Rodgers and Hammerstein

Name

Rodgers and Hammerstein

Legal name

The Rodgers & Hammerstein Organization

Website

https://rnh.com

Company type

Private

Founded year

1942

Operating status

Operating

Headcount range

11–50 employees

Short description

Rodgers & Hammerstein is a privately held, New York-based theatrical rights organization founded in 1942 that licenses the iconic Rodgers & Hammerstein musical catalog to theater companies and producing organizations worldwide, distributing exclusively through Concord Theatricals and Concord.com.

Ownership category

akta.pro rank

Product category

Theatrical Licensing & Music Publishing

NAICS

Music Publishers (51223), Music Publishers (512230)

akta.pro primary industry

Publishing Administration (Catalog Admin, Global Subpublishing) (MPAIABAB)

akta.pro secondary industries

Music Rights Administration & Royalty Processing (Admin, Accounting, Statements) (MPAIAKAD), Global Rights Representation & Sub-Publishing/Reciprocal Collection Services (MPAIAKAI), Copyright Registration & Catalog Management (Metadata, ISWC/ISRC Linking) (MPAIABAC)

Keywords

• Theatrical licensing
• Musical theater rights
• Music publishing
• Show licensing
• Concert licensing

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Show and Music Licensing: Rodgers & Hammerstein generates revenue through licensing of theatrical shows, songs, and concerts for performance. The licensing is handled through Concord Theatricals, which manages the actual transactions across multiple geographic regions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

The Rodgers & Hammerstein Organization manages the intellectual property rights to one of the most iconic catalogs in American musical theater, including classic Broadway shows such as Oklahoma!, The Sound of Music, Carousel, South Pacific, and The King and I, as well as individual songs and concert arrangements. The organization licenses its theatrical shows, concerts, and music to producing organizations and theater companies through its exclusive licensing partner Concord Theatricals, which operates regional portals for the US, UK & Europe, and Germany.

Differentiator

Problem solved

Functional benefit

Products and services

• Show and Concert Licensing Licensing service authorizing theater companies and producing organizations to perform Rodgers & Hammerstein's Broadway musicals and concert arrangements. Transactions are facilitated through Concord Theatricals' regionally segmented platforms serving the US, UK & Europe, and Germany markets.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Concord TheatricalscoreChannel Partner/ Reseller/ DistributorConcord Theatricals serves as the exclusive licensing partner for Rodgers & Hammerstein, handling all show, song, and concert licensing transactions. They operate geographically segmented platforms including sites for US, UK & Europe, and Germany markets. The partnership appears to be long-standing and represents the primary commercial distribution channel for the company's intellectual property.

Direct peers

• Music Theatre International: MTI licenses Broadway and school-edition rights for theatrical productions, directly competing with R&H for performing rights to classic musicals among schools, community theaters, and producing organizations.
• Hal Leonard Corporation: Largest U.S. print-music publisher handling theatrical scores, songbooks, and licensing for performance; competes in the same music-publishing and print/rental rights space R&H serves.
• Boosey & Hawkes: Classical and theatrical music publisher managing stage, concert, and rental rights for opera and musical theater composers; directly comparable as a publisher of stage musical compositions and licensor of performance rights.
• Tams-Witmark Library: Rental and licensing library for classic Broadway musicals, now part of Concord; provides direct competition in theatrical performance licensing for older American musicals.
• Samuel French (now Concord Theatricals): Long-established play licensing house specializing in amateur and professional production rights; comparable offering to R&H for licensed theatrical performances.

Broad incumbents

• Warner Chappell Music: One of the world's largest music publishers administering catalogs across pop, theatrical, and classical works; comparable business model of rights administration and royalty collection on a much larger scale.
• Sony Music Publishing: Major music publishing division with global rights administration; competes broadly for songwriters and catalogs in the same rights-administration market R&H operates in.
• Universal Music Publishing Group: Global publishing operation covering theatrical, film/TV, and recorded music rights administration; comparable incumbent in the music publishing industry.
• BMG Rights Management: Modern music rights management company administering catalogs and handling publishing, licensing, and neighboring rights across formats; competes broadly in the same publishing and rights administration space.
• Concord Music Publishing: The publishing arm of Concord that is both the exclusive licensing partner for R&H and an administering publisher for other catalogs; analogous publishing/administration business with much broader catalog depth.

Market position

Customer concentration

• Xx.com/RNH_org
• Facebookfacebook.com/RodgersandHammerstein

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rodgers and Hammerstein