G500
G500 Network is a Mexican fuel retail brand operator licensing the G500 brand and proprietary G-Boost additive technology to independently owned gas stations selling Top Tier certified gasoline and diesel, serving individual vehicle owners across Mexico.
- Company typePrivate
- Founded2017
- HeadquartersCiudad De León, Mexico
- Headcount101–250
- GTM typeB2C
- OfferingServices
What G500 does
G500 Network S.A.P.I. de C.V. is a Mexican fuel retail brand operator headquartered in Polanco, Mexico City, founded in 2017. The company licenses the G500 brand and proprietary G-Boost additive technology to independently owned gas stations across Mexico that sell three core fuel products: G Super (87 octane regular gasoline), G Premium (+91 octane premium gasoline at +91 octane), and G Diesel. All three fuels are aditivated with G-Boost under license from the Top Tier Gasoline Program, a detergent certification backed by 10 global automakers. The branded network covers an estimated 96% of Mexican service stations through 25 partner gas station companies, providing extensive domestic distribution reach.
The company's business model is asset-light and franchise-based: independently owned stations maintain separate legal identities while operating under G500 brand standards and participating in the centralized Escudería G500 loyalty program. Revenue mechanics derive from transaction-based fees tied to fuel throughput at participating stations, supplemented by sales of the G5 Line of motor oils (gasoline, diesel, motorcycle), refrigerants, and windshield washer fluids. G500 earns additional platform fees through Mi App G500, a mobile application that integrates loyalty coin accumulation (1 coin per liter purchased), electronic invoicing via the FacturaGAS platform (operated by partner Atio, S.A. de C.V.), station geolocation, and customer service contact. Promotional programs — including cinema 2x1 tickets tied to 30+ liter purchases, branded soccer balls, referral bonuses, and the Recrea Tu Pasión campaign — drive transaction frequency and customer engagement.
The customer base is horizontal and fragmented: individual vehicle owners across Mexico who purchase fuel at retail. In March 2026, G500 joined a voluntary gasoline price cap agreement with 25 gas station companies and the Mexican federal government, keeping regular gasoline below 24 pesos per liter. The company maintains no public listing, no disclosed institutional investors, and no M&A history; it operates with 101-250 employees and has no documented AI/ML capabilities.
G500 firmographics
Firmographics- Name
- G500
- Legal name
- G500 Network S.A.P.I. de C.V.
- Website
- https://g500network.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- G500 Network is a Mexican fuel retail brand operator licensing the G500 brand and proprietary G-Boost additive technology to independently owned gas stations selling Top Tier certified gasoline and diesel, serving individual vehicle owners across Mexico.
- Ownership category
- akta.pro rank
G500 industry classification
Industry- Product category
- Fuel Retail
- NAICS
- Gasoline Stations (4571), Gasoline Stations and Fuel Dealers (457)
- akta.pro primary industry
- Branded Fuels Wholesaling & Jobber Distribution (EUALAIAB)
Keywords
Where G500 is headquartered
LocationHeadquarters
- HQ city
- Ciudad De León
- HQ country
- Mexico
- HQ region
- Latin America
Offices1 record
Markets served
G500 business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel
Revenue model
- Fuel Sales: Revenue is generated through the sale of branded fuels (G Super 87 octanes, G Premium +91 octanes, and G Diesel) at participating G500 gas stations. Each station is independently owned and operated, with G500 providing the brand, additive technology, and network benefits.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | G Super - Regular gasoline 87 octanes with G-Boost additive |
| Transaction based/ take rate | Pay-as-you-go | G Premium - Premium gasoline +91 octanes with G-Boost additive |
| Transaction based/ take rate | Pay-as-you-go | G Diesel - Diesel fuel with G-Boost additive |
| Unit Pricing | Pay-as-you-go | Soccer ball promotions with fuel purchases |
| Unit Pricing | Pay-as-you-go | Cinema 2x1 ticket promotion |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
G500 product offering
Product offeringCore offering
G500 operates a Mexican branded gas station network distributing Top Tier certified fuels—G Super (87 octane), G Premium (+91 octane), and G Diesel—all aditivated with the proprietary G-Boost additive. The network is composed of independently owned and operated stations that franchise the G500 brand and participate in the Escudería G500 loyalty program managed through the Mi App G500 mobile platform.
Product overview
G500 is a Mexican fuel station network comprising independently operated service stations operating under the G500 brand. The core offering consists of three fuel products: G Super (87 octane regular gasoline), G Premium (+91 octane premium gasoline), and G Diesel, all aditivated with the proprietary G Boost technology under Top Tier certification. The G5 sub-brand extends the portfolio to automotive maintenance products including motor oils for gasoline, diesel and motorcycles, plus refrigerants and windshield washer fluids. The digital ecosystem centers on Mi App G500, a mobile platform that integrates the Escuderia G500 loyalty program (earning 1 coin per liter), online invoicing through FacturaGas, and station geolocation services.
Differentiator
Problem solved
Functional benefit
Brands
- G-Boost®: Proprietary fuel additive technology integrated into G500's G Super®, G Premium® and G Diesel® fuels, licensed under the Top Tier program.
- Top Tier®
- G5®
- Escudería G500®
Products and services
- G Super Regular gasoline with 87 octane rating aditivated with G-Boost technology and certified by the Top Tier detergent standard; sold at G500 branded gas stations to vehicle owners in Mexico.
- G Premium Premium gasoline with +91 octane rating aditivated with G-Boost technology and certified by the Top Tier detergent standard for enhanced engine cleanliness; sold at G500 branded gas stations.
