92.7 Big FM
92.7 Big FM is an Indian FM radio network operating 58 stations across 1,200+ towns with 340 million listeners, owned by Sapphire Media Limited and diversifying into digital audio, streaming, and real estate services.
- Company typePrivate
- Founded2004
- HeadquartersAndheri, India
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What 92.7 Big FM does
92.7 Big FM is one of India's largest private FM radio networks, operating 58 stations with a claimed footprint of 1,200+ towns, 50,000+ villages, and 340 million listeners. The network was previously part of Reliance Broadcast Network, which entered the Corporate Insolvency Resolution Process; in May 2025, Sapphire Media Limited acquired the company for Rs 261 crore following NCLT, NCLAT, and Ministry of Information & Broadcasting approvals. Today the business serves mass-market Hindi-speaking listeners across urban and rural India, with programming built around well-known radio jockeys and Hindi music, branded under the "Dhun Badal ke toh Dekho" tagline.
The company's product set has expanded beyond traditional FM broadcasting into digital audio and video: a portfolio of 30+ podcast series, video content, and the BIG Live streaming platform. The core business model is advertising-driven — monetizing the listener base through commercial airtime, branded content, sponsorships, and sponsorships across radio and digital channels. The network is sold to advertisers as a mass-reach Hindi-language media inventory, with audience targeting by city/town tier and time-of-day.
The most significant strategic shift is the March 2026 launch of Big FM Realty, a real estate vertical targeting Rs 35-40 billion in cumulative transactions over three years. This moves the company from a pure advertising-revenue model into a transaction-fee/commissions model on property sales, leveraging the brand's reach into tier-2/3 markets and rural India where organized real estate brokerage penetration is thin. The combination of legacy ad sales, emerging digital audio/video inventory, and the new Realty vertical defines the current revenue architecture.
92.7 Big FM firmographics
Firmographics- Name
- 92.7 Big FM
- Legal name
- Reliance Broadcast Network Limited
- Website
- https://bigfmindia.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- 92.7 Big FM is an Indian FM radio network operating 58 stations across 1,200+ towns with 340 million listeners, owned by Sapphire Media Limited and diversifying into digital audio, streaming, and real estate services.
- Ownership category
- akta.pro rank
92.7 Big FM industry classification
Industry- Product category
- Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (51611)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)
- akta.pro secondary industries
- Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ), Radio Content Production & Studios (On-air Production, Imaging, Jingles) (MPAIAEAL), Network-Affiliated Local Radio Stations (News/Talk/Sports Syndication Affiliates) (MPABACAF)
Keywords
Where 92.7 Big FM is headquartered
LocationHeadquarters
- HQ city
- Andheri
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
92.7 Big FM business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Radio Advertising: Traditional radio broadcasting advertising revenue from 58 stations across India reaching 340 million listeners
- Real Estate Operations: Big FM Realty vertical launched with 80-acre mixed-use township development in Bahraich, UP; projected cumulative revenues of Rs 35-40 billion over three years
Distribution channels4 records
Marketing channels5 records
92.7 Big FM product offering
Product offeringCore offering
92.7 Big FM operates a pan-India private FM radio network of 58 stations broadcasting music, entertainment, news, celebrity interviews, and regional programming to 340 million listeners across 1,200+ towns and 50,000+ villages. The company also distributes digital audio and video content through its podcast platform (30+ shows), video platform, and BIG Live streaming service, and has recently expanded into real estate development through its Big FM Realty vertical.
Product overview
92.7 Big FM operates as a multi-platform radio and digital media company offering FM radio broadcasting, podcasts, and video content. The core offering is its 58 radio stations reaching 340 million listeners across 1,200+ towns and 50,000+ villages in India. Digital extensions include a podcast platform featuring award-winning shows like Yaadon Ka Idiot Box with Neelesh Misra and Suhana Safar with Annu Kapoor, plus a video platform with celebrity interviews and regional content. The company has recently expanded into real estate through its Big FM Realty vertical and live streaming via BIG Live.
Differentiator
Problem solved
Functional benefit
Brands
- BIG Live: Live streaming and entertainment platform
Products and services
- 92.7 Big FM Radio Broadcasting Traditional FM radio broadcasting service delivering music, entertainment, news, celebrity interviews, and regional programming to mass audiences across India.
- BIG FM Podcasts Audio podcast platform offering diverse on-demand content including storytelling (Yaadon Ka Idiot Box), celebrity interviews (Dhun Badal Ke Toh Dekho With Vidya Balan), film reviews (God Mother Of Reviews with Bhawana Somaaya), health (Jo Fit Hai Vo Hit Hai), ghazals (Carvaan E Ghazal with Talat Aziz), and regional language programming.
- BIG FM Videos Video content platform featuring categories including Big Spotlight, Celebrity Interviews, Big Golden Voice, Regional Videos, Trending Videos, and special series like Dhun Badal Ke Toh Dekho and Zindagi Mobile with Neelesh Misra.
