Sergio Arboleda University

What Sergio Arboleda University does

Universidad Sergio Arboleda is a private, multi-campus higher education institution headquartered in Bogotá, Colombia, founded in 1984 and operating across three campuses: Bogotá (main campus in Chapinero), Barranquilla, and Santa Marta. Its academic portfolio spans six schools — Law (Escuela Mayor de Derecho), Business (PRIME Business School), Humanities and Social Sciences, Arts and Creation, Exact Sciences and Engineering, and Communication and Digital Industries — offering undergraduate degrees, master's and doctoral programs, specializations, and short-format continuing education. The university's underlying technology stack is a standard higher-education operating model rather than a proprietary platform: a Moodle-based virtual campus (SergioVirtual), Microsoft 365 enterprise email and collaboration, an SAP/FIORI portal for academic management and student records, and a Microsoft 365-based institutional identity layer. The institution does not expose external APIs, does not operate a mobile app, and does not run proprietary AI systems; AI is taught as subject matter across selected programs (particularly fashion and digital marketing) but is not itself a core product.

The business model is overwhelmingly tuition-driven. Direct-to-consumer revenue comes from undergraduate (pregrado) and graduate (postgrado) tuition across all six schools, with pricing not publicly disclosed and varying by program level and modality. Supplementary revenue streams include continuing education diplomados and seminars (priced at $1,200,000–$3,000,000 COP per program), international exchange and double-degree programs coordinated through the Office of International Relations (ORI), and competency-based certifications (Lean Six Sigma belts, SARLAFT, and others). Distribution is omnichannel: physical campuses, the online SergioVirtual platform, admissions-driven direct outreach, Open House events, financial aid partnerships (notably with ICETEX), and bilateral partnerships with employers and industry bodies (Inexmoda for fashion, COLPERÚ for Peru bilateral programs). The student base is primarily Colombian, with international exchange students drawn from 100+ partner institutions across Latin America, Spain, Germany, and the Pacific Alliance.

Name

Sergio Arboleda University

Legal name

Universidad Sergio Arboleda

Website

https://usergioarboleda.edu.co

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Universidad Sergio Arboleda is a private Colombian university operating across three campuses (Bogotá, Barranquilla, Santa Marta), offering undergraduate, graduate, and continuing education programs across six academic schools. It serves Colombian students and international exchange participants through 100+ global partnerships, with tuition as its primary revenue stream.

Ownership category

akta.pro rank

Product category

Higher Education Services

NAICS

Colleges, Universities, and Professional Schools (6113), Business and Secretarial Schools (611410)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online For-Profit Career Universities (EDAHALAJ)

akta.pro secondary industries

Awarding Organizations & Credentialing Bodies (Certificates/Diplomas) (EDADAFAC), Undergraduate Business Schools (BBA/BSBA Programs) (EDAHAHAA)

Keywords

• Higher education programs
• Undergraduate degrees
• Graduate programs
• Continuing education
• International exchange programs

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Tuition and Academic Program Fees: The university generates revenue primarily through tuition fees charged for undergraduate (pregrado), graduate (postgrado/maestrías/especializaciones), and doctoral programs across its six academic schools. Additional revenue comes from continuing education programs (diplomados, cursos, seminarios, competencias certificables), certification fees, and examination fees.
2. International Exchange and Mobility Fees: Revenue from international exchange programs, including application fees, mobility program coordination, and double-degree arrangements with partner institutions such as Universidad César Vallejo (Peru) and Universidad de Salamanca (Spain).
3. Continuing Education and Executive Programs: Revenue from executive education programs including short seminars (27–80 hours), diplomados, and specialized courses in areas such as fashion, AI, sustainability, and digital marketing, with program fees ranging from $1,200,000 to $3,000,000 COP per program.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Sergio Arboleda University is a private Colombian higher education institution delivering accredited undergraduate degrees (pregrados), graduate programs (maestrías, especializaciones, doctorados), continuing education (diplomados, seminarios), and competency-based certifications across six academic schools (Law, Business, Humanities, Communication, Engineering, and Arts) on three campuses in Bogotá, Barranquilla, and Santa Marta, plus online via SergioVirtual (Moodle-based LMS). It also operates an entrepreneurship center (Sergio I+E) and an Office of International Relations managing 100+ international mobility and double-degree agreements.

