Health Italia SpA

What Health Italia SpA does

Health Italia S.p.A. is one of the largest independent players in the Italian supplementary healthcare market, headquartered operationally in Formello (Rome metropolitan area) with a registered office in Rome. Founded in 2004 to promote a culture of health and prevention, the company offers integrated health and welfare solutions spanning customized supplementary healthcare plans for families and individuals, corporate welfare programs with flexible benefits (tax-advantaged up to 64%), telemedicine, and network-based care delivery. It serves four primary customer segments: families, SMEs, corporate clients, and public administration entities (including armed forces and police), distributing through direct enterprise field sales and a promoter network of over 1,500 field representatives.

The product and technology stack rests on three proprietary platforms: BenefitOnline, the corporate welfare portal operated by subsidiary HiWelfare for end-to-end benefits management and reimbursement; My Digital Health, a telemedicine platform operated by Health Point S.p.A. that enables booking and conduct of video specialist consultations from PC, smartphone and tablet; and MyMBA, the mobile application used by members of the Mutua MBA mutual aid society for subsidy requests, claim tracking and access to the affiliated network. Underpinning these are five majority-owned operating subsidiaries (Health Assistance SCpA, Health Point S.p.A., HiWelfare, Health Academy, H-Digital), affiliated mutual aid societies (Mutua MBA, Mutua Nazionale, Cassa MBA, General Mutua, Mutua Unirea), and adjacent entities including Salute in Banca (a Mutual Bank distribution system) and Banca delle Visite ETS (a third-sector charity). Health Italia also publishes Health Online, a periodical on healthcare and prevention that the company positions as the first of its kind in Italy.

Health Italia generates revenue through three principal streams: subscription-based supplementary healthcare plans with annual billing customized per family or business; managed services for corporate welfare outsourcing through the BenefitOnline platform; and transaction-based network services delivered via more than 8,500 affiliated health facilities serving over 400,000 assisted persons. Operational highlights include a 90% average customer retention rate over the last three years, a B1.2 credit rating in the Investment Grade area, an AA ESGe rating with a score of 75.9 (upgraded November 2025), and a share capital of EUR 18,978,097. In March 2026 the company completed a delisting procedure from Euronext Growth Milan following a tender offer that achieved 96.758% participation of share capital, transitioning from public to private ownership.

Name

Health Italia SpA

Legal name

Health Italia S.p.A.

Website

https://healthitalia.it

Company type

Public

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

Health Italia S.p.A. is one of Italy's largest independent supplementary healthcare platforms, offering customized health plans, corporate welfare programs, and telemedicine to families, SMEs, corporations, and public administration clients via 1,500+ promoters and 8,500+ affiliated facilities serving 400,000+ assisted persons.

Ownership category

akta.pro rank

Product category

Supplementary Healthcare and Corporate Welfare Services

NAICS

Health and Welfare Funds (525120), Individual and Family Services (6241), Other Individual and Family Services (624190)

SIC

Hospital & Medical Service Plans (6324), Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

Healthcare-Linked Social Benefits Administration (e.g., Medicaid/Means-Tested Health Coverage) (BPAIAKAH)

akta.pro secondary industries

Health Access & Social Care Innovations (Community Health, Telehealth for Underserved) (BPAGALAG), Patient Advocacy, Navigation & Access to Care (BPAGACAH)

Keywords

• Supplementary health insurance
• Corporate welfare services
• Telemedicine platform
• Mutual aid society
• Flexible benefits management

Headquarters

HQ city

Formello

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Supplementary Health Plans: Customized supplementary healthcare plans for families and businesses offering medical subsidies, reimbursements, and direct assistance services
2. Corporate Welfare Services: Management of corporate welfare plans in flexible benefit mode, providing outsourced services to employers through the BenefitOnline platform with tax advantages up to 64%
3. Network Services: Provision of healthcare services through network of over 8,500 health conventions with affiliated facilities and professionals

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Health Italia S.p.A. provides integrated supplementary healthcare plans for individuals and families, outsourced corporate welfare management with flexible benefits for employers, and telemedicine services for remote specialist consultations. The company operates through a network of mutual aid societies (Mutua MBA, Cassa MBA, Mutua Nazionale, General Mutua, Mutua Unirea), leveraging 8,500+ healthcare agreements and 1,500+ promoters to serve over 400,000 assisted persons across Italy.

