Mason Health Care Center

What Mason Health Care Center does

Mason Health Care Center is a privately held, 43-bed skilled nursing facility with 10 assisted living (residential care) units, located at 5640 Cox-Smith Rd. in Mason, Ohio (Warren County). Originally established in 1954 as Wright's Nursing Home, it was the first nursing home in Warren County and has operated continuously for nearly 70 years, now operating under the Continental Manor brand identity. The facility offers five core service lines: skilled nursing (24-hour care including wound care, IV therapy, enteral feeding), assisted living (private studios with walk-in showers and 24-hour nursing), rehabilitation (physical, occupational, and speech therapy up to 7 days a week), respite care, and long-term custodial care. Clinical staff includes an on-call medical director (Dr. Peggy Gennantonio) plus two additional primary care physicians (Dr. Ansari and Dr. Geering), with many nursing staff holding 20+ year tenures.

The business is reimbursement-driven, accepting Medicare, Medicaid, Medicaid Waiver, long-term care insurance, and a broad panel of private insurers (Medical Mutual of Ohio, Molina, MyCare Aetna, Caresource, Buckeye, Wellcare, Amerigroup, Anthem BCBS, UHC, HUMANA). Private-pay rates are positioned as affordable with no endowment fee, covering utilities, cable TV, housekeeping, and linens. The go-to-market is referral-based and community-driven: area hospitals and skilled nursing facilities in Mason and West Chester direct patients to the facility, supplemented by word-of-mouth from prior resident families, hospice organization partnerships, and direct family inquiries via phone, website, or walk-in tours. The facility runs 24/7 admissions with a calendar of community activities and outings supporting resident engagement and family visibility.

The company is privately held with no disclosed parent company, no funding rounds, no subsidiaries, and no public financial reporting. Distribution is single-site domestic (Warren County, Ohio), with marketing limited to a Facebook community page and e-newsletter. The most recent material investment was a 2017 rehab remodeling that added private suites targeted at short-term rehabilitation guests, suggesting a deliberate tilt toward higher-acuity Medicare rehab within an otherwise stable long-term care operating model.

Name

Mason Health Care Center

Legal name

Mason Health Care Center

Website

https://masonhc.com

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

11–50 employees

Short description

Mason Health Care Center is a privately held 43-bed skilled nursing facility with 10 assisted living units in Mason, Ohio, serving Warren County seniors with skilled nursing, rehabilitation, assisted living, respite, and long-term care since 1954.

Ownership category

akta.pro rank

Product category

Skilled Nursing Facility & Long-Term Care

NAICS

Nursing Care Facilities (Skilled Nursing Facilities) (62311), Nursing Care Facilities (Skilled Nursing Facilities) (6231), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Skilled Nursing Facilities (SNF) (HLAFAFAB)

akta.pro secondary industries

Hospice / Palliative-Capable SNFs (SNF-Based) (HLADADAL), Short-Stay Respite SNFs (HLADADAN)

Keywords

• Skilled nursing care
• Assisted living services
• Rehabilitation therapy
• Long term care
• Respite care stays

Headquarters

HQ city

Mason

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others

Revenue model

1. Medicare: Federal health insurance program for seniors and certain disabled individuals. Mason Health Care Center is a Medicare-certified facility.
2. Medicaid & Medicaid Waiver Program: State and federal program for low-income individuals. Many facilities in Mason and West Chester refer patients to Mason Health Care Center for continued care through Medicaid.
3. Private Insurance: Accepts Medical Mutual of Ohio, Molina, MyCare Molina, MyCare Aetna, Caresource, Buckeye, Wellcare, Amerigroup, Anthem BCBS, UHC, HUMANA. Revenue received as reimbursement for covered services.
4. Private Pay: Private-pay rates are described as very affordable with no endowment fee. Includes utilities, cable TV, housekeeping and linen services.
5. Long Term Care Insurance: Long term care insurance accepted for both long-term and respite care stays.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Mason Health Care Center is a 43-bed skilled nursing facility with 10 assisted living units in Mason, Ohio. It provides 24-hour skilled nursing care, rehabilitation therapies, assisted living, long-term custodial care, and respite care to seniors, accepting Medicare, Medicaid, and private insurance. Originally founded in 1954 as Wright's Nursing Home, the facility now operates under the brand Continental Manor.

