Newcrete
Newcrete is a privately held Newfoundland and Labrador concrete services platform that consolidates seven established operations to produce and deliver ready mix, precast, masonry, aggregates, and specialty pumping and crushing services to government, industrial, commercial, and residential customers province-wide.
- Company typePrivate
- Founded1981
- HeadquartersSt. John's, Canada
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Newcrete does
Newcrete is a privately held concrete services platform headquartered in St. John's, Newfoundland and Labrador, Canada, formed by consolidating seven established concrete operations under a single brand: Capital Ready Mix, Capital Precast, Concrete Products, City Concrete, Avalon Ready Mix, Hunt's Concrete, and Central Precast & Ready Mix. The company produces and delivers ready mix concrete, factory-cast precast products (manholes, pre-stressed girders, box culverts, septic tanks, lift stations, architectural precast, burial vaults), masonry block, clay brick and stone veneer, retaining wall systems, paving stones, and a range of aggregates (Class A/B, washed stone, pea stone, washed sand). It also operates specialty services including the largest fleet of concrete pump trucks in Newfoundland, stone slinger aggregate delivery, on-site mobile crushing and washing, and decorative coloured/stamped concrete via an automated dispensing system. Operations are supported by on-site testing laboratories staffed by engineers and quality control technicians, and a centralized dispatch and truck tracking system that coordinates the largest ready mix fleet in the province across six physical locations spanning St. John's, South River, Grand Falls-Windsor, and Lewisporte.
The business model is project-based, quote-driven B2B and B2C sales of commoditized construction inputs. Revenue streams consist of one-time project sales across four product families (ready mix, precast, masonry/hardscape, aggregates) plus specialty services. Pricing is not publicly disclosed; all orders are quoted individually based on volume, mix specification, and delivery location. Go-to-market is predominantly sales-led and direct, with separate sales managers covering Ready Mix, Landscape and Masonry, and Precast product lines and dedicated territory coverage for Eastern Avalon, Western Avalon, Central–West–Labrador, and other regions. Customer segments span federal, provincial, and municipal government projects (schools, defense, wastewater), commercial construction (tilt-up offices, parking, retail), industrial clients including oil and gas and mining (e.g., Vale Long Harbour), hydroelectric infrastructure, and residential homeowners/DIY purchasers via direct phone and website ordering.
Key competitive positioning rests on regulatory exclusivity — operating the only CSA certified precast facility in the province — combined with capital-intensive fleet advantages (largest ready mix and concrete pump truck fleets in Newfoundland and Labrador), broad provincial coverage across seven brands, and over 70 years of cumulative operating history through legacy subsidiary companies. There are no disclosed funding rounds, parent company, or ownership details; the firm is privately held with no public financial disclosure, reporting 11-50 employees on platform firmographics.
Newcrete firmographics
Firmographics- Name
- Newcrete
- Legal name
- Newcrete
- Website
- https://newcrete.ca
- Company type
- Private
- Founded year
- 1981
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Newcrete is a privately held Newfoundland and Labrador concrete services platform that consolidates seven established operations to produce and deliver ready mix, precast, masonry, aggregates, and specialty pumping and crushing services to government, industrial, commercial, and residential customers province-wide.
- Ownership category
- akta.pro rank
Newcrete industry classification
Industry- Product category
- Concrete Products and Aggregates Manufacturing
- NAICS
- Ready-Mix Concrete Manufacturing (32732), Concrete Pipe, Brick, and Block Manufacturing (32733), Concrete Pipe Manufacturing (327332)
- SIC
- Concrete, Gypsum & Plaster Products (3270), Concrete Products, Except Block & Brick (3272)
- akta.pro primary industry
- Ready-Mix Concrete Production & Delivery (IMADAAAA)
- akta.pro secondary industries
- Precast Concrete Products (IMADAAAB), Concrete Pipe, Box Culverts & Drainage Structures (IMADAAAD)
Keywords
Where Newcrete is headquartered
LocationHeadquarters
- HQ city
- St. John's
- HQ country
- Canada
- HQ region
- North America
Offices6 records
Markets served
Newcrete business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
Revenue model
- Ready Mix Concrete Sales: Sale of ready mix concrete for residential and commercial construction projects, delivered via company's fleet of ready mix trucks.
- Precast Concrete Products: Manufacturing and sale of precast concrete products including septic tanks, manholes, pre-stressed girders, box culverts, lift stations, retaining walls, burial vaults, and architectural precast.
- Masonry and Hardscape Products: Sale of masonry block, clay brick, stone veneer, paving stones, retaining wall blocks, and landscape products through company's block and paver production facility.
- Aggregate Sales: Supply of aggregates including Class A, Class B, washed stone (10mm, 20mm, 40mm), peastone, washed sand, and various minus materials.
- Specialty Concrete Services: Additional services including coloured/stamped concrete, concrete pumping, and on-site crushing services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quote-based pricing for all products and services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels1 record
Newcrete product offering
Product offeringCore offering
Newcrete produces and delivers ready mix concrete, precast concrete products, masonry block, paving stones, retaining walls, and aggregates for residential, commercial, and industrial construction projects across Newfoundland and Labrador. The company operates the province's only CSA-certified precast facility, the largest ready mix truck and concrete pump truck fleets, and offers related services such as concrete pumping, coloured/stamped concrete, stone slinger delivery, and on-site crushing.
