What Sponser does

Sponser (ספונסר), legally Sponser N.O.L.A Ltd., is an Israeli online financial-media portal founded in 2005 and operated from Bnei Brak/Ramat Gan. The platform serves Israeli retail investors and active traders with a multi-product stack centered on a Hebrew-language financial news site, real-time Tel Aviv Stock Exchange (TASE) and global market data, and one of Israel's most active investor community forums (segmented by market, sector, and instrument). The technical core is BursaGraph (sponser.bursagraph.co.il), a browser-based charting and screening platform covering 15,000+ securities with 50+ technical indicators, scanners, and arbitrage-gap tools; the offering is complemented by personal portfolio tracking, a virtual investor game, email newsletters, RSS feeds, and native iOS/Android mobile apps.

Monetization is distributed across six streams: display advertising and sponsored content (sold against a captive financially-engaged audience), affiliate referral fees from Israeli banks and investment houses offering discounted brokerage commissions, international broker referrals (notably Interactive Brokers via inter-il.com), a 49 ILS/month subscription to BursaGraph, affiliate fees from third-party investment courses (delivered by Migdal and InterIL Academy), and tax-refund service referrals. Content and data infrastructure relies on Globes as a market-data provider.

Operationally, Sponser runs with a very small team (1–10 employees) and has no disclosed institutional ownership beyond a 2012 funding round of approximately $3.79 million from Cybele Holdings. There is no evidence of venture-capital backing, no subsidiary structure, and no M&A history. Distribution is entirely digital and self-serve, with partner brokers and course providers functioning as bottom-of-funnel referral channels rather than resellers of the Sponser brand.

Name

Sponser

Legal name

Sponser N.O.L.A Ltd. (ספונסר נ.ע.ל.ה בע"מ)

Website

https://sponser.co.il

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Sponser is an Israeli online financial media portal serving retail investors and active traders with Hebrew-language capital market news, real-time TASE and global market data, a BursaGraph technical analysis platform, and one of the country's largest investor community forums.

Ownership category

akta.pro rank

Headquarters

HQ city

Ramat Gan

HQ country

Israel

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Advertising (Display Banners, Sponsored Content): The website generates revenue through commercial content, display advertising banners, and sponsored editorial placements. The site explicitly markets to advertisers targeting a captive audience of active financial decision-makers.
2. Broker/Trading Commission Referrals: Sponser refers users to banks, investment houses, and international brokers for stock trading, earning referral fees. Trading commission discounts are negotiated with partner financial institutions for Sponser users.
3. Premium Subscriptions (Sponser Charts): Monthly subscription to professional technical analysis charting software at 49 ILS/month per user.
4. Investment Education Courses: Revenue from paid online and offline courses covering technical analysis, value investing, options trading, and general capital markets education, typically delivered through Zoom or in-person sessions with partner educators.
5. Tax Refund Service Referrals: Free advisory service for investors who lost money in the stock market, generating referral revenue when users claim tax refunds.
6. Direct Email/Newsletter Marketing: Mailing list-based promotional revenue, with explicit consent-based commercial communications sent to registered users who opt into marketing.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Sponser is an Israeli financial news and capital markets portal that publishes real-time market news, economic updates, analyst recommendations, and investment guides for the Tel Aviv Stock Exchange (TASE), US markets, and global assets. It supplements its editorial content with proprietary tools including BursaGraph (technical analysis charting software covering 15,000+ securities), community investor forums, portfolio tracking, and referral services to partner brokers, investment houses, and tax-refund advisors.

Product overview

Sponser is a comprehensive Israeli capital markets news and analysis platform offering financial news, real-time stock market data, technical analysis tools, and investor education. The core offering is the Sponser Website, a financial news portal delivering market news, economic updates, and investment analysis. This is supplemented by Sponser Charts (BursaGraph), a professional technical analysis charting system; Sponser Forums for community discussions; and various tools including portfolio tracking, hot stocks monitoring, arbitrage gap analysis, and market overview dashboards. Additional services include investor education courses, tax refund assistance, trading commission comparisons, a mobile application, newsletter subscriptions, and a virtual stock trading game.

