Carvin Pool Equipment
Carvin Pool Equipment is a Canadian manufacturer of above-ground pools, variable-speed pumps, filters, and accessories, selling exclusively through authorized dealers in Canada and the United States as a subsidiary of VIF Group.
- Company typePrivate
- Founded2005
- HeadquartersSaint-hyacinthe, Canada
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Carvin Pool Equipment does
Carvin Pool Equipment is a Canadian manufacturer of above-ground pools and pool equipment, headquartered in Saint-Hyacinthe, Quebec, and operating as a wholly-owned subsidiary of Groupe VIF Inc. (VIF Group). Founded in 2005 (firmographic records cite 2009), the company designs, produces, and distributes a comprehensive product portfolio organized into six pool sub-brands (Platinum, Diamond, Gold, Silver, Ruby, Sterling) and a full equipment lineup including variable-speed and single-speed pumps, sand and cartridge filters, skimmers, LED lighting, and water features. Manufacturing relies on 100% resin design, robotic systems, and high-tech injection molding capabilities inherited from VIF Group's 50+ years of plastics manufacturing expertise.
The company's revenue model is wholesale hardware sales of pool systems and components, complemented by an aftermarket replacement-parts business that supports both current Carvin products and legacy Jacuzzi pool equipment acquired through asset purchase. Pricing is determined through authorized dealers rather than publicly disclosed, with no direct-to-consumer channel. The go-to-market motion is exclusively channel-partner driven: Carvin sells through independent authorized dealers, professional retailers, contractors, and regional distributors across Canada and the United States, supported by a bilingual website, dealer locator tool, and social media presence on Facebook, Instagram, and YouTube.
Carvin's differentiation rests on proprietary pump technologies (Ring-Lok tool-free access, patented Run Dry air-cooled heat sink protection, variable-speed motors marketed as "Carvin V" with up to 80% energy savings), a 30-year Platinum warranty, and DOE-compliant product design. The company holds registered trademarks in Canada and the U.S. (CARVIN, Ring-Lok, Run Dry) and was recognized in Pool & Spa News Top 50 Products 2024 for the Ruby Lumina round pool. In 2026 the company announced a strategic partnership with CCEI North America to expand U.S. market presence. No AI/ML, SaaS, or software platform capabilities are disclosed; the business is fundamentally an industrial manufacturer.
Carvin Pool Equipment firmographics
Firmographics- Name
- Carvin Pool Equipment
- Legal name
- Groupe VIF Inc.
- Website
- https://carvinpool.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Carvin Pool Equipment is a Canadian manufacturer of above-ground pools, variable-speed pumps, filters, and accessories, selling exclusively through authorized dealers in Canada and the United States as a subsidiary of VIF Group.
- Ownership category
- akta.pro rank
Carvin Pool Equipment industry classification
Industry- Product category
- Pool Equipment Manufacturing
- NAICS
- Pump and Compressor Manufacturing (33391), Measuring, Dispensing, and Other Pumping Equipment Manufacturing (333914)
- SIC
- Pumps & Pumping Equipment (3561), Electric Housewares & Fans (3634)
- akta.pro primary industry
- Pump & Compressor Packages (Skids, Booster Sets) (IMAHANAG)
Keywords
Where Carvin Pool Equipment is headquartered
LocationHeadquarters
- HQ city
- Saint-hyacinthe
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Carvin Pool Equipment business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Pool Equipment Sales: One-time hardware sales of above-ground pools, pumps, filters, and accessories to authorized dealers and distributors. Revenue is generated through unit-based pricing for complete pool systems and individual components.
- Replacement Parts: Sale of replacement parts for both current Carvin products and legacy systems including former Jacuzzi pool equipment. Supports product lifecycle extension and sustainability goals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Pool equipment and components sold through authorized dealer network |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Carvin Pool Equipment product offering
Product offeringCore offering
Carvin Pool Equipment manufactures and distributes a complete range of above-ground pools (organized under Equinox and Solstice sub-brands) and complementary pool equipment including variable-speed and single-speed pumps, sand and cartridge filters, skimmers, valves, LED lighting, water features, and replacement parts for current and legacy systems. The company sells exclusively through an authorized dealer network in Canada and the United States, leveraging robotic injection-molding capabilities inherited from its parent VIF Group. Its portfolio emphasizes tool-free maintenance features, run-dry protection, and energy-efficient variable-speed pump technology.
Product overview
Carvin Pool Equipment is a Canadian manufacturer offering a comprehensive portfolio of above-ground pools and pool equipment. The product line is organized into six pool sub-brands: Platinum (premium with 30-year warranty), Diamond (prestigious with widest ledges), Gold (mid-tier with classic lines), Silver (best value with resin frame), Ruby (architectural design), and Sterling (modern urban). Pool models include Madera, Lava, Tennessee, Stella, Mystic, Downtown, Redwood, Country, Montana, Woodstock, Whitewood, Blackrock, Colorado, Enigma, Portland, Farmhouse, Newtown, Lumina, Pompeii, Toscana, and Apero. Core equipment includes Magnum, Magnum Force, Magnum Force V, Orka, Orka V, SharkJet, SharkJet V, and Stingray pumps; Laser, Splash, Sandstorm, Sherlok, and CFR filters; UV DualShield+ treatment; and Star series accessories (StarLight, StarWhite, StarBright, StarJet, StarFall, StarGlow). The company benefits from over 50 years of expertise through parent company VIF Group, utilizing robotic systems and injection molding technology. Following acquisition of Jacuzzi pool equipment assets, Carvin now offers replacement parts for both legacy and current products.
