What ActiveBatch does

ActiveBatch is an enterprise workload automation and job scheduling platform operated by Redwood Software, Inc., a privately held US corporation. The platform functions as a centralized orchestration hub that schedules, monitors, and executes cross-functional workflows across an organization's IT environment, spanning CRM, ERP, Big Data, BI, ETL tools, managed file transfer, and project management systems. Its technical architecture combines a Job Step Library of hundreds of pre-built, no-scripting templates, an event-driven scheduling engine, a low-code drag-and-drop GUI, dynamic resource allocation using machine learning, high-availability non-cluster failover, and a flexible REST API adapter for connecting to any server, application, or service.

The product is sold through a direct enterprise sales motion with quote-based annual subscriptions and consultative deployment, targeting enterprise IT operations, business process automation teams, data engineering groups, cloud infrastructure teams, and managed file transfer operators. Pricing is not publicly disclosed, and demand generation is driven through demo requests, analyst content (notably Gartner Magic Quadrant leadership), and a comprehensive resource library, with post-sale education delivered through Redwood University (300+ courses). ActiveBatch has accumulated 30+ years of product development and holds pre-built integrations or certifications with major enterprise software vendors including SAP, Microsoft, Oracle, AWS, ServiceNow, Snowflake, Databricks, Informatica, IBM, and VMware, establishing it as a horizontal integration layer rather than a point solution.

Name

ActiveBatch

Legal name

Redwood Software, Inc.

Website

https://activebatch.com

Company type

Private

Operating status

Operating

Short description

ActiveBatch is an enterprise workload automation and job scheduling platform operated by Redwood Software, Inc. It orchestrates cross-functional workflows across CRM, ERP, BI, ETL, cloud, and managed file transfer systems, serving enterprise IT and business process automation teams with a quote-based subscription model.

Ownership category

akta.pro rank

Headquarters

HQ city

Morristown

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Software License and Subscription: Enterprise workload automation software sold as licensed software with subscription model. Pricing is quote-based for enterprise deployments.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

ActiveBatch is an enterprise workload automation and job scheduling platform that orchestrates scripts, jobs, and file transfers across heterogeneous IT environments from a single console. It provides a Job Step Library, event-driven triggers, conditional logic, and pre-built integrations with ITSM, DevOps, and data pipeline tools to automate IT and business processes for mid-market and enterprise organizations. The platform is positioned as a long-tenured (30+ years) automation backbone for IT operations, business process automation, and managed file transfer use cases.

Product overview

ActiveBatch by Redwood is a unified workload automation platform comprising the core ActiveBatch product and its integrated capabilities. The core platform provides job scheduling (the brain of workload automation architecture handling load balancing, scheduling, dependency checking, reporting, and notifications), a Job Step Library with hundreds of pre-built job step templates requiring no scripting, event-driven automation, and flexible user interfaces. The platform supports multiple use cases including Workload Automation Orchestration, Managed File Transfer, IT Process Automation, Data Warehouse and ETL Automation, Business Process Automation, and Cloud Infrastructure Automation. The architecture includes Execution Endpoints for connecting to any server, application, or service. Redwood also offers training through Redwood University (formerly ActiveBatch Academy).

Differentiator

Problem solved

Functional benefit

Products and services

• ActiveBatch Workload Automation Platform Enterprise workload automation and job scheduling platform that centralizes the orchestration of scripts, jobs, business processes, and file transfers across heterogeneous IT environments. It provides a Job Step Library, event-driven triggers, conditional logic, cross-platform execution (Windows, Linux, Unix), and pre-built integrations with ITSM, DevOps, and data pipeline tools. Built for mid-market and enterprise IT operations, automation, and business process teams.

Quantifiable outcome

• Build workflows 50% faster with drag-and-drop GUI

Named customers1 record

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration35 records

Feature10 records

Partnerships

16 partnerships are on record, tiered core.

