What Windstar Homes does

Windstar Homes is a privately held luxury custom home design-build firm headquartered in Tampa, Florida, founded in 1996 by David Lesser and Bobby Gross. The company designs and constructs bespoke residences ranging from 3,000 to over 30,000 square feet, with individual homes sold in the $4.5 million to $9 million range. Operations are deliberately constrained to 6-8 homes annually, targeting ultra-high-net-worth homeowners who demand individualized service and one-of-a-kind residences. Geographically, the firm serves Tampa Bay, broader Florida, and the Bahamas (Paradise Island). The firm also operates a properties listings channel (Windstar Properties) for completed estates.

The company's core offering is an integrated design-build methodology that consolidates architecture, new home design, interior design and decorating, landscaping, swimming pool design, and construction services under a single team. This is delivered through a wholly-owned interior design subsidiary, Windstar Design Group, which provides technical drawings, interior architecture, custom fabrications, furnishings, and window treatments. Additional service lines include Windstar Reimagine (renovation services for existing luxury homes) and a Green Building Initiative incorporating eco-friendly materials and whole-home automation systems. The firm partners with premier suppliers including Andersen, Wolf, Sub-Zero, Kohler, Rohl, Sherwin-Williams, and James Hardie.

Windstar's business model is project-based, with revenue generated through one-time custom home construction contracts averaging multi-year durations, supplemented by professional services fees from interior design and renovation work. Go-to-market is exclusively direct enterprise field sales with no third-party distribution. The firm has accumulated over 100 regional and national design and building awards over three decades, including multiple NAHB Nationals Awards and Aurora Awards. Marketing relies on a portfolio-driven website, organic social media, and earned media rather than paid acquisition. The company is founder-owned with no institutional investment or external funding rounds disclosed.

Name

Windstar Homes

Legal name

Windstar Homes, Inc.

Website

https://windstarhomes.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

Windstar Homes is a Tampa-based, founder-owned luxury custom home design-build firm founded in 1996, constructing 6-8 bespoke residences per year priced $4.5M-$9M for ultra-high-net-worth clients in Florida and the Bahamas.

Ownership category

akta.pro rank

Headquarters

HQ city

Tampa

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Custom Luxury Home Construction: Windstar designs and constructs custom homes ranging from 3,000 to over 30,000 sq ft, priced in the multi-million dollar range. Homes have sold from $4.5 million to $9 million. Revenue is generated through one-time custom home construction projects with integrated design and building services.
2. Interior Design and Decorating Services: Windstar Design Group provides professional interior design services including technical drawings, interior architecture, custom fabrications, hand-picked finishes, furnishings, and window treatments. These services are offered as part of the comprehensive home-building experience.
3. Renovation Services (Windstar Reimagine): Windstar Reimagine brings luxury experience to home renovations including additions, area renovations, and complete interior design overhauls for existing homes.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Windstar Homes is a luxury custom home design-build firm that designs and constructs custom residences ranging from 3,000 to over 30,000 square feet in exclusive neighborhoods throughout Tampa Bay, Sarasota, Naples, Orlando, and the Bahamas. The firm delivers fully integrated services including architecture, new home design, interior design and decorating, landscaping, swimming pool design, and complete construction under one roof, completing 6 to 8 multi-million-dollar homes per year.

Product overview

Windstar Homes is a luxury custom home design-build firm operating as a single unified offering with integrated service modules. The core product is custom home design and construction services for homes ranging from 3,000 to over 30,000 square feet. The portfolio includes Windstar Design Group (interior design and decorating services), Windstar Reimagine (renovation services), Windstar Properties (available properties), and a Green Building Initiative (sustainable construction). All services are delivered through an integrated design-build approach where the same team handles architecture, construction, interior design, landscaping, and pool design.

Differentiator

Problem solved

Functional benefit

Brands

• Windstar Design Group: Interior design division providing professional interior design and decorating services including furnishings and window treatments to clients throughout the Tampa Bay area.

