ConsiderBeyond
ConsiderBeyond is a global digital brand-discovery platform that connects sustainability-focused consumers with verified conscious brands across beauty, fashion, home, travel, and food via a curated directory, mobile apps, an annual awards program, and a ShopMy-powered marketplace.
- Company typePrivate
- Founded2021
- HeadquartersCalifornia, El Salvador
- Headcount1–10
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What ConsiderBeyond does
ConsiderBeyond, founded in 2021 by Esther Kim and operated under the corporate umbrella of Holvic Inc., is a global digital brand-discovery platform targeting sustainability-motivated consumers and the conscious brands seeking to reach them. The platform's core offering is a curated, verified directory of conscious brands spanning beauty, style/fashion, home, lifestyle, travel, and food categories, with claimed coverage across more than fourteen countries including the US, UK, Australia, New Zealand, Singapore, Spain, Italy, Germany, France, the Netherlands, Denmark, Sweden, and Norway. Its central technical asset is a proprietary "Conscious Brand Verification System" that assesses brand sustainability credentials using public brand data, brand-completed evaluation questionnaires, and internal scoring tools; the platform also publishes an A-Z Glossary of Sustainability Terms as a content-led authority asset.
The product surface spans a web platform at considerbeyond.com, native iOS and Android mobile applications, the "Thoughtful Places" directory of sustainable restaurants and hotels, a "Curated Products" e-commerce collection, and the annual CB Conscious Brand Awards program (held in 2023, 2024, and 2025). Underlying technology is a Webflow-hosted web stack with native mobile apps; e-commerce transactions are fulfilled through a ShopMy (shopmy.us) integration rather than an in-house checkout engine, and the platform maintains active social and content channels on Instagram, LinkedIn, YouTube, and an editorial blog.
ConsiderBeyond monetizes through three channels: (1) transaction fees on curated e-commerce sales routed via ShopMy, (2) application fees from brands participating in the annual CB Conscious Brand Awards, and (3) likely paid featured placements or subscriptions in the Conscious Brand Directory. The go-to-market is hybrid marketplace-and-community: content marketing and an editorial newsletter drive consumer-side traffic and engagement, while the awards program and verification badge drive brand-side acquisition. The company is privately held, bootstrapped with no disclosed funding rounds, operates with a team of 1–10, and has not announced institutional investors, acquisitions, or partnerships beyond featured-brand relationships and the ShopMy commerce integration.
ConsiderBeyond firmographics
Firmographics- Name
- ConsiderBeyond
- Legal name
- Holvic Inc.
- Website
- https://considerbeyond.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ConsiderBeyond is a global digital brand-discovery platform that connects sustainability-focused consumers with verified conscious brands across beauty, fashion, home, travel, and food via a curated directory, mobile apps, an annual awards program, and a ShopMy-powered marketplace.
- Ownership category
- akta.pro rank
ConsiderBeyond industry classification
Industry- Product category
- Sustainable Brand Marketplace
- NAICS
- Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers (459)
- SIC
- Retail-Catalog & Mail-Order Houses (5961)
- akta.pro primary industry
- Price Comparison/Aggregator Generalist Marketplaces (CRAFAAAI)
Keywords
Where ConsiderBeyond is headquartered
LocationHeadquarters
- HQ city
- California
- HQ country
- El Salvador
- HQ region
- Latin America
Offices1 record
Markets served
ConsiderBeyond business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- E-commerce Marketplace: The platform operates a curated e-commerce marketplace through shopmy.us/considerbeyond where users can purchase products from verified conscious brands. Revenue is generated through product transactions.
- CB Conscious Brand Awards: Annual awards program for conscious brands that generates revenue through application fees from participating brands. Applications close annually on December 31st.
- Brand Directory & Featured Listings: Brands can be featured in the directory and potentially pay for enhanced visibility or promotional placement within the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Brand Directory - Basic |
| Transaction based/ take rate | Annual | CB Awards Application |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
ConsiderBeyond product offering
Product offeringCore offering
ConsiderBeyond is a global brand discovery platform that connects verified sustainable and ethical brands with conscious consumers. It operates a searchable online directory, an annual ConsiderBeyond Conscious Brand Awards program, native iOS and Android mobile applications, and a curated e-commerce marketplace powered through ShopMy, alongside an A-Z glossary that educates consumers on sustainability terminology.
Product overview
ConsiderBeyond is a global digital platform that connects conscious brands with conscious consumers worldwide. The platform operates through its core ConsiderBeyond Platform (website and mobile app), featuring a directory of verified conscious brands, sustainable restaurants and hotels, and curated product selections. The ecosystem includes the annual ConsiderBeyond Conscious Brand Awards program, the ConsiderBeyond App (iOS/Android), the Conscious Brand Directory, the Thoughtful Places restaurant/hotel directory, and Curated Products collections. Everything the company does centers on sustainability and impact, highlighting brands, artists, and artisans who demonstrate conscious business practices.