- G Diesel Diesel fuel for diesel-powered vehicles and equipment, aditivated with G-Boost technology; part of the G500 branded fuel portfolio.
- G5 Line (G5®) Automotive maintenance product line including motor oils for gasoline, diesel and motorcycle engines, plus refrigerants/coolants and windshield washer fluids, each designed for specific engine ages; sold at G500 stations.
- Mi App G500 Mobile application for iOS and Android enabling loyalty coin accumulation, ticket registration, reward redemption, station location with geolocation, and electronic invoicing for fuel purchases at G500 stations.
- Escudería G500 (Loyalty Program) Loyalty reward program where customers earn 1 G500 Coin per liter of fuel loaded at G500 stations; coins are redeemable through Mi App G500 for prizes including movie tickets, gift cards, official merchandise, and fuel cards.
- Facturación en Línea (Online Invoicing) Electronic invoicing service enabling customers to generate CFDI 4.0 compliant tax invoices for fuel purchases at G500 stations using ticket data; integrated with Mi App G500 via the FacturaGAS platform operated by Atio, S.A. de C.V.
Quantifiable outcome
- 1 Moneda G500 earned per liter of fuel purchased
- +1 more outcomes
Companies that use G500
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles2 records
G500 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
G500 partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- 25 Gas Station Companies (Price Cap Agreement)coreUnder President Claudia Sheinbaum's administration, 25 gas station companies representing 96% of service stations in Mexico joined a voluntary gasoline price cap agreement, keeping regular gasoline below 24 pesos (US $1.34) per liter for an additional six months. The agreement comes amid global oil price surges due to the U.S.-Israel conflict with Iran.
- Top Tier Gasoline ProgramcoreG500 participates in the Top Tier gasoline program, a fuel quality certification licensed to gas stations. Under this program, G500 integrates G-Boost additive into their G Super, G Premium, and G Diesel fuels. Top Tier is the high-level cleaning standard for gasoline with detergent additive, endorsed by 10 of the world's leading automobile manufacturers.
- Pemex (Petróleos Mexicanos)minorMexico's state oil company, whose CEO Victor Rodriguez Padilla indicated the government could extend a similar price cap to diesel. G500 stations operate within the Mexican fuel market regulated by government agreements involving Pemex.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
G500 competitors and assessment
Company assessmentBroad incumbents
- Pemex (Petróleos Mexicanos): Mexico's state oil company operates the largest fuel retail network in the country and competes with G500-branded franchisees for Mexican motorists; its pricing and regulatory decisions directly shape G500's margin environment.
- BP México: Global fuel major with branded service stations across Mexico offering Top Tier-certified fuels and loyalty programs; directly comparable to G500 as a competing international fuel brand in the Mexican market.
- Shell México: Global fuel brand with branded retail stations in Mexico offering premium fuels, V-Power additives, and digital loyalty programs; competes head-to-head with G500 for premium-fuel motorists.
- ExxonMobil (Mobil) México: Global energy major with Mobil-branded service stations and Synergy additive technology in Mexico; directly comparable in additive-branded fuel retail and franchise-style station operations.
- Repsol México: Spanish-headquartered global energy company with a meaningful branded fuel retail network in Mexico; competes with G500 in the premium and regular gasoline segments with similar franchise-partnered station model.
- TotalEnergies México: Global integrated energy company operating branded fuel retail stations in Mexico with additive-enhanced fuels; comparable international fuel brand competing for Mexican motorists.
- Chevron México: Global energy major with Techron additive technology and branded fuel retail presence in select Mexican markets; directly comparable in additive-differentiated fuel offerings.
Direct peers
- OXXO Gas: Mexican branded fuel retail network affiliated with the OXXO convenience-store ecosystem; directly comparable to G500 as a domestically scaled fuel brand with franchise/partnership station model and integrated loyalty.
- Petro Seven: Mexican-owned branded fuel retailer with its own service station network and franchise operators; one of the closest direct competitors to G500 in the domestically branded Mexican fuel retail market.
- Hidrosina: Mexican branded fuel retailer operating a network of service stations across northern and central Mexico; directly comparable to G500 as a domestic fuel brand competing for Mexican motorists with branded fuel offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
G500 social profiles
Digital presenceG500 compliance and trust
Trust signalCompliance1 record
G500 financial estimates
Financial estimateRevenue estimate
Valuation estimate
G500 leadership team
Management profileNumber of profiles
Profiles1 record
G500 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
G500 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about G500
What does G500 do?
G500 operates a Mexican branded gas station network distributing Top Tier certified fuels—G Super (87 octane), G Premium (+91 octane), and G Diesel—all aditivated with the proprietary G-Boost additive. The network is composed of independently owned and operated stations that franchise the G500 brand and participate in the Escudería G500 loyalty program managed through the Mi App G500 mobile platform.
Is G500 a public or private company?
G500 is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was G500 founded?
G500 was founded in 2017. It employs 101 to 250 people.
Where is G500 based?
G500 is headquartered in Ciudad De León, Mexico, in the Latin America region.
How does G500 make money?
One revenue line is on record: fuel Sales.
Who are G500's main competitors?
Broad incumbents on record are Pemex (Petróleos Mexicanos), BP México, Shell México, ExxonMobil (Mobil) México, Repsol México, TotalEnergies México and Chevron México. Direct peers are OXXO Gas, Petro Seven and Hidrosina.
Does G500 have an API?
No public API is recorded for G500.
What industry is G500 in?
G500's product category is Fuel Retail. Its primary akta.pro industry code is EUALAIAB, Branded Fuels Wholesaling & Jobber Distribution. Its NAICS code is 4571.