Brodart
Brodart Co., founded in 1939 and headquartered in Williamsport, Pennsylvania, is a privately held library solutions provider serving public libraries, K-12 schools, and library systems across North America and the Pacific Rim with books, shelf-ready processing, supplies, furniture, subscription services, and predictive analytics.
- Company typePrivate
- Founded1939
- HeadquartersWilliamsport, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingServices
What Brodart does
Brodart Co. is a privately held, full-service library solutions provider founded in 1939 and headquartered in Williamsport, Pennsylvania. The company originated from founder Arthur Brody's invention of the plastic book jacket cover while a student at Columbia University, and over 85 years has built a vertically integrated offering for public libraries, K-12 school libraries, and multi-branch library systems across North America and the Pacific Rim. Its product portfolio spans four interconnected lines: Books & Library Services (collection development, cataloging, and shelf-ready processing with access to millions of titles from 80,000+ publishers and 2+ million books stocked in warehouses), Supplies & Furnishings (50,000+ products distributed through shopbrodart.com and brodart.ca), McNaughton Subscription Services (McNaughton Lease and Purchase Plus recurring programs with allowances-based ordering, six-month replacement guarantees, and lost/stolen protection), and Bibz Analytics (a web-based predictive collection development tool that ingests circulation data from customer ILS systems to forecast branch-level demand for new titles).
The company monetizes through a mix of recurring subscription revenue (McNaughton Lease/Purchase Plus), transactional book and supply sales, and shelf-ready processing services. Pricing is not publicly disclosed; quotes are provided through dedicated field sales representatives, inside sales teams with service-specific phone lines (Books, McNaughton, Supplies), and proprietary self-serve e-commerce platforms. Customer acquisition is sales-led, supported by content marketing, case studies, a referral program (McNaughton Refer a Friend), and merchandising materials that libraries use to drive patron engagement with subscribed collections. Bibz Analytics integrates directly into the free Bibz online ordering system, providing a data-driven add-on that uses historical circulation patterns and title attributes to generate circulation rank predictions, representing the company's primary technology differentiator.
Brodart operates without disclosed institutional ownership, funding rounds, mergers, or leadership transitions in available materials, suggesting a stable, founder-family-controlled private corporation. The company employs 501-1,000 people and serves as one of the most established players in the North American library supply ecosystem, with brand longevity, publisher relationships, and integrated service workflows functioning as the principal competitive barriers.
Brodart firmographics
Firmographics- Name
- Brodart
- Legal name
- Brodart Co.
- Website
- https://brodart.com
- Company type
- Private
- Founded year
- 1939
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Brodart Co., founded in 1939 and headquartered in Williamsport, Pennsylvania, is a privately held library solutions provider serving public libraries, K-12 schools, and library systems across North America and the Pacific Rim with books, shelf-ready processing, supplies, furniture, subscription services, and predictive analytics.
- Ownership category
- akta.pro rank
Brodart industry classification
Industry- Product category
- Library Supply and Collection Development Services
- NAICS
- Book, Periodical, and Newspaper Merchant Wholesalers (424920), Libraries and Archives (51921)
- SIC
- Wholesale-Paper & Paper Products (5110), Services-Prepackaged Software (7372), Retail-Catalog & Mail-Order Houses (5961)
- akta.pro primary industry
- Library & Institutional Supplies Distribution (CRAOALAL)
- akta.pro secondary industries
- Library Collections & Cataloging Services (Acquisitions, Metadata, Circulation) (EDAEAGAE), Digital Library & Electronic Resources Operations (e-Resources, Repositories, Licensing) (EDAEAGAF)
Keywords
Where Brodart is headquartered
LocationHeadquarters
- HQ city
- Williamsport
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Brodart business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Books & Library Services: Sale and distribution of books to libraries, including collection development, cataloging, and processing services. Brodart offers millions of titles from over 80,000 publishers with online tools, bibliographic support, and dedicated consulting.
