DamaMax

What DamaMax does

DamaMax, legally known as Modernity for Telecommunications and Technology, is a Jordan-licensed telecommunications operator founded in 2008 and wholly owned by DIFC-registered holding company DAMA Ventures Ltd. The company operates a national fiber optic backbone and was the first retail provider of internet fiber in Jordan following its 2014 pivot from wholesale to retail. Its service portfolio spans FTTB/FTTP residential and SME connectivity (100 Mbps to 1 Gbps), enterprise data connectivity (DIA, MPLS), a Tier 3 Data Center offering virtual/dedicated hosting, co-location, web hosting, and Microsoft 365, and the DAMAMAX Cloud platform delivering IaaS, DRaaS, and BaaS. All services are delivered over proprietary fiber infrastructure with 24/7 NOC monitoring and stringent SLAs for enterprise customers.

DamaMax generates revenue through three primary streams: residential fiber subscriptions priced at 15.99-24.99 JOD/month with two-year commitments, enterprise connectivity services (FTTB, DIA, MPLS) sold via dedicated enterprise sales teams, and managed data center/cloud services billed on subscription and consumption models. The company sells direct-to-consumer through an online subscription portal, call center, and physical branches, while serving enterprise customers through a VIP Corporate Sales function. Its go-to-market is supplemented by technology partnerships with Fortinet, Cloudflare, Trend Micro, Barracuda, Sophos, ADVA, and Arabsat, and a channel reseller relationship with Kalaam Telecom.

The company maintains regulatory and compliance assets that materially shape its market position, including an individual telecommunications license from Jordan's TRC since 2008, and PCI DSS Level 1 Service Provider and ISO 27001:2022 certifications obtained in May 2024. Operations are concentrated in Jordan, though the DAMAMAX Cloud platform is positioned for global customers and a satellite partnership with Arabsat extends reach beyond terrestrial fiber. The company is led by Chairman & Founder Michael Dagher with a nine-person executive team combining over 100 years of telecom industry experience.

Name

DamaMax

Legal name

Modernity for Telecommunications and Technology

Website

https://damamax.jo

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

DamaMax is a Jordan-licensed fiber telecom operator offering residential, SME, and enterprise connectivity (FTTB, FTTP, DIA, MPLS) plus Tier 3 data center and DAMAMAX Cloud (IaaS, DRaaS, BaaS) services, serving households and businesses across Jordan.

Ownership category

akta.pro rank

Product category

Telecommunications & Data Center Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Fiber-to-the-Premises (FTTP/FTTH) Broadband Providers (HDAIABAC)

akta.pro secondary industries

Multi-Dwelling Unit (MDU) / In-Building Fiber Operators (HDAIACAH), Business/Enterprise ISPs (Dedicated Internet Access) (HDAIADAB), Fiber-to-the-Premises/Building (FTTP/FTTB) Operators (HDAIACAC)

Keywords

• Fiber internet services
• Telecommunications operator
• Enterprise data connectivity
• Data center hosting
• Cloud infrastructure services

Headquarters

HQ city

Amman

HQ country

Jordan

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. Residential Fiber Internet Subscription: Monthly subscription fees for residential fiber internet services at various speed tiers (100Mbps to 1000Mbps), with two-year commitment periods. Revenue is recurring and subscription-based.
2. Enterprise Data Connectivity Services: Business connectivity solutions including FTTB, DIA, and MPLS services for enterprise customers with custom bandwidth requirements and service level agreements.
3. Data Center Services: Tier 3 data center offerings including virtual server hosting, dedicated server hosting, co-location (Full Rack 42 RU or individual RU), web hosting, Microsoft 365 email hosting, and cloud services (IaaS, DRaaS, BaaS).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

DamaMax is a licensed Jordanian telecommunications operator that provides fiber-optic internet and data connectivity services (FTTB, FTTH/FTTP, DIA, MPLS) to residential households and enterprise customers over its own national fiber backbone. It also operates a Tier 3 Data Center offering virtual and dedicated server hosting, co-location, web hosting, Microsoft 365, and DAMAMAX Cloud services (IaaS, DRaaS, BaaS). Revenue is generated primarily through monthly subscriptions and managed service contracts.

Product overview

DamaMax is a telecommunications provider offering a portfolio of fiber-based internet and data center services. The core offering consists of FTTP/FTTB internet connectivity with DIA and MPLS solutions for enterprise connectivity, alongside a Tier 3 Data Center providing virtual server hosting, dedicated server hosting, web hosting, co-location, and Microsoft 365 services. The company also offers DAMAMAX Cloud, a hybrid cloud platform with IaaS, DRaaS, and BaaS capabilities. Residential offerings include multiple plan tiers (100Mbps to 1000Mbps) with specialized packages for home users, remote workers, gamers, and streamers. All services are built on fiber-optic infrastructure spanning Jordan.

Differentiator

Problem solved

Functional benefit

Brands

• DAMAMAX Cloud: A state-of-the-art hybrid cloud platform designed to serve customers worldwide, offering IaaS, DRaaS, and BaaS services

