The Ski Shop Plus

Name

The Ski Shop Plus

Legal name

The Ski Shop Plus

Website

https://theskishopplus.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Winter Sports Retail and Services

akta.pro industry

PRIMARYCRAMAJAA

Ski & Snowboard Equipment Retail (Skis, Boards, Boots, Bindings, Poles)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Winter Sports (Ski/Snowboard) Retail

SECONDARYCRAMAJAF

Ski & Snowboard Service & Repair Shops (Tuning, Mounting, Boot Fitting)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Winter Sports (Ski/Snowboard) Retail

SECONDARYCRAMAJAE

Ski & Snowboard Rental & Demo Shops

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Winter Sports (Ski/Snowboard) Retail

SECONDARYCRAMAJAB

Ski & Snowboard Apparel Retail (Outerwear, Base Layers, Gloves, Socks)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Winter Sports (Ski/Snowboard) Retail

SECONDARYCRAMABAJ

Winter Sports (Ski/Snowboard) Retail

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Sporting Goods Generalist Retail

Keywords

• Ski equipment retail
• Snowboard gear sales
• Winter sports rentals
• Ski tuning services
• Custom boot fitting

Headquarters

HQ city

North Smithfield

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Equipment Sales: Retail sales of skis, snowboards, boots, bindings, helmets, goggles, outerwear, accessories, and tuning accessories. Offers both new and pre-owned gear for sale.
2. Equipment Rentals: Daily and seasonal rental program for skis, snowboards, boots, poles, helmets, and roof carriers. Flexible pricing for different durations and equipment sizes.
3. Service Revenue: Professional tune-up services (basic, full, race, express), ski and snowboard mounting with ASTM testing, and boot fitting services generate service fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

The Ski Shop Plus is a family-owned brick-and-mortar ski and snowboard retail and service shop operating since 1979 in North Smithfield, Rhode Island. The company sells new and pre-owned ski and snowboard equipment, boots, bindings, helmets, goggles, and winter outerwear, and operates daily and seasonal rental programs for skis, snowboards, boots, poles, helmets, and roof carriers. Its core service offering is professional ski and snowboard tune-ups (Basic, Full, Race, Express), binding mounting with ASTM testing, and custom boot fitting (Boot Doc footbeds, stretch shells, Intuition liner molding), supported by state-of-the-art tuning machines.

Product overview

The Ski Shop Plus is a family-owned ski and snowboard retail and service business offering a unified portfolio of equipment sales, rental services, and professional maintenance. The core offering centers on state-of-the-art tuning machines for ski and snowboard tune-ups (Basic Tune, Full Tune, Race Tune, Express Tune-Up), expert ski and snowboard mounting services, and professional boot fitting (Custom Footbeds, Stretch Shells, Custom Boot Molding with Intuition Liners). These services are complemented by daily and seasonal rental programs for skis, snowboards, boots, and equipment, plus a seasonal outerwear collection including jackets, pants, thermal layers, gloves, and accessories. A unique promotional offering, Free Wax Wednesdays, provides complimentary snowboard waxing to all customers. The company stocks equipment from over 30 branded manufacturers including Atomic, Blizzard, K2, Salomon, Volkl, and Roxa.

Differentiator

Problem solved

Functional benefit

Products and services

• Basic Tune Foundational ski/snowboard maintenance tune-up including belt grind, stone grind (not available for snowboards), edge sharpening, tip/tail de-tuning, hot wax, and buffing.
• Full Tune
• Race Tune Specialized ski/snowboard tune-up for competitors including custom side-edge sharpening, base grinding to specified degrees, base repair, less aggressive de-burring, and full iron hot wax for maximum glide.
• Express Tune-Up
• Mount Binding with New Purchase Professional binding installation for new ski/snowboard gear, ready for immediate use.
• Binding Check Inspection and assessment of ski/snowboard bindings to confirm they are in perfect condition for safety and performance.
• Remount Binding with ASTM Test Ski/snowboard remount service ensuring bindings are set to ASTM safety standards.
• Test and Adjust Binding with Purchase
• Custom Footbeds (Boot Doc)
• Stretch Shells Boot shell adjustment for a more precise fit, making ski/snowboard boots conform perfectly to feet.
• Custom Boot Molding with Intuition Liners
• Ski Boot Rentals Temporary ski boot rentals expertly sized to provide maximum comfort on the slopes.
• Daily Ski/Snowboard Rentals Daily rental service covering skis, snowboards, boots, poles, helmets, and roof carrier rentals for all skill levels.
• Seasonal Ski Rentals
• Winter Outerwear
• Free Wax Wednesdays

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Sun & Ski Sports: Multi-state specialty chain selling ski, snowboard, and outdoor equipment with rental and service offerings. Closest direct peer in terms of category breadth (hardgoods + apparel + service + rental) and customer base.
• Christy Sports: Regional ski and snowboard specialty retailer with seasonal rentals, tune services, and boot fitting across mountain towns. Comparable one-stop winter sports model with strong service component.
• Peter Glenn Ski & Sports: Long-standing specialty retailer focused on ski, snowboard, and winter apparel with both online and physical presence. Directly comparable customer segment and product mix.
• Evo: Action sports retailer combining e-commerce, physical stores, and mountain lodging/trip services. Comparable product assortment in ski/snowboard hardgoods and apparel, with a more digital-first go-to-market.
• Alpine Haven Ski Shop: Family-run ski shop with rentals, sales, and tune services. Directly comparable single-location, service-led operating model.

Emerging players

• Backcountry: Online-first outdoor and ski retailer with curated assortment and gear-focused content. Comparable on product category but a fundamentally different (digital-native) distribution model.

Broad incumbents

• REI Co-op: Large outdoor co-op retailer with significant ski/snowboard category presence, in-house services, and strong online channel. Comparable customer base and category overlap, though far broader in scope.
• Eastern Mountain Sports (EMS): Northeast-rooted outdoor retailer carrying ski and snowboard equipment. Geographic overlap with the subject's New England catchment and comparable customer demographic.
• L.L. Bean: Iconic outdoor and winter apparel retailer with strong New England roots. Comparable on outerwear category and customer demographic, though broader and more national in scope.

Regional players

• Skier's Edge: Independent ski and snowboard shop with comparable sales, rental, and service offerings. Same operating model and customer profile, though in a different regional market.

Market position

Strengths4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookm.me/251416354922126
• LinkedInlinkedin.com/company/the-ski-shop-plus

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Ski Shop Plus