What Aliznet does

Aliznet is a French boutique consulting firm founded in 2013 through the merger of Realiz Conseil and Netik, specializing in business, digital, and IT transformation for the Retail and Luxury sectors. The company delivers end-to-end engagement capabilities organized around three practices — Conseil (advisory), Projet (project management), and Intégration (systems integration) — covering ERP/IT consulting, connected commerce, PIM-DAM-PLM, supply chain, and in-store operations. Its core technology offerings include Blocks®, a registered omnichannel e-commerce platform; CaaS (Commerce as a Service), a SaaS-mode commerce enablement solution; and Le L@b by Aliznet, an internal R&D unit producing bespoke modules, mobile applications, and APIs. The firm holds certified implementation partnerships with the dominant retail software stack (Salesforce Commerce Cloud, SAP S/4HANA, Microsoft Dynamics 365, Akeneo, Sitecore, Centric, Manhattan, Mirakl, Tulip, BSPK), positioning it as a preferred system integrator for tier-1 retail and luxury brands.

Aliznet's go-to-market is sales-led and enterprise-focused, with consultants operating in close proximity to clients on-site. The firm serves a concentrated book of marquee enterprise logos spanning luxury (Chanel, Hermès, Richemont, Christian Louboutin), mass retail (Intermarché, Leclerc, Monoprix, Fnac, Darty, Sephora), cosmetics (L'Oréal), and specialty retail (Picard, Krys, Intersport). Demand generation is driven by proprietary channels including Retail Tours to international retail innovation hubs, Retail Executive Dinners (R.E.D), and industry seminars. Revenue is generated primarily through project-based professional services engagements, with a growing subscription/recurring component from Blocks® and CaaS.

In November 2025, Aliznet announced its integration into Adone Conseil, the Luxury and Retail consulting subsidiary of Groupe Magellan Partners, creating a combined entity projected at over €100M in 2025 revenue and 600+ consultants operating across four countries under the Adone Conseil brand. The founders (Patrick Pechier, Arnaud Naccache) and senior leadership team (Richard Charmasson, Carlos Martins) are noted for prior operational and IT management experience at leading French retail groups (Vivarte, Galeries Lafayette) and digital agencies (Ogilvy Interactive), which underpins the firm's practitioner-led delivery model.

Name

Aliznet

Legal name

ALIZNET

Website

https://aliznet.fr

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

101–250 employees

Short description

Aliznet is a Paris-based boutique consulting firm founded in 2013 that delivers business, digital, and IT transformation services to enterprise Retail and Luxury brands across Europe, combining advisory, project management, and systems integration with proprietary platforms (Blocks®, CaaS). As of November 2025, it is integrating into Adone Conseil (Magellan Partners).

Ownership category

akta.pro rank

Product category

Retail and Luxury Management Consulting

NAICS

Management Consulting Services (54161), Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Custom Computer Programming Services (541511)

SIC

Services-Management Consulting Services (8742), Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)

akta.pro primary industry

ERP, CRM & Enterprise Applications Consulting (BPAHAEAI)

akta.pro secondary industries

Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO), Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA), Web Content Management (WCM) & Experience Platforms (Content Services) (HDAEAGAK)

Keywords

• Retail consulting services
• Luxury sector consulting
• Digital transformation consulting
• Supply chain consulting
• IT system integration

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Consulting and Advisory Services: Professional consulting services for retail and luxury transformation covering strategy, digital transformation, IT consulting, and business process optimization. Services are delivered by expert consultants with deep domain expertise.
2. Project Management and Integration: End-to-end project delivery including program/project management, solution integration (eCommerce, Marketplace, Clienteling, PIM, DAM, PLM, Data/BI), and operational deployment support.
3. Digital Platform Solutions: Custom solutions including Blocks® platform and Commerce as a Service (CaaS) offerings for e-commerce and digital commerce needs.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels5 records

Core offering

Aliznet is a Paris-based consulting firm providing 360° transformation support for retail and luxury brands across three integrated practices: Conseil (strategy and advisory), Projet (project management and program delivery), and Intégration (technology and solution integration). The firm covers back-office, front-office, and digital domains with expertise in ERP, e-commerce, PIM-DAM-PLM, supply chain, clienteling, marketplace, and BI. Aliznet also develops proprietary digital products including Blocks® (an omnichannel e-commerce platform) and CaaS (Commerce as a Service).

