What Tatcelik does

Tatmetal Çelik Sanayi ve Ticaret A.Ş. (trading as Tatmetal / Tatçelik) is a privately held Turkish integrated flat steel producer headquartered in Ataşehir, Istanbul, with manufacturing operations on a 177,000 m² site in Karadeniz Ereğli, Zonguldak. Its core business is manufacturing and selling hot rolled pickled & oiled steel (HRPO), cold rolled steel (annealed and non-annealed), hot-dip galvanized steel, and prepainted steel — together exceeding 1.5 million tons of annual capacity across a 1.3M-ton pickling line, a 1.5M-ton tandem cold rolling mill, three continuous galvanizing lines (1.4M tons/yr), and a 200,000-ton color coating line. Complementing the mills are two Steel Service Centers in Ereğli providing cut-to-length, slitting, and roll forming, plus in-house Tatmetal Laboratories for mechanical, chemical, metallographic, and paint testing, and a Customer Technical Services function that embeds engineering support across product, process, packaging, and logistics with a 15-day complaint resolution SLA.

The company sells primarily to industrial B2B customers in automotive (IATF 16949-qualified), durable consumer goods / white goods, construction, energy (transformers, solar panel structures), machinery & equipment, and packaging (drums, LPG tanks, straps). Go-to-market is direct-sales led with separate domestic (yicisatis) and export (export) teams, no intermediaries, and presence at major international trade shows (EuroBLECH, Tube&Wire, UK Metals Expo, SteelOrbis). Pricing is not publicly disclosed; commercial arrangements are quote-based and contract-specific.

Roughly half of output is exported to 80 countries across 6 continents, generating ISO 500 production sales of TRY 11.08B in 2021 (a ranking of 31st in Turkey, up from 81st in 2019) and TRY 4.05B in 2020. Revenue drivers have shifted notably toward cost-side resilience: the 2022 acquisition of Şule Enerji A.Ş. is funding a €60M, 66 MW wind plant and complementary 10 MW solar capacity, targeting near-full renewable self-sufficiency, EU CBAM compliance from 2025, and avoidance of ~120,000 tons of CO₂ emissions per year. Capacity expansion continues with the planned 2025 commissioning of a 3rd continuous galvanizing line (raising galvanized capacity to ~1.42M tons/yr) and PLTCM Phase 2.

Name

Tatcelik

Legal name

Tatmetal Çelik Sanayi ve Ticaret A.Ş.

Website

https://tatmetal.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Private Turkish integrated flat steel producer (Tatmetal / Tatçelik) manufacturing hot rolled pickled, cold rolled, galvanized, and prepainted steel at over 1.5 million tons/year in Karadeniz Ereğli, supplying automotive, white goods, construction, energy, machinery, and packaging customers across 80 countries with direct B2B sales and in-house steel service centers.

Ownership category

akta.pro rank

Product category

Flat Steel Manufacturing

NAICS

Rolling and Drawing of Purchased Steel (33122)

SIC

Sheet Metal Work (3444)

akta.pro primary industry

Coated & Plated Steel (Galvanized, Galvalume, Tinplate, Electrogalvanized, Color-Coated) (IMAKABAG)

akta.pro secondary industry

Hot Rolling & Primary Mills (Plate, Hot-Rolled Coil/Sheet, Strip) (IMAKABAE)

Keywords

• Flat steel manufacturing
• Cold rolled steel
• Galvanized steel products
• Steel service centers
• Prepainted steel coils

Headquarters

HQ city

Istanbul

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Flat Steel Products: Tatmetal manufactures and sells hot rolled pickled, cold rolled, galvanized, and prepainted flat steel under the Tatmetal brand. The company produces in many different steel grades including commercial, deep drawing, extra deep drawing steels, low alloy high strength HSLA steels, medium and high strength structural steels, and enameling steel. With a capacity exceeding 1.5 million tons, this is the primary revenue stream.
2. Steel Service Center Processing: Tatmetal provides cut-to-length, slitting, and roll forming services in its Steel Service Centers in line with the demands and needs of the user. These value-added processing services complement product sales.
3. Customer Technical Services: Tatmetal provides technical consultancy and hands-on support across product, process, product development, technical information, packaging, and logistics stages. Customer complaints are evaluated within 15 days. These technical services support product sales and customer retention.

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

Tatcelik (Tatmetal) is an integrated Turkish flat steel manufacturer producing hot rolled pickled & oiled, cold rolled, galvanized, and prepainted flat steel under one roof, with over 1.5 million tons annual capacity across 3 galvanizing lines, a tandem cold rolling mill, pickling line and color coating line. The company complements its products with steel service center processing (cut-to-length, slitting, roll forming), customer technical services, and in-house laboratories serving industrial buyers in automotive, white goods, construction, energy, machinery, and packaging sectors.

Product overview

Tatmetal is a leading Turkish flat steel producer offering an integrated product portfolio centered on four main steel product lines: Hot Rolled Pickled & Oiled Steel, Cold Rolled Steel (both annealed and non-annealed), Galvanized Steel, and Prepainted Steel. The company operates