Urban Recovery

What Urban Recovery does

Urban Recovery is a single-site, for-profit addiction treatment center operating from a CARF-accredited, OASAS-licensed facility at 411 Van Brunt Street in the Red Hook neighborhood of Brooklyn, New York. Founded in 2017 as Urban Recovery LLC, the company provides a vertically integrated continuum of care including medically supervised detoxification for alcohol, benzodiazepines, and opioids; a 21-28 day short-term residential rehabilitation program delivering approximately 35 hours of weekly counseling; medication-assisted treatment using Suboxone, Vivitrol, Sublocade, and Buprenorphine; and integrated dual diagnosis treatment for co-occurring mental health conditions such as anxiety, depression, PTSD, and bipolar disorder. Therapeutic modalities are grounded in established evidence-based models including DBT, CBT, Seeking Safety, and relapse prevention, delivered by a clinical team that includes two Medical Directors, an Assistant Medical Director, a Director of Nursing, a Program Director, and a Referral Care Coordinator.

The business operates as a direct-to-patient healthcare provider, acquiring patients through phone-based same-day intake, organic search, and Facebook-driven inbound inquiries, with full-time staff dedicated to insurance verification. Revenue is generated by billing inpatient detox, residential rehabilitation, and outpatient services to a broad network of in-network insurance carriers (Aetna, Cigna, Blue Cross Blue Shield, UnitedHealthcare, Anthem, Carelon, Coventry, Fallon Health, Fidelis Care, Healthfirst, Humana Medicare, MetroPlus, Oscar, UMR, WellCare) and New York Medicaid, making reimbursement-rate negotiation with these payers the primary commercial dependency. The facility markets itself as an adult-focused, high-acuity inpatient provider and claims over 500 lives transformed since inception, with no disclosed multi-site footprint, venture or private equity backing, or expansion beyond the New York market.

Name

Urban Recovery

Legal name

Urban Recovery LLC

Website

https://urbanrecovery.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

101–250 employees

Short description

Urban Recovery is a Brooklyn-based, OASAS-licensed and CARF-accredited addiction treatment center providing medically supervised detox, 21-28 day residential rehab, MAT, and dual diagnosis care to adults with substance use disorder in the New York market, reimbursed via commercial insurance and Medicaid.

Ownership category

akta.pro rank

Product category

Addiction Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (623220), Residential Mental Health and Substance Abuse Facilities (62322), Outpatient Mental Health and Substance Abuse Centers (62142), Outpatient Mental Health and Substance Abuse Centers (621420), Residential Intellectual and Developmental Disability, Mental Health, and Substance Abuse Facilities (6232)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industry

Substance Use Detoxification Centers (Medical Detox) (HLAFACAD)

Keywords

• Addiction treatment services
• Substance use disorder care
• Inpatient detox services
• Residential rehabilitation programs
• Dual diagnosis treatment

Headquarters

HQ city

Brooklyn

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Healthcare Services Revenue: Urban Recovery generates revenue by providing inpatient detox, residential rehabilitation, and outpatient treatment services billed to patients' health insurance plans and Medicaid. Services include medical supervision, therapy sessions, medication management, and facility accommodations.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Urban Recovery provides medically supervised detoxification and short-term residential rehabilitation (21-28 days) for adults with substance use disorders in Brooklyn, New York. Services include medication-assisted treatment (MAT) using FDA-approved medications (Suboxone, Vivitrol, Sublocade, Buprenorphine), evidence-based behavioral therapies (DBT, CBT, Seeking Safety), integrated dual diagnosis treatment for co-occurring mental health conditions, and aftercare planning. The facility is OASAS-licensed and CARF-accredited.

Product overview

Urban Recovery is a single-facility addiction treatment center offering a vertically integrated care model within one Brooklyn facility. The core offerings consist of medically supervised detoxification (for alcohol, benzodiazepines, and opioids), followed by short-term residential rehabilitation (21-28 days) with 35 hours of weekly counseling. Treatment includes medication-assisted treatment (MAT) using Suboxone, Vivitrol, Sublicaid, and Buprenorphine. Therapeutic modalities include DBT (Dialectical Behavior Therapy), CBT (Cognitive Behavioral Therapy), Seeking Safety, and relapse prevention. Dual diagnosis care addresses co-occurring mental health conditions including anxiety, depression, PTSD, and bipolar disorder within the same treatment plan.

Differentiator

Problem solved

Functional benefit

Products and services

• Medically Supervised Detoxification Medically supervised withdrawal management for alcohol, benzodiazepines, and opioids, providing safe and comfortable detox under continuous medical monitoring for adults admitted to Urban Recovery.
• Short-Term Residential Treatment A 21-28 day inpatient rehabilitation program providing around-the-clock addiction treatment with 35 hours of counseling per week, including daily group sessions and individual therapy for adults with substance use disorder.
• Medication-Assisted Treatment (MAT) Pharmacological treatment using FDA-approved medications including Suboxone, Vivitrol, Sublocade, and Buprenorphine to support opioid addiction recovery, manage withdrawal, and reduce cravings as part of an integrated treatment plan.
• Dual Diagnosis Treatment Integrated treatment for co-occurring substance use disorders and mental health conditions such as anxiety, depression, PTSD, and bipolar disorder, delivered within the same clinical plan rather than referred out to separate programs.