Product overview

Health Italia S.p.A. operates as a comprehensive health and welfare platform offering integrated solutions for supplemental health insurance, corporate welfare, and healthcare services. The core platform is Health Italia S.p.A., which coordinates subsidiary brands including Mutua MBA (mutual health fund), Health Assistance (healthcare services), Health Point (telemedicine), Hi Welfare (corporate welfare management), Health Academy (professional training), and Health Online (information magazine). The product portfolio includes My Digital Health (telemedicine platform), MyMBA App (member mobile application), BenefitOnline Portal (employee benefits portal), and specialized mutual aid funds such as Mutua Nazionale, Cassa MBA, General Mutua, and Mutua Unirea. Additional offerings include Salute in Banca (banking sector health system) and Banca delle Visite (charitable medical access). The company serves families, SMEs, corporations, and public administration through a network of over 8,500 healthcare agreements and more than 1,500 network promoters.

Differentiator

Problem solved

Functional benefit

Brands

• Health Online: The company's information periodical/magazine on supplementary healthcare, wellness, prevention, and health topics. First periodical of its kind in Italy.
• My Digital Health
• BenefitOnline
• MyMBA

Products and services

• Supplementary Health Plans for Families and Individuals Customized supplementary healthcare plans built to measure for individuals and families, providing medical subsidies, reimbursement for healthcare expenses, access to over 8,500 affiliated healthcare facilities, and direct assistance services integrated with Italy's national health system (SSN).
• Corporate Welfare Management Services Full outsourcing of corporate welfare plans in flexible benefit mode for employers, providing employees with a goods and services catalog, tax advantages up to 64%, and benefits that do not constitute taxable income. Delivered through the BenefitOnline portal.
• My Digital Health (Telemedicine Platform) Telemedicine platform allowing users to book and conduct video consultations with medical specialists directly from PC, smartphone, and tablet. Provides remote access to specialist doctor visits.
• Mutua MBA Membership Non-profit mutual aid society providing healthcare subsidies and promoting mutualism and prevention culture through a network of promoters, integrated with Italy's national health system. Members receive healthcare subsidies and welfare services.
• Fondo Mutua Nazionale (Public Administration Health Fund) Internal health fund providing healthcare and socio-assistance services specifically for public administration employees, defense entities, and police forces. Offers supplementary health subsidies tailored to public sector workers.
• BenefitOnline Portal Corporate employee benefit portal through which employees can view the available goods and services catalog, choose and book benefits, and request reimbursements for purchased items as part of corporate flexible benefit plans.
• MyMBA App Mobile application for Mutua MBA members to manage subsidy requests, submit reimbursement claims, track claim status, contact the back office, access forms and documentation, view membership card, and consult the network of affiliated facilities.
• Health Academy (Professional Training) Training school preparing professionals in the healthcare and welfare sectors through dedicated courses and educational programs.
• Salute in Banca (Banking Channel Distribution) Distribution system designed for the banking sector, representing the first Italian model of Mutual Bank, managed by Health Italia in collaboration with Mutua MBA, Cassa MBA, and Mutua Nazionale to distribute supplementary health plans through banking channels.

Quantifiable outcome

• 90% average customer retention rate over the last three years
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered core, secondary and minor.