Product overview

Sergio Arboleda University is a higher education institution with campuses in Bogotá, Barranquilla, and Santa Marta, Colombia. The university operates as a multi-school academic institution offering undergraduate degrees, graduate programs (master's and specializations), and continuing education. The academic portfolio spans six schools: Mayor de Derecho (Law), Prime Business School (Business), Humanidades y Ciencias Sociales, Comunicación e Industrias Digitales, Ciencias Exactas e Ingeniería, and Artes y Creación. Key products include undergraduate degree programs, postgraduate degrees (including Executive MBA, Master in AI, Master in Data Analytics, Master in Fashion Business), continuing education diplomas and certificates, virtual/online programs, the Sergio i+E entrepreneurship center, and research journals. The institution also offers competency-based certification programs and international exchange/dual-degree programs. Recent product launches include AI-focused programs in fashion (AI Fashion Lab seminar) and digital marketing (Content Marketing diploma with AI emphasis).

Differentiator

Problem solved

Functional benefit

Brands

• Escuela Mayor de Derecho: The university's law school, one of its most prominent academic units.
• PRIME Business School
• Escuela de Humanidades y Ciencias Sociales
• Escuela de Artes y Creación
• Escuela de Ciencias Exactas e Ingeniería
• Escuela de Comunicación e Industrias Digitales
• Sergio I+E
• Instituto de Ciencias Morales y Artes Liberales (ICMyAL)

Products and services

• Undergraduate Programs (Pregrados) Undergraduate degree programs across six academic schools (Escuela Mayor de Derecho, PRIME Business School, Escuela de Humanidades y Ciencias Sociales, Escuela de Comunicación e Industrias Digitales, Escuela de Ciencias Exactas e Ingeniería, and Escuela de Artes y Creación) covering Law, Criminal Investigation, Computer Science and AI, Industrial Engineering, International Business, Finance and Fintech, Fashion Strategic Business, Communication, Digital Design, Music, Theater, Philosophy, Psychology, and Political Science for high school graduates seeking university-level education.
• Graduate Programs (Maestrías y Posgrados) Master's degrees (EMBA, MBA, MAF, MAGD, MCI, MDEMEC, MGCM, MGCS, MGIED, MGE), doctorates (Doctorado en Derecho, Doctorado en Innovación y Negocios, Doctorado en Ciencias Sociales y Humanas), and specializations for working professionals seeking career advancement and specialized credentials in law, business, finance, international trade, AI, environmental management, communication, cultural management, and education.
• Continuing Education (Educación Continuada) Continuing education programs (diplomados, seminarios, cursos, certified competencias) for working professionals and organizations seeking short-term skills development and certification in areas including AI, digital marketing, sustainability, fashion, legal compliance (SARLAFT), data analytics, ESG, Six Sigma, and foreign languages, with per-program pricing between 1,200,000 and 3,000,000 COP.
• Virtual Education (Educación Virtual) Online synchronous and asynchronous programs delivered through SergioVirtual (Moodle-based LMS), including virtual undergraduate degrees in Digital Business and Digital Pedagogy, virtual specializations, and virtual master's programs such as Digital Didactics and Educational Management, accessible globally via campusvirtual.usergioarboleda.edu.co.