• SAPcoreTechnology or IntegrationActiveBatch integrates with SAP NetWeaver allowing seamless end-to-end workflows across SAP NetWeaver and external processes with prebuilt Job Steps.
• MicrosoftcoreTechnology or IntegrationMultiple Microsoft integrations including SQL Server, Azure, SharePoint, Windows Task Scheduler, Azure DevOps, Azure Data Factory, Azure Scheduler, and Entra ID.
• OraclecoreTechnology or IntegrationActiveBatch integrates with Oracle Scheduler, Oracle EBS (Enterprise Business Suite) for automating Oracle EBS processes with prebuilt Job Steps.
• AWScoreTechnology or IntegrationActiveBatch Extension for AWS EC2 enables scheduling and automating provisioning and management of Amazon EC2 instances.
• ServiceNowcoreTechnology or IntegrationServiceNow-certified extension with prebuilt actions and alerts for improved incident management and resolution integration.
• InformaticacoreTechnology or IntegrationIntegrates with Informatica PowerCenter allowing teams to eliminate complexity of PMCMD scripting, plus Informatica Cloud integration.
• SnowflakecoreTechnology or IntegrationSnowflake extension enables easy automation and streamlining of IT service management processes.
• VMwarecoreTechnology or IntegrationAutomatically spin up and spin down virtual systems with ActiveBatch's just-in-time resource provisioning capabilities.
• DatabrickscoreTechnology or IntegrationSeamlessly orchestrate and automate Databricks scalable data pipelines within ActiveBatch to accelerate big data processing.
• TeradatacoreTechnology or IntegrationCentrally manage and merge Teradata processes with advanced automation including database queries.
• IBMcoreTechnology or IntegrationIntegrations with IBM Netezza Performance Server, InfoSphere DataStage, and Cognos Analytics for data warehousing and BI automation.
• CyberArkcoreTechnology or IntegrationCyberArk Application Access Manager AAM integration helps work more efficiently with secure credential management.
• DelineacoreTechnology or IntegrationDelinea Secret Server integration provides secure credentials, access controls and automated password rotation.
• JSCAPEcoreTechnology or IntegrationJSCAPE MFT Server integration for managed file transfer automation and secure data and file transfers.
• ZenosscoreTechnology or IntegrationActiveBatch Management Pack Add-In for Zenoss provides expanded monitoring on Windows and UNIX.
• NagioscoreTechnology or IntegrationActiveBatch Management Pack Add-In for Nagios provides expanded monitoring on Windows and UNIX.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• IBM: Direct competitor via IBM Workload Automation (formerly Tivoli Workload Scheduler), targeting the same enterprise batch and cross-application orchestration workloads with deep integration into the IBM stack.
• Stonebranch: Direct competitor offering Universal Automation Center (UAC), an enterprise workload automation and IT orchestration platform positioned against ActiveBatch in the same Gartner Magic Quadrant for Service Orchestration and Automation Platforms.
• BMC: Direct competitor with Control-M, one of the leading enterprise job scheduling and workload automation platforms — overlapping target customers (large enterprises) and use cases (batch, ETL, file transfer orchestration).
• Broadcom (CA Automic / Automic Automation): Direct competitor offering Automic Automation (formerly CA Automic) for enterprise job scheduling and workload automation, often bundled into Broadcom's broader enterprise software portfolio.
• Cisco (Tidal Workload Automation): Direct competitor with Tidal Workload Automation (formerly part of Tidal Software), providing enterprise job scheduling and cross-platform orchestration for batch, ETL, and business processes.

Broad incumbents

• ServiceNow: Broad incumbent with overlapping IT process automation, workflow orchestration, and integration capabilities; ActiveBatch has a ServiceNow-certified extension, positioning ServiceNow as both partner and competitive suite vendor.
• SAP: Broad incumbent whose NetWeaver, BusinessObjects, and broader business process management capabilities compete for enterprise workflow orchestration spend; ActiveBatch's SAP integrations position SAP as both partner and competitor.

Emerging players

• Apache Airflow: Open-source cloud-native workflow orchestration platform widely adopted for new data engineering pipelines; represents the modern, developer-first alternative to traditional workload automation tools like ActiveBatch.
• Informatica: Partial overlap via Informatica PowerCenter and Cloud data pipeline automation; ActiveBatch integrates with Informatica to orchestrate ETL workflows, making Informatica an adjacent automation layer rather than a pure substitute.
• Prefect: Cloud-native orchestration platform competing for modern data and ML pipeline workloads; an emerging alternative that pulls greenfield mindshare away from traditional enterprise schedulers like ActiveBatch.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/activebatch
• YouTubeyoutube.com/channel/UC7QZYvPkK93amZEn6VsOXYg
• Facebookfacebook.com/advancedsystemsconceptsinc
• LinkedInlinkedin.com/company/advanced-systems-concepts-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ActiveBatch