Differentiator
Problem solved
Functional benefit
Brands
- Equinox Pools: Pool series featuring Platinum, Sterling, and Ruby lines with various design aesthetics
- Solstice Pools
Products and services
- Platinum Series Above-Ground Pools (Equinox sub-brand) High-end above-ground pool series with premium features including the widest and strongest top ledges, 100% resin design, 30-year warranty, and models Madera, Lava, Tennessee, and Stella; sold to authorized dealers for residential installation.
- Diamond Series Above-Ground Pools (Solstice sub-brand) Prestigious above-ground pool series with the widest top ledges and strongest vertical supports, compatible with lighting accessories and water features; includes models Mystic, Downtown, Redwood, Country, and Montana.
- Gold Series Above-Ground Pools (Solstice sub-brand) Mid-tier above-ground pool series with classic, timeless lines and multiple wall finishes; compatible with illuminated water features. Includes models Woodstock, Whitewood, Blackrock, Colorado, Enigma, Portland, and Farmhouse.
- Silver Series Above-Ground Pools (Solstice sub-brand) Entry-level above-ground pool series offering best value with full injection-molded resin frame construction; includes the Newtown model.
- Ruby Series Above-Ground Pools (Equinox sub-brand) Above-ground pool series featuring unique upright design with cutting-edge architectural light effect and sophisticated wall textures; includes models Lumina, Pompeii, and Toscana.
- Sterling Series Above-Ground Pools (Equinox sub-brand) Sleek, modern above-ground pool series combining a mix of textures with best-value design for urban backyards; includes the Apero model.
- Magnum Force V Variable-Speed Inground Pool Pump Variable-speed inground pool pump featuring exclusive Ring-Lok tool-free opening system, Run Dry protection, and energy savings up to 80%; DOE compliant.
- Magnum Force Inground Pool Pump Proven inground pool pump with tool-free Ring-Lok system, monobloc wet end, exclusive air-purge system, and corrosion-resistant materials.
- Magnum Inground Pool Pump Compact single-speed inground pool pump with Ring-Lok system for tool-free access and exclusive Run Dry air-cooled shaft-seal protection.
- Orka V Variable-Speed Inground Pool Pump Compact variable-speed inground pump engineered as a direct-fit upgrade for Super Pump-style installations, powered by Carvin V technology with Neptune smart control.
- Orka Inground Pool Pump Inground pump with easy quarter-turn opening system, large capacity strainer basket, and direct-retrofit compatibility with Hayward Super Pump; DOE compliant.
- SharkJet V Variable-Speed Above-Ground Pool Pump Smart variable-speed above-ground pool pump powered by Carvin V technology, offering energy savings and ultra-quiet operation with the Neptune control interface.
- SharkJet Above-Ground Pool Pump Above-ground pump with easy quarter-turn opening system, large capacity strainer basket, and one-piece case design for durability.
- Stingray Spa Pump Compact spa and fountain pump with corrosion-resistant glass-reinforced thermoplastic housing and FNPT 1.5" / MBT 2.5" connection options.
- Laser Sand Filter Sand filter with large filtration surface area and Snap Fit Lateral Design for efficient pool water filtration.
- Splash Sand Filter High-capacity sand filter with 7-way valve for swimming pool water filtration.
- Sandstorm Sand Filter Sand filter designed for large pools and high-volume water basins with advanced snowflake lateral design.
- Sherlok Cartridge Filter Cartridge filter featuring Dirt Catcher technology and Ring-Lok easy-access design for pool water filtration.
- CFR Cartridge Pool Filter Cartridge pool filter for efficient debris removal and water clarity maintenance.
- Deckmate Inground Skimmer Inground pool skimmer for efficient surface debris removal.
- Skimtech 500 Above-Ground Skimmer Above-ground pool skimmer for surface water filtration.
- Laser & SharkJet Sand Filter System Sand filter and pump system pairing the Laser sand filter with the SharkJet pump, sold as a complete filtration package through authorized dealers.
- Sherlok & SharkJet Cartridge Filter System Cartridge filter and pump system pairing the Sherlok cartridge filter with the SharkJet pump, sold as a complete filtration package through authorized dealers.
- Replacement Parts for Carvin and Legacy Jacuzzi Pool Equipment Complete range of replacement parts supporting both legacy systems (acquired Jacuzzi pool equipment assets) and current Carvin products; parts include filters, pumps, skimmers, drains, and accessories sold through authorized dealers.
