The Climb Gyms
The Climb Gyms operates five indoor climbing gyms across Tennessee and Arkansas, offering bouldering, rope climbing, memberships, day passes, youth programs, summer camps, and an on-site cafe. The privately held, Nashville-based company serves individual climbers, families, youth athletes, and corporate groups.
- Company typePrivate
- Founded2000
- HeadquartersNashville, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What The Climb Gyms does
The Climb Gyms is a privately held indoor climbing gym operator founded in 2000 and headquartered in Nashville, Tennessee. The company operates five physical locations across the Nashville metropolitan area (Nashville West, Nashville East, Kraft), Middle Tennessee (Murfreesboro), and Northwest Arkansas (Bentonville), offering bouldering walls, top rope climbing, auto-belay systems, and dedicated training facilities including Moon Boards, Project Boards, hang boards, and campus boards. Across its portfolio, the company has recorded approximately 2.1 million cumulative visits and reports a headcount of 101-250 employees, with CEO Drew Sloss leading the business.
The revenue model is a hybrid of recurring subscriptions and transactional streams. Monthly memberships (Individual $90, Family tiered, Student $70) provide recurring revenue with member benefits including unlimited climbing, gear rental, fitness and yoga classes, and guest passes, while day passes ($22-$26), youth team programs ($90-$240/month), summer camps ($275-$420/week), birthday parties ($300+), group events ($200+), lead climbing clinics, retail merchandise via Shopify, and the Kraft cafe contribute transactional income. Pricing varies across locations, with a CM-only membership tier at Murfreesboro indicating localized price differentiation.
The go-to-market is direct-to-consumer, leveraging the website as a primary hub, organic social presence on Facebook and Instagram, location-based SEO, and community-driven word-of-mouth, all supported by a centralized Redpoint HQ membership portal that handles online booking, waivers, and member management across locations. Customer segmentation spans individual climbers, families, youth athletes ages 7-19, corporate groups, and seasonal summer camp participants, with the company positioning climbing as a vehicle for personal transformation and community connection rather than purely a fitness utility.
The Climb Gyms firmographics
Firmographics- Name
- The Climb Gyms
- Legal name
- The Climb Gyms
- Website
- https://theclimbgyms.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- The Climb Gyms operates five indoor climbing gyms across Tennessee and Arkansas, offering bouldering, rope climbing, memberships, day passes, youth programs, summer camps, and an on-site cafe. The privately held, Nashville-based company serves individual climbers, families, youth athletes, and corporate groups.
- Ownership category
- akta.pro rank
The Climb Gyms industry classification
Industry- Product category
- Indoor Climbing Gyms
- NAICS
- Fitness and Recreational Sports Centers (713940)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Climbing & Mountaineering Gyms/Guides (Indoor, Outdoor, Via Ferrata) (THAAAKAG)
- akta.pro secondary industries
- Climbing & Via Ferrata Guiding / Instruction (THAAALAH), Camping, Hiking & Climbing Specialty Retail (CRAMABAM)
Keywords
Where The Climb Gyms is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
The Climb Gyms business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Membership Subscriptions: Monthly recurring memberships including individual, family, and student plans providing unlimited gym access with member benefits
- Day Passes and Visitors: One-time entry passes including standard day passes, youth passes, first-time visitor passes, and 5-visit punch cards
- Youth Team Programs: Recreation and competitive youth climbing team programs with monthly fees ranging from $90-$240 depending on location and team level
- Summer Camps: Weekly summer camp programs for children with pricing varying by location and early-bird status
- Group Events and Parties: Birthday parties, corporate team building, and group events with per-person and flat-rate pricing
- Instruction Services: Lead climbing clinics, lead test reservations, and private instruction sessions
- Cafe and Concessions: Food and beverage offerings including coffee, espresso, lattes, snacks, and cold drinks at Kraft location
