Melbourne Business School
Melbourne Business School is Australia's top-ranked graduate business school, jointly owned by the University of Melbourne and the business community. It delivers MBA, Master's, and short course programs to individual professionals and 76+ corporate partners across the Asia-Pacific region.
- Company typePrivate
- Founded1954
- HeadquartersMelbourne, Australia
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What Melbourne Business School does
Melbourne Business School (MBS) is the graduate business school of the University of Melbourne, jointly owned by the business community and the university, operating since 1954 from its primary campus at 200 Leicester Street, Carlton, with additional delivery at the University of Melbourne's Parkville campus. The institution delivers postgraduate business education across five MBA formats (Full-time, Part-time, Executive, Senior Executive, and Online), specialised Master's degrees in Business Analytics, Marketing, Organisational Leadership, Finance, and Management, plus graduate certificates, diplomas, and 25+ short courses. Programs are delivered on-campus, online through the MBS Online platform, and via blended formats, serving early to mid-career professionals, senior executives, and corporate clients across the Asia-Pacific region.
The school's technology stack centres on the Canvas Learning Management System and the proprietary MBS Online platform, which supports flexible online delivery with live sessions, digital certificate completion, and six annual intake periods. The Institute for Digital Innovation and AI, launched in 2025, anchors research and curriculum in digital transformation, machine learning, natural language processing, and predictive analytics. A Signature Learning Experience (SLX) approach underpins online pedagogy, and proprietary research initiatives such as the AI Attitudes Barometer (with Commonwealth Bank) provide differentiated thought leadership content. Four research centres — Institute for Digital Innovation and AI, Dilin Duwa Centre for Indigenous Business Leadership, Sustainable Value Creation Institute, and Centre for Social Purpose Organisations — structure the research output.
MBS operates a hybrid revenue model combining degree program tuition paid per subject and per term (supported by FEE-HELP loans for Australian citizens and fee-free access for eligible Indigenous students), one-time short course fees at points such as $5,500 AUD for Finance for Non-Financial Managers, and enterprise-level custom corporate learning solutions delivered to 76 partner organisations across Asia-Pacific. Distribution spans direct field sales for enterprise and residential programs, self-serve online enrolment for individuals, and information sessions, masterclasses, and alumni-driven referrals for top-of-funnel demand generation. The school claims #1 MBA in Australia (QS 2026), #1 Executive MBA in Australia (Financial Times 2024), and #1 Master of Business Analytics in Australia (QS 2025/2026).
Melbourne Business School firmographics
Firmographics- Name
- Melbourne Business School
- Legal name
- Melbourne Business School | The University of Melbourne
- Website
- https://mbs.edu
- Company type
- Private
- Founded year
- 1954
- Operating status
- Operating
- Short description
- Melbourne Business School is Australia's top-ranked graduate business school, jointly owned by the University of Melbourne and the business community. It delivers MBA, Master's, and short course programs to individual professionals and 76+ corporate partners across the Asia-Pacific region.
- Ownership category
- akta.pro rank
Melbourne Business School industry classification
Industry- NAICS
- Professional and Management Development Training (611430), Business Schools and Computer and Management Training (6114), Professional and Management Development Training (61143), Colleges, Universities, and Professional Schools (61131)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- MBA & Executive MBA Programs (EDAHAHAB)
- akta.pro secondary industries
- Executive Education & Corporate Programs (Non-degree) (EDAHAHAN), Business & Management Research Universities (EDAHABAE)
Keywords
Where Melbourne Business School is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Melbourne Business School business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Degree Programs: Revenue from postgraduate degree programs including MBA, Executive MBA, Master of Business Analytics, Master of Marketing, Master of Organisational Leadership, and various graduate certificates and diplomas. Programs are priced per subject with tuition paid per term.
- Short Courses: Professional development courses ranging from 1 day to 2 weeks, covering leadership, management, finance, analytics, and AI topics. Examples include Finance for Non-Financial Managers at $5,500 AUD and AI for Business at 2 days duration.