- Supplies & Furnishings: Sale of essential library supplies and high-quality library furniture through e-commerce platforms (shopbrodart.com for US, brodart.ca for Canada). Products include book repair essentials, custom signage, and library furnishings.
- McNaughton Subscription Services: Lease and purchase subscription programs for popular books. Libraries can lease multiple copies of newly released books (McNaughton Lease) or purchase books for permanent collections (Purchase Plus). Includes shelf-ready delivery, cataloging, and processing.
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Brodart product offering
Product offeringCore offering
Brodart equips libraries with books, furniture, and supplies through three interconnected service lines: Books & Library Services (collection development, cataloging, processing, and online ordering with access to millions of titles from 80,000+ publishers), Supplies & Furnishings (50,000+ physical library products sold through dedicated US and Canadian e-commerce sites), and McNaughton Subscription Services (lease and purchase subscription plans for popular titles). The Bibz Analytics platform augments these offerings with data-driven circulation rank predictions integrated directly to library ILS systems.
Product overview
Brodart is a full-service library solutions provider offering a portfolio of interconnected products and services. The core offering includes Books & Library Services (collection development, cataloging, and processing with access to millions of titles from 80,000+ publishers), Supplies & Furnishings (50,000+ products via shopbrodart.com), and McNaughton® Subscription Services. The McNaughton subscription program includes McNaughton Lease (rotating book leasing with return options) and Purchase Plus (permanent collection purchasing), with specialized plans for Adult, Young Adult, Children's, Graphic Novels, DVD, Audiobound, and Spanish language titles. Bibz Analytics serves as a data-driven add-on tool that integrates with McNaughton's free online ordering system (Bibz™) to provide circulation-based predictive analytics for title selection. Additional branded programs like Hot Off The Press, My Lucky Day, and Community Share support merchandising and outreach initiatives.
Differentiator
Problem solved
Functional benefit
Brands
- McNaughton® Subscription Services: Book leasing and subscription program for libraries — the original leasing program for libraries since 1975. Allows libraries to lease multiple copies of newly released books and return them when popularity fades.
- Bibz Analytics
- Purchase Plus
- McNaughton Lease
Products and services
- Books & Library Services Collection development, cataloging, processing, and online ordering service delivering millions of titles from 80,000+ publishers to public and K-12 libraries, with online selection tools, bibliographic support, and dedicated field sales consulting.
- Supplies & Furnishings Over 50,000 physical library products including furniture, custom signage, and book repair essentials, sold via e-commerce storefronts shopbrodart.com (US) and brodart.ca (Canada) to libraries, schools, and businesses.
- McNaughton Lease Subscription leasing program letting libraries lease multiple copies of newly released popular titles and return them when demand wanes, with allowances-based ordering, lost/stolen protection, free shipping, six-month replacement guarantee, and a 20% retention option.
- Purchase Plus Subscription-based purchase program letting libraries build permanent collections of hot titles at a set annual price, with format-specific plans including Adult, Young Adult, Children's Hardcover, Paperback, DVD, and Audiobound.
- McNaughton Hardcover Graphic Novels Plan Subscription plan of hardcover graphic novels for children, teens, and adults, allowing libraries to expand graphic novel collections timed to popularity cycles.
- Bibz Analytics Web-based data analytics tool for librarians that ingests ILS circulation data and branch attributes to assign circulation rank predictions to new and forthcoming titles, integrating directly with the Bibz ordering system.
Quantifiable outcome
- Free shipping on subscription orders
- +2 more outcomes
Companies that use Brodart
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Brodart technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature1 record
Brodart partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
Brodart competitors and assessment
Company assessmentDirect peers
- Demco: Demco is a major supplier of library furnishings, supplies, processing equipment, and programming materials to public, school, and academic libraries. It competes directly with Brodart's Supplies & Furnishings division (shopbrodart.com) on furniture, signage, repair supplies, and processing services.
- Baker & Taylor: Baker & Taylor is the largest wholesale distributor of books, video, and music to libraries worldwide. It is the most direct competitor to Brodart's Books & Library Services division, serving the same public and school library customers with comparable collection development, cataloging, and processing offerings.
- Quality Books Inc. Quality Books is an independent distributor providing book acquisition, collection development, and cataloging services to public and school libraries. It is comparable to Brodart as a smaller-scale, library-focused wholesaler offering selection-list and shelf-ready services.
- Gaylord Brothers: Gaylord Brothers supplies library furniture, equipment, archival supplies, and processing materials to public and academic libraries. It is a long-standing direct competitor to Brodart's Supplies & Furnishings business, with overlapping e-commerce and dedicated-rep sales models.
- Perma-Bound Books: Perma-Bound is a library book binding and book distribution specialist serving K-12 school libraries with reinforced bindings, processing, and collection services. It competes with Brodart's K-12 School Services division for school library budgets and offers a similar shelf-ready model.
- Ingram Library Services: Ingram Library Services, part of Ingram Content Group, supplies print books, e-books, and processing services to public, school, and academic libraries. It competes head-to-head with Brodart on collection development, shelf-ready services, and bibliographic processing, and offers a broader parent company distribution network.
Emerging players
- OverDrive: OverDrive operates the leading digital library lending platform (Libby/OverDrive app), distributing e-books and audiobooks to public libraries and schools. It is the primary digital-format substitute competing for library collection budgets against Brodart's print-focused offerings, though it does not directly compete in physical books or furnishings.
- Hoopla Digital: Hoopla provides on-demand digital lending (e-books, audiobooks, comics, video, music) to public library patrons. It is an emerging digital substitute competing for the same library acquisition budget that Brodart addresses with physical book subscriptions and McNaughton Lease.
Regional players
- Middleman-forte Inc. / The Library Store: The Library Store (Middleman-forte) is a regional library supplies and processing distributor serving primarily Midwest and East Coast public and school libraries. While smaller in scale than Brodart, it competes in the same library-supplies and processing niche with overlapping product categories.
Broad incumbents
- EBSCO Information Services: EBSCO provides research databases, e-books, discovery services, and library management software to academic, public, and school libraries. While not a direct print book distributor, EBSCO overlaps with Brodart in serving the library channel with subscription-based content and analytics tools adjacent to Brodart's Bibz offering.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Brodart social profiles
Digital presenceBrodart financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brodart leadership team
Management profileNumber of profiles
Brodart funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brodart M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brodart
What does Brodart do?
Brodart equips libraries with books, furniture, and supplies through three interconnected service lines: Books & Library Services (collection development, cataloging, processing, and online ordering with access to millions of titles from 80,000+ publishers), Supplies & Furnishings (50,000+ physical library products sold through dedicated US and Canadian e-commerce sites), and McNaughton Subscription Services (lease and purchase subscription plans for popular titles). The Bibz Analytics platform augments these offerings with data-driven circulation rank predictions integrated directly to library ILS systems.
Is Brodart a public or private company?
Brodart is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Brodart founded?
Brodart was founded in 1939. It employs 501 to 1,000 people.
Where is Brodart based?
Brodart is headquartered in Williamsport, United States, in the North America region.
How does Brodart make money?
Three revenue lines are on record. Books & Library Services are the primary driver. The others are supplies & Furnishings and mcNaughton Subscription Services.
Who are Brodart's main competitors?
Direct peers on record are Demco, Baker & Taylor, Quality Books Inc., Gaylord Brothers, Perma-Bound Books and Ingram Library Services. Emerging players are OverDrive and Hoopla Digital. Middleman-forte Inc. / The Library Store is listed as a regional player. EBSCO Information Services is listed as a broad incumbent.
Does Brodart have an API?
No public API is recorded for Brodart.
What industry is Brodart in?
Brodart's product category is Library Supply and Collection Development Services. Its primary akta.pro industry code is CRAOALAL, Library & Institutional Supplies Distribution, with a secondary code of EDAEAGAE, Library Collections & Cataloging Services (Acquisitions, Metadata, Circulation). Its NAICS code is 424920 and its SIC code is 5110.