What 3D Aesthetics does

3D Aesthetics, trading since 2011 as 3D-lipo Ltd and rebranded in March 2020, is a UK-based manufacturer of non-surgical aesthetic devices sold to beauty clinics, medical spas, and now medical professionals. Its product portfolio spans multi-technology platforms for body contouring, facial rejuvenation, laser hair removal, tattoo removal, skin analysis, pelvic floor treatment, and skin tightening. Core devices include the 3D lipo Ultimate Pro (combining 35kHz cavitation, cryolipolysis to -10°C, 1MHz tripolar RF with vacuum, and shockwave therapy), the 3D HydrO2 Facial (a 7-in-1 platform), the 3D Trilogyice triple-wavelength laser (755nm / 810nm / 1064nm), 3D Powersculpt and 3D Powerform V HIFEM devices, 3D HIFU dual-depth ultrasound, 3D Dermaforce microneedling with RF, and 3D Nanosure Q-switched Nd:YAG. In April 2025 the company introduced the Elite MD medical-grade line (Vjuve MD, EMlift MD, Trimax MD, Picolase MD) for medical practitioners.

The company generates revenue through one-time capital sales of equipment with an included starter pack, training, and warranty, supplemented by recurring Service Support Packages (annual subscriptions covering breakdowns, parts, temporary replacements, training for up to 3 therapists, premium clinic listings, and 20% off consumables), VTCT ITEC-accredited training fees, and ongoing consumables and replacement handpiece sales. The Smart Buy Scheme offers up to 40% off original prices with financing from £50/month, and the company sells directly to clinics via territory sales executives, inside sales by phone and online enquiry, and a UK network of 1000+ authorized clinics, supplemented by its own flagship clinic in Leamington Spa and a co-located Medispa at Champneys Tring. Devices are manufactured under EN ISO 13485:2016 certification audited by BSI.

The company is privately held and family-run (Founder and Managing Director Roy Cowley), has never raised institutional funding, and operates primarily in the UK. Distribution is direct-to-clinic rather than through third-party distributors, and the company invests heavily in celebrity endorsements, national PR campaigns, and a paid marketing-courses partner (Kris Trinity) to drive consumer demand to clinics.

Name

3D Aesthetics

Legal name

3D-lipo Ltd

Website

https://3d-aesthetics.co.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

3D Aesthetics is a UK-based, family-run manufacturer of non-surgical aesthetic devices — body contouring, facial rejuvenation, laser hair removal, and tattoo removal — sold directly to a network of 1000+ UK beauty clinics and medical spas, with a new Elite MD medical-professional line.

Ownership category

akta.pro rank

Product category

Aesthetic Medical Devices

NAICS

Surgical Appliance and Supplies Manufacturing (339113), Surgical and Medical Instrument Manufacturing (339112)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Body Contouring & Non-Invasive Aesthetic Recovery (e.g., Lymphatic Drainage) (HSADAKAM)

akta.pro secondary industry

Beauty & Aesthetics Experiences (Facials, Skincare Clinics, Non-surgical Aesthetics) (THAJAHAK)

Keywords

• Aesthetic medical devices
• Non-surgical body contouring
• Laser hair removal equipment
• Cryolipolysis machines
• Radio frequency aesthetic devices

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Aesthetic Equipment Sales: Sale of non-surgical face and body devices to beauty and aesthetic clinics. One-time capital purchase model with optional financing through Smart Buy Scheme. Includes comprehensive starter pack, training, and initial warranty.
2. Extended Service Support Packages: Annual service contracts providing technical support, breakdown cover including parts and labour, temporary replacement machines, free online training for up to 3 therapists, premium clinic finder listing, and 20% off product orders.
3. Training Services: VTCT ITEC-accredited instructor-led live training with practical assessment. 1-4 day online training courses depending on machine. Optional VTCT ITEC certificate available for additional fee.
4. Consumables and Replacement Parts: Ongoing sales of consumables, handpieces, and replacement parts for equipment maintenance. 20% discount available with service support package.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels9 records

Core offering

3D Aesthetics designs, manufactures, and sells non-surgical face and body aesthetic devices directly to beauty clinics, medical spas, and aesthetic practitioners in the UK. Its product range includes multi-technology body contouring systems (cryolipolysis, RF, cavitation, shockwave), facial rejuvenation platforms, laser hair removal and tattoo removal devices, and a medical-grade Elite MD line. The company also provides accredited training, technical support, and service packages to its clinic network.