Product overview

Mason Health Care Center is a 43-bed skilled nursing facility with 10 residential care (Assisted Living) units, offering five core service lines: Skilled Nursing, Assisted Living, Rehabilitation, Respite Care, and Long Term Care. Originally established as Wright's Nursing Home in 1954 as the first nursing home in Warren County, Ohio, the facility provides low to high levels of medical care including wound care, enteral feeding, IV therapy, and hospice services. The services work together to serve seniors through various care stages—from short-term rehabilitation stays to long-term residential care—with supported discharge home services for transitioning residents back to independent living.

Differentiator

Problem solved

Functional benefit

Products and services

• Skilled Nursing 24-hour skilled nursing care with capabilities for wound care, IV therapy, enteral feeding, colostomy bags, and Foley catheters, provided in private and semi-private rooms with private bathrooms for seniors requiring medical oversight.
• Assisted Living Private studio suites with full private bathrooms and walk-in showers, including 24-hour nursing care, three restaurant-style meals with dietitian supervision, housekeeping, laundry, and an enriching activities program, designed for seniors who need supportive services with independence.
• Rehabilitation Comprehensive therapy program offering physical, occupational, and speech therapies up to 7 days a week for post-hospital, post-surgical, and neurological patients transitioning back to home, with individualized care plans.
• Respite Care Short-term temporary stays ranging from a few days to a month or longer, providing semi-private rooms, medication administration, specialized nursing, rehabilitation, and hospice respite services for family caregivers and trial-stay scenarios.
• Long Term Care Ongoing custodial and non-skilled care assisting residents with Activities of Daily Living (bathing, dressing, toileting, transferring, eating) and providing 24-hour medical care for seniors with chronic conditions.

Quantifiable outcome

• Maintains high occupancy rate through word-of-mouth referrals from prior rehab patients and resident family members
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Genesis HealthCare: One of the largest U.S. skilled nursing facility operators with hundreds of SNFs across multiple states. Comparable as a SNF provider serving Medicare/Medicaid populations, though far larger and multi-state versus Mason's single-site footprint.
• The Ensign Group: National operator of skilled nursing and post-acute care facilities with a portfolio model. Directly comparable SNF/assisted living service mix targeting the same Medicare/Medicaid resident profile.
• National HealthCare Corporation: Operates skilled nursing and assisted living facilities primarily in the Southeast and Midwest. Comparable as a SNF/assisted living operator with similar payer mix and post-acute focus.
• Brookdale Senior Living: Largest U.S. senior living operator with assisted living, memory care, and continuing care communities. Comparable on the assisted living side of Mason's offering, though it lacks Mason's SNF focus.
• Encompass Health: National leader in inpatient rehabilitation and post-acute care. Comparable on the rehabilitation therapy services that Mason offers as part of its post-acute continuum.
• ProMedica (formerly HCR ManorCare): Major nonprofit health system that operates skilled nursing, assisted living, and post-acute services, particularly through its ManorCare legacy in Ohio. Comparable SNF/assisted living provider with a strong Ohio footprint.

Regional players

• CommuniCare Health Services: Operates skilled nursing, assisted living, and rehabilitation facilities across the Midwest and Mid-Atlantic, including Ohio. Comparable regional SNF operator with similar service lines and payer mix.
• Carespring Health Care Management: Family-owned operator of skilled nursing, assisted living, and rehabilitation facilities in the Cincinnati/Northern Kentucky region, including nearby markets. Closest geographic peer with a near-identical service offering.
• Trilogy Health Services: Operates senior living communities including skilled nursing and assisted living across Indiana, Ohio, and Kentucky. Comparable Midwest SNF/assisted living operator in the same regional referral network.
• Atrium Centers: Operates skilled nursing and assisted living facilities in Ohio, Michigan, Pennsylvania, and Wisconsin. Comparable SNF operator with Ohio overlap and similar Medicare/Medicaid resident base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Mason-Health-Care-Center-512667232099856

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mason Health Care Center