Big Cheese Pizza
- Company typePrivate
- Founded2000
- HeadquartersHenderson, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
Big Cheese Pizza firmographics
Firmographics- Name
- Big Cheese Pizza
- Legal name
- Big Cheese Franchising Inc.
- Website
- https://mybigcheesepizza.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Big Cheese Pizza industry classification
Industry- Product category
- Quick-Service Pizza Restaurants
- NAICS
- Limited-Service Restaurants (722513), Restaurants and Other Eating Places (72251)
- SIC
- Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Pizza QSR (THAFAAAB)
Keywords
Where Big Cheese Pizza is headquartered
LocationHeadquarters
- HQ city
- Henderson
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Big Cheese Pizza business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Retail Food Sales: Direct restaurant sales of pizzas, wings, breadsticks, and cheesy bread through owned locations. Customers order in-store, online via Toasttab, or by phone.
- Franchise Fees: Initial franchise fee of $25,000 per store. Multi-unit and master franchises available at discounted rates.
- Royalty Fees: 5% of Net Sales ongoing royalty. For franchisees who signed in 2015, royalties begin at 3% of Net Sales and increase by 1% per year until 5% limit is reached.
- Advertising Fund: 0.25% of Net Sales contributed to advertising fund.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Single Unit Franchisee |
| One time/ perpetual license | Multi-year contract | Multi-Unit Franchisee (3-5 units) |
| One time/ perpetual license | Multi-year contract | Master/Area Franchisee (12+ units) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Big Cheese Pizza product offering
Product offeringCore offering
Big Cheese Pizza & Wings operates quick-service pizza restaurants selling handmade, made-from-scratch pizzas, chicken wings, breadsticks, and cheesy bread to local consumers across North Carolina, South Carolina, and Virginia. The company complements its six restaurant locations with online ordering via the Toasttab platform, a branded mobile app, and a franchise program offering single-unit, multi-unit, and master franchise rights.
Product overview
Big Cheese Pizza & Wings is a pizza restaurant chain operating under a franchise model, founded in 2000 by Scott and Kim Capman. The company operates six locations across North Carolina, South Carolina, and Virginia. The core product portfolio centers on handmade pizzas made from scratch daily, complemented by chicken wings, breadsticks, and cheesy bread offerings. The company operates its Fresh and Ready program (introduced in 2001) which keeps popular items ready for quick service without wait times. Big Cheese Pizza offers a mobile app for online ordering integrated with Toast Tab platform, available through Google Play and Apple App Store. The franchising division offers single unit, multi-unit (3-5 units), and master/area franchise (12+ units) opportunities across three store models: Base Carry-Out Unit (minimum 1,200 sq/ft), Mid-Size Unit (1,500-2,000+ sq/ft with drive-thru), and Large Free-Standing Unit (1,600-2,500 sq/ft).
Differentiator
Problem solved
Functional benefit
Products and services
- Pizza
- BIG Wings (Chicken Wings)
- Breadsticks
- BIG Cheesy Bread
- Chicken Cheesy Bread
- Online Ordering Service
- Big Cheese Pizza & Wings Mobile App
- Big Cheese Pizza Franchise Opportunities
Companies that use Big Cheese Pizza
Customer profileSegments1 record
Ideal customer profiles2 records
Big Cheese Pizza technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Big Cheese Pizza partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ToasttabcoreToasttab provides the online ordering platform for Big Cheese Pizza locations. The company uses Toasttab for website-based online ordering functionality and mobile app integration.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Big Cheese Pizza competitors and assessment
Company assessmentBroad incumbents
- Little Caesars: Little Caesars is the largest carryout-only pizza chain in the US and a major franchise system. It competes directly with Big Cheese on value-priced carryout pizza, and its Hot-N-Ready program is conceptually similar to Big Cheese's Fresh and Ready approach.
- Pizza Hut: Pizza Hut is one of the largest pizza QSR chains globally, operating dine-in, carryout, and delivery. It directly competes with Big Cheese in the value-priced pizza segment, though at vastly greater scale and brand recognition.
