals, industrial alloys, aerospace metals, brazing products, 3D printing powders, and cathodic protection systems, serving defense, aerospace, hi-tech, and jewelry industrial customers across Israel since 1938.

Ownership category

akta.pro rank

Product category

Industrial Metals Distribution

NAICS

Metal Service Centers and Other Metal Merchant Wholesalers (423510)

SIC

Wholesale-Metals & Minerals (No Petroleum) (5050), Wholesale-Jewelry, Watches, Precious Stones & Metals (5094)

akta.pro primary industry

Precious Metals Trading, Marketing & Distribution (IMAKAEAH)

akta.pro secondary industry

Precious Metals Bullion & Concentrates Trading (Gold, Silver, PGM) (IMAKAJAD)

Keywords

• Industrial metals distribution
• Precious metals supply
• Electrolytic coating materials
• Brazing and soldering products
• Aerospace alloy metals

Headquarters

HQ city

Yehud

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Metal Product Sales: Import and distribution of metals and metal-based applications including platinum group metals (PGM), pure metals, alloys, salts, solutions, coating materials, and brazing products. Pricing for precious metals is based on London Metal Exchange (LME) rates, updated daily. Products sold in various quantities from small amounts for personal projects to large quantities for industrial use.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Holland Moran imports and distributes a wide range of metals and metal-based applications to Israeli industrial customers. Its portfolio spans platinum group metals, high-purity metals and evaporation/electrolytic coating materials, industrial metals (aerospace alloys, titanium, nickel, stainless and armored steels, non-ferrous and exotic alloys), metal powders for 3D printing, silver-based brazing and soldering products, silver and gold for jewelry/Judaica, and cathodic protection systems. Pricing for precious metals follows daily London Metal Exchange rates, with silver hedging offered to customers.

Product overview

Holland Moran is a metals import and supply company serving Israeli industries since 1938. The company operates as a single unified offering focused on metals distribution, with seven interconnected product categories: Platinum Group Metals (PGMs) providing high-purity precious metals; Products for Evaporation and Electrolytic Coating covering coating materials; Metals for Industry encompassing aerospace, nickel, titanium, stainless steel, and armored steel; Metal Powders for 3D Printing supporting additive manufacturing; Welding Products for brazing and soldering; Metals for Jewelry and Judaica particularly silver products; and Cathodic Protection Solutions for corrosion prevention. The portfolio spans the entire value chain from raw metals to alloys, salts, powders, and finished applications, serving defense, aerospace, medical, electronics, jewelry, and industrial sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Platinum Group Metals (PGMs) Platinum group metals — platinum (Pt), palladium (Pd), rhodium (Rh), ruthenium (Ru), iridium (Ir), and osmium (Os) — supplied in various forms such as grains, foils, wires, powders, rods, anodes, sheets, and custom shapes, for industrial, jewelry, electronics, and chemical-catalyst customers.
• Products for Evaporation and Electrolytic Coating High-purity metals and materials for evaporation and electrolytic coating processes, including targets, tablets, high-purity grains, alloys, electrolytes, solutions, salts, anodes, rhodium coatings, and pure metals for vapor deposition, for jewelry, electronics, and aerospace industries.
• Metals for Industry Industrial metals including aerospace alloys, aviation and commercial aluminum, titanium, nickel alloys, stainless steels, armored steels, non-ferrous metals, and exotic metals and alloys, serving defense, aerospace, medical, and pharmaceutical industries.
• Metal Powders for 3D Printing Metal powders for additive manufacturing, including stainless steels (316L, 304L, 17-4PH), aluminum (AlSi10Mg, 7075), titanium (Ti-6Al-4V), nickel alloys (Inconel 718), cobalt-chrome, shape memory alloys, and soft magnetic alloys, for aerospace, medical, automotive, and engineering applications.
• Welding Products (Brazing and Soldering) Silver-based brazing and soldering materials including rods, pastes, strips, wires, rings, flux, and custom pre-forms, compliant with American and European standards, serving aviation, electronics, medical devices, oil and gas, and jewelry industries.
• Metals for Jewelry and Judaica Industry Silver and silver products including pure silver grains, sheets, wires, rods, 925 silver sheets, wires, tubes, bars, and discs, with pricing based on London Metal Exchange (LME) rates, for jewelry, Judaica, and technological applications.
• Cathodic Protection Solutions Cathodic protection systems including passive protection (zinc, magnesium, aluminum anodes) and active protection (impressed current systems), for pipelines, storage tanks, marine structures, bridges, and wastewater treatment facilities.

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Over 100 Global Supplier CompaniescoreOthersRepresents over 100 companies from around the world as suppliers. These global suppliers provide metals and metal-based applications across the entire value chain including raw metals, high-purity metals, alloys, salts, powders, coating and brazing materials. The supplier network enables Holland Moran to source specialized and rare metals for Israeli customers.

Scale indicators3 records

Recent moves9 records

Expansion highlights4 records

Direct peers

• American Elements: US-based specialty metals and chemicals distributor offering precious metals, PGMs, high-purity metals, alloys, and compounds across research and industrial customers. Directly comparable in product breadth, target verticals (electronics, aerospace, R&D), and B2B catalog/distribution model.
• Goodfellow: UK-based supplier of specialty metals, alloys, ceramics, and polymers for research and industrial applications. Comparable as a metals-focused distributor serving R&D labs and industrial buyers with broad product range and custom sourcing.
• Stanford Advanced Materials: US supplier of advanced and rare-earth metals, sputtering targets, evaporation materials, and high-purity metals. Strong overlap with Holland Moran's PGM, evaporation/coating, and high-purity product lines serving similar electronics and R&D customers.
• ESPI Metals: US specialty metals distributor and refiner offering high-purity metals, rare earths, and custom shapes (foils, wires, powders). Comparable product format mix and customer base in electronics, R&D, and aerospace.
• Heimerle + Meule Group: German precious metals refinery and distributor producing gold, silver, and PGM products (bars, semi-finished, alloys) for jewelry, industrial, and investment customers. Closely comparable in precious-metals-focused product mix and jewelry-industry supply model.

Broad incumbents

• Materion Corporation: US publicly traded advanced materials supplier producing precious and non-precious specialty metals, alloys, and beryllium products for industrial and aerospace customers. Comparable in PGM/alloy supply but at significantly larger scale and broader geographic reach.
• Heraeus Precious Metals: German precious metals and technology group trading, refining, and recycling PGMs, gold, and silver for industrial, jewelry, and electronics markets. Comparable in precious metals distribution and customer verticals but with much broader global scale.
• Johnson Matthey: UK-listed multinational specializing in precious metals chemistry and PGM products for automotive, chemical, and electronics industries. Comparable in PGM and precious-metals product lines but vertically integrated into refining and manufacturing.
• Umicore: Belgian materials technology company with a major precious metals refining and recycling business. Comparable overlap with Holland Moran's precious metals trading and PGM-focused industrial customer base, though Umicore operates an integrated upstream/downstream model.

Emerging players

• Kurt J. Lesker Company: US supplier of vacuum and thin-film deposition materials including high-purity metals, sputtering targets, and evaporation materials. Partial overlap with Holland Moran's evaporation/coating and high-purity metals product category for electronics and optics customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holland Moran