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Duell Bike-Center

Full company profile

uuid000h559

Namestring
Duell Bike-Center
Legal namestring
Duell Oyj
Websiteurl
duell.fi
Company typeenum
Public
Founded yearint
1983
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersMustasaari, Finland
HQ citystring
Mustasaari
HQ countrystring
Finland
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
bicycle parts distribution, powersports accessories, motorcycle parts wholesale, Nordic bike retail, ATV moped components
Industry3 codes
1Bike Parts & Components Retail
CodeCRAMAHABPrimaryYes
2Cycling & Bike Retail (Sales, Service & Accessories)
CodeCRAMABAHPrimaryNo
3Bike Accessories Retail (Lights, Locks, Racks, Bags)
CodeCRAMAHADPrimaryNo
NAICS code2 codes
  • Motor Vehicle and Parts Dealers441
  • Motorcycle, ATV, and All Other Motor Vehicle Dealers441227
SIC code2 codes
  • Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies5010
  • Wholesale-Motor Vehicle Supplies & New Parts5013
Product category
Bicycle and Powersports Parts Distribution
No data
Cost components4 values
Supply Chain, Operations, Personnel, Marketing or Sales
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

Duell Bike-Center imports and distributes parts and accessories for motorcycles, mopeds, and ATVs, while operating bicycle distribution and retail activities across Nordic countries and France. The company acts as a wholesale channel connecting international manufacturers with Nordic and French retailers, alongside its own retail operations serving end consumers.

Differentiator
Functional benefit
Problem solved
Product and service1 record
1Motorcycle parts and accessories distribution
Scale indicator10 records

Each record includes

Type, Value, Description, Source

Peers10 records
TypeBroad incumbent
Description

UK-based retailer and distributor of bicycles, cycling parts/accessories, and motoring products. Comparable to Duell as a multi-category parts and accessories distributor with a service-led retail footprint, though operating at much larger scale.

TypeDirect peer
Description

German-headquartered online distributor of bicycle parts, accessories, and complete bikes across Europe. Directly comparable to Duell's bike parts/accessories distribution model and pan-European customer reach.

TypeBroad incumbent
Description

Global sporting goods retailer with strong Nordic presence through member cooperatives. Overlaps with Duell's bike and outdoor equipment distribution into retail customers across the same European geographies.

TypeDirect peer
Description

Nordic sporting goods retailer specializing in bikes, cycling gear, and outdoor equipment. Closely comparable to Duell's Nordic market focus and product mix, including bike parts and accessories.

TypeRegional player
Description

Nordic-based discount retailer carrying bicycles, motorcycle/ATV accessories, and parts. Comparable as a regional Nordic multi-category parts and accessories distributor, though broader in scope than Duell's specialization.

TypeBroad incumbent
Description

Global sporting goods retailer with strong bike and outdoor equipment assortment. Overlaps with Duell on bike parts/accessories distribution to European consumers and competes for the same retail shelf and consumer wallet.

TypeBroad incumbent
Description

Manufacturer of ATVs, motorcycles, and snowmobiles. Comparable to Duell as a counterparty in the powersports parts distribution channel, particularly for ATV and motorcycle accessories sold through Nordic dealers.

TypeBroad incumbent
Description

European motorcycle and e-bike manufacturer. Comparable to Duell as a supplier/vendor relationship in motorcycle parts distribution and increasingly in e-bike powertrains.

TypeRegional player
Description

German sporting goods retailer with strong cycling and outdoor assortment. Comparable to Duell as a regional European retailer of bikes and accessories, though focused on DACH rather than Nordics.

TypeOthers
Description

Finnish private equity firm that invested in Duell in 2018. Relevant as a financial sponsor peer context — illustrates the company's private-equity heritage even after becoming publicly traded.

Market position
Customer concentration

Classification, Details

Segment1 record

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Duell Bike-Center

Bicycle and Powersports Parts Distributionduell.fi

Duell Bike-Center firmographics

Firmographics
Name
Duell Bike-Center
Legal name
Duell Oyj
Website
https://duell.fi
Company type
Public
Founded year
1983
Operating status
Operating
Headcount range
101–250 employees
Ownership category
akta.pro rank

Duell Bike-Center industry classification

Industry
Product category
Bicycle and Powersports Parts Distribution
NAICS
Motor Vehicle and Parts Dealers (441), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)
SIC
Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010), Wholesale-Motor Vehicle Supplies & New Parts (5013)
akta.pro primary industry
Bike Parts & Components Retail (CRAMAHAB)
akta.pro secondary industries
Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH), Bike Accessories Retail (Lights, Locks, Racks, Bags) (CRAMAHAD)

Keywords

  • Bicycle parts distribution
  • Powersports accessories
  • Motorcycle parts wholesale
  • Nordic bike retail
  • ATV moped components

Where Duell Bike-Center is headquartered

Location

Headquarters

HQ city
Mustasaari
HQ country
Finland
HQ region
Europe

Markets served

Duell Bike-Center business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales

Duell Bike-Center product offering

Product offering

Core offering

Duell Bike-Center imports and distributes parts and accessories for motorcycles, mopeds, and ATVs, while operating bicycle distribution and retail activities across Nordic countries and France. The company acts as a wholesale channel connecting international manufacturers with Nordic and French retailers, alongside its own retail operations serving end consumers.