Products and services

• Windstar Homes Custom Home Design and Construction Integrated architecture, design, and construction of fully custom luxury single-family residences from 3,000 to over 30,000 square feet, delivered to ultra-high-net-worth homeowners in Tampa Bay, Sarasota, Naples, Orlando, and the Bahamas. The firm completes 6 to 8 multi-million-dollar homes per year and includes landscaping, swimming pool design, and full interior decoration under one contract.
• Windstar Design Group Interior design and decorating service arm of Windstar Homes providing full-service interior design for new custom homes and standalone interior projects for luxury residences.
• Windstar Reimagine Renovations and remodeling division of Windstar Homes that reimagines and updates existing luxury residences, including homes not originally built by the firm.
• Windstar Properties Inventory of completed or near-completed Windstar-built luxury homes that are available for purchase by buyers who want a move-in-ready Windstar home rather than commissioning a fully custom build.
• Green Building Initiative Certification Sustainable / green construction practices applied across Windstar Homes projects through the firm's membership in the Green Building Initiative, providing environmentally conscious building standards to luxury home clients.

Quantifiable outcome

• Villa Terranova sold for $9,000,000 in 2011, setting a new single family purchase record in Pinellas County
• +1 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Nine partnerships are on record, tiered minor.

• Andersen Windows & DoorsminorOthersKey product manufacturer supplying windows and doors for luxury custom homes. Part of Windstar's network of finest subcontractors and suppliers.
• Carrier Air Conditioning ProductsminorOthersKey product manufacturer supplying air conditioning products for luxury custom homes. Part of Windstar's network of finest subcontractors and suppliers.
• Wolf AppliancesminorOthersKey product manufacturer supplying kitchen appliances for luxury custom homes. Mentioned in award-winning homes like Casa Nina featuring full complement of Wolf appliances.
• Sub Zero AppliancesminorOthersKey product manufacturer supplying kitchen appliances for luxury custom homes. Part of Windstar's network of finest subcontractors and suppliers.
• Kohler PlumbingminorOthersKey product manufacturer supplying plumbing fixtures for luxury custom homes. Part of Windstar's network of finest subcontractors and suppliers.
• Rohl PlumbingminorOthersKey product manufacturer supplying plumbing fixtures for luxury custom homes. Part of Windstar's network of finest subcontractors and suppliers.
• Rinnai Tank-less Hot Water HeatersminorOthersKey product manufacturer supplying tank-less hot water heaters for luxury custom homes. Part of Windstar's network of finest subcontractors and suppliers.
• Sherwin-Williams Paints & CoatingsminorOthersKey product manufacturer supplying paints and coatings for luxury custom homes. Part of Windstar's network of finest subcontractors and suppliers.
• James Hardie Trim ProductsminorOthersKey product manufacturer supplying trim products for luxury custom homes. Part of Windstar's network of finest subcontractors and suppliers.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Tyler Kemp Construction: Florida luxury custom homebuilder with an integrated design-build model serving UHNW clients in the Tampa Bay/Sarasota region, directly competing for the same high-net-worth customer base.
• Coastal Construction Group: Premier Florida luxury homebuilder with operations across Miami-Dade and Naples, building multimillion-dollar custom residences for UHNW clients with a comparable integrated design-build approach.
• Leland Custom Homes: Florida luxury custom homebuilder specializing in high-end residential design-build projects, comparable in scope, scale, and target clientele to Windstar.
• John Cannon Homes: Long-standing Florida luxury custom homebuilder based in the Tampa Bay area, directly competing with Windstar for UHNW buyers in the same regional market with similar design-build services and multi-million-dollar project sizes.
• Arthur Rutenberg Homes: Established Florida luxury custom home franchise with decades of awards and an integrated design-build model servicing high-end residential clients across the Southeast.
• Cribb Construction Group: Tampa Bay-based luxury homebuilder with multi-decade presence, building multimillion-dollar custom homes for UHNW clients in the same regional luxury market.
• Bayshore Custom Homes: Florida-based luxury custom homebuilder focusing on waterfront and high-end residential projects in Tampa Bay/Sarasota, with comparable price points and client profiles.
• Shorecrest Construction: Florida luxury custom homebuilder with design-build services for premium residential clients in the Tampa Bay area, comparable in market segment and project scale.
• Marc Jacobs Custom Homes: Florida-based luxury custom homebuilder serving affluent clientele with bespoke design and construction services comparable to Windstar's offerings.

Broad incumbents

• WCI Communities (Lennar Luxury): Large Florida homebuilder with a luxury division building multimillion-dollar homes in premier Florida markets, offering an overlapping customer base but at much higher volume and broader scale than Windstar.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/WindstarHomes
• LinkedInlinkedin.com/company/windstar-homes
• Instagraminstagram.com/windstarhomes
• Xx.com/windstarhomes

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Windstar Homes