- Custom Solutions for Organisations: Customised corporate learning solutions and organisational coaching for businesses across Asia-Pacific, addressing specific leadership and capability challenges.
- Scholarships and FEE-HELP: Eligible Australian citizens can access FEE-HELP loan assistance for degree programs. Indigenous students study fee-free.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Master of Organisational Leadership - Per Subject |
| One time/ perpetual license | Pay-as-you-go | Finance for Non-Financial Managers Short Course |
| Subscription | Multi-year contract | MBA and Graduate Degree Programs |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Melbourne Business School product offering
Product offeringCore offering
Melbourne Business School delivers postgraduate business education through multiple MBA formats (Full-time, Part-time, Executive, Senior Executive, Online), specialised Master's degrees (Business Analytics, Organisational Leadership, Marketing, Finance, Management), graduate certificates and diplomas, and a portfolio of 25+ short courses covering leadership, AI, analytics, finance, and CEO preparation. The school also provides customised corporate learning solutions and organisational coaching to enterprises across the Asia-Pacific region, delivered via on-campus, online, and blended channels.
Product overview
Melbourne Business School is Australia's #1 ranked business school offering a comprehensive portfolio of educational products and services. The core offering consists of multiple MBA formats (Full-time, Part-time, Executive, Senior Executive, and Online MBA) serving different career stages from early career through senior executive levels. The school provides specialized Master's degrees including Business Analytics (Full-time, Applied, Graduate Diploma, Graduate Certificate), Organisational Leadership, Marketing, Finance, and various Management specializations. Professional certificates and diplomas provide flexible entry and progression points. Short courses address specific business needs including AI for Business, Data Analytics, Finance, Leadership Development, CEO Preparation, and Communication/Negotiation skills. The school also conducts research initiatives such as the AI Attitudes Barometer in partnership with organizations like CommBank. Programs are delivered through on-campus (Carlton, Parkville), online, and blended formats with multiple intake periods throughout the year.
Differentiator
Problem solved
Functional benefit
Brands
- MBS Online: Online education platform offering MBA and graduate programs online.
- Institute for Digital Innovation & AI (IDIA)
- Bastas Academy for Health Leadership
Quantifiable outcome
- 23% growth in employment opportunities in Australia for business analytics over next five years
- +2 more outcomes
Companies that use Melbourne Business School
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Melbourne Business School technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Melbourne Business School partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Commonwealth Bank of AustraliacoreCommonwealth Bank of Australia has launched a research partnership with Melbourne Business School to establish the AI Attitudes Barometer, a longitudinal study tracking Australian attitudes toward AI in banking and financial services. Early findings show 45% of surveyed Australians believe banks using AI provide better customer outcomes, while 69% say they would be more likely to use a bank if staff were trained in responsible AI use. The research builds on a 2025 global study which found Australians can be more apprehensive about AI than consumers in other advanced economies, with four in five Australians stating they would trust AI more with responsible practices in place.
- DeloitteminorMelbourne Business School and Deloitte co-developed the Aspiring CEO program, a leadership course for executives preparing for their first CEO role. The program uses an engaging combination of frameworks, practical examples, coaching, and real-life experiences to explore key pivot points when becoming a CEO.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Melbourne Business School competitors and assessment
Company assessmentDirect peers
- Macquarie Graduate School of Management (MGSM): MGSM is Macquarie University's graduate business school offering MBA and Executive MBA programs. It directly competes with MBS for the same cohort of mid-career and senior professionals in Sydney and Melbourne, and is a comparable alternative for Asia-Pacific executives.
- The University of Sydney Business School: The University of Sydney Business School is a direct domestic peer, offering MBA, Master of Management, and specialised master's programs targeting the same Australian professional and corporate customer base as MBS.