Product overview

3D Aesthetics offers a multi-technology platform of non-surgical face and body devices across two distinct product lines: the standard product portfolio and the Elite MD medical division. The standard line includes body contouring devices (3D lipo Ultimate Pro with 4-in-1 technology, 3D Powersculpt, 3D HIFU), facial rejuvenation systems (3D HydrO2 Facial with 7 technologies, 3D Dermaforce microneedling/RF, 3D EMlift, 3D Vjuve CO2 laser), laser devices (3D Trilogyice for hair removal, 3D Nanosure for tattoo removal), 3D Visage facial analysis scanner, 3D Powerform V pelvic floor device, and 3D Refirm skin tightening. The Elite MD line offers medical-grade versions (Vjuve MD, EMlift MD, Trimax MD, Picolase MD) for professionals seeking higher specification. The company pioneered a '3-dimensional approach' allowing clinics to combine multiple technologies for bespoke treatment plans.

Differentiator

Problem solved

Functional benefit

Brands

• Elite MD: Medical-grade technology product line including Vjuve MD (CO2 fractional laser), EMlift MD (electromagnetic muscle stimulation), Trimax MD (microneedling RF platform), and Picolase MD (Q-switched Nd:YAG laser for tattoo removal) - designed for medical professionals seeking high-spec aesthetic devices.

Products and services

• 3D lipo Ultimate Pro Medical-grade multi-technology body contouring device combining cavitation, cryolipolysis, radio frequency, and shockwave technologies for fat reduction, inch loss, and skin tightening; sold to beauty and aesthetic clinics.
• 3D HydrO2 Facial Seven-in-one facial device combining hydro peel, exfoliation/oxygenation, electro-ion, radio frequency, ultrasound, hydration, and fire & ice protocols for facial rejuvenation; sold to aesthetic clinics.
• 3D Trilogyice Triple wavelength laser hair removal device combining Alexandrite, Diode, and ND:YAG (755nm, 810nm, 1064nm) for treatment across most skin types; sold to aesthetic clinics.
• 3D Powersculpt Body contouring and muscle toning device using High Intensity Focused Electro-Magnetic (HIFEM) technology with seven waveforms; sold to clinics offering non-surgical muscle toning treatments.
• 3D HIFU High Intensity Focused Ultrasound (HIFU) device for non-surgical skin lifting and targeted fat reduction with depth options for face (1.5/3.0/4.5mm) and body (7/13mm).
• 3D Nanosure Dual wavelength Q-switched Nd:YAG (1064nm and 532nm) laser device for tattoo removal, benign pigmented lesion removal, skin rejuvenation, and carbon facials.
• 3D Vjuve CO2 fractional laser device for skin resurfacing addressing fine lines, wrinkles, dyschromia, pigmented lesions, scars, pore size, stretch marks, and optional vaginal rejuvenation upgrade.
• 3D Visage 35 million pixel facial scanner with specialist software for comprehensive skin analysis including pigmentation, wrinkles, texture, UV spots, brown spots, red areas, and porphyrins, benchmarked against a global skin feature database.
• 3D Powerform V Pelvic floor muscle stimulation device using HIFEM technology to induce deep contractions equivalent to 15,000 kegel exercises in a 30-minute session; sold to clinics offering intimate health treatments.
• 3D Dermaforce Microneedling and Radio Frequency device delivering RF energy through insulated needles (36–64 needle array, 0.5–3.5mm depth control) to stimulate collagen production for anti-ageing and skin tightening.
• 3D EMlift Facial rejuvenation device combining HIFEM with Radio Frequency to engage facial muscles for density enhancement while RF stimulates collagen and elastin production through dermal heating.
• 3D Refirm Post-weight loss skin tightening and targeted body contouring treatment using advanced radio frequency technology; delivered through certified 3D Refirm provider clinics.
• Vjuve MD Medical-grade CO2 fractional laser for skin resurfacing, scar treatment, pigmentation reduction, and fine line smoothing with adjustable settings and fractional technology.
• EMlift MD Medical-grade electromagnetic muscle stimulation device for facial lifting, toning, and sculpting without needles, pain, or downtime.
• Trimax MD Multi-technology medical-grade platform delivering Microneedling RF, Fractional RF, and Near Infrared + Bipolar RF for skin tightening, collagen remodelling, and facial rejuvenation.
• Picolase MD