- Retail Merchandise: Climbing gear including shoes, harnesses, chalk bags, and accessories with member discounts
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard Day Pass for adult climbers |
| Unit Pricing | Pay-as-you-go | Youth Day Pass for children 12 and under |
| Unit Pricing | Pay-as-you-go | First Time Visitor Pass |
| Unit Pricing | Pay-as-you-go | 5-Visit Pass |
| One time/ perpetual license | Pay-as-you-go | Two Week Trial Membership |
| Subscription | Monthly | Individual Monthly Membership |
| Subscription | Monthly | Family Monthly Membership |
| Subscription | Monthly | Student Monthly Membership |
| One time/ perpetual license | Pay-as-you-go | 1 Month Prepaid Membership |
| Unit Pricing | Pay-as-you-go | Group Events |
| Unit Pricing | Pay-as-you-go | Birthday Parties |
| Unit Pricing | Pay-as-you-go | Lead Climbing Clinic |
| Unit Pricing | Pay-as-you-go | Nashville Summer Camp |
| Unit Pricing | Pay-as-you-go | Murfreesboro Summer Camp |
| Unit Pricing | Pay-as-you-go | Bentonville Summer Camp |
| Subscription | Monthly | Rec Team (Youth) |
| Subscription | Monthly | Rec+ Team (Youth) |
| Subscription | Monthly | Select Team (Youth) |
| Subscription | Monthly | Competition Team (Youth) |
| Subscription | Monthly | Nashville East Individual Membership |
| Subscription | Monthly | Kraft Cafe Membership |
| Subscription | Monthly | Murfreesboro CM-Only Membership |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
The Climb Gyms product offering
Product offeringCore offering
The Climb Gyms operates a chain of indoor rock climbing facilities that provide bouldering and rope climbing access, instructional programs, youth programs, summer camps, and corporate team-building events. The company sells day passes, recurring memberships, private instruction, group events, and ancillary offerings such as a cafe and climbing gear retail.
Product overview
The Climb Gyms operates a network of five climbing gym locations (Nashville West, Nashville East, Murfreesboro, Bentonville, and Kraft) offering bouldering and rope climbing facilities. The core offering includes day passes and monthly memberships with unlimited climbing access, fitness and yoga classes, and gear rental. Add-on products include youth climbing team programs (Rec, Rec+, Select, Comp levels), summer camps for children ages 6-12, birthday parties, group events, and lead climbing instruction. Climb Kraft uniquely combines a climbing gym with an on-site cafe serving espresso drinks and snacks. The company also offers retail merchandise through Shopify integration.
Differentiator
Problem solved
Functional benefit
Brands
- Kraft Cafe: A cafe operation at the Kraft location offering nitro cold brew, espresso shots, lattes, snacks, and cold drinks for climbers.
Products and services
- Climbing Gym Memberships Recurring memberships that provide individuals and families with access to all Climb Gyms locations for bouldering, top-rope, and lead climbing.
- Day Passes Single-day entry passes for non-members who want to climb at any Climb Gyms location.
- Climbing Instruction Classes and private lessons teaching belaying, climbing technique, and safety for beginners through advanced climbers.
- Youth Climbing Teams Structured competitive and recreational climbing teams for youth climbers at all skill levels.
- Summer Camps Seasonal summer camp programs for children that combine climbing with fitness and outdoor activities.
- Corporate Team Building Group climbing events for businesses seeking team-building experiences for employees.
- Birthday Parties and Private Events Hosted birthday parties and private group bookings at any Climb Gyms location.
- Retail and Cafe On-site pro shop selling climbing gear and apparel plus a cafe serving food and beverages at each location.
Companies that use The Climb Gyms
Customer profileNamed customers16 records
Segments6 records
Ideal customer profiles3 records
The Climb Gyms technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
The Climb Gyms partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights6 records
The Climb Gyms competitors and assessment
Company assessmentDirect peers
- Movement Climbing & Fitness: Multi-state indoor climbing gym operator with bouldering, top rope, fitness, yoga, and youth team programming across the Western US. Directly comparable as a multi-location climbing chain with subscription memberships, instruction, and youth development.
