Valley View Agri

What Valley View Agri does

Valley View Agri-Systems (VVA) is a privately held, U.S. grain systems company founded in 1990 and headquartered in Jonesboro, Arkansas, that delivers Design-Build-Service-Parts solutions for on-farm, commercial, and industrial grain storage and handling operations. The company operates four regional offices in Jonesboro AR, Cleveland MS, Divernon IL, and Alamo TN, and runs a dealer partner program that extends its distribution reach. Its product portfolio spans grain bins (farm and commercial), handling equipment (augers, conveyors, grain legs, portable conveyors), conditioning equipment (high-capacity dryers, aeration fans), and monitoring technology under the BinManager sub-brand (temperature cables, wireless temperature and relative-humidity probes, moisture probes, and integrated dashboards). VVA is a multi-brand integrator carrying equipment lines from GSI, Sioux Steel, Sukup, Lambton, Mathews Company, Schuld Bushnell, RNC-CO, UniTube, ESSM, and Apex Industrial, supplemented by in-house metal fabrication, construction and installation, maintenance, grain management consulting, and parts sales.

The business model combines one-time equipment sales with project-based professional services (design, engineering, construction, installation) and recurring service and parts revenue. Go-to-market is a hybrid of direct enterprise field sales (with a dedicated outside sales team and regional account managers) and a channel partner program, supported by an active trade show presence (15+ events annually including Commodity Classic, Farm Progress Show, GEAPS Exchange, and Fuel Ethanol Workshop) and a content-marketing blog. Customer segments are primarily farm operations and commercial grain operations, with a smaller industrial/processing segment and an incidental lawn care service line at the Illinois location. A 530+ customer book is maintained by a single senior Account Manager, and large enterprise projects such as a 272-day Westfield facility rebuild for The Equity cooperative illustrate the upper end of the project pipeline. Leadership is led by CEO/President/Founder Jim Cochran with COO Matt Fluke, VP of Outside Sales Jeff Fjelstul, and account management supported by Marc Wilson, who brings 30+ years of grain industry experience.

Name

Valley View Agri

Legal name

Valley View Agri-Systems

Website

https://valleyviewagri.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

Valley View Agri-Systems is a U.S. grain systems integrator founded in 1990, designing, building, servicing, and supplying parts for farm, commercial, and industrial grain storage and handling operations across Arkansas, Mississippi, Illinois, and Tennessee.

Ownership category

akta.pro rank

Product category

Agricultural Grain Storage and Handling Systems

NAICS

Farm Machinery and Equipment Manufacturing (333111), Farm Product Warehousing and Storage (493130)

SIC

Farm Machinery & Equipment (3523), Agricultural Services (700)

akta.pro primary industry

On-Farm Grain Storage Construction, Installation & Maintenance (AFAOABAJ)

akta.pro secondary industries

Grain Bin & Silo Systems (On-Farm) (AFAOABAA), Grain Dryer Systems Integration & Installation (AFAOAHAB), Dust Collection, Explosion Protection & Fire Safety (NFPA/ATEX) (AFAOAHAK), Parts, Service & Refurbishment (Drying Equipment) (AFAOAKAM), Drying System Design & Engineering (Grain/Seed) (AFAOAHAA)

Keywords

• Grain storage systems
• Grain handling equipment
• Grain conditioning systems
• Agricultural equipment distribution
• Bin installation services

Headquarters

HQ city

Jonesboro

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Equipment Sales: Sale of brand-name grain storage, handling, and conditioning equipment including bins, conveyors, grain legs, dryers, and aeration systems for farm, commercial, and industrial use.
2. Design and Engineering Services: Custom system design and engineering for grain handling facilities, including site assessment, layout planning, and consultation for new installations or upgrades.
3. Construction and Installation: Full-service construction capabilities including site preparation, equipment installation, and project management for grain system builds.
4. Maintenance and Service: Ongoing maintenance, repair, and service contracts for grain systems including preventive maintenance programs and emergency repairs.
5. Parts Sales: Sale of replacement parts, components, and accessories for grain handling equipment across multiple manufacturer brands.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Valley View Agri-Systems sells, designs, installs, and services grain storage, handling, and conditioning equipment for farm, commercial, and industrial customers across the U.S. The company delivers complete system solutions spanning grain bins, augers, conveyors, grain legs, dryers, aeration systems, and monitoring technology such as BinManager, alongside custom fabrication, construction, maintenance, and parts services.

Product overview

Valley View Agri-Systems is a grain systems company offering a comprehensive portfolio of products and services organized around four core pillars: DESIGN, BUILD, SERVICE, and PARTS. The product portfolio centers on grain storage and handling infrastructure, including farm storage systems, commercial storage systems, grain handling equipment (augers, conveyors, grain legs), grain conditioning equipment (dryers, aeration fans), and grain monitoring technology including BinManager for temperature, moisture, and humidity monitoring. The company also provides related services including fabrication, construction, maintenance, and parts sales. Additional offerings include Kawasaki engine service and lawn care equipment (Ariens and Gravely mowers) at select locations. The company operates across multiple U.S. locations and partners with equipment manufacturers including GSI, Lambton, Sioux Steel, and Sukup.

