Midwest Seed Genetics
Midwest Seed Genetics is a privately-owned, family-run seed company in Kentland, Indiana that breeds and sells proprietary corn hybrids and soybean varieties to US Corn Belt farmers, operating through direct Seed Representatives, an online store, and the 500 Bushel Club membership program.
- Company typePrivate
- Founded1935
- HeadquartersKentland, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Midwest Seed Genetics does
Midwest Seed Genetics is a privately-held, family-owned agricultural seed company headquartered in Kentland, Indiana, with operating roots extending to 1859 and the formal seed business established in 1935 as Edward J. Funk and Sons. Under sixth-generation owner Dan Funk, the company breeds, markets, and distributes proprietary corn hybrids spanning 77RM to 109RM and soybean varieties spanning maturity groups 0.1 to 4.8, incorporating trait technologies licensed from Bayer, Corteva, BASF, and Syngenta (including XtendFlex, VT2Pro RIB, SmartStax/SmartStax Pro RIB, Trecepta, VT4P, PowerCore Enlist, LibertyLink, Agrisure Viptera, and Agrisure Duracade). The firm maintains an in-house quality threshold of less than 1% off-type plants per seed lot and positions itself around a founder's principle of refusing to sell seed the family would not plant on its own farm.
The company's commercial model is direct-to-farmer: field-based Seed Representatives (e.g., Mark Berlinger) provide variety selection, agronomic advice, and order processing, while a direct online storefront at midwestseed.itemorder.com and consent-based SMS marketing extend reach. Customer segmentation centers on US Corn Belt and Northern-growing-region farmers, with a secondary premium tier — the 500 Bushel Club membership — that gates access to the legacy Super Crost sub-brand of corn hybrids. The firm operates without outside investors, retains an 11–50 employee footprint, and does not disclose revenue, making it a regional, relationship-based seed marketer whose differentiation rests on heritage, trait breadth, and personal service rather than scale economics.
Midwest Seed Genetics firmographics
Firmographics- Name
- Midwest Seed Genetics
- Legal name
- Midwest Seed Genetics
- Website
- https://midwestseed.com
- Company type
- Private
- Founded year
- 1935
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Midwest Seed Genetics is a privately-owned, family-run seed company in Kentland, Indiana that breeds and sells proprietary corn hybrids and soybean varieties to US Corn Belt farmers, operating through direct Seed Representatives, an online store, and the 500 Bushel Club membership program.
- Ownership category
- akta.pro rank
Midwest Seed Genetics industry classification
Industry- Product category
- Agricultural Seeds
- SIC
- Agricultural Production-Crops (100)
- akta.pro primary industry
- Hybrid Seed Production (AFAGAIAD)
- akta.pro secondary industries
- Plant Breeding & Variety Development (Conventional) (AFAGAIAF), Cereal & Grain Seeds (Wheat, Barley, Oats, Rye) (AFABAFAB)
Keywords
Where Midwest Seed Genetics is headquartered
LocationHeadquarters
- HQ city
- Kentland
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Midwest Seed Genetics business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Corn Seed Sales: Sale of proprietary corn hybrid seed products across multiple trait technologies including VT2Pro RIB, SmartStax RIB, SmartStax Pro RIB, Trecepta RIB, VT4P RIB, PowerCore Enlist, and Conventional varieties. Products span maturity ranges from 77RM to 109RM.
- Soybean Seed Sales: Sale of proprietary soybean varieties primarily featuring XtendFlex herbicide tolerance trait. Products span maturity groups from 0.1 to 4.8 MG with various disease resistances including Phytophthora Root Rot genes, Brown Stem Rot resistance, Sudden Death Syndrome tolerance, and Iron Deficiency Chlorosis tolerance.
- Super Crost Brand Products: Access to Super Crost hybrid products through 500 Bushel Club membership. Super Crost is the original Funk Family brand founded in 1935, reintroduced as exclusive offering for club members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Direct sales through Seed Representatives |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Midwest Seed Genetics product offering
Product offeringCore offering
Midwest Seed Genetics develops, breeds, and sells proprietary corn hybrid seed and soybean variety seed products directly to American farmers. The portfolio spans corn hybrids from 77RM to 109RM and soybeans from MG 0.1 to MG 4.8, incorporating licensed trait technologies for herbicide tolerance and insect resistance. Distribution runs through Seed Representatives, an online store, and the exclusive 500 Bushel Club membership that unlocks the legacy Super Crost Funk Family brand.
