Assil Eye Institute

What Assil Eye Institute does

Assil Gaur Eye Institute (AGEI), DBA Assil Eye Institute, is a privately held multi-specialty ophthalmology practice headquartered in Beverly Hills, California with a second location in Santa Monica. The practice operates two proprietary branded surgical platforms—Eagle Vision LASIK™ and Eagle Vision Cataract Surgery™—alongside EPIC PRK™ and refractive lens exchange, supported by an extensive selection of premium intraocular lenses from Johnson & Johnson, Alcon, Bausch + Lomb, and RxSight. Clinical capabilities span cataract and refractive surgery, glaucoma management including MIGS, dry eye therapy, retinal care, keratoconus treatment, and oculoplastic surgery. The medical team of 8+ fellowship-trained specialists is led by Dr. Kerry Assil (Medical Director) and Dr. Avneet K. Sodhi Gaur.

AGEI generates revenue through four primary streams: one-time surgical vision correction procedures (LASIK, cataract surgery, RLE), premium IOL upgrades that can exceed $11,000 per eye and are largely self-pay, oculoplastic and aesthetic procedures (blepharoplasty, Botox, dermal fillers, laser skin treatments), and ongoing diagnostic and post-operative care. The practice operates a direct-to-consumer go-to-market with complimentary LASIK evaluations and CareCredit financing up to $7,500 to lower purchase friction. Distribution channels include direct appointments, a formal optometrist referral network for co-management, a Corporate VIP Program for employer-sponsored benefits, and physician referrals. Over 100,000 vision correction surgeries have been performed historically, supported by 16,245+ first-party patient reviews averaging 4.9 out of 5 stars, and the practice serves as designated LASIK provider for the LA Lakers, LA Clippers, and LA Dodgers.

The institute traces its lineage to a 1949 charter by Dr. Robert M. Sinskey and was effectively reconstituted under Dr. Kerry Assil's leadership in 1995. Dr. Assil has trained more than 14,000 ophthalmologists worldwide, and the practice participates in dozens of FDA ophthalmic device clinical trials as a lead investigator or multi-center site. Operating geographies are limited to the Los Angeles metropolitan area, and the business is founder-led with no disclosed institutional investors, private equity, or venture capital backing.

Name

Assil Eye Institute

Legal name

Assil Gaur Eye Institute

Website

https://assileye.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Assil Gaur Eye Institute is a privately held multi-specialty ophthalmology practice in Beverly Hills and Santa Monica offering LASIK, cataract surgery, premium intraocular lenses, and aesthetic eye procedures to patients in the Los Angeles metropolitan area.

Ownership category

akta.pro rank

Product category

Ophthalmology and Vision Correction Services

NAICS

Offices of Optometrists (62132)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Ophthalmology Clinics (Medical & Surgical Eye Care) (HLAKAKAC)

akta.pro secondary industries

Optometry Clinics (Primary Eye Care) (HLAKAKAB), Ophthalmology Surgery Centers (HLAFAIAF), Retina & Vitreous Specialists (HLAKAKAE)

Keywords

• Ophthalmology services
• LASIK eye surgery
• Cataract surgery
• Premium intraocular lenses
• Oculoplastic aesthetic procedures

Headquarters

HQ city

Santa Monica

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Surgical Vision Correction Procedures: One-time surgical procedures including LASIK, cataract surgery, refractive lens exchange (RLE), and other eye surgeries. These represent the primary revenue stream. Pricing varies by procedure complexity and lens selection.
2. Premium Intraocular Lens (IOL) Upgrades: Upsell opportunity from basic Medicare-covered monofocal lenses to premium multifocal/trifocal/toric IOLs that correct vision and reduce dependence on glasses. Premium lenses can cost $11,000+ per eye not covered by insurance.
3. Oculoplastic and Aesthetic Procedures: Cosmetic and reconstructive eyelid surgeries (blepharoplasty, ptosis surgery), non-surgical procedures (Botox, dermal fillers, laser treatments), and skin care products.
4. Diagnostic and Treatment Services: Comprehensive eye exams, diagnostic testing, dry eye treatments, glaucoma management, and ongoing post-operative care.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Assil Eye Institute (dba Assil Gaur Eye Institute) is a multi-specialty ophthalmology practice providing surgical vision correction (LASIK, cataract surgery, refractive lens exchange, ICL implantation, PRK/LASEK), treatment of eye diseases (glaucoma, dry eye, retinal conditions, keratoconus), and oculoplastic/aesthetic procedures. The practice operates proprietary surgical platforms—Eagle Vision LASIK™ and Eagle Vision Cataract Surgery™—and offers an extensive portfolio of premium intraocular lenses from multiple manufacturers. Services are delivered by fellowship-trained ophthalmologists and optometrists across two clinic locations in Beverly Hills and Santa Monica, California.

