What Hauser does

HAUSER GmbH is an Austrian manufacturer and full-solution provider of commercial and industrial refrigeration, founded in 1946 and headquartered in Linz. The company designs, manufactures, installs, and services refrigerated display cabinets (multidecks, service counters, freezer islands), refrigeration systems with heat recovery, cold storage rooms and insulated panels, and large-scale industrial refrigeration plants. It serves food retail chains, hypermarkets, discounters, petrol-station convenience operators, and industrial clients including food producers/processors, cold-storage logistics providers, and pharmaceutical distributors. Named references include EDEKA, Aldi, Netto, SPAR, Globus, Konsum Leipzig, Turmöl, and Donaulager, concentrated in Austria and Germany.

The core technology spans refrigeration cabinets and systems using CO₂, NH3, HFKW, and propane refrigerants, with a portfolio of proprietary energy-efficiency features: the EcoMotion³ triple air curtain (REMETA), EcoMotion+ dual air curtain (REGIUS), two-zone cooling (VITHEA, cited at ~50% lower total energy consumption vs. comparable counters), Double Airflow (VITHANDO), heating-free Premium2 glass doors (MIRENGO), and the eco2ES heat-recovery system (3–6 year payback). An emerging R&D thrust is magnetocaloric (refrigerant-free) cooling, developed jointly with MAGNOTHERM and shown as RENIMAG at EuroShop 2026. Manufacturing is split across two facilities in Austria (St. Martin i. Mkr.) and the Czech Republic (Kaplice, a wholly owned subsidiary).

The business model is project-based B2B: revenue is generated from custom hardware sales (cabinets and systems) sold as turnkey projects encompassing design, manufacturing, installation, and commissioning, supplemented by recurring professional and managed services—24/7 maintenance contracts, remote monitoring, and energy optimization across the equipment lifecycle. Go-to-market is direct enterprise field sales through regional offices (Austria, Germany, UK, Czech Republic, Slovakia, and Switzerland via the Celsio partner), reinforced by trade-fair presence (EuroShop, ColdTech Fair, UnitiExpo). Pricing is not publicly disclosed and is set via project quotation. Ownership sits with Pinguin Privatstiftung (98%) and Dr. Erwin Hauser (2%), a foundation structure signaling long-term independent control.

Name

Hauser

Legal name

HAUSER GmbH

Website

https://hauser.com

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

501–1,000 employees

Short description

HAUSER is an Austrian, founded-1946 provider of commercial and industrial refrigeration—display cabinets, cold rooms, and refrigeration systems—sold as turnkey projects with lifecycle service to food retail chains, discounters, convenience operators, and industrial clients across Central Europe.

Ownership category

akta.pro rank

Product category

Commercial Refrigeration Equipment

NAICS

Air-Conditioning and Warm Air Heating Equipment and Commercial and Industrial Refrigeration Equipment Manufacturing (333415), Refrigeration Equipment and Supplies Merchant Wholesalers (423740), Refrigeration Equipment and Supplies Merchant Wholesalers (42374)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585), Refrigeration & Service Industry Machinery (3580), Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070), Steam & Air-Conditioning Supply (4961)

akta.pro primary industry

Commercial & Industrial Refrigeration Systems (IMAHAKAA)

akta.pro secondary industries

HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ), HVAC & Refrigeration Contracting (IMAFALAB)

Keywords

• Commercial refrigeration equipment
• Refrigerated display cabinets
• Industrial refrigeration systems
• Cold storage solutions
• Heat recovery refrigeration

Headquarters

HQ city

Linz

HQ country

Austria

HQ region

Europe

Offices9 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Refrigerated Cabinet and System Sales (Hardware): HAUSER's primary revenue stream is the sale of commercial refrigerated cabinets (multidecks, service counters, freezer cabinets, islands), industrial refrigeration systems, cold storage rooms and panels, and refrigeration accessories. Products are sold as custom project solutions including design, manufacturing, installation, and commissioning. Revenue is project-based, driven by new store builds, modernizations, and retrofits for food retail and industrial clients.
2. Project Management and Installation Services: Full project management from system design through installation and commissioning for complete turnkey refrigeration solutions. Services include remote monitoring, 24/7 maintenance and repair, energy optimization, and ongoing after-sales support — generating recurring service revenue across the equipment lifecycle.
3. After-Sales Service, Maintenance and Energy Optimization: Annual maintenance contracts, 24/7 emergency service agreements, energy optimization consulting, and remote monitoring services generate recurring service revenue throughout the operational lifetime of installed equipment.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels10 records

Core offering

HAUSER manufactures and supplies commercial refrigerated display cabinets (multidecks, service counters, freezer cabinets, convenience islands), industrial refrigeration systems (CO2, NH3, Freon), cold storage rooms and warehouses, and refrigeration accessories. The company provides complete project-based B2B solutions including custom system design, manufacturing, installation, commissioning, and 24/7 after-sales service with energy optimization for food retail chains, hypermarkets, convenience stores, petrol stations, and industrial refrigeration clients across Europe.