Product overview
Newcrete is a concrete services company that has consolidated seven established concrete operations in Newfoundland and Labrador under one umbrella. The company operates as a platform of sub-brands offering ready mix concrete, precast concrete products, masonry block, aggregates, and hardscape products. The main sub-brands include Capital Ready Mix (premier ready mix supplier), Capital Precast (CSA certified precast operation), Concrete Products (oldest producer with 70+ years history), City Concrete, Avalon Ready Mix, Hunts Concrete, and Central Precast & Ready Mix. Services span residential and commercial concrete delivery with the largest fleet of ready mix trucks in the province, CSA-certified precast manufacturing, decorative stamped and colored concrete, stone slinger services, concrete pumping, and masonry/hardscape products. The company operates on-site testing laboratories and employs engineers and quality control technicians to ensure product quality.
Differentiator
Problem solved
Functional benefit
Brands
- Capital Ready Mix: Premier ready mix concrete supplier with largest fleet of ready mix trucks in the province, serving residential and commercial projects in St. John's area
- Capital Precast
- Concrete Products
- Avalon Ready Mix
- City Concrete
- Hunts Concrete
- Central Precast & Ready Mix
- ReCon Retaining Walls
Products and services
- Ready Mix Concrete
Quantifiable outcome
- 120,000m3 of concrete produced for Long Harbour Processing Plant project over 27 months
- +4 more outcomes
Companies that use Newcrete
Customer profileNamed customers8 records
Segments6 records
Newcrete technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Newcrete partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor and core.
- Canyon Stone Canada Inc.minorInternational supplier providing stone veneer products distributed through Newcrete's Concrete Products division for hardscaping applications.
- Dutch Quality StoneminorInternational supplier providing stone veneer products distributed through Newcrete's Concrete Products division for landscape applications.
- Brampton BrickminorCanadian manufacturer providing clay brick products distributed through Newcrete's Concrete Products division.
- ReCon WallscoreReCon® Retaining Wall system - commercial-grade structural retaining wall solution suitable for large-scale retention projects. Newcrete is authorized to manufacture and install ReCon® products.
- Jet Inc.minorJet Inc. Septic Solutions - provider of septic system products distributed through Newcrete's precast and ready mix divisions.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
Newcrete competitors and assessment
Company assessmentBroad incumbents
- Holcim Canada: Canadian arm of Holcim, one of the world's largest cement, ready-mix concrete, and aggregates producers. Operates across Canada with similar product categories (ready-mix, aggregates, precast) and competes for the same large infrastructure and commercial customers, albeit at national scale rather than regional.
- Heidelberg Materials Canada: Canadian operations of Heidelberg Materials (formerly Lehigh Hanson), producing ready-mix concrete, cement, and aggregates across the country. Comparable as a multi-product concrete and aggregates supplier competing for large commercial and infrastructure contracts.
- St. Marys Cement: Canadian cement and concrete products manufacturer (owned by Votorantim Cimentos) with plants in Ontario and beyond. Comparable as a vertically integrated cement-to-concrete supplier serving large construction projects in Canada.
- CRH Canada: Canadian subsidiary of CRH plc, a global building materials group producing aggregates, ready-mix concrete, and asphalt. Comparable as a broad-line incumbent serving large infrastructure customers across Canada.
- CEMEX: Global building materials company with operations across Canada producing ready-mix concrete, cement, and aggregates. Comparable as a broad-line incumbent capable of competing on large-scale infrastructure tenders.
Direct peers
- BURNCO Rock Products: Western Canada-based producer of aggregates, ready-mix concrete, and related products with a comparable mid-sized, multi-plant operating model. Directly comparable as a regional/multi-jurisdiction concrete and aggregates platform.
- Modern Concrete: Mid-sized Canadian ready-mix concrete and aggregates producer operating a multi-plant model in Ontario. Comparable as a similarly sized regional concrete and aggregates platform serving commercial, residential, and infrastructure customers.
Regional players
- Ocean Construction Supplies: Atlantic Canada construction materials supplier serving New Brunswick, Nova Scotia, and PEI. Comparable as a regional construction materials peer in the same Atlantic Canada geography that surrounds Newcrete's NL base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Newcrete social profiles
Digital presenceNewcrete financial estimates
Financial estimateRevenue estimate
Valuation estimate
Newcrete leadership team
Management profileNumber of profiles
Newcrete subsidiaries and ownership
Company hierarchySubsidiaries7 records
Newcrete funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Newcrete M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Newcrete
What does Newcrete do?
Newcrete produces and delivers ready mix concrete, precast concrete products, masonry block, paving stones, retaining walls, and aggregates for residential, commercial, and industrial construction projects across Newfoundland and Labrador. The company operates the province's only CSA-certified precast facility, the largest ready mix truck and concrete pump truck fleets, and offers related services such as concrete pumping, coloured/stamped concrete, stone slinger delivery, and on-site crushing.
Is Newcrete a public or private company?
Newcrete is a private company. It is currently operating.
When was Newcrete founded?
Newcrete was founded in 1981. It employs 11 to 50 people.
Where is Newcrete based?
Newcrete is headquartered in St. John's, Canada, in the North America region.
How does Newcrete make money?
Five revenue lines are on record. Ready Mix Concrete Sales are the primary driver. The others are precast Concrete Products, masonry and Hardscape Products, aggregate Sales and specialty Concrete Services.
Who are Newcrete's main competitors?
Broad incumbents on record are Holcim Canada, Heidelberg Materials Canada, St. Marys Cement, CRH Canada and CEMEX. Direct peers are BURNCO Rock Products and Modern Concrete. Ocean Construction Supplies is listed as a regional player.
Does Newcrete have an API?
No public API is recorded for Newcrete.
What industry is Newcrete in?
Newcrete's product category is Concrete Products and Aggregates Manufacturing. Its primary akta.pro industry code is IMADAAAA, Ready-Mix Concrete Production & Delivery, with a secondary code of IMADAAAB, Precast Concrete Products. Its NAICS code is 32732 and its SIC code is 3270.