Product overview
Midwest Seed Genetics is a privately-owned seed company offering a portfolio of corn hybrid seeds and soybean varieties. The product lineup includes corn hybrids spanning maturity ranges from 77RM to 109RM with various trait technologies (VT2Pro RIB, SmartStax, PowerCore Enlist, TREC, and conventional), and soybean varieties from maturity groups 0.1 to 4.8 featuring XtendFlex technology. The company operates the 500 Bushel Club membership program which provides access to Super Crost, the legacy Funk Family brand hybrids originally founded in 1935.
Differentiator
Problem solved
Functional benefit
Brands
- Super Crost: The legendary, original Funk Family brand, founded in 1935 by Edward J. Funk, now available exclusively to members of The 500 Bushel Club.
- 500 Bushel Club
Products and services
- Corn Hybrid Seeds Proprietary corn hybrid seed products spanning maturity ranges from 77RM to 109RM with multiple trait stacks including VT2Pro RIB, SmartStax RIB, SmartStax Pro RIB, Trecepta RIB, VT4P RIB, PowerCore Enlist, and Conventional varieties; sold to U.S. Corn Belt farmers for row-crop production.
- Soybean Varieties Proprietary soybean seed varieties spanning maturity groups 0.1 to 4.8, primarily featuring XtendFlex herbicide tolerance with disease resistance packages including Phytophthora Root Rot genes, Brown Stem Rot resistance, Sudden Death Syndrome tolerance, and Iron Deficiency Chlorosis tolerance; sold to U.S. farmers.
- 500 Bushel Club Membership Exclusive membership program that provides farmers access to Super Crost hybrid seed products and a performance-based farming community; membership is initiated through Seed Representatives.
- Super Crost Hybrid Seeds Legacy Funk Family brand corn hybrids (including SC10T8484RM, SC10L8888RM, SC42R9393RM, SC42W9696RM, SC42U9797RM, SC70L03103RM, SC70G04104RM, SC77P13113RM, SC77C14114RM, SC77A14114RM) sold exclusively to 500 Bushel Club members.
Quantifiable outcome
- Seed quality standard of less than 1% off-type plants per seed lot
Companies that use Midwest Seed Genetics
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Midwest Seed Genetics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Midwest Seed Genetics partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Bayer Crop SciencecoreLicense agreement for Bayer seed trait technologies including Roundup Ready 2 Xtend, Roundup Ready 2 Yield, XtendFlex, SmartStax, SmartStax Pro, Trecepta, VT Double PRO, VT4P, and DroughtGard. Bayer is a member of Excellence Through Stewardship (ETS) and Midwest Seed products comply with Bayer's Technology Use Guide requirements.
- Corteva AgrisciencecoreLicense agreement for PowerCore Enlist and Enlist corn trait technologies. Products incorporate Corteva's herbicide tolerance traits for glufosinate ammonium (Liberty) application. Corteva is a member of Excellence Through Stewardship (ETS).
- BASFcoreLicense agreement for LibertyLink herbicide tolerance trait and Liberty herbicide (glufosinate ammonium). LibertyLink varieties allow application of Liberty herbicide for weed control in corn.
- SyngentacoreLicense agreement for Agrisure Viptera and Agrisure Duracade insect control traits, and Herculex technology. These traits provide control of above-ground and rootworm insect pests. Vip3A technology provided under license from Syngenta Crop Protection AG.
- Excellence Through Stewardship (ETS)minorBoth Bayer and Corteva are members of Excellence Through Stewardship (ETS), an industry initiative for responsible product launch stewardship. Midwest Seed complies with ETS Product Launch Stewardship Guidance for biotechnology-derived plant products.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Midwest Seed Genetics competitors and assessment
Company assessmentDirect peers
- LG Seeds (AgReliant Genetics): Independent corn and soybean seed brand operating across the US Corn Belt. Comparable as an independent with multi-trait corn offerings, soybean varieties, and direct farmer sales channels competing for similar customer segments.