• Mutua MBA (Società di Mutuo Soccorso Basis Assistance)coreStrategic or Co-development PartnerMutua MBA is a non-profit mutual aid society promoted by Health Italia. It operates in full respect of the mutualistic principle and has become a leader on the national territory. It provides healthcare subsidies and promotes mutualism and prevention culture through its network of promoters.
• Health Assistance SCpAcoreStrategic or Co-development PartnerHealthcare assistance company within the Health Italia group providing direct assistance services and support to members of the mutual aid network.
• Health Point S.p.A.coreTechnology or IntegrationHealth Point operates in telemedicine and healthcare services, providing the My Digital Health platform for video consultations with medical specialists.
• HiWelfarecoreTechnology or IntegrationCorporate welfare services company managing flexible benefit plans through the BenefitOnline portal for total outsourcing to employers.
• Fondo Mutua NazionalecoreStrategic or Co-development PartnerInternal health fund created by Mutua MBA to provide healthcare and social assistance services within public administration entities, armed forces and police.
• General MutuasecondaryStrategic or Co-development PartnerMutual aid society managing an integrative assistance system both directly and indirectly through conventions with public health facilities.
• Cassa MBAcoreStrategic or Co-development PartnerNon-profit organization providing direct payments and/or reimbursements for healthcare treatments, social assistance, and supplementary health services to members.
• Salute in BancasecondaryStrategic or Co-development PartnerDistribution system for the banking world, the first Italian applied model of Mutual Bank, managed by Health Italia in collaboration with Mutua MBA, Cassa MBA and Mutua Nazionale.
• Mutua UnireaminorStrategic or Co-development PartnerMutual aid society offering integrative mutualistic and healthcare assistance system for the Romanian community in Italy and abroad through the Diaspora project.
• Banca delle Visite ETSminorStrategic or Co-development PartnerETS (Third Sector Entity) that collects donations to support medical visits and examinations for those in difficulty, protecting the right to equal health for all.
• Museo Mutuo SoccorsominorStrategic or Co-development PartnerMuseum dedicated to valorizing the history of mutual aid societies, with the aim of preserving and making accessible to the public the assets in its collection and promoting research on mutualism.
• CoopsalutesecondaryChannel Partner/ Reseller/ DistributorHealth assistance company providing supplementary health coverage services through the cooperative network.
• Medical Care FormellominorImplementation/ SI/ Consulting PartnerHealthcare facility providing medical services in the operational headquarters area.

Scale indicators8 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• UniSalute: UniSalute is the leading Italian supplementary health fund operated within the Unipol Group, offering corporate and family health plans and provider network access — directly competing with Health Italia in the same Italian supplementary health segment, with overlapping customers and provider conventions.
• RBM Salute: RBM Salute is an Italian health fund focused on corporate and individual supplementary health plans with an affiliated network of medical facilities — a directly comparable competitor serving the same PMI and corporate segments as Health Italia.
• Mutua Maditerranea: Mutua Maditerranea is an Italian mutual aid society (società di mutuo soccorso) providing supplementary health benefits and reimbursement services to individuals and families. It competes directly with Health Italia's Mutua MBA, Cassa MBA, and Mutua Nazionale in the non-profit mutual aid segment.
• Welfare Italia (Easy Welfare / Zucchetti): Welfare Italia is an Italian corporate welfare platform providing flexible benefit plans to employers. It competes directly with Health Italia's BenefitOnline (HiWelfare) on the corporate welfare/PME segment, with overlapping tax-advantaged flexible benefit offerings.
• Coopsalute: Coopsalute is an Italian health mutual/cooperative offering supplementary health coverage to members of cooperative networks. Already a channel partner of Health Italia, it represents both a peer and an ecosystem participant in the Italian mutual health segment.

Broad incumbents

• Generali Italia: Generali Italia is the largest domestic incumbent in life and health insurance, with significant supplementary health and welfare offerings. Comparable to Health Italia across corporate welfare and family health plans, but as part of a much broader insurance portfolio rather than specializing in integrated mutual aid.
• Allianz Care: Allianz Care provides international and expatriate health insurance with growing presence in Italian corporate benefits. A broad incumbent with overlapping capabilities in supplementary health, though operating globally rather than as a domestic mutual aid specialist.
• MetLife Italia: MetLife Italia offers group employee benefits and corporate welfare solutions to Italian employers. It overlaps with Health Italia's HiWelfare/PME corporate welfare offering but operates within a much broader international employee-benefits portfolio.
• Cigna Italy: Cigna offers health, wellness, and corporate benefits solutions in Italy through its global benefits platform. Comparable to Health Italia in serving multinational and Italian employer wellness needs, but as part of a global health services portfolio rather than as a mutual aid specialist.

Emerging players

• Postel (Poste Italiane Welfare): Poste Welfare (Poste Italiane) provides digital corporate welfare platforms to Italian employers, leveraging its parent group's massive distribution reach. It overlaps with Health Italia's HiWelfare offering in the corporate welfare space, bringing a strong digital-led challenger model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/HealthItalia
• LinkedInlinkedin.com/company/health-italia

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Health Italia SpA