Quantifiable outcome

• Over 500 lives transformed
• +2 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

14 partnerships are on record, tiered core and minor.

• AetnacoreOthersMajor health insurance provider accepted by Urban Recovery for addiction treatment coverage including inpatient detox, residential rehab, and medication-assisted treatment.
• CignacoreOthersMajor health insurance provider accepted by Urban Recovery for addiction treatment coverage.
• Blue Cross Blue ShieldcoreOthersMajor health insurance provider accepted by Urban Recovery for addiction treatment coverage.
• UnitedHealthcarecoreOthersMajor health insurance provider accepted by Urban Recovery for addiction treatment coverage.
• AnthemcoreOthersMajor health insurance provider accepted by Urban Recovery for addiction treatment coverage.
• MedicaidcoreOthersGovernment health insurance program accepted by Urban Recovery for eligible adults in New York, covering medically supervised detox and residential rehabilitation.
• CarelonminorOthersInsurance provider accepted by Urban Recovery for addiction treatment coverage.
• CoventryminorOthersInsurance provider accepted by Urban Recovery for addiction treatment coverage.
• Fidelis CareminorOthersRegional health insurance provider accepted by Urban Recovery for addiction treatment coverage.
• HealthfirstminorOthersRegional health insurance provider accepted by Urban Recovery for addiction treatment coverage.
• Humana MedicareminorOthersMedicare insurance provider accepted by Urban Recovery for addiction treatment coverage.
• MetroPlus Health PlanminorOthersNew York-based health insurance provider accepted by Urban Recovery for addiction treatment coverage.
• Oscar HealthminorOthersHealth insurance provider accepted by Urban Recovery for addiction treatment coverage.
• WellCareminorOthersHealth insurance provider accepted by Urban Recovery for addiction treatment coverage.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Hazelden Betty Ford Foundation: One of the largest nonprofit addiction treatment providers in the US, offering residential, outpatient, MAT, and dual-diagnosis programming. Directly comparable to Urban Recovery on clinical model and CARF-accredited standards, but at significantly greater scale and geographic reach.
• Caron Treatment Centers: Pennsylvania-headquartered nonprofit operating residential and outpatient addiction treatment programs with integrated mental health and MAT services. Comparable to Urban Recovery on evidence-based clinical model, dual-diagnosis capability, and CARF accreditation, but with multi-state footprint and longer history.
• Recovery Centers of America: Multi-site inpatient and outpatient addiction treatment operator with facilities across the Northeast and Mid-Atlantic. Comparable to Urban Recovery on residential detox/rehab services, in-network insurance approach, and CARF accreditation, but with private-equity backing and multi-state scale.
• Summit Behavioral Health: Private equity-backed behavioral health platform offering residential and outpatient addiction treatment across multiple states. Comparable on integrated clinical model and insurance contracting, but operates as a multi-site platform rather than a single facility.
• Promises Behavioral Health: Multi-brand addiction treatment operator (The Right Step, Promises, Malibu Beach Recovery Centers) offering residential, PHP, IOP, and MAT services. Comparable to Urban Recovery on clinical programming and insurance contracting, with significantly broader geographic reach.
• McLean Hospital: Harvard Medical School-affiliated psychiatric hospital offering inpatient substance use and dual-diagnosis treatment. Comparable to Urban Recovery on integrated behavioral health and addiction services, though operating as a hospital-level academic institution.

Direct peers

• Mountainside Treatment Center: Connecticut-based residential and outpatient addiction treatment center offering detox, residential rehab, MAT, and dual-diagnosis programming. Closely comparable to Urban Recovery on integrated care model, CARF accreditation, and private-pay plus insurance revenue mix, though serving the Northeast more broadly.
• Boca Recovery Center: Multi-state addiction treatment operator offering medical detox, residential rehab, MAT, and dual-diagnosis programs. Directly comparable to Urban Recovery on integrated clinical services, evidence-based therapies, and insurance-based revenue model.
• Princeton Detox & Recovery Center: New Jersey-based detox and residential addiction treatment facility with integrated MAT and dual-diagnosis programming. Closely comparable to Urban Recovery on clinical model and East Coast regional positioning, though operating in a different state regulatory environment.
• Cornerstone of Recovery: Tennessee-based residential and outpatient addiction treatment center with MAT, dual-diagnosis care, and CARF accreditation. Comparable to Urban Recovery on integrated clinical programming and outcomes-based positioning, though serving a different geographic market.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/urbanrecoverynyc
• Xx.com/urbanrecoveryny

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Urban Recovery