Quantifiable outcome
- Up to 80% energy savings with variable speed pumps
- +1 more outcomes
Companies that use Carvin Pool Equipment
Customer profileSegments3 records
Ideal customer profiles3 records
Carvin Pool Equipment technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature9 records
Carvin Pool Equipment partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CCEI North AmericacoreCCEI North America and Carvin Pool announced a strategic partnership to serve the U.S. market. This collaboration combines CCEI's expertise with Carvin's comprehensive pool equipment portfolio to expand market presence in the United States.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Carvin Pool Equipment competitors and assessment
Company assessmentBroad incumbents
- Pentair: Pentair is a global water treatment and pool equipment company with pumps, filters, automation, and variable-speed drives. Its IntelliFlo and SuperFlo pump lines directly overlap Carvin's Magnum, Orka, and SharkJet product families.
- Bestway Global Holding: Bestway is a global above-ground pool and inflatable products manufacturer with a large North American presence. It competes in the same broad category of above-ground pools and entry-level pool equipment as Carvin's Silver and Ruby lines.
- Hayward Pool Products: Hayward is a leading North American pool equipment manufacturer offering pumps, filters, heaters, cleaners, and automation. Carvin's Orka pump is a direct-fit replacement for Hayward's Super Pump, evidencing close product comparability, but Hayward's portfolio and dealer reach are far broader.
- Fluidra / Jandy: Fluidra, owner of the Jandy and Zodiac brands, is a major pool equipment incumbent selling pumps, filters, heaters, and automation worldwide. Jandy pumps and filtration compete head-to-head with Carvin's Magnum and filter ranges in the dealer channel.
Direct peers
- Wilbar International: Wilbar International, owner of the Swim & Fun, Trevi, and above-ground pool brands, is one of the largest above-ground pool manufacturers in North America. It competes with Carvin's Equinox and Solstice pool lines at the same dealer tier.
- Intex Recreation: Intex is the world's largest maker of above-ground pools and portable pool equipment, with strong mass-market retail distribution. While more retail-focused than Carvin's professional channel, Intex overlaps in the consumer above-ground pool category.
- Speck Pumps: Speck Pumps is a manufacturer of pool and spa pumps sold through professional dealer networks in North America. Its product range, dealer-led GTM, and emphasis on durability and serviceability directly overlap Carvin's Magnum and Stingray pump lines.
- Waterway Plastics: Waterway Plastics manufactures pool and spa components including pumps, filters, and white goods using injection molding, closely mirroring Carvin's manufacturing approach and product mix. It supplies OEMs and competes in the same North American dealer channel.
- Doughboy Pools: Doughboy is a long-established North American manufacturer of above-ground pools and pool equipment. It is the closest direct competitor to Carvin's Platinum, Diamond, Gold, and Silver above-ground pool sub-brands in the same dealer channel.
Emerging players
- Polaris / Zodiac Pool Care: Polaris (Zodiac) sells premium pool cleaners, pumps, and water care products through the same professional dealer channel as Carvin. It overlaps in pumps and filtration but is particularly strong in robotic cleaners, an adjacent category where Carvin has limited presence.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Carvin Pool Equipment social profiles
Digital presenceCarvin Pool Equipment financial estimates
Financial estimateRevenue estimate
Valuation estimate
Carvin Pool Equipment leadership team
Management profileNumber of profiles
Profiles1 record
Carvin Pool Equipment subsidiaries and ownership
Company hierarchySubsidiaries1 record
Carvin Pool Equipment funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Carvin Pool Equipment M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Carvin Pool Equipment
What does Carvin Pool Equipment do?
Carvin Pool Equipment manufactures and distributes a complete range of above-ground pools (organized under Equinox and Solstice sub-brands) and complementary pool equipment including variable-speed and single-speed pumps, sand and cartridge filters, skimmers, valves, LED lighting, water features, and replacement parts for current and legacy systems. The company sells exclusively through an authorized dealer network in Canada and the United States, leveraging robotic injection-molding capabilities inherited from its parent VIF Group. Its portfolio emphasizes tool-free maintenance features, run-dry protection, and energy-efficient variable-speed pump technology.
Is Carvin Pool Equipment a public or private company?
Carvin Pool Equipment is a private company. It is classified as corporate owned and is currently operating.
When was Carvin Pool Equipment founded?
Carvin Pool Equipment was founded in 2005. It employs 11 to 50 people.
Where is Carvin Pool Equipment based?
Carvin Pool Equipment is headquartered in Saint-hyacinthe, Canada, in the North America region.
How does Carvin Pool Equipment make money?
Two revenue lines are on record. Pool Equipment Sales are the primary driver. The others are replacement Parts.
Who are Carvin Pool Equipment's main competitors?
Broad incumbents on record are Pentair, Bestway Global Holding, Hayward Pool Products and Fluidra / Jandy. Direct peers are Wilbar International, Intex Recreation, Speck Pumps, Waterway Plastics and Doughboy Pools. Polaris / Zodiac Pool Care is listed as an emerging player.
Does Carvin Pool Equipment have an API?
No public API is recorded for Carvin Pool Equipment.
What industry is Carvin Pool Equipment in?
Carvin Pool Equipment's product category is Pool Equipment Manufacturing. Its primary akta.pro industry code is IMAHANAG, Pump & Compressor Packages (Skids, Booster Sets). Its NAICS code is 33391 and its SIC code is 3561.