Product overview

HAUSER is a full-service provider of refrigerated cabinets and refrigeration technology operating across Europe. The product portfolio consists of a unified platform of cooling solutions that includes multiple product lines: Kühlmöbel (refrigerated cabinets) with named brands MERANIS and MIRENGO (deep-freezer solutions), VITHEA and VITHANDO (counter/service display solutions), VINIA (convenience islands), and REMETA, REGIUS, REBAS, RENIMA, REFINO (cooling shelf solutions). Supporting services include Kältetechniksysteme & Wärmerückgewinnung (refrigeration systems with heat recovery), Kühlräume & Hallen (cold storage rooms including insulated panels and doors), and Industriekälte (industrial refrigeration). The portfolio is designed as a complete lifecycle solution from project management to service and maintenance, with the eco2ES system providing sustainable heat recovery. Recent innovations include RENIMAG (magnetic cooling technology) and a magnetocaloric cooling prototype developed with MAGNOTHERM.

Differentiator

Problem solved

Functional benefit

Brands

• eco2ES: Heat recovery system for sustainable heating through refrigeration technology, offering amortization in 3-6 years and cross-trade planning in HAUSER system quality.

Products and services

• REMETA Wall cooling shelf with Triple Air Curtain (EcoMotion³) guaranteeing stable temperatures for sensitive foods and energy-saving operation. Three independent airflows protect the goods area from heat ingress. Used in food retail applications.
• REGIUS Wall cooling shelf with energy-optimized double air curtain (EcoMotion+) combining high temperature safety with reduced energy consumption. Dual airflows with different speeds distribute cold air evenly. Achieves 50% energy savings in closed (Frische-Safe) vs. open configuration.
• REBAS Flexible space-saving cooling shelf for gondola placements with depth of only 930mm while offering 600mm floor compartment depth. Equipped with Connect Air CO2 system for sustainable retrofit solutions.
• RENIMA Semi-high cooling shelf with modular design for maximum flexibility. High transparency and maximum temperature stability ensure ideal presentation of convenience assortment in middle-space or wall placement.
• REFINO Cooling shelf with Infinity Doors featuring transparent spacers for maximum transparency. Extra-tall doors, ultra-narrow front section and minimalist screen printing offer maximum product visibility.
• MIRENGO High-efficiency deep freezer cabinet with advanced air circulation, energy-free premium glass doors, and powerful energy-saving fans. Features frameless glass revolving doors and panoramic side wall glazing for optimal product visibility.
• MERANIS Deep-freezer island with large panoramic glazing providing crystal-clear visibility into the frozen assortment. Low construction height enables open, modern market design with easy customer access to products.
• VITHEA Two-zone cooling service counter combining contact cooling and air cooling in one technology. Achieves evaporation temperature of -6°C with total energy consumption approximately 50% below comparable cooling counters.
• VINIA Convenience cooling island with three sales levels offering larger product presentation area and optimal cross-selling opportunities. Compact format fits shops of any size with flexible placement options.
• VITHANDO Open self-service cooling counter achieving industry-leading energy class D in open version. Features Double Airflow technology guaranteeing temperature class 3M1 stability, up to 4 display levels with adjustable LED lighting.
• Industrial Refrigeration Systems (Industriekälte) Custom-designed industrial refrigeration technology with optimized operating costs for commercial and industrial applications. Uses CO2, NH3, and Freon refrigerants. Customers include food producers, food processors, cold logistics, distribution centers, and pharmaceutical industry.
• Refrigeration Systems & Heat Recovery (eco2ES) Refrigeration technology for all plant sizes with sustainable eco2ES heat recovery system enabling elimination of conventional heating systems with 3-6 year amortization. Covers applications from discounters to cold storage facilities.
• Cold Storage Rooms & Warehouses (Kühlräume & Hallen) Cold storage rooms and warehouses in all sizes, including wall panels, ceiling panels, and floor panels. Products include insulated panels available in various profiles and colors with optimal sealing.
• Cold Storage Doors (Kühlraumtüren) Cold storage door program including swing doors, sliding doors, swing/pivot doors, and equipment room doors. Features high-quality materials, sophisticated processing, and individual equipment with custom RAL color options.
• REPHORA Compact, flexible and energy-efficient cooling solution specifically designed for petrol stations and smaller sales areas. Uses CO2 refrigeration in remote and connect configurations. Presented at UnitiExpo 2026.
• RENIMAG (Magnetocaloric Cooling Cabinet) Magnetic cooling technology product presented at EuroShop 2026, combining modern design with sustainable, refrigerant-free innovation. Joint prototype with MAGNOTHERM offering refrigerant-free, safe and energy-efficient cooling as a potential industry game-changer.
• 24/7 Service, Maintenance & Energy Optimization Comprehensive after-sales service including 24/7 emergency hotline, remote service/monitoring, maintenance and repair, and energy optimization consulting. Operated through dedicated national hotlines in Austria, Germany, UK, Czech Republic, Slovakia, and Switzerland (via Celsio). Generates recurring service revenue throughout the operational lifetime of installed equipment.