• Seminario en AI Fashion Lab: Innovación y Creatividad Aplicada en la Moda A 6-module fashion seminar applying artificial intelligence to trend analysis, consumer behavior, product development, and content creation using coolhunting techniques, AI design tools, buyer personas, and digital branding; targeted at fashion, design, marketing, and retail professionals and entrepreneurs, priced at $2,000,000 COP, starting September 8, 2026, online synchronous.
• Diplomado en Marketing de Contenidos y Community Manager An 80-hour continuing education diplomado covering AI-powered content marketing, community management, and social media strategy with emphasis on generative AI tools for content creation, audience analysis, and brand storytelling; priced at $3,000,000 COP, online synchronous, starting September 7, 2026, with certificate upon 70% attendance.
• Seminario en Sostenibilidad Estratégica en la Industria de la Moda A 27-hour seminar on strategic sustainability in the fashion industry covering circular economy, sustainable materials, responsible production, and environmental impact management; priced at $1,200,000 COP, online synchronous, starting August 11, 2026, scheduled Tuesday–Thursday 6:00–9:00 p.m.
• Seminario en Estrategias de Comunicación y Branding de Moda A fashion communication and branding seminar covering brand identity, omnichannel strategies, storytelling, social media, and creative direction for fashion brands; priced at $1,500,000 COP, online synchronous, starting September 1, 2026.
• Sergio I+E Entrepreneurship Center The Centro de Innovación, Emprendimiento y Empresa offering incubation, acceleration, mentorship programs (Business Thinkers, with 60+ participants), and female entrepreneurship initiatives (such as Belleza con Propósito in partnership with Miss Mundo Colombia Internacional) to support student and external ventures and promote an entrepreneurial culture within the university community.
• Office of International Relations (ORI) - Exchange and Double-Degree Programs International mobility and exchange services coordinated by the ORI with 100+ active international agreements in countries including Peru, Spain, Chile, Mexico, and Germany, enabling student exchange, double-degree arrangements (such as the Industrial Engineering double degree with Universidad César Vallejo in Peru and the partnership with Universidad de Salamanca in Spain), international practicums, and research collaboration.
• Revista Civilizar de Empresa y Economía A peer-reviewed international scientific journal publishing research in economics, business administration, and management; indexed in Latindex and Globethics databases and directed by Pascual Amezquita (PhD), serving the academic and practitioner research community.
• Competency-Based Certification Programs Competency-based certification programs (competencias certificables) in economics, engineering (Lean Six Sigma Yellow Belt, Green Belt, and Black Belt), psychology, and business, providing recognized industry credentials for working professionals seeking market-relevant competencies.
• Instituto de Ciencias Morales y Artes Liberales (ICMyAL) Programs The Institute of Moral Sciences and Liberal Arts promoting integral humanism and humanities-based formation within the university, delivering curriculum, research, and project initiatives (such as USAPI) that complement academic programs across all six schools.
• Centro de Idiomas (Language Center) The university's language center (Centro de Idiomas) certified to teach courses in seven languages (English, Spanish, French, Italian, German, Portuguese, and Mandarin Chinese) at the Bogotá campus (Calle 74 # 11-74), serving students seeking foreign language proficiency.

