Spendrups Bryggeri

Name

Spendrups Bryggeri

Legal name

Spendrups Bryggeriaktiebolag

Website

https://spendrups.se

Company type

Private

Founded year

1897

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Brewery and Beverage Production

NAICS

Breweries (31212), Breweries (312120), Beverage Manufacturing (3121)

SIC

Malt Beverages (2082), Beverages (2080), Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Packaging & Production Breweries (Limited/No On-site Service) (THAFALAB)

Keywords

• Craft beer brewing
• Beverage distribution
• Wine and spirits
• Non-alcoholic beverages
• Brewery operations

Headquarters

HQ city

Vårby

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Beverage sales: Sales of beer, wine, spirits, and non-alcoholic beverages to restaurants, hotels, bars, and retail customers.
2. E-commerce restaurant sales: Online ordering platform for restaurant customers to order products, equipment and supplies.
3. Equipment services: Maintenance and service of beverage dispensing equipment (coolers, beer, wine, syrup systems) for restaurant customers.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Spendrups Bryggeri produces and distributes alcoholic and non-alcoholic beverages including beer, wine, and spirits to restaurants, hotels, bars, and retail customers across the Nordic region. The company also provides equipment installation and maintenance services for beverage dispensing systems (coolers, beer, wine, and syrup systems) and operates a dedicated e-commerce platform for restaurant customers to order products and manage accounts.

Product overview

Spendrups Bryggeri is a Swedish brewery founded in 1897, operating in the Nordic countries of Sweden, Denmark, and Norway. The company produces and distributes alcoholic and non-alcoholic beverages including beer, wine, and spirits. They operate their own e-commerce platform for restaurant customers and offer a range of brands. Their sustainability focus includes reduced environmental impact, circular resource use, responsible drinking culture with non-alcoholic alternatives, and ethical supply chain practices.

Differentiator

Problem solved

Functional benefit

Products and services

• Beer (multiple brands)

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Gotlands Bryggeri ABcoreOthersWholly-owned subsidiary of Spendrups Bryggeri AB (org.nr. 556467-5055). Part of the Spendrups group of companies.
• Spring Wine & Spirits ABcoreOthersWholly-owned subsidiary of Spendrups Bryggeri AB (org.nr. 556019-2055). Part of the Spendrups group of companies specializing in wine and spirits.
• Omaka ABcoreOthersWholly-owned subsidiary of Spendrups Bryggeri AB (org.nr. 559170-5313). Part of the Spendrups group.
• Årets KockcoreStrategic or Co-development PartnerAnnual 'Chef of the Year' cooking competition in Sweden. Spendrups has been a long-term partner/sponsor of this culinary competition.
• Consentmanager ABminorImplementation/ SI/ Consulting PartnerGDPR and cookie consent management platform provider. Used to manage cookie consent requirements on spendrups.se website.
• KrogresorminorGTM or Marketing PartnerRestaurant trips/travel - a partner platform for culinary travel experiences linked to the Spendrups brand.
• KrogvisminorGTM or Marketing PartnerRestaurant visits platform - a partner for restaurant discovery and visits linked to the beverage industry.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Harboe Bryggerierne: Danish family-owned brewery producing beer, malt, and soft drinks. Comparable as a privately held mid-sized Nordic brewery with a multi-category beverage portfolio and similar heritage-driven positioning.
• Åbro Bryggeri: Large independent Swedish brewery founded in 1856, producing beer, soft drinks, and energy drinks. The closest direct domestic competitor to Spendrups, sharing the same Swedish production-and-distribution model and HoReCa customer base.
• Royal Unibrew: Leading Nordic beverage company headquartered in Denmark, producing beer, soft drinks, and energy drinks across the Nordics and beyond. Directly comparable to Spendrups in multi-category beverage production and Nordic geographic footprint.

Broad incumbents

• Carlsberg Group (incl. Carlsberg Sverige / Pripps Ringnes): One of the largest global brewery groups with dominant Nordic presence through Carlsberg Sverige (formerly Pripps Ringnes). Directly competes with Spendrups in Swedish beer, wine, and spirits distribution, and is the most direct large-scale competitor in the same markets.
• Heineken N.V. World's second-largest brewer with significant Nordic operations. Competes broadly with Spendrups across all Nordic markets in beer, cider, and low/no-alcohol beverages, with much greater scale and marketing investment.

Regional players

• Hartwall (Royal Unibrew subsidiary): Finnish brewery and beverage producer now owned by Royal Unibrew. Comparable as a Nordic peer in beer and beverage manufacturing with similar heritage, though focused primarily on the Finnish market rather than Sweden.
• Mack's Ølbryggeri: One of Norway's oldest breweries (founded 1877) producing beer and soft drinks. Comparable as a regional Nordic peer with similar heritage positioning, though primarily serving the Norwegian market rather than Sweden.
• Olvi Oyj: Independent Finnish brewery producing beer, ciders, and soft drinks with operations in the Baltics. Comparable as an independent Nordic beverage manufacturer with multi-category production, though concentrated in Finland and the Baltics.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights9 records

Customer concentration

• LinkedInlinkedin.com/company/spendrups-bryggeri-ab
• Instagraminstagram.com/spendrupsbryggeri

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spendrups Bryggeri