Differentiator

Problem solved

Functional benefit

Brands

• BinManager: Grain management technology tool offered by Valley View Agri-Systems for monitoring and controlling grain storage operations
• K&D/VVA Mississippi

Products and services

• BinManager Advanced grain management technology for monitoring and controlling grain storage conditions including temperature, moisture, and aeration. Includes temperature cables, moisture probes, and remote alert systems for farm, commercial, and industrial grain operations.
• Farm Storage Systems Grain storage solutions designed for on-farm use, including grain bins and associated infrastructure for storing harvested grain on individual farms and family farm operations.
• Commercial Storage Systems Large-scale grain storage solutions for commercial and industrial operations, featuring heavy-duty commercial bins engineered for rigorous high-volume agricultural use.
• Grain Handling Equipment Equipment for moving grain including augers, conveyors, grain legs, and portable conveyors that facilitate efficient transfer between storage and transportation vehicles for farm and commercial operations.
• Grain Conditioning Equipment Equipment for drying and aeration including high-capacity dryers and aeration fans that maintain optimal grain temperature and moisture levels during storage to prevent spoilage.
• Grain Monitoring Equipment Technology solutions including temperature cables, wireless temperature/relative-humidity probes, moisture probes, and integrated dashboards for continuous real-time monitoring of stored grain conditions.
• Safety Equipment Safety solutions for grain facilities including equipment designed to prevent accidents and ensure safe operations during grain handling and storage activities.
• Fabrication Services Custom metal fabrication services for agricultural equipment and grain system components, supporting both new construction and replacement part needs.
• Construction Services Construction services for grain storage facilities and handling systems, including site assessment, design consultation, and full installation for farm, commercial, and industrial customers.
• Maintenance Services Ongoing maintenance and repair services for grain equipment and systems including preventive maintenance programs and emergency repairs to ensure reliable operation and reduce downtime.
• Grain Management Services Professional grain management consulting and support to optimize storage operations, monitoring practices, and conditioning strategies for grain system operators.
• Kawasaki Engines Engine sales and service for Kawasaki engines, offered as part of Valley View Agri-Systems' comprehensive parts and service offerings for agricultural and grain facility power equipment.
• Lawn Care Equipment Lawn care equipment sales and service including Ariens and Gravely commercial mowers, offered at the Illinois (VVA Midwest) location for residential and commercial lawn care operators.
• Parts Sales Grain system parts sales including original equipment manufacturer parts and parts closeout items for repairs, replacements, and maintenance across multiple manufacturer brands.

Quantifiable outcome

• Improved unloading efficiency through high-capacity receiving systems with dual scales and twin 20,000 BPH dump pits
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• GSI (Grain Systems Inc.)coreTechnology or IntegrationEquipment manufacturer partner providing grain storage bins and systems. VVA offers GSI products as part of their commercial storage solutions.
• Sioux SteelcoreTechnology or IntegrationEquipment manufacturer partner for grain storage and handling equipment. Part of VVA's brand-name equipment solutions offering.
• SukupcoreTechnology or IntegrationEquipment manufacturer partner for grain storage, drying, and handling equipment. Included in VVA's equipment portfolio.
• Lambton ConveyorcoreTechnology or IntegrationEquipment manufacturer partner for conveyor systems. VVA includes Lambton products in grain handling system solutions.
• Mathews Company Grain DryerscoreTechnology or IntegrationEquipment manufacturer partner for grain drying systems. Part of VVA's conditioning equipment offerings.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• AG Growth International (AGI): Publicly traded Canadian manufacturer (owner of Grain Systems, Westeel, Twister, BinMaster, etc.) that designs, manufactures, and supplies grain storage, handling, conditioning, and monitoring equipment — the closest scaled competitor across the same product categories VVA integrates.
• GSI (Grain Systems Inc.): One of the largest global manufacturers of grain bins, dryers, and handling equipment; while VVA is a GSI equipment partner, GSI also operates design-build and dealer-direct capabilities that overlap with VVA's commercial and industrial offerings.
• Sukup Manufacturing: Family-owned Iowa-based manufacturer of grain bins, dryers, and material handling equipment; VVA is a Sukup equipment partner, and Sukup's dealer-direct design capabilities make it both a partner and a parallel competitor in VVA's core categories.
• Sioux Steel Company: Long-standing U.S. manufacturer of grain bins and handling structures; one of VVA's listed equipment partners, and a directly comparable competitor in commercial and farm bin sales.

Direct peers

• Brock Grain Systems: CTB-owned manufacturer of grain storage bins, aeration systems, and handling equipment sold through a regional dealer network with design and installation services analogous to VVA's business model.
• Chief Agri (Chief Industries): U.S. manufacturer and designer of grain storage and handling systems (bins, dryers, towers) sold through a dealer channel; VVA structures its design-build and dealer service offering similarly, targeting overlapping on-farm and commercial customers.
• Hutchinson/Mayrath: Manufacturer of grain augers, conveyors, and handling equipment sold predominantly through an ag dealer channel; directly comparable as a competing equipment/handling brand that targets VVA's same farm and commercial customers.
• Meridian Manufacturing: Manufacturer of grain bins, hopper bins, augers, and handling equipment that competes directly with the bin and handling SKUs VVA integrates for farm and commercial customers.

Regional players

• Westeel: Canadian manufacturer of steel grain storage bins and handling equipment (now part of AGI); operates as a competitor to VVA in markets north of VVA's current four-state U.S. footprint.

Others

• Mathews Company: U.S. manufacturer of grain dryers and conditioning equipment that VVA resells as an equipment partner; comparable as a complementary conditioning-systems supplier within the same design-build projects VVA executes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ValleyViewAgri

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valley View Agri