Differentiator

Problem solved

Functional benefit

Products and services

• Sponser Financial News Website Core online financial news portal providing real-time Israeli and global capital market news, economic updates, analyst recommendations, technical analysis articles, and investment guides targeted at Israeli retail investors and active traders.
• Sponser Charts (BursaGraph)

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Israeli Banks and Investment HousescoreChannel Partner/ Reseller/ DistributorSponser has negotiated exclusive trading commission discounts for its users with Israeli banks and investment houses. These partnerships allow Sponser to offer discounted brokerage rates (e.g., 0.08% or below for Israeli stocks, 0.09% for US stocks) as a user acquisition channel for the financial institutions.
• Migdal (מגדל)coreChannel Partner/ Reseller/ DistributorMigdal is a key partner providing investment courses (technical analysis, options, general market knowledge, value investing) marketed through the Sponser platform. Sponser serves as Migdal's marketing and student acquisition channel for these financial education programs.
• InterIL AcademyminorChannel Partner/ Reseller/ DistributorInterIL Academy delivers digital investment courses (technical/quantitative trading, options, crypto, value investing) marketed through Sponser's platform and landing pages.
• Interactive Brokers (via inter-il.com)coreChannel Partner/ Reseller/ DistributorSponser promotes Interactive Brokers as the preferred international broker for US market trading, offering Sponser users preferential rates (1 cent per share, minimum $2.50 per trade) and a dedicated Israeli-language trading platform.
• Fair (חברת fair)minorChannel Partner/ Reseller/ DistributorSponser promotes Fair, a TASE-listed brokerage, for purchasing money market funds with no management fees, as part of its savings and investment service offerings.
• BursaGraph (sponser.bursagraph.co.il)coreTechnology or IntegrationSponser operates a dedicated charting and technical analysis platform (BursaGraph) providing 15,000+ securities with real-time quotes, scanners, and 50+ indicators. The platform is co-branded and integrated into the Sponser ecosystem.
• Vider Finance (מכפיל רווח)minorChannel Partner/ Reseller/ DistributorSponser hosts affiliate content for Vider Finance's real-time investment information and advisory service (מכפיל רווח), which sends investment alerts via WhatsApp. Sponser receives affiliate referral fees for new subscriber sign-ups.

Scale indicators4 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Globes: Israel's leading business and financial-news daily. Directly comparable because it covers the same Israeli capital markets, economy and analyst recommendations, and also serves as Sponser's market-data supplier — making it both competitor and upstream dependency.
• TheMarker: Major Israeli financial-news outlet (part of Haaretz group) covering capital markets, economy and investment. Comparable to Sponser in audience (Israeli retail and professional investors) and content categories.
• Calcalist: Israeli financial daily with strong coverage of capital markets, tech and M&A. Overlaps with Sponser on stock-market news, analyst coverage and investor audience.

Broad incumbents

• Investing.com: Global multi-asset financial portal with real-time quotes, charts, news, economic calendar and active community — directly comparable product surface to Sponser's BursaGraph, market data, news and forums, but at global rather than Israel-only scale.
• TradingView: Global web-based charting and social-trading platform with multi-market data, scanners and an investor community — the closest large-scale analogue to Sponser Charts/BursaGraph with an integrated social layer.
• Yahoo Finance: Global financial news and market-data portal with portfolio tracking, charts and community. Comparable to Sponser's mix of free news, market data, portfolio tools and mobile apps, though at much greater scale and without an Israeli-language community.
• Seeking Alpha: Investment-research platform combining analyst-style articles, crowd-sourced opinion, market data and newsletters. Comparable to Sponser's combination of editorial coverage, community discussion and analyst recommendations.

Emerging players

• TipRanks: Investment-research aggregation platform that tracks analyst recommendations, price targets and financial commentary — directly comparable to Sponser's analyst-recommendations and market-data coverage, though with a global rather than Israeli focus.
• StockTwits: Social-networking platform for investors and traders, with real-time market-data and ticker-specific streams. Closest large-scale analogue to Sponser's forums and ticker-specific community discussions.

Regional players

• Bizportal: Israeli financial information portal offering real-time quotes, portfolio tracking and market data from TASE. Direct competitor to Sponser in the Israeli retail-investor information market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/sponsernews
• Facebookfacebook.com/sponser.co.il

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sponser