Differentiator
Problem solved
Functional benefit
Brands
- CB Awards: ConsiderBeyond Conscious Brand Awards - An annual awards program recognizing sustainable and conscious brands globally.
Products and services
- ConsiderBeyond Brand Directory A searchable online directory of verified sustainable and ethical brands across categories including fashion, beauty, food, home, and travel, used by conscious consumers to discover vetted brands.
- ConsiderBeyond Mobile App Native mobile applications for iOS and Android that allow conscious consumers to discover, evaluate, and shop from verified sustainable brands on the go.
- ConsiderBeyond Conscious Brand Awards An annual awards program that recognizes standout sustainable and ethical brands, providing third-party credibility signals for consumers and a marketing distinction for participating brands.
- Curated E-commerce Marketplace A shoppable marketplace integrated with ShopMy that enables consumers to purchase directly from listed sustainable brands through the ConsiderBeyond platform.
- A-Z Glossary of Sustainability Terms An educational glossary resource covering sustainability terminology to help consumers understand and evaluate brand claims.
Quantifiable outcome
- Verified conscious brands directory spanning multiple countries including US, UK, Australia, New Zealand, Singapore, Spain, Italy, Germany, France, Netherlands, Denmark, Sweden, Norway
Companies that use ConsiderBeyond
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles2 records
ConsiderBeyond technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
ConsiderBeyond partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- IzzycoreIzzy, a zero waste beauty brand, is featured as a verified conscious brand on the ConsiderBeyond platform and was recognized as a 2023 Conscious Brand Awards winner. The partnership showcases Izzy's clean, cruelty-free, reusable products with refill options to the ConsiderBeyond conscious consumer community.
- Noble PanaceacoreNoble Panacea, a beauty brand focused on environmental preservation, is featured in the Verified Brands section of the ConsiderBeyond platform, representing conscious beauty products with green production processes and sustainable packaging.
- UnspuncoreUnspun, an automated manufacturing brand reducing carbon emissions by 24% compared to traditional jeans, is featured in the ConsiderBeyond Verified Brands directory showcasing sustainable fashion.
- RAAIEcoreRAAIE, a science-backed skincare brand from New Zealand, is featured as a verified conscious brand on ConsiderBeyond, showcasing phyto-powered formulas with a take-back scheme for empties.
- PETA's Beauty Without BunniesminorIzzy brand holds PETA's Beauty Without Bunnies certification for cruelty-free and vegan products, recognized through the ConsiderBeyond verification system which includes this certification as a validated attribute.
- Fair Trade CertifiedminorFair Trade Certified organizations follow rigorous social, environmental, and economic standards. The certification is listed as a related certification under the Ethical Labor attribute category on ConsiderBeyond.
- SA 8000minorSA-8000 is a social workplace practice certification based on ILO conventions, Universal Declaration of Human Rights, and national law. Listed as a related certification under Ethical Labor on the platform.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
ConsiderBeyond competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ConsiderBeyond social profiles
Digital presenceConsiderBeyond financial estimates
Financial estimateRevenue estimate
Valuation estimate
ConsiderBeyond leadership team
Management profileNumber of profiles
Profiles1 record
ConsiderBeyond funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ConsiderBeyond M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ConsiderBeyond
What does ConsiderBeyond do?
ConsiderBeyond is a global brand discovery platform that connects verified sustainable and ethical brands with conscious consumers. It operates a searchable online directory, an annual ConsiderBeyond Conscious Brand Awards program, native iOS and Android mobile applications, and a curated e-commerce marketplace powered through ShopMy, alongside an A-Z glossary that educates consumers on sustainability terminology.
Is ConsiderBeyond a public or private company?
ConsiderBeyond is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ConsiderBeyond founded?
ConsiderBeyond was founded in 2021. It employs 1 to 10 people.
Where is ConsiderBeyond based?
ConsiderBeyond is headquartered in California, El Salvador, in the Latin America region.
How does ConsiderBeyond make money?
Three revenue lines are on record. E-commerce Marketplace is the primary driver. The others are CB Conscious Brand Awards and brand Directory & Featured Listings.
Does ConsiderBeyond have an API?
No public API is recorded for ConsiderBeyond.
What industry is ConsiderBeyond in?
ConsiderBeyond's product category is Sustainable Brand Marketplace. Its primary akta.pro industry code is CRAFAAAI, Price Comparison/Aggregator Generalist Marketplaces. Its NAICS code is 459 and its SIC code is 5961.