Alrosa

What Alrosa does

Alrosa (AK ALROSA, PAO; ticker ALRS on the Moscow Exchange) is the world's largest diamond mining company by volume and a state-controlled Russian group founded in 1992, tracing its operating history to Soviet-era kimberlite discoveries in Yakutia in the 1950s. It produces roughly 30% of global rough diamonds and approximately 90% of Russian output, operating six mining and processing complexes, nine open-pit mines, three underground mines, 14 placer deposits, and three cutting enterprises across eight Russian regions — primarily Yakutia and Arkhangelsk Oblast — with international stakes in Angola (41% in Catoca/GRO Katoka) and Zimbabwe (joint venture with ZCDC). Headcount exceeds 35,000, with the majority based in Yakutia.

The company runs a fully vertical value chain from geological exploration through rough extraction, sorting at the Mirny Diamond Sorting Center, sales via its Unified Sales Organization in Moscow, cutting and polishing to its proprietary Russian Cut standard, and finished jewelry through the ALROSA Diamonds e-commerce platform and the ALROSA Diamond Exclusive investment-diamond channel. Disclosed proprietary technologies include X-ray luminescence separation for diamond recovery, blockchain-based provenance certification, and a scientifically verified kimberlite carbonation process that absorbs over one million tons of CO2 equivalent annually — used to underpin its carbon-neutral natural-diamond positioning.

The revenue model is primarily transactional, monetizing rough diamond allocations through long-term partnerships, the ALROSA ALLIANCE preferred-buyer program, auctions, tenders, and spot sales to major global jewelry manufacturers (notably Indian processors), supplemented by wholesale polished diamond sales, branded jewelry retail (ALROSA Diamonds), and investment-grade fancy-colored diamond sales through ALROSA Diamond Exclusive. Reported diamond sales revenue was $3.977B in 2021 and total revenue including polished diamonds was approximately $4.17B; subsequent financial disclosures show a declining topline through 2025, reflecting sanctions pressure on Russian rough-diamond exports. The company is owned by the Russian Federation, the Republic of Sakha (Yakutia), and municipal entities, and is led by General Director Pavel Marinychev (re-elected April 2026).

Name

Alrosa

Legal name

AK ALROSA (PAO) / АК «АЛРОСА» (ПАО)

Website

https://alrosa.ru

Company type

Public

Founded year

1992

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Alrosa (Moscow Exchange: ALRS) is Russia's state-controlled diamond mining group and the world's largest diamond producer by volume, controlling roughly 30% of global output. It mines, sorts, cuts, and sells rough and polished diamonds to global jewelry manufacturers, primarily in India.

Ownership category

akta.pro rank

Product category

Diamond Mining and Manufacturing

NAICS

Nonmetallic Mineral Mining and Quarrying (2123), Other Nonmetallic Mineral Mining and Quarrying (212390)

SIC

Mining & Quarrying Of Nonmetallic Minerals (No Fuels) (1400)

akta.pro primary industry

Rough Diamond Trading & Brokerage (CRAKAJAC)

akta.pro secondary industries

Diamond Cutting & Polishing (Manufacturing) (CRAKAJAA), Diamond Jewelry (CRAKAAAA), Polished Diamond Trading & Brokerage (CRAKAJAD), Made-to-Order Gemstone Sourcing & Custom Cutting Coordination (CRAKAHAF)

Keywords

• Diamond mining
• Rough diamonds
• Polished diamonds
• Diamond jewelry
• Kimberlite processing

Headquarters

HQ city

Mirny

HQ country

Russia

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Rough diamond sales: ALROSA sells uncut diamonds to manufacturers globally through auctions, tenders, and spot sales. Revenue from diamond sales was $3.977 billion in 2021.
2. Polished diamond sales: Sales of cut and polished diamonds through wholesale and retail channels. ALROSA controls over 60% of Russia's polished diamond production.
3. Jewelry sales: ALROSA Diamonds jewelry brand sells finished jewelry pieces with natural diamonds through online platform and individual orders.
4. Investment diamonds: ALROSA Diamond Exclusive offers rare colored and large colorless diamonds for investment purposes.

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels5 records

Core offering

Alrosa is the world's largest diamond mining company by volume, engaged in exploration, mining, processing, cutting, and sale of natural diamonds. The company extracts rough diamonds from kimberlite pipes and alluvial deposits in Yakutia and Arkhangelsk Oblast, processes them at its Diamond Sorting Center in Mirny and Unified Sales Organization in Moscow, cuts and polishes brilliants under the proprietary Russian Cut standard, and sells finished jewelry through the ALROSA Diamonds retail brand and the ALROSA Diamond Exclusive investment platform.

Product overview

ALROSA is the world's largest diamond mining company covering the full diamond-to-jewelry value chain: from geological exploration and extraction at over 20 deposits in Yakutia and Arkhangelsk Oblast, through sorting and evaluation at its Diamond Sorting Center in Mirny and Unified Sales Organization in Moscow, to cutting at its European-scale facilities (Moscow, Smolensk, Barnaul), and finally retail through the ALROSA Diamonds jewelry brand. The portfolio includes rough diamonds as the core input, polished diamonds under the Russian Cut standard, the premium ALROSA Diamond Exclusive line for rare fancy-colored and large investment-grade stones, and finished jewelry sold through alrosadiamond.ru and the ALROSA Diamond Exclusive platform. The company processes over 60% of Russia's total diamond output.

