Enrichers Investment

What Enrichers Investment does

Enrichers Investment Group (EIG) is a privately held, diversified investment and brokerage firm founded in 2011 and headquartered at High Q Tower, Gulberg 5, Lahore, Pakistan. The company is a licensed brokerage house regulated by the Securities and Exchange Commission of Pakistan (SECP) and holds TREC memberships on both the Pakistan Stock Exchange (PSX) and the Pakistan Mercantile Exchange (PMEX). It serves individual investors and traders, business buyers and sellers, agricultural and hospitality investors, and early-stage companies seeking capital, offering trading access to local equities and commodities as well as global exchanges including the NYSE and LSE.

EIG's core financial services are delivered through subsidiaries — Enrichers Securities Private Limited (securities brokerage) and Enrichers Business Brokerage (M&A/business sales) — while real-sector investments span Enri-Farms (agriculture), Enrichers Developers Private Limited (real estate), the Skardu Riverside Hotel (tourism/hospitality), and Baab-ul-Ilm and a School of Agriculture and Research Centre (education/research). Trading is enabled through the third-party MetaTrader 5 (MT5) platform, integrated with the PSX (via eClear) and PMEX (via AOF) account-opening and trading systems; the company also markets everyday market analysis, price-graph reading, and risk-management support. There is no proprietary API or developer portal.

The business monetizes primarily through transaction/brokerage fees on stock and commodity trading and business brokerage, supplemented by managed-services and partnership-based revenue from agriculture and tourism investments and a Shariah-compliant Musharakah private-equity model for startups and growth-stage companies. Pricing is not publicly disclosed; minimum investment varies by service type and is quote-based via expert consultation. Go-to-market combines self-service digital account opening (a 4-step onboarding process for both domestic and overseas clients) with direct expert consultation via WhatsApp and phone, supported by organic social media, blogs, and educational content.

Name

Enrichers Investment

Legal name

Enrichers Investment Group

Website

https://enrichers.com.pk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

Enrichers Investment Group is a Lahore-based, SECP-licensed diversified brokerage and investment firm (founded 2011) offering stock and commodity trading, business brokerage, and agriculture, real estate, tourism, and Musharakah private-equity investments to Pakistani and overseas investors.

Ownership category

akta.pro rank

Product category

Securities and Commodity Brokerage

NAICS

Securities and Commodity Contracts Intermediation and Brokerage (5231), Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394), Miscellaneous Intermediation (52391)

SIC

Security Brokers, Dealers & Flotation Companies (6211), Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Commodity Contracts Brokers & Dealers (6221), Investment Advice (6282)

akta.pro primary industry

Equities Brokerage (FSAEACAH)

akta.pro secondary industries

E-commerce & Digital Business Brokerage (FSAEAIAH), Introducing Broker (IB) (FSAEACAE)

Keywords

• Securities brokerage
• Commodity brokerage
• Investment advisory
• Private equity
• Real estate investment

Headquarters

HQ city

Lahore

HQ country

Pakistan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Stock Broking: Facilitates trading on Pakistan Stock Exchange (PSX) for equities, providing brokerage services for buying and selling stocks
2. Commodity Brokerage: Trading facilitation on Pakistan Mercantile Exchange (PMEX) for commodities including oil, gold, silver, and other precious metals
3. Business Brokerage: Business brokerage services for buying and selling businesses
4. Private Equity (Musharakah): Collaborative investment approach using Musharakah model to support promising companies and startups through partnership-based financing
5. Agriculture Investment: Investment in agricultural development including arid land development, Enri-Farms, and School of Agriculture Research Centre
6. Tourism & Hospitality: Investment in hospitality sector including Skardu Riverside Hotel

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Enrichers Investment Group (EIG) operates as a SECP-licensed brokerage and diversified investment firm offering stock broking on the Pakistan Stock Exchange (PSX), commodity brokerage on the Pakistan Mercantile Exchange (PMEX), business brokerage for M&A, and direct investment opportunities in agriculture, arid land development, tourism and hospitality. It also deploys Shariah-compliant Musharakah-based private equity into startups and growth-stage companies, supported by the MT5 trading platform and in-house market analysis.