Quantifiable outcome

• Up to 40% cost savings compared to original prices
• +6 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature11 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• Dr Jonquille ChantreycoreStrategic or Co-development Partner · 1 January 2022UK's Leading Aesthetic Surgeon appointed as Key Opinion Leader in January 2022. Dr Jonquille provides clinical expertise and endorsement for 3D treatments, particularly 3D Dermaforce. Praised the company's inclusive approach and forward-thinking innovation.
• Kris TrinitycoreGTM or Marketing Partner · 1 January 2021Online marketing expert partnership providing 3D clinic clients with free Facebook advertising consultation worth £250 and exclusive marketing course worth £1000. Over three years helping 3D clinics across UK increase sales for various 3D devices.
• ChampneysflagshipChannel Partner/ Reseller/ Distributor · 1 September 2020World-renowned spa chain took on 3D-lipo ultimate*pro* machines across two sites to expand their treatment offering. 3D Aesthetics Medispa launched within Champneys Tring in April 2023, representing a flagship co-location partnership with VIP launch event featuring Peter Andre.
• Dr Leah ClinicsflagshipStrategic or Co-development Partner · 1 January 2014Dr Leah Totton (BBC Apprentice winner) and Lord Sugar partnership since January 2014. Dr Leah Clinics across Moorgate, Essex, and Baker Street locations house multiple 3D devices. Lord Sugar publicly endorsed the partnership, stating 3D provides leading non-surgical procedures. This high-profile partnership provides significant credibility to the 3D Aesthetics brand.

Scale indicators6 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• InMode: Israel-based developer of minimally invasive and non-invasive aesthetic platforms including BodyTite, Morpheus8 (RF microneedling), and Evolve — directly comparable to 3D Dermaforce and body contouring lines.
• Lumenis: Energy-based medical aesthetic device company with strong presence in laser hair removal, CO2 resurfacing, and body contouring — overlaps with 3D Trilogyice and Vjuve CO2 laser products.
• Venus Concept: Manufacturer of non-invasive aesthetic devices including body contouring, skin tightening, hair restoration, and hair removal — directly comparable to 3D's multi-technology face and body platforms.
• Cutera: US-listed aesthetic device maker offering laser hair removal (CoolGlide), body sculpting, and skin resurfacing systems — overlaps with 3D's laser hair removal, HIFU, and skin rejuvenation product lines.
• Alma Lasers: Global aesthetic and surgical laser manufacturer offering platforms for hair removal, body contouring, skin rejuvenation, and tattoo removal — direct overlap across most of 3D Aesthetics' product range.
• Cynosure: US-based manufacturer of energy-based aesthetic devices including laser hair removal, body contouring, and skin resurfacing systems — overlapping with 3D's Trilogyice, Nanosure, Vjuve, and lipo platforms.
• BTL Industries: Global manufacturer of non-surgical aesthetic and physiotherapy devices including EMSCULPT (HIFEM muscle stimulation) and EMFACE — direct overlap with 3D Aesthetics' Powersculpt and EMlift muscle stimulation technology.

Broad incumbents

• Allergan Aesthetics (AbbVie): Global aesthetics giant with CoolSculpting (cryolipolysis) and the largest portfolio of injectables — overlaps with 3D's cryolipolysis capability and competes broadly for the same clinic channel.
• Merz Aesthetics: Global aesthetics company offering injectables, devices (Ultherapy HIFU, Profound RF), and skincare — overlaps with 3D's HIFU and RF microneedling offerings as a broader medical aesthetics incumbent.

Regional players

• Energist Medical Group: UK-based manufacturer and supplier of aesthetic and medical devices including IPL, laser, and aesthetic platforms — comparable in size and geography, serving the same UK clinic channel as 3D Aesthetics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/3dlipoltd
• Instagraminstagram.com/3dlipo
• Xx.com/3Dlipo
• LinkedInlinkedin.com/company/3d-lipo-ltd

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3D Aesthetics