Differentiator

Problem solved

Functional benefit

Brands

• ALROSA Diamond Exclusive: Rare fancy colored diamonds and large colorless diamonds for collectors and investors
• Russian Cut
• Diamonds That Care
• ALROSA ALLIANCE

Products and services

• Rough Diamonds Unprocessed natural diamonds extracted from kimberlite pipes and alluvial deposits in Yakutia and Arkhangelsk Oblast, classified into over 8,000 quality categories based on weight, crystal form, defect level, and color. Sold to global jewelry manufacturers and diamond cutters through auctions, tenders, and spot sales.
• Polished Diamonds (Brilliants) Cut and polished diamonds produced at ALROSA's cutting facilities, featuring the proprietary Russian Cut standard recognized globally as a benchmark for exceptional quality and ideal diamond proportions. Sold wholesale to jewelry manufacturers and retailers worldwide.
• ALROSA Diamonds Jewelry Fashion and high jewelry brand using only ALROSA-sourced natural diamonds, with collections ranging from accessible pieces to high jewelry art, all hand-crafted with multi-stage quality control. Sold to individual consumers through the ALROSA Diamonds online platform and individual orders.
• ALROSA Diamond Exclusive Premium sub-brand offering rare fancy-colored diamonds (Pink, Purple Pink, Yellow, Green) and large colorless stones positioned as investment-grade diamonds, with prices growing approximately 12% annually over the past 17 years. Targeted at collectors and high-net-worth individual investors.
• Diamond Cutting (Tolling) Service Subcontracting/tolling service where customers supply their own rough diamonds for ALROSA to cut and polish to specified standards, including the proprietary Russian Cut, for a fee. Offered to jewelry manufacturers and diamond traders globally.

Quantifiable outcome

• Over 1 million tons of CO2 equivalent absorbed annually through kimberlite carbonation
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• ALROSA (Zimbabwe) Limited - Joint Venture with ZCDCcoreStrategic or Co-development Partner · 1 January 2019Joint venture between ALROSA and Zimbabwe's National Diamond Mining Company (ZCDC) for diamond mining operations in Zimbabwe. ALROSA expanded its international presence through this partnership to access new diamond deposits.
• GRO Katoka (Catoca Mining Society)coreStrategic or Co-development Partner · 1 January 2018ALROSA holds a 41% stake in GRO Katoka (Catoca) - one of the world's largest diamond mines located in Angola. This joint venture gives ALROSA significant production capacity outside Russia.
• ALROSA ALLIANCE PartnerscoreChannel Partner/ Reseller/ DistributorALROSA ALLIANCE is a partnership program for preferred rough diamond buyers providing guaranteed allocation and preferential sales terms. Members include major jewelry manufacturers globally.
• Diamond industry partners (jewelry retailers)minorChannel Partner/ Reseller/ DistributorVarious jewelry retail partnerships for ALROSA Diamonds branded jewelry sales through retail channels.
• Moscow State UniversityminorStrategic or Co-development PartnerALROSA collaborated with MSU scientists to conduct three-year research proving kimberlite CO2 absorption properties, validating carbon neutrality claims.
• Lomonosov Moscow State UniversityminorStrategic or Co-development PartnerJoint research partnership confirming natural carbonation processes in kimberlite that make ALROSA diamonds carbon-neutral.
• Global Diamond Council / Diamond Producers AssociationminorStrategic or Co-development PartnerIndustry collaboration for natural diamond promotion and marketing against lab-grown alternatives.

Scale indicators10 records

Recent moves13 records

Expansion highlights5 records

Direct peers

• Petra Diamonds: Mid-tier diamond miner producing rough diamonds in South Africa and Tanzania. Closely comparable business model (rough diamond production and sales via tenders) and similar end-market exposure.
• Lucara Diamond Corp: Canadian-listed diamond miner operating the high-value Karowe mine in Botswana. Comparable as a publicly traded pure-play diamond producer focused on rough diamond sales.
• Gem Diamonds: Diamond mining company producing high-value rough diamonds, including fancy colored and exceptional stones, from mines in Lesotho and Botswana. Comparable product mix and rough-sales approach to ALROSA Diamond Exclusive.
• Rio Tinto (Diamonds): Operates significant diamond mining assets (including the now-closed Argyle and remaining Canadian operations). A major diversified miner with a directly comparable rough diamond mining segment.
• De Beers Group: World's other leading diamond mining company and historically ALROSA's closest competitor. Operates rough diamond sales, beneficiation, and downstream brands across the full diamond value chain, making it the most directly comparable peer.
• Dominion Diamond Mines: Canadian-focused diamond miner (operator of the Ekati mine and stakeholder in Diavik). Comparable as a publicly visible rough diamond producer selling into global manufacturing hubs.
• Mountain Province Diamonds: Canadian diamond miner and joint venture partner at the Gahcho Kué mine. Comparable mid-scale rough diamond producer with similar sales-via-tender approach.
• Debswana Diamond Company: Botswana joint venture between De Beers and the Government of Botswana, one of the world's largest diamond producers by value. Directly comparable as a state-influenced rough diamond producer with strong African asset base.

Broad incumbents

• Anglo American plc: Diversified mining major and former controlling shareholder of De Beers until 2024. Comparable as a broad incumbent with diamond mining as one segment of a larger resource portfolio.

Emerging players

• Stornoway Diamond Corporation: Canadian diamond producer that brought the Renard mine into production. Comparable as a smaller-scale publicly listed rough diamond producer with similar exposure to global rough pricing cycles.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/alrosaglobal
• Xx.com/alrosa_official
• Facebookfacebook.com/OJSC.ALROSA
• LinkedInlinkedin.com/company/alrosa-company-limited

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries9 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alrosa