Differentiator

Problem solved

Functional benefit

Products and services

  • Motorcycle parts and accessories distribution

Companies that use Duell Bike-Center

Customer profile

Segments1 record

Ideal customer profiles2 records

Duell Bike-Center technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Duell Bike-Center partnerships and signals

Strategic signal

Scale indicators10 records

Duell Bike-Center competitors and assessment

Company assessment

Broad incumbents

  • Halfords Group: UK-based retailer and distributor of bicycles, cycling parts/accessories, and motoring products. Comparable to Duell as a multi-category parts and accessories distributor with a service-led retail footprint, though operating at much larger scale.
  • INTERSPORT: Global sporting goods retailer with strong Nordic presence through member cooperatives. Overlaps with Duell's bike and outdoor equipment distribution into retail customers across the same European geographies.
  • Decathlon: Global sporting goods retailer with strong bike and outdoor equipment assortment. Overlaps with Duell on bike parts/accessories distribution to European consumers and competes for the same retail shelf and consumer wallet.
  • Polaris Inc. Manufacturer of ATVs, motorcycles, and snowmobiles. Comparable to Duell as a counterparty in the powersports parts distribution channel, particularly for ATV and motorcycle accessories sold through Nordic dealers.
  • KTM AG / Pierer Mobility: European motorcycle and e-bike manufacturer. Comparable to Duell as a supplier/vendor relationship in motorcycle parts distribution and increasingly in e-bike powertrains.

Direct peers

  • Bik24 / Bike24: German-headquartered online distributor of bicycle parts, accessories, and complete bikes across Europe. Directly comparable to Duell's bike parts/accessories distribution model and pan-European customer reach.
  • XXL ASA: Nordic sporting goods retailer specializing in bikes, cycling gear, and outdoor equipment. Closely comparable to Duell's Nordic market focus and product mix, including bike parts and accessories.

Regional players

  • Biltema: Nordic-based discount retailer carrying bicycles, motorcycle/ATV accessories, and parts. Comparable as a regional Nordic multi-category parts and accessories distributor, though broader in scope than Duell's specialization.
  • SportScheck: German sporting goods retailer with strong cycling and outdoor assortment. Comparable to Duell as a regional European retailer of bikes and accessories, though focused on DACH rather than Nordics.

Others

  • Sponsor Capital (portfolio peer): Finnish private equity firm that invested in Duell in 2018. Relevant as a financial sponsor peer context — illustrates the company's private-equity heritage even after becoming publicly traded.

Market position

Customer concentration

Duell Bike-Center financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Duell Bike-Center leadership team

Management profile

Number of profiles

Duell Bike-Center funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Duell Bike-Center M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Duell Bike-Center

What does Duell Bike-Center do?

Duell Bike-Center imports and distributes parts and accessories for motorcycles, mopeds, and ATVs, while operating bicycle distribution and retail activities across Nordic countries and France. The company acts as a wholesale channel connecting international manufacturers with Nordic and French retailers, alongside its own retail operations serving end consumers.

Is Duell Bike-Center a public or private company?

Duell Bike-Center is a public company. It is classified as public and is currently operating.

When was Duell Bike-Center founded?

Duell Bike-Center was founded in 1983. It employs 101 to 250 people.

Where is Duell Bike-Center based?

Duell Bike-Center is headquartered in Mustasaari, Finland, in the Europe region.

Who are Duell Bike-Center's main competitors?

Broad incumbents on record are Halfords Group, INTERSPORT, Decathlon, Polaris Inc. and KTM AG / Pierer Mobility. Direct peers are Bik24 / Bike24 and XXL ASA. Regional players are Biltema and SportScheck. Sponsor Capital (portfolio peer) is listed as an others.

Does Duell Bike-Center have an API?

No public API is recorded for Duell Bike-Center.

What industry is Duell Bike-Center in?

Duell Bike-Center's product category is Bicycle and Powersports Parts Distribution. Its primary akta.pro industry code is CRAMAHAB, Bike Parts & Components Retail, with a secondary code of CRAMABAH, Cycling & Bike Retail (Sales, Service & Accessories). Its NAICS code is 441 and its SIC code is 5010.

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