- Papa John's: Papa John's is a national pizza QSR chain heavily reliant on franchising and delivery, comparable to Big Cheese's franchise model and pizza-focused menu, but with significantly greater scale, technology investment, and marketing spend.
- Domino's: Domino's is the dominant pizza QSR chain globally with the most aggressive delivery and digital ordering platform in the category. It is the primary competitive threat to Big Cheese on delivery, online ordering, and value menu pricing.
Emerging players
- Pieology Pizzeria: Pieology is a fast-casual custom pizza franchise primarily based on the West Coast. Like Big Cheese, it emphasizes fresh ingredients made-to-order, though it operates in a different segment (fast-casual) and geography.
Direct peers
- Blaze Pizza: Blaze Pizza is a fast-casual custom pizza franchise with several hundred locations. It overlaps with Big Cheese in pizza-centric franchise model and dine-in/takeout positioning, though Blaze operates at the fast-casual tier versus Big Cheese's QSR.
- MOD Pizza: MOD Pizza is a fast-casual artisanal pizza chain with a franchise and corporate-store hybrid model. It competes with Big Cheese in the pizza category with a focus on fresh, made-to-order preparation, similar to Big Cheese's fresh-daily approach.
- Jet's Pizza: Jet's Pizza is a Michigan-based deep-dish and Detroit-style pizza franchise chain with several hundred locations across the Midwest and East Coast. It is comparable to Big Cheese in being a regional franchised pizza brand with a quality-ingredient story.
- Mountain Mike's Pizza: Mountain Mike's is a West Coast-rooted franchised pizza chain expanding nationally. Like Big Cheese, it competes on family-friendly dine-in and takeout pizza with a regional franchise model and a focus on quality ingredients.
- Marco's Pizza: Marco's Pizza is a growing franchised pizza chain headquartered in Toledo, OH, with several hundred locations across the Midwest, Southeast, and Mid-Atlantic — overlapping with Big Cheese's NC/SC/VA footprint. Both compete on quality-differentiated pizza via franchising.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Big Cheese Pizza social profiles
Digital presenceBig Cheese Pizza financial estimates
Financial estimateRevenue estimate
Valuation estimate
Big Cheese Pizza leadership team
Management profileNumber of profiles
Profiles2 records
Big Cheese Pizza funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Big Cheese Pizza M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Big Cheese Pizza
What does Big Cheese Pizza do?
Big Cheese Pizza & Wings operates quick-service pizza restaurants selling handmade, made-from-scratch pizzas, chicken wings, breadsticks, and cheesy bread to local consumers across North Carolina, South Carolina, and Virginia. The company complements its six restaurant locations with online ordering via the Toasttab platform, a branded mobile app, and a franchise program offering single-unit, multi-unit, and master franchise rights.
Is Big Cheese Pizza a public or private company?
Big Cheese Pizza is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Big Cheese Pizza founded?
Big Cheese Pizza was founded in 2000. It employs 11 to 50 people.
Where is Big Cheese Pizza based?
Big Cheese Pizza is headquartered in Henderson, United States, in the North America region.
How does Big Cheese Pizza make money?
Four revenue lines are on record. Retail Food Sales are the primary driver. The others are franchise Fees, royalty Fees and advertising Fund.
Who are Big Cheese Pizza's main competitors?
Broad incumbents on record are Little Caesars, Pizza Hut, Papa John's and Domino's. Pieology Pizzeria is listed as an emerging player. Direct peers are Blaze Pizza, MOD Pizza, Jet's Pizza, Mountain Mike's Pizza and Marco's Pizza.
Does Big Cheese Pizza have an API?
No public API is recorded for Big Cheese Pizza.
What industry is Big Cheese Pizza in?
Big Cheese Pizza's product category is Quick-Service Pizza Restaurants. Its primary akta.pro industry code is THAFAAAB, Pizza QSR. Its NAICS code is 722513 and its SIC code is 5812.