Westvlees NV

What Westvlees NV does

Westvlees NV is a vertically integrated Belgian pork processing company headquartered in Westrozebeke, Belgium, operating as a subsidiary of Belgian Pork Group. The company processes approximately 1.4 million pigs per year into more than 140,000 tonnes of pork across 2,923 fresh SKUs, with a portfolio spanning fresh pork cuts, ready-to-cook pork dishes, and by-product raw materials for the feed and pet food industry. Its production footprint comprises eight geographically distributed Belgian sites (including Westvlees, Covameat, Lavameat, D'Hulster, Locks, Van Bogaert, Comeco, and Lovenfosse) supported by a network of 720 affiliated familial pig farmers.

Westvlees runs a B2B, sales-led go-to-market model targeting butchers, wholesalers, food industry customers, food service operators, distributors, and retail chains, served through direct relationships and a uniform weekly pricing system. Approximately 95% of output is private label; the DéliPorc sub-brand represents a consumer-facing premium specialty line developed through scientific research with ILVO on Duroc genetics and custom feed. The company operates the Pig Plaza digital platform to enable 24/7 online pig procurement from affiliated farmers, and exports to over 50 countries across Western Europe, Eastern Europe, Asia Pacific, the Middle East/Africa, and the Americas.

The business holds multiple certifications relevant to European and export buyers, including Febev, Bepork, Beter Leven 1 Star, Vleeswerker 2025, and food safety certification. Revenue is not publicly disclosed and the company is privately held with no known venture or private equity backing. The CEO is Jos Claeys, who leads Belgian Pork Group at the parent level.

Name

Westvlees NV

Legal name

Westvlees nv

Website

https://westvlees.com

Company type

Private

Founded year

1966

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Westvlees NV is a Belgian vertically integrated pork processor that produces fresh pork, ready-to-cook dishes, and by-products across eight Belgian sites for B2B buyers in 50+ countries.

Ownership category

akta.pro rank

Product category

Pork Processing and Meat Manufacturing

NAICS

Animal (except Poultry) Slaughtering (311611), Meat Processed from Carcasses (311612)

SIC

Meat Packing Plants (2011), Sausages & Other Prepared Meat Products (2013)

akta.pro primary industry

Hog Slaughtering (Harvest & Evisceration) (AFANABAA)

akta.pro secondary industries

Pork Fabrication & Primals Cutting (Carcass Breakdown) (AFANABAB), Pork Further Processing (Cured, Smoked, Ham, Bacon) (AFANABAE), Cooked/Ready-to-Eat Pork Products (Fully Cooked, Sliced, Diced) (AFANABAG), Pork Wholesale (Primal/Subprimal, Boxed Pork) (AFAIADAB)

Keywords

• Pork processing
• Fresh meat products
• Private label meat
• Ready-to-cook pork
• Wholesale meat distribution

Headquarters

HQ city

Westrozebeke

HQ country

Belgium

HQ region

Europe

Offices13 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Fresh and Prepared Pork Products: Westvlees processes 1.4 million pigs per year into over 140,000 tonnes of pork. The company produces fresh pork, frozen products, and ready-to-cook dishes, primarily as private label products for butchers, wholesalers, food industry, food service, and distributors across 50+ countries.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels3 records

Core offering

Westvlees NV processes 1.4 million pigs per year into over 140,000 tonnes of pork at six Belgian production sites. It produces fresh pork cuts, frozen pork products, and ready-to-cook pork dishes — primarily under private label — and serves butchers, wholesalers, food industry, food service operators, distributors, and the pet food/feed sector in more than 50 countries.

Product overview

Westvlees NV, part of Belgian Pork Group, operates as a multi-site pork production company with six geographically distributed production sites across Belgium. The company offers a comprehensive Pork from A to Z range covering processing, cutting, freezing, packaging, and labelling through to ready-to-cook pork dishes. The portfolio includes core fresh pork products (2,923 products), the premium DéliPorc sub-brand featuring Duroc-genetics pork, and raw materials for the pet food and feed industry. Belgian Pork Group produces all pork products in-house for private label customers and serves diverse market segments including butchers, wholesalers, food industry, food service, distributors, and the feed/pet food sector. The company also operates Pigplaza, a proprietary digital platform for pig producer communication and administration.