Products and services

• DamaMax Home Internet Residential fiber internet service with plans ranging from 100 Mbps to 1000 Mbps download speeds, with packages tailored for home use, remote work, and gamers/streamers. Includes monthly subscription fees from 15.99 JOD to 24.99 JOD on a two-year commitment.
• FTTP (Fiber-to-the-Premises) High-speed fiber internet service extending from the main internet center directly to subscriber locations, supporting speeds from 1 Mbps to 1 Gbps.
• FTTB (Fiber-to-the-Building) Shared fiber-optic internet service designed for small and medium businesses, offering fast, cost-effective, and stable connectivity for business operations.
• DIA (Direct Internet Access) Dedicated, symmetrical internet service with guaranteed bandwidth and performance, ideal for mission-critical enterprise applications. Scalable from 10 Mbps to 10 Gbps with stringent SLAs and 24/7 NOC monitoring.
• MPLS (Multiprotocol Label Switching) Secure and scalable private network connectivity for multi-site businesses, supporting voice, video, and data applications with Quality of Service (QoS) prioritization.
• DamaMax Business Internet Fiber internet service designed for businesses requiring fast and stable connectivity to keep operations running smoothly.
• Virtual Server Hosting Virtualized server environment within a physical server, with each virtual server capable of running its own operating system and being independently rebooted.
• Dedicated Server Hosting Leasing option for an entire physical server that is not shared with others, providing organizations full control and access to all server resources.
• Co-Location Data center facility offering space in Full Rack (42 RU) or RU increments, with power and internet access for customer equipment, enabling constant access with remote control capabilities.
• Web Hosting Service allowing individuals and organizations to launch their own websites, accessible via the World Wide Web.
• Microsoft 365 Email hosting and productivity suite enabling management of contents, tools, email, appointment scheduling, and video meetings all in one place.
• IaaS (Infrastructure as a Service) Cloud computing service providing scalable, virtualized computing resources (vCPU, vRAM, vDisk) on-demand without heavy upfront investments in physical hardware.
• DRaaS (Disaster Recovery as a Service) Cloud service providing continuous replication of critical applications, infrastructure, data, and systems enabling recovery within minutes of an IT outage.
• BaaS (Backup as a Service) Secure, scalable cloud backup service for customer critical data, ensuring business data availability according to highest reliability standards.
• DAMAMAX Cloud State-of-the-art hybrid cloud platform designed to serve customers worldwide, providing IaaS, DRaaS, and BaaS with multi-vendor compatibility to maximize business flexibility and performance.

Quantifiable outcome

• Actual speed guaranteed not less than 40% of contracted speed
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Eight partnerships are on record, tiered core.

• FortinetcoreTechnology or IntegrationFortinet provides cybersecurity solutions integrated with DamaMax's network infrastructure to enhance security for enterprise connectivity services.
• CloudflarecoreTechnology or IntegrationCloudflare CDN and security services are part of DamaMax's technology stack for enhanced internet performance and protection.
• Trend MicrocoreTechnology or IntegrationTrend Micro provides advanced threat protection and cybersecurity solutions integrated into DamaMax's service offerings.
• Barracuda NetworkscoreTechnology or IntegrationBarracuda provides email security, network security, and data protection solutions for DamaMax enterprise customers.
• ADVAcoreTechnology or IntegrationADVA provides optical transport and network synchronization solutions supporting DamaMax's fiber infrastructure.
• Kalaam TelecomcoreChannel Partner/ Reseller/ DistributorKalaam Telecom is a channel partner and reseller of DamaMax telecommunications services, extending market reach.
• ArabsatcoreTechnology or IntegrationArabsat provides satellite communications capabilities that complement DamaMax's fiber network for broader connectivity solutions.
• SophoscoreTechnology or IntegrationSophos provides next-generation cybersecurity solutions including endpoint protection and network security for DamaMax services.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• STC (Saudi Telecom Company): STC is a regional telecom incumbent with growing Jordanian operations and broader enterprise/cloud offerings across MENA. It overlaps with DamaMax in enterprise connectivity and data center services but operates at vastly larger scale across multiple geographies.
• Batelco: Batelco is a regional telecom incumbent headquartered in Bahrain with operating assets including Umniah in Jordan. It competes with DamaMax indirectly through its Jordanian subsidiary and directly across regional enterprise and wholesale services.

Direct peers

• Orange Jordan: Orange Jordan is the largest fixed-line and mobile operator in Jordan and directly competes with DamaMax in residential broadband, enterprise data connectivity, and corporate services. Both target similar customer segments with overlapping FTTx and enterprise offerings.
• Mada Communications: Mada Communications is a Jordanian ISP focused on residential and SME fiber broadband and enterprise data services, operating in the same Jordanian market and overlapping product set as DamaMax.
• Zain Jordan: Zain Jordan is a major telecom operator offering mobile, fixed broadband, and enterprise services across Jordan. It competes directly with DamaMax for residential fiber subscribers and enterprise connectivity customers.
• Jordan Telecom Group (JT): JT Group is the historical incumbent fixed-line operator in Jordan, majority-owned by Orange. It directly competes with DamaMax in fixed broadband, enterprise data, and wholesale capacity on the same national infrastructure footprint.
• Umniah: Umniah is a Jordanian telecom operator (subsidiary of Batelco) providing mobile, broadband, and enterprise services. It competes with DamaMax across consumer and business segments in the same Jordanian market.

Emerging players

• Robusta Data Centers: Robusta is a regional data center and cloud services provider focused on the Middle East, offering colocation and managed services comparable to DamaMax's Tier 3 facility and DAMAMAX Cloud platform.
• Gulf Data Hub: Gulf Data Hub is a regional data center operator offering colocation, cloud, and managed services across the Middle East. It is comparable to DamaMax's Tier 3 data center and DAMAMAX Cloud offerings in terms of services, though at larger regional scale.

Regional players

• Kalaam Telecom: Kalaam Telecom is a Bahrain-based regional carrier providing enterprise data, cloud, and managed connectivity across the Middle East. It is both a DamaMax channel partner and a regional peer competing for cross-border enterprise contracts in the same connectivity category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCCMvUxkaJTt6Acmfn4uPu4w
• Facebookfacebook.com/DamamaxJo
• Instagraminstagram.com/damamaxjo
• LinkedInlinkedin.com/company/damamax-jordan

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DamaMax