Product overview

Aliznet is a consulting firm specializing in Retail and Luxury transformation, offering a combination of advisory services and proprietary technology solutions. Their core offerings include Blocks (an omnichannel e-commerce platform), Commerce as a Service (CaaS - a SaaS e-commerce enablement solution), and Le L@b by Aliznet (an internal R&D unit developing custom solutions like e-commerce modules, mobile applications, and APIs). Beyond technology products, Aliznet provides industry events and knowledge-sharing programs including Retail Tours, Retail Executive Dinner (R.E.D), and professional seminars/workshops. The company operates across business consulting, digital transformation, and IT systems implementation with expertise centers covering SI/ERP consulting, connected commerce, PIM-DAM/PLM, supply chain, and more.

Differentiator

Problem solved

Functional benefit

Brands

• Blocks: Digital platform for multi-channel e-commerce addressing sales, customer knowledge, analytics and complementary devices such as marketplace.
• CaaS (Commerce as a Service)
• Le L@b by Aliznet
• Retail Tours
• R.E.D by Aliznet (Retail Executive Dinner)

Products and services

• Retail & Luxury Transformation Consulting (Conseil) Strategy, business consulting, IT consulting, and operational advisory for retail and luxury companies, covering purchasing, sales, marketing, finance, supply chain, store operations, and digital transformation.
• Project Management Services (Projet) End-to-end program and project management for retail and luxury transformation engagements, including change management and operational deployment support.
• Solution Integration Services (Intégration) Technology and solution integration across e-commerce, marketplace, clienteling, PIM, DAM, PLM, ERP, OMS, WMS, POS, CRM/marketing, and BI platforms, deploying and connecting best-of-breed retail technology stacks.
• Blocks® Proprietary omnichannel e-commerce platform covering sales, customer knowledge, analytics, and marketplace capabilities. Configurable to client needs and built on best-in-class services and technologies for retail and luxury brands.
• CaaS (Commerce as a Service) Commerce-as-a-Service offering delivering e-commerce enablement in SaaS mode with adaptable architecture, rapid deployment, ongoing support, and transparent performance-based pricing for businesses of any size.

Named customers23 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration33 records

AI capability5 records

Feature3 records

Partnerships

One partnership is on record.

• Adone ConseilcoreStrategic or Co-development Partner · 27 November 2025Aliznet announced its integration into Adone Conseil, a subsidiary specialized in Luxury and Retail Consulting within the Magellan Partners Group. This partnership enables Adone Conseil to strengthen its positioning in the retail sector and affirms its ambition as a European leader in Management and IT Consulting for Luxury and Retail. The combined entity will operate under the Adone Conseil brand while maintaining the proximity and values carried by Aliznet. The new ensemble will have +600 consultants dedicated to Retail and Luxury sectors and projected revenue exceeding 100M€ in 2025 across 4 countries.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Adone Conseil: Magellan Partners subsidiary specializing in luxury and retail consulting that absorbed Aliznet in November 2025. Operates in the same verticals with comparable consulting, ERP, and digital transformation offerings for major French and European luxury and retail brands.
• Wavestone: Paris-headquartered consulting firm with comparable practice areas including ERP/CRM transformation, retail and luxury advisory, and digital modernization. Similar size tier and French enterprise client base to Aliznet.
• Devoteam: Paris-based technology consulting firm focused on cloud, data, and digital transformation across European enterprises. Comparable scale and adjacent expertise in enterprise platform consulting and system integration.
• Talan: Paris-headquartered international consulting and tech services firm serving French and European enterprise clients. Similar boutique-to-mid-tier consulting profile with comparable digital transformation and ERP engagement mix.

Broad incumbents

• Capgemini: Global consulting and IT services leader with a dedicated Consumer Products and Retail practice. Competes for the same large transformation mandates including SAP and Salesforce implementations for major retail and luxury groups.
• Accenture: Largest global consultancy with a substantial luxury and retail practice, including luxury brand strategy and consumer goods transformation work. Competes directly on multi-country retail and luxury transformation mandates.
• Sopra Steria: European IT services and consulting firm headquartered in France, with deep ERP/SAP implementation capabilities and retail sector clients. Comparable size and French enterprise market overlap with Aliznet.
• McKinsey & Company: Global management consultancy with a dedicated Consumer and Retail practice and luxury sector expertise. Competes on strategy and large-scale transformation mandates for the same blue-chip retail and luxury clients.
• Bain & Company: Global strategy consultancy with a recognized luxury goods practice and extensive work with European luxury houses. Competes for strategic and operational transformation mandates in the same client segments.

Emerging players

• Lectra: French technology company specializing in software, CAD/CAM, and PLM solutions for fashion, luxury, and apparel industries. Adjacent rather than direct competitor but serves the same luxury and fashion client base with overlapping PIM/PLM and digital transformation scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/aliznet/?originalSubdomain=fr
• Xx.com/AlizNetGroup

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aliznet