Differentiator

Problem solved

Functional benefit

Brands

• DéliPorc: Premium pork brand offering special cuts for artisan butchers, featuring exceptionally refined flavour created through scientific research in cooperation with ILVO for Duroc genetics selection.

Products and services

• Fresh Pork Products A portfolio of 2,923 fresh pork products — including tenderloin, shoulder cuts and other primal and sub-primal cuts — sold under private label arrangements to butchers, wholesalers, food industry, food service and retail customers in 50+ countries.
• Ready-to-Cook Pork Dishes Prepared pork dishes that are ready to cook, customised to customer needs and specifications, including tailored slices, blocks, strips and other formats for food service and retail customers.
• DéliPorc premium pork range Premium consumer-facing pork sub-brand offering special cuts (cheeks, ham, legs, crown) developed through scientific research with ILVO using Duroc genetics and custom feed, yielding a darker colour and distinctive intramuscular fat profile.
• Raw materials and semi-finished products for pet food and feed High-quality raw materials and semi-finished by-products supplied to the pet food and feed industry as a sustainable by-product stream from the main pork production process.

Quantifiable outcome

• 1.4 million pigs processed annually into 140,000+ tonnes of pork
• +3 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Belgian Pork GroupcoreOthersWestvlees is part of Belgian Pork Group, the parent company comprising 8 different production sites geographically spread across Belgium. Belgian Pork Group serves as the mother company managing the operations including Westvlees and other sites (Covameat, Lavameat, D'Hulster, Locks, Van Bogaert, Comeco, Lovenfosse). The Group is a leader in Europe for pork production from A to Z.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Westfleisch SCE: German farmer-owned cooperative processing pork and beef for retail, foodservice, and export. Comparable as a multi-site European meat processor with cooperative/farmer-supplier model similar to Westvlees's 720 family-farmer network.
• Cooperl Arc Atlantique: France's largest pork cooperative, vertically integrated from pig farming through slaughter and processed pork products. Closely comparable business model with farmer-supplier base, multi-site processing, and broad B2B customer portfolio.
• Vion Food Group: Netherlands-based major European pork and beef processor with operations in multiple countries. Comparable multi-site B2B pork production model, private-label and branded supply, and similar export-focused geographic strategy across Europe and Asia.
• ABP Food Group: Irish beef and pork processor supplying retail, foodservice, and export markets. Comparable as a European private meat processor with multi-site operations and strong export orientation, though somewhat beef-heavy.
• Danish Crown: Denmark-headquartered cooperative and Europe's largest pork processor. Directly comparable as a multi-site, B2B-focused pork slaughterer and processor serving retail, foodservice, and export markets across 50+ countries.
• Tönnies Holding ApS & Co. KG: One of Germany's largest pork processors, slaughtering millions of pigs annually across multiple sites. Comparable in B2B pork supply to retail, foodservice, and export customers, and a direct European competitor in fresh and processed pork.
• El Pozo Alimentación: Spain's largest pork processor and cured meat producer, supplying retail and foodservice across Europe. Comparable in scale of pork processing and presence in European private-label and branded fresh and processed pork segments.

Broad incumbents

• JBS S.A. Brazilian-headquartered global protein giant with pork, beef, and poultry operations. Operates as a broad incumbent in animal protein processing; comparable in scale ambitions, multi-site footprint, and export orientation even though geographic focus differs.
• Smithfield Foods: World's largest pork processor (US-based, owned by WH Group) with extensive European exposure. Comparable in vertically integrated pork processing, private-label supply to major retailers, and global export orientation, though operating at significantly larger scale.
• Tyson Foods: US-based global protein powerhouse across beef, chicken, and pork. While not a European pork specialist, Tyson is a broad incumbent in protein processing with overlapping customer channels (retail, foodservice) and supply chain capabilities relevant for industry comparisons.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/westvlees
• LinkedInlinkedin.com/company/westvlees

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westvlees NV