- Monash Business School: Monash Business School is another top Australian business school offering MBA, Master of Business Analytics, and a range of postgraduate programs. It competes head-to-head with MBS for the same domestic and international student segments, particularly in business analytics where both hold top Australian rankings.
- AGSM @ UNSW Business School: AGSM is the graduate business school of the University of New South Wales, offering MBA, Executive MBA, and short courses in direct competition with MBS for Australian executive and professional education. Both target similar Asia-Pacific corporate clients and compete for the same domestic MBA applicant pool.
- University of Queensland Business School: UQ Business School is a Group of Eight Australian business school offering MBA, Master of Business Analytics, and executive education. It competes with MBS for the same Asia-Pacific applicant pool and corporate training budgets.
Emerging players
- Quantic School of Business: Quantic is an online-first business school offering MBA and Executive MBA programs at significantly lower price points. It represents an emerging competitive threat to MBS Online and to the lower end of MBS's MBA pricing tiers.
- Hult International Business School: Hult is a global business school with multiple campuses and a strong online/digital MBA offering. It represents an emerging competitor in the same online and international executive education segments where MBS Online is scaling.
Broad incumbents
- Imperial College Business School: Imperial College Business School is a global top-tier institution offering MBA, Executive MBA, and specialised Master's programs with a strong analytics focus. It competes with MBS for international professionals and represents a benchmark for MBS's analytics positioning.
- London Business School (LBS): LBS is a global top-tier business school with MBA, Executive MBA, and executive education offerings. It competes with MBS for senior Asia-Pacific executives pursuing global credentials and represents a relevant comparable for MBS's Senior Executive MBA positioning.
- INSEAD: INSEAD is a globally ranked business school with MBA, Executive MBA, and executive education programs with strong Asia-Pacific presence (Singapore campus). It competes with MBS for executive-level Asia-Pacific corporate clients and serves as a benchmark for premium positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Melbourne Business School social profiles
Digital presenceMelbourne Business School financial estimates
Financial estimateRevenue estimate
Valuation estimate
Melbourne Business School leadership team
Management profileNumber of profiles
Profiles10 records
Melbourne Business School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Melbourne Business School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Melbourne Business School
What does Melbourne Business School do?
Melbourne Business School delivers postgraduate business education through multiple MBA formats (Full-time, Part-time, Executive, Senior Executive, Online), specialised Master's degrees (Business Analytics, Organisational Leadership, Marketing, Finance, Management), graduate certificates and diplomas, and a portfolio of 25+ short courses covering leadership, AI, analytics, finance, and CEO preparation. The school also provides customised corporate learning solutions and organisational coaching to enterprises across the Asia-Pacific region, delivered via on-campus, online, and blended channels.
Is Melbourne Business School a public or private company?
Melbourne Business School is a private company. It is currently operating.
When was Melbourne Business School founded?
Melbourne Business School was founded in 1954.
Where is Melbourne Business School based?
Melbourne Business School is headquartered in Melbourne, Australia, in the Oceania region.
How does Melbourne Business School make money?
Four revenue lines are on record. Degree Programs are the primary driver. The others are short Courses, custom Solutions for Organisations and scholarships and FEE-HELP.
Who are Melbourne Business School's main competitors?
Direct peers on record are Macquarie Graduate School of Management (MGSM), The University of Sydney Business School, Monash Business School, AGSM @ UNSW Business School and University of Queensland Business School. Emerging players are Quantic School of Business and Hult International Business School. Broad incumbents are Imperial College Business School, London Business School (LBS) and INSEAD.
Does Melbourne Business School have an API?
No public API is recorded for Melbourne Business School.
What industry is Melbourne Business School in?
Its primary akta.pro industry code is EDAHAHAB, MBA & Executive MBA Programs, with a secondary code of EDAHAHAN, Executive Education & Corporate Programs (Non-degree). Its NAICS code is 611430 and its SIC code is 8200.