BergHOFF International

What BergHOFF International does

BergHOFF International is a privately held kitchenware and tableware company founded in 1994 and operating from Odessa, United States, with a headcount of 11-50 employees and ownership led by CEO Raymond Van Den Langenbergh. The company designs, produces, and distributes cookware, cutlery, flatware, bakeware, and chef tools under multiple sub-brands including EuroCAST Professional, Leo Phantom, Leo Balance, Leo Graphite, GEM, Neo Cast Iron, Belly Tri-Ply, DiNA Helix, Nommie, and Essentials, with designer collaborations including Ralph Kramer and Aaron Probyn. Its core technology relies on conventional kitchenware materials (18/10 stainless steel, cast iron, hard-anodized aluminum) combined with proprietary features such as CeraGreen nonstick ceramic coating, Tri-Ply multi-layer construction, Perfect Slice patented bakeware edges, and integration of recycled materials including recycled stainless steel and plastics.

The company generates revenue through direct-to-consumer hardware sales via its official US e-commerce site (shopberghoff.com) and a physical retail store, with pricing spanning individual utensils under $20 to premium cookware sets exceeding $1,000. A secondary revenue stream comes from an affiliate program where third-party promoters earn commissions for referred sales. The customer base is segmented across home cooks, professional chefs, gift buyers, and outdoor enthusiasts, served through a horizontal segmentation approach. Marketing is conducted via organic social channels (Facebook, Instagram, Pinterest, Twitter), email newsletters, and affiliate referrals, with no disclosed paid acquisition or enterprise distribution. The company has earned international design recognition including Reddot, IF Product Design, Good Design, German Design, and Henry Van de Velde awards.

Name

BergHOFF International

Legal name

BergHOFF

Website

https://shopberghoff.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

BergHOFF International is a privately held US kitchenware and tableware company that designs, manufactures, and distributes cookware, cutlery, flatware, bakeware, and chef tools directly to consumers through its e-commerce site, retail store, and affiliate program.

Ownership category

akta.pro rank

NAICS

Metal Kitchen Cookware, Utensil, Cutlery, and Flatware (except Precious) Manufacturing (332215), Cutlery and Handtool Manufacturing (3322)

SIC

Cutlery, Handtools & General Hardware (3420), Jewelry, Silverware & Plated Ware (3910)

akta.pro primary industry

Kitchen Gadgets & Tools Retail (CRACADAB)

akta.pro secondary industry

Tabletop, Dining Décor & Entertaining Accessories Retail (Centerpieces, Serveware Décor, Place Settings) (CRAIACAE)

Keywords

• Kitchen cookware products
• Cutlery and flatware
• Bakeware collections
• Kitchen utensils tools
• Ceramic nonstick coatings

Headquarters

HQ city

Odessa

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Direct Product Sales: BergHOFF generates revenue through direct-to-consumer sales of kitchenware products including cookware, cutlery, flatware, bakeware, and kitchen tools via their e-commerce platform and retail store
2. Affiliate Program: Third-party affiliates earn commissions for referring customers to BergHOFF's e-commerce platform

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

BergHOFF International designs, produces, and distributes consumer kitchenware and tableware, including cookware (pots, pans, fry pans, saucepans, stockpots), cutlery (chef's knives, santoku, steak knives, knife sets), flatware (forks, spoons, serving pieces), bakeware, chef tools and utensils, barware, tabletop, and outdoor cookware. The company sells its own branded product lines through a direct-to-consumer US e-commerce storefront and a physical retail store, with affiliate partners extending reach.

Product overview

BergHOFF International is a kitchen and cookware company offering a comprehensive portfolio of cookware, cutlery, flatware, bakeware, and chef tools through multiple sub-brands. The product lineup centers on core cookware categories (Tri-Ply stainless steel, cast iron, nonstick ceramic) enhanced by sub-brands like EuroCAST Professional, Leo (Phantom, Balance, Graphite), GEM, Neo, DiNA Helix, and Nommie. Cutlery and flatware collections include Essentials, Ralph Kramer, and Aaron Probyn designer lines. Bakeware features the Perfect Slice technology. The company emphasizes non-toxic materials, eco-friendly recycled content, and award-winning design across its product ecosystem.

Differentiator

Problem solved

Functional benefit

Segments4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Designer Ralph KramercoreStrategic or Co-development PartnerRalph Kramer is a designer whose collections including the Ralph Kramer Collection, Ralph Kramer Finesse, and Ralph Kramer Swipswap are part of BergHOFF's product lineup, representing co-developed design partnerships for flatware and cutlery products
• Designer Aaron ProbynminorStrategic or Co-development PartnerAaron Probyn is a designer whose cheese knife and bamboo cutting board sets are sold under the BergHOFF brand, representing a product design collaboration

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Made In: Direct-to-consumer cookware brand selling stainless steel, nonstick, and carbon steel cookware direct to home cooks in the US, with a comparable premium-but-accessible positioning and similar tri-ply construction emphasis.
• Our Place: DTC cookware and tableware brand with flagship ceramic-coated pans and a curated multi-category kitchen assortment, directly overlapping BergHOFF's cookware-plus-tableware play and target home cook persona.
• Great Jones: DTC cookware and kitchenware brand targeting design-conscious home cooks in the US with colorful, premium-feel products at accessible price points, closely mirroring BergHOFF's design-led DTC approach.

Broad incumbents

• All-Clad: Premium stainless steel and bonded cookware brand (owned by Groupe SEB) widely sold through department stores and specialty retailers; overlapping tri-ply technology and premium positioning but a much larger incumbent with broad retail distribution.
• Le Creuset: Global premium cookware and tableware brand best known for enameled cast iron Dutch ovens; directly comparable in premium cast iron and giftable cookware/tabletop categories with much broader global retail presence.
• Calphalon: Mass-premium cookware and cutlery brand (owned by Newell Brands) carried across major US retailers; comparable in cookware, cutlery, and bakeware but with substantially larger wholesale distribution.
• Zwilling J.A. Henckels: German heritage cutlery and cookware brand with a wide European design pedigree, comparable to BergHOFF in European design positioning and cutlery/flatware breadth, but at much larger global scale.
• Staub: Premium cast iron and ceramic cookware brand (owned by Zwilling) with a strong design and gift-giving reputation, directly comparable to BergHOFF's Neo Cast Iron and design-led positioning in the premium tier.

Emerging players

• GreenPan: Cookware brand built around non-toxic ceramic nonstick coatings, directly overlapping BergHOFF's CeraGreen positioning and sustainability messaging, with broader retail availability in the US.
• Caraway: DTC non-toxic ceramic-coated cookware brand targeting design-conscious millennials, directly comparable to BergHOFF on non-toxic ceramic coatings, sustainability, and DTC-first premium positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/berghoffusa
• Facebookfacebook.com/BergHOFFUSA
• Instagraminstagram.com/berghoffusa
• Pinterestpinterest.com/berghoffusa
• LinkedInlinkedin.com/company/berghoff-international

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BergHOFF International