- Syngenta: Sells NK corn and soybean seeds and is the licensor of Agrisure Viptera and Duracade traits that Midwest Seed incorporates. Direct competitor in commercial corn and soybean seed markets across similar geographies.
- Wyffels Hybrids: Independent family-owned corn seed company based in Illinois focused exclusively on corn hybrids. Comparable as a regional independent with strong farmer relationships and a concentrated corn hybrid portfolio competing in overlapping geographies.
- Bayer Crop Science: Markets Dekalb corn and Asgrow soybean seeds, the other dominant competitor in the US Corn Belt. Direct competitor offering the trait technologies (XtendFlex, SmartStax, VT Double PRO) that Midwest Seed licenses and incorporates into its own branded products.
- Becks Hybrids: Family-owned independent seed company headquartered in Indiana, selling corn and soybean seed across the eastern Corn Belt. Highly comparable as a regional independent competitor with direct farmer relationships, multi-trait corn offerings, and similar go-to-market approach.
- Rob-See-Co: Independent regional corn and soybean seed company serving the central US. Comparable as another family-oriented independent offering multi-trait hybrids and soybean varieties through a dealer/rep network across overlapping geographies.
- Burrus Seed: Family-owned independent seed company based in Illinois selling corn and soybean seed. Comparable as a regional independent with similar trait portfolio depth, direct farmer relationships, and Corn Belt geographic focus.
- Stine Seed: Large independent corn and soybean seed company based in Iowa. Closely comparable as another family-owned independent with proprietary breeding programs, multi-trait corn portfolios, and soybean varieties competing for the same Corn Belt farmer customers.
- Corteva Agriscience: Operates Pioneer, the largest corn and soybean seed brand in the US. Direct head-to-head competitor in hybrid corn and soybean varieties across the Corn Belt, with overlapping trait portfolios and similar maturity range coverage.
Broad incumbents
- BASF Agricultural Solutions: Global ag-input company that licenses LibertyLink traits to Midwest Seed while also selling its own seed and trait offerings. Both a critical supplier/partner and a broad competitive presence in the seed and crop protection market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Midwest Seed Genetics social profiles
Digital presenceMidwest Seed Genetics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Midwest Seed Genetics leadership team
Management profileNumber of profiles
Profiles2 records
Midwest Seed Genetics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Midwest Seed Genetics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Midwest Seed Genetics
What does Midwest Seed Genetics do?
Midwest Seed Genetics develops, breeds, and sells proprietary corn hybrid seed and soybean variety seed products directly to American farmers. The portfolio spans corn hybrids from 77RM to 109RM and soybeans from MG 0.1 to MG 4.8, incorporating licensed trait technologies for herbicide tolerance and insect resistance. Distribution runs through Seed Representatives, an online store, and the exclusive 500 Bushel Club membership that unlocks the legacy Super Crost Funk Family brand.
Is Midwest Seed Genetics a public or private company?
Midwest Seed Genetics is a private company. It is classified as family owned and is currently operating.
When was Midwest Seed Genetics founded?
Midwest Seed Genetics was founded in 1935. It employs 11 to 50 people.
Where is Midwest Seed Genetics based?
Midwest Seed Genetics is headquartered in Kentland, United States, in the North America region.
How does Midwest Seed Genetics make money?
Three revenue lines are on record. Corn Seed Sales are the primary driver. The others are soybean Seed Sales and super Crost Brand Products.
Who are Midwest Seed Genetics's main competitors?
Direct peers on record are LG Seeds (AgReliant Genetics), Syngenta, Wyffels Hybrids, Bayer Crop Science, Becks Hybrids, Rob-See-Co, Burrus Seed, Stine Seed and Corteva Agriscience. BASF Agricultural Solutions is listed as a broad incumbent.
Does Midwest Seed Genetics have an API?
No public API is recorded for Midwest Seed Genetics.
What industry is Midwest Seed Genetics in?
Midwest Seed Genetics's product category is Agricultural Seeds. Its primary akta.pro industry code is AFAGAIAD, Hybrid Seed Production, with a secondary code of AFAGAIAF, Plant Breeding & Variety Development (Conventional). Its SIC code is 100.