Quantifiable outcome

• VITHEA Zwei-Zonen-Kühlung achieves approx. 50% lower total energy consumption (TEC) compared to comparable refrigerated service counters
• +7 more outcomes

Named customers14 records

Segments9 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature10 records

Partnerships

Four partnerships are on record, tiered core, minor and flagship.

• Celsio (Switzerland)coreChannel Partner/ Reseller/ DistributorCelsio is HAUSER's exclusive channel partner for the Swiss market, handling local sales and service operations. HAUSER provides refrigeration cabinets and systems while Celsio manages customer relationships and after-sales support in Switzerland under the HAUSER brand, with a dedicated 24/7 service hotline and [email protected] contact.
• Magnum7 (Bulgaria)minorChannel Partner/ Reseller/ DistributorMagnum7 is listed as a partner logo on the HAUSER website, indicating a distribution or reseller relationship for HAUSER products in the Bulgarian market.
• MAGNOTHERMflagshipStrategic or Co-development PartnerHAUSER and MAGNOTHERM jointly developed a prototype for magnetocaloric cooling to be applied in commercial refrigeration cabinets. The technology is refrigerant-free, safe, and energy-efficient. Jointly presented at EuroShop 2026 as RENIMAG, this represents a potentially industry-transforming technology partnership targeting the next generation of sustainable refrigeration.
• Epta GroupcoreStrategic or Co-development PartnerHAUSER partnered with Epta Group to showcase the NordicLine SV8 from Epta's portfolio at the UnitiExpo 2026 trade fair, expanding the joint solution offering for modern petrol station and convenience concepts. Epta is a major international manufacturer of commercial refrigeration solutions, and the collaboration broadens the combined product range available to HAUSER customers.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Bitzer: Bitzer is the global leader in refrigeration compressors and a major supplier of industrial refrigeration components. Comparable to Hauser's industrial refrigeration systems business and adjacent as an upstream component supplier to many of Hauser's competitors.
• Frascold: Frascold manufactures semi-hermetic and screw compressors for commercial and industrial refrigeration. Overlaps with Hauser's Industriekälte systems business, and competes indirectly in CO2/NH3 system integration projects across Europe.
• Carrier Commercial Refrigeration: Carrier Commercial Refrigeration is the global incumbent in commercial refrigeration systems, cabinets, and cold-room solutions under the Carrier, Profroid, and Green & Cool brands. Competes with Hauser on integrated retail and industrial refrigeration tenders, especially for multinational food retail accounts.
• EPTA / Costan / Bonnet Névé / Cryostar / Multi-Dec (Epta brand family): Epta's brand portfolio (Costan, Bonnet Névé, Cryostar, Multi-Dec, and others) is the closest large peer set across refrigerated cabinets, cold rooms, and industrial refrigeration. They offer broader geographic reach than Hauser and overlapping solutions for grocery, discount, convenience, and industrial customers across Europe.

Emerging players

• Frilixa: Frilixa manufactures commercial refrigerated display cabinets and serve-over counters for convenience, food-to-go, and small-format retail. Comparable to Hauser's VINIA and VITHANDO convenience/counter lines, focused on the UK and European convenience segment.

Regional players

• TRUE Foodservice Equipment: TRUE is a major US-based manufacturer of commercial refrigeration and foodservice equipment. Comparable product range in commercial cabinets and reach-in units, but focused on the North American market and therefore not directly competing with Hauser's European footprint.

Direct peers

• AHT Cooling Systems: AHT, headquartered in Austria, manufactures plug-in refrigerated cabinets and freezer islands primarily for food retail and convenience store formats. Highly comparable product range to Hauser's MIRENGO, MERANIS, and VINIA lines, competing head-to-head in Central European supermarket rollouts.
• Epta Group: Epta is a leading European manufacturer of commercial refrigeration cabinets and systems for food retail, including plug-in and remote multidecks, freezers, and cold rooms. Direct competitor to Hauser across grocery, convenience, and fuel retail formats; also a current collaboration partner via the NordicLine SV8 arrangement.
• Williams Refrigeration: Williams Refrigeration (UK) designs and manufactures commercial refrigerated cabinets, counters, and blast chillers for food retail, catering, and convenience. Direct peer in product format and supermarket/convenience segment, primarily operating in the UK and Hauser's home UK market.
• Viessmann Refrigeration Solutions: Viessmann's Refrigeration Solutions business supplies commercial refrigeration cabinets, plug-in and remote systems, and energy-efficient cold-room technology to food retail across Europe. Comparable product/market overlap with Hauser's mid-size supermarket and discounter footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights8 records

Customer concentration

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Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hauser