Quantifiable outcome

• Graduates with postgraduate credentials earn 3–8 SMMLV more than those with undergraduate degrees alone
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability11 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• Miss Mundo Colombia InternacionalminorStrategic or Co-development Partner · 1 July 2026Sergio Arboleda University's Centro de Innovación, Emprendimiento y Empresa Sergio I+E partnered with Miss Mundo Colombia Internacional for the 'Belleza con Propósito: Emprendimiento Femenino' event (July 23, 2026). Sixteen candidates presented social entrepreneurship projects evaluated by an interdisciplinary panel. The partnership promoted female leadership, innovation, and entrepreneurship among young women, with academic incentives awarded to winning participants.
• Universidad César Vallejo (UCV, Peru)coreStrategic or Co-development Partner · 1 October 2025Sergio Arboleda University and Universidad César Vallejo signed a double-degree agreement for Industrial Engineering students and graduates, building on a general cooperation agreement active since 2022. The agreement enables students from both institutions to obtain dual degrees in Industrial Engineering, with requirements including a minimum GPA of 3.8, completion of the full curriculum, no disciplinary record, and a valid passport.
• InexmodacoreStrategic or Co-development PartnerInexmoda (with over 30 years of experience in fashion industry development in Colombia) partnered with Sergio Arboleda University to co-create the undergraduate program 'Negocios Estratégicos de Moda' (Fashion Strategic Business). This is a flagship industry-academia collaboration featuring Project-Based Learning (ABP), industry-aligned curriculum, and ongoing collaboration for fashion innovation, sustainability, and entrepreneurship in the Colombian fashion sector.
• COLPERÚ (Cámara de Comercio e Integración Colombo-Peruana)coreStrategic or Co-development PartnerCOLPERÚ partnered with Sergio Arboleda University to organize the third edition of the 'Misión Intercultural Sergista a Perú' (July 26 – August 2, 2026), a cultural and tourism experience visiting Cusco, Machu Picchu, Lima, Paracas, and Ica. The program includes cultural, commercial, and business training components related to Peru, with certificates issued by COLPERÚ. This partnership strengthens bilateral cultural and commercial ties between Colombia and Peru.
• Universidad de Salamanca (Spain)minorStrategic or Co-development PartnerSergio Arboleda University has a partnership with Universidad de Salamanca for international mobility and academic exchange, particularly referenced in connection with the Fashion Strategic Business program which has international agreement components. The partnership supports student and faculty exchange and double-degree opportunities.
• ICETEX (Instituto Colombiano de Crédito Educativo y Estudios Técnicos en el Exterior)coreChannel Partner/ Reseller/ DistributorICETEX is Colombia's government student loan and financial aid agency. Sergio Arboleda University partners with ICETEX to provide student financing options, enabling access to higher education for students who cannot pay tuition upfront. The university also has dedicated ICETEX advisors and email support ([email protected]) for financing guidance.
• Over 100 International Partner InstitutionscoreOthersThe Office of International Relations (ORI) manages more than 100 active international agreements with institutions and organizations in countries including Chile, Mexico, Peru, Spain, Germany, and Pacific Alliance nations. These agreements enable student exchange, double degrees, international practicums, research collaboration, and scholarships for Sergista students.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Universidad de los Andes: Colombia's leading private university, based in Bogotá, offering undergraduate, graduate, and continuing education across multiple schools. Directly competes with Sergio Arboleda for high-achieving Colombian students and is the benchmark for premium private higher education in the country.
• Pontificia Universidad Javeriana: Top-tier private Jesuit university in Bogotá with comprehensive undergraduate, graduate, and research programs. Competes head-to-head with Sergio Arboleda in law, business, engineering, and humanities across the same Colombian student market.
• Universidad del Rosario: Private Bogotá university with a strong reputation in law, medicine, and business. Competes directly with Sergio Arboleda's Escuela Mayor de Derecho and PRIME Business School for premium Colombian applicants.
• Universidad Externado de Colombia: Historic private Bogotá university renowned for law, economics, and social sciences. Directly comparable to Sergio Arboleda in legal education and postgraduate offerings, sharing the same target student demographics.
• Universidad EAFIT: Leading Colombian university in Medellín with a strong business school and engineering programs. Comparable to Sergio Arboleda's PRIME Business School and engineering offerings, competing for the same top-tier Colombian student pool.
• Universidad Nacional de Colombia: Colombia's largest public university with extensive undergraduate and graduate programs. Serves as both competitor and benchmark for Sergio Arboleda, particularly in research output, accreditation status, and program breadth.
• Tecnológico de Monterrey: Mexico's leading private university with multicampus operations across Latin America and strong online programs. Comparable to Sergio Arboleda in its private, multicampus, premium model with international ambitions and AI-integrated curricula.

Broad incumbents

• Universidad de Salamanca: Historic Spanish public university and active double-degree partner of Sergio Arboleda. Comparable in academic breadth and as a benchmark for international academic cooperation, though operating in a different geography and regulatory context.

Regional players

• Universidad César Vallejo: Large private Peruvian university and double-degree partner of Sergio Arboleda for Industrial Engineering. Operates as a regional peer in the Andean higher education market with similar for-profit, multicampus, and continuing education models.

Emerging players

• Coursera: Global online learning platform partnering with top universities to deliver certificates, degrees, and continuing education. Comparable to Sergio Arboleda's online and continuing education offerings as an alternative for working professionals pursuing AI, business, and technology credentials.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/usergioarboleda
• YouTubeyoutube.com/usergioarboleda
• Facebookfacebook.com/usergioarboleda
• LinkedInlinkedin.com/company/universidad-sergio-arboleda
• Instagraminstagram.com/usergioarboleda
• TikToktiktok.com/@unisergioarboleda

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sergio Arboleda University