Product overview

Enrichers Investment Group (EIG) operates as a diversified investment and brokerage firm in Pakistan, offering a comprehensive portfolio of investment services. The company provides a unified investment platform encompassing financial market services (stock broking via PSX, commodity brokerage via PMEX) and real-sector investments (agriculture, arid land development, tourism & hospitality). The core financial services are supported by subsidiaries including Enrichers Securities Private Limited for stock trading and Enrichers Business Brokerage for business transactions. Real-sector investments include agricultural operations through Enri-Farms, land development through Enrichers Developers Private Limited, and tourism investments through the Skardu Riverside Hotel. The group also operates an Agriculture Research Centre for agricultural development. The company utilizes the Musharakah partnership model for private equity investments and offers access to global exchanges including NYSE and LSE through its trading infrastructure.

Differentiator

Problem solved

Functional benefit

Products and services

• Stock Broking

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• Pakistan Stock Exchange (PSX)coreTechnology or IntegrationEIG is a TREC holder of PSX, providing stock broking services to clients for trading equities and other securities on the Pakistan Stock Exchange.
• Pakistan Mercantile Exchange (PMEX)coreTechnology or IntegrationEIG is a TREC holder of PMEX, facilitating commodity trading including oil, gold, silver, and currency pairs on the Pakistan Mercantile Exchange.
• SECP (Securities and Exchange Commission of Pakistan)coreOthersRegulatory oversight body. EIG operates as a licensed brokerage house under SECP regulatory oversight.
• MetaQuotes (MT5 Platform)coreTechnology or IntegrationProvider of MetaTrader 5 trading platform used by EIG for online trading in Pakistan across currencies, commodities, and stocks.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• KTrade Securities: PSX-licensed brokerage offering online equity trading and MT5-based commodity access; competes directly in the same MT5-enabled retail trading segment EIG serves.
• AKD Securities: PSX-licensed broker-dealer in Pakistan providing equity trading, research, and investment advisory to retail and institutional clients; directly competes for the same domestic trading volumes.
• Elixir Securities: Pakistani securities brokerage with PSX membership and online trading platform; comparable retail brokerage offering with overlapping target customer segments.
• Topline Securities: Pakistani brokerage firm offering equity and commodity trading via PSX and PMEX membership, with similar retail-focused service model and Musharakah-based investment offerings.
• BMA Capital: Pakistan-based securities firm with PSX brokerage, corporate finance, and investment advisory; overlaps with EIG's business brokerage and equity trading offerings.
• JS Global Capital: One of Pakistan's largest PSX member brokers offering equity brokerage, commodities, and investment advisory; comparable in scope of services and SECP-regulated status.
• Next Capital: Pakistani brokerage with PSX membership and investment advisory services; comparable mid-tier brokerage peer competing for retail and SME clients.
• Intermarket Securities: PSX-licensed brokerage firm offering equity trading and investment advisory in Pakistan; directly comparable in size, scope, and target customer profile.
• Taurus Securities: PSX-member broker-dealer in Pakistan providing retail and institutional equity trading and research; comparable regulated brokerage peer.

Broad incumbents

• Alfalah Securities: Subsidiary of Bank Alfalah offering brokerage and investment services in Pakistan; broader banking parent provides scale advantages but operates in the same PSX retail brokerage segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/@enrichersinvestmentgroup
• Facebookfacebook.com/EnrichersInvestmentGroup
• LinkedInlinkedin.com/company/enrichersinvestmentgroup
• Instagraminstagram.com/enrichers_investment_group/?hl=en
• Xx.com/enrichers_eig

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Enrichers Investment