- BIG Live Live streaming and digital audio platform associated with Big FM for real-time broadcast and interactive listening experiences.
- Big FM Realty Real estate development vertical offering plotted developments, group housing, commercial and retail spaces through mixed-use township projects, with flagship 80-acre project in Bahraich, Uttar Pradesh.
Companies that use 92.7 Big FM
Customer profileSegments1 record
Ideal customer profiles3 records
92.7 Big FM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
92.7 Big FM partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights5 records
92.7 Big FM competitors and assessment
Company assessmentDirect peers
- Fever FM (HT Media): Fever FM is an Indian private FM radio network owned by HT Media, directly comparable to Big FM in operating model, Hindi/English music content, and metro-focused listener base.
- Radio Mirchi: Radio Mirchi (Entertainment Network India) is India's largest private FM radio network, operating a similar multi-city station model to 92.7 Big FM with comparable advertising revenue mechanics and Hindi/regional content. Direct competitor for ad budgets and listener share.
- Radio City (Music Broadcast Limited): Radio City is a major private FM radio network in India with stations across multiple cities, competing directly with Big FM for advertisers and listeners. Operates a similar Bollywood/regional music and RJ-led format.
- Red FM (Sun TV Network): Red FM is a leading private Hindi FM radio network operated by Sun TV Network, with similar station footprint and entertainment-led content. Direct competitor in the same Hindi-speaking mass-market segment.
Emerging players
- MyPodcastBanao: India-focused podcast platforms and networks provide the broader digital audio ecosystem in which Big FM's podcast portfolio competes; they represent the addressable market for Big FM's content expansion.
- Gaana (Times Internet): Gaana is an Indian music streaming service owned by Times Internet, competing with Big FM for digital audio listening time and advertising revenue, particularly among younger listeners.
- JioSaavn: JioSaavn is a leading Indian music streaming platform competing for the same listener attention and advertiser dollars as Big FM's digital audio extension. Represents the structural shift to on-demand streaming that Big FM must defend against.
- Hungama (Hungama Digital Media): Hungama operates a digital audio/video entertainment platform with a strong presence in Indian music streaming and podcasts. Overlaps with Big FM's podcast and digital audio strategy.
- IVM Podcasts (Audiocracy): IVM Podcasts is among India's largest independent podcast networks, creating boutique content that competes with Big FM's podcast offerings for both creators and advertisers.
Broad incumbents
- All India Radio (Prasar Bharati): All India Radio is India's public broadcaster operating the largest terrestrial radio network in the country. While not a direct private competitor, it competes for listeners and shapes the regulatory landscape (e.g., licensing, content norms) in which Big FM operates.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
92.7 Big FM social profiles
Digital presence92.7 Big FM financial estimates
Financial estimateRevenue estimate
Valuation estimate
92.7 Big FM leadership team
Management profileNumber of profiles
92.7 Big FM subsidiaries and ownership
Company hierarchySubsidiaries1 record
92.7 Big FM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
92.7 Big FM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 92.7 Big FM
What does 92.7 Big FM do?
92.7 Big FM operates a pan-India private FM radio network of 58 stations broadcasting music, entertainment, news, celebrity interviews, and regional programming to 340 million listeners across 1,200+ towns and 50,000+ villages. The company also distributes digital audio and video content through its podcast platform (30+ shows), video platform, and BIG Live streaming service, and has recently expanded into real estate development through its Big FM Realty vertical.
Is 92.7 Big FM a public or private company?
92.7 Big FM is a private company. It is classified as corporate owned and is currently operating.
When was 92.7 Big FM founded?
92.7 Big FM was founded in 2004. It employs 1,001 to 5,000 people.
Where is 92.7 Big FM based?
92.7 Big FM is headquartered in Andheri, India, in the Asia region.
How does 92.7 Big FM make money?
Two revenue lines are on record. Radio Advertising is the primary driver. The others are real Estate Operations.
Who are 92.7 Big FM's main competitors?
Direct peers on record are Fever FM (HT Media), Radio Mirchi, Radio City (Music Broadcast Limited) and Red FM (Sun TV Network). Emerging players are MyPodcastBanao, Gaana (Times Internet), JioSaavn, Hungama (Hungama Digital Media) and IVM Podcasts (Audiocracy). All India Radio (Prasar Bharati) is listed as a broad incumbent.
Does 92.7 Big FM have an API?
No public API is recorded for 92.7 Big FM.
What industry is 92.7 Big FM in?
92.7 Big FM's product category is Radio Broadcasting. Its primary akta.pro industry code is MPABACAC, Local Radio Station Groups (Owned & Operated/Station Chains), with a secondary code of MPAIAEAE, Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only). Its NAICS code is 51611 and its SIC code is 4832.