- Earth Treks: Multi-location indoor climbing and fitness operator on the East Coast and Colorado with comprehensive youth team and adult programming. Closely aligned business model around memberships, instruction, and youth pipelines.
- Bouldering Project: Indoor climbing gym chain focused on bouldering with multiple US locations, community-driven programming, fitness classes, and youth teams. Direct comparability in facility type, member model, and youth programming.
- Brooklyn Boulders (BKB): Multi-location indoor climbing and community space operator with youth programs, fitness, coworking, and event hosting. Comparable in mission-driven community positioning, multi-revenue model, and youth team structures.
- High Point Climbing and Fitness: Tennessee-based indoor climbing chain (headquartered near Chattanooga) operating multiple locations across the Southeast. Strong regional overlap with The Climb Gyms' Tennessee footprint and directly comparable in youth teams, instruction, and membership pricing.
- Sender One Climbing: Indoor climbing gym operator with multiple Texas locations offering bouldering, rope climbing, fitness, yoga, and youth programs. Comparable in facility mix, subscription model, and youth competitive pipeline.
- Hangar 18 Climbing Gyms: Multi-location indoor climbing operator in Southern California with bouldering, top rope, youth teams, fitness, and retail. Comparable in member model, youth programming tiers, and route-setting differentiation.
- Vertical World: Long-established indoor climbing gym chain in the Pacific Northwest with full-service offerings including instruction, youth teams, and fitness. Comparable as a long-tenured, multi-program climbing operator.
- True North Climbing: Multi-location indoor climbing operator with bouldering, rope, fitness, and youth programs. Comparable in mid-size chain positioning, subscription model, and community-focused brand.
- Momentum Indoor Climbing: Multi-location indoor climbing chain (Salt Lake City area and beyond) with full-service programs, youth teams, and corporate events. Directly comparable as a regional-to-national climbing chain with diversified programming.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Climb Gyms social profiles
Digital presenceThe Climb Gyms financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Climb Gyms leadership team
Management profileNumber of profiles
Profiles1 record
The Climb Gyms funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Climb Gyms M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Climb Gyms
What does The Climb Gyms do?
The Climb Gyms operates a chain of indoor rock climbing facilities that provide bouldering and rope climbing access, instructional programs, youth programs, summer camps, and corporate team-building events. The company sells day passes, recurring memberships, private instruction, group events, and ancillary offerings such as a cafe and climbing gear retail.
Is The Climb Gyms a public or private company?
The Climb Gyms is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Climb Gyms founded?
The Climb Gyms was founded in 2000. It employs 101 to 250 people.
Where is The Climb Gyms based?
The Climb Gyms is headquartered in Nashville, United States, in the North America region.
How does The Climb Gyms make money?
Eight revenue lines are on record. Membership Subscriptions are the primary driver. The others are day Passes and Visitors, youth Team Programs, summer Camps, group Events and Parties, instruction Services, cafe and Concessions and retail Merchandise.
Who are The Climb Gyms's main competitors?
Direct peers on record are Movement Climbing & Fitness, Earth Treks, Bouldering Project, Brooklyn Boulders (BKB), High Point Climbing and Fitness, Sender One Climbing, Hangar 18 Climbing Gyms, Vertical World, True North Climbing and Momentum Indoor Climbing.
Does The Climb Gyms have an API?
No public API is recorded for The Climb Gyms.
What industry is The Climb Gyms in?
The Climb Gyms's product category is Indoor Climbing Gyms. Its primary akta.pro industry code is THAAAKAG, Climbing & Mountaineering Gyms/Guides (Indoor, Outdoor, Via Ferrata), with a secondary code of THAAALAH, Climbing & Via Ferrata Guiding / Instruction. Its NAICS code is 713940 and its SIC code is 7997.