Product overview

Assil Gaur Eye Institute (AGEI) is a multi-specialty ophthalmology practice offering a comprehensive range of vision correction and eye care services. The practice operates two core proprietary surgical platforms: Eagle Vision LASIK™ and Eagle Vision Cataract Surgery™. The eye care portfolio includes cataract surgery, LASIK, PRK/LASEK, EVO ICL implantation, refractive lens exchange, and management of conditions including glaucoma, dry eye, keratoconus, and retinal diseases. AGEI offers an extensive selection of premium intraocular lenses (IOLs) from Johnson & Johnson, Alcon, Bausch + Lomb, RxSight, and other manufacturers, including multifocal, extended depth of focus, light-adjustable, and toric options. The aesthetic division provides oculoplastic surgery and physician-led facial aesthetics including blepharoplasty, Botox, dermal fillers, and laser treatments. The practice serves patients across Beverly Hills and Santa Monica locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Eagle Vision LASIK™ Proprietary all-laser LASIK procedure exclusively offered at AGEI, claimed to deliver superior visual outcomes including 20/10 vision in some patients and chosen by elite NBA athletes.
• Eagle Vision Cataract Surgery™ Proprietary premium cataract surgery protocol featuring intraoperative measurements at three points during surgery and post-IOL alignment verification for optimized lens positioning.
• EPIC PRK™ and LASEK Eye Surgery Advanced surface ablation procedures for vision correction offered to patients who may not be candidates for LASIK.
• LASIK Laser Eye Surgery Standard LASIK laser eye surgery service using femtosecond laser technology for vision correction.
• EVO ICL (Implantable Contact Lens) Implantable collamer lens for vision correction that works with the natural eye without removing corneal tissue.
• Cataract Surgery Surgical removal of clouded lens with replacement by artificial intraocular lens (IOL) using femtosecond laser technology.
• Intraocular Lenses (IOLs) Artificial lens implants that replace the eye's natural lens during cataract surgery or refractive lens exchange, including premium multifocal, extended depth of focus, toric, and light-adjustable options.
• Refractive Lens Exchange (RLE) Surgical replacement of the natural lens with a premium IOL for vision correction without cataract removal.
• Glaucoma Treatment Comprehensive glaucoma care including MIGS (Minimally Invasive Glaucoma Surgery), medication management, and ongoing monitoring.
• Dry Eye Disease Treatment Comprehensive dry eye evaluation and treatment including TearCare, IPL (DELIT Plus), and other advanced therapies.
• Keratoconus Treatment Corneal cross-linking and other treatments for keratoconus and related corneal ectasias.
• Retina Services Diagnosis and treatment of retinal conditions including macular degeneration, macular holes, and retinal tears and detachment.
• Oculoplastics & Aesthetic Procedures Eyelid surgery and facial aesthetic procedures including blepharoplasty, ptosis repair, Botox, dermal fillers, and laser treatments.
• Blepharoplasty Eyelid lift surgery to improve appearance and function of upper and/or lower eyelids.
• Botox Botulinum toxin injections for cosmetic wrinkle reduction and select medical applications.
• Dermal Fillers Injectable fillers for facial volume restoration and wrinkle treatment.
• YAG Laser Capsulotomy Laser procedure to treat posterior capsule opacification (secondary cataract) after cataract surgery.
• Conjunctival Nevus Removal Surgical removal of eye freckles (conjunctival nevi) for cosmetic or medical reasons.
• Pterygium Surgery Surgical removal of surfer's eye (pterygium) with graft techniques.
• TECNIS PureSee IOL Latest-generation intraocular lens offering LASIK-like vision quality, among the first in the USA to be implanted.

Quantifiable outcome

• 95% of cataract surgery patients experience no stitches or patching and go home within a few hours
• +2 more outcomes

Named customers20 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered community and foundational.

• Southern California Lions / Assil Sight FundcommunityOthersLocal charitable partnership providing pro bono eye care services through the Assil Sight Fund, which delivers charitable eye care to Southern Californians weekly. Part of AGEI's founding principle of giving back to the community.
• Dr. Robert M. SinskeyfoundationalStrategic or Co-development PartnerDr. Sinskey, described as the father of modern cataract surgery, chartered the Institute in 1949 and invited Dr. Kerry Assil in 1995 to pursue their mutual vision of building a world-class private eye institute. Dr. Assil became Chairman and Medical Director of The Sinskey Institute, which evolved into Assil Gaur Eye Institute.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Bascom Palmer Eye Institute (UHealth): Top-ranked academic ophthalmology institution at the University of Miami offering full sub-specialty care, FDA trial leadership, and residency training. Comparable in clinical breadth and research activity, but operates within a large academic health system rather than as a private practice.
• UCLA Stein Eye Institute: Major academic ophthalmology department within UCLA Health offering comprehensive medical and surgical eye care across all sub-specialties in the same LA market. Competes on complex case referrals and academic reputation rather than elective premium positioning.
• Wills Eye Hospital: Specialty eye hospital in Philadelphia providing comprehensive medical and surgical ophthalmology across all sub-specialties. Comparable in clinical scope and reputation, but operates as a specialty hospital rather than a private elective-focused practice.
• Cedars-Sinai Medical Center (Ophthalmology): Major LA academic medical center with a multi-specialty ophthalmology division serving a similar Beverly Hills-adjacent patient demographic. Comparable in sub-specialty breadth and local referral relationships, but embedded within a large health system.

Direct peers

• Hoopes Vision: Premium refractive surgery practice in Utah known for surgeon-led branding and advanced LASIK/cataract offerings. Comparable in elective cash-pay model, premium IOL expertise, and founder-driven clinical differentiation.
• NVISION Eye Centers: Multi-location national LASIK and cataract surgery chain offering premium IOLs and refractive procedures across the Western US. Comparable in core service line, premium IOL mix, and elective cash-pay model, though operating at broader geographic scale.
• Maloney-Shamie Vision Institute: Premium Los Angeles-based vision correction practice offering LASIK, cataract surgery with premium IOLs, and refractive lens exchange with a similar celebrity/athlete-marketed positioning. Directly comparable in business model, premium pricing, and elective cash-pay revenue mix.
• Gordon Schanzlin New Vision Institute: San Diego-based premium ophthalmology practice offering LASIK, cataract surgery with premium IOLs, and multi-specialty eye care. Comparable in West Coast regional positioning, surgeon-led brand, and elective procedure mix.
• Mann Eye Institute: Multi-location premium LASIK and cataract practice with a proprietary branded surgical protocol and concierge patient experience, comparable in elective cash-pay model, premium IOL mix, and surgeon-led brand identity (though operating in Texas rather than LA).
• Beverly Hills Institute of Ophthalmology: Long-established multi-specialty Beverly Hills ophthalmology practice offering cataract, LASIK, glaucoma, and oculoplastic services in the same geographic and price segment as AGEI. Directly comparable patient base and clinical scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCzGTrr4mN0JEHa_IfH3ywig
• Facebookfacebook.com/assileyeinstitute
• LinkedInlinkedin.com/company/assil-eye-institute
• Instagraminstagram.com/assilgaureye
• TikToktiktok.com/@assilgaureye
• Pinterestpinterest.com/assileyeinstitute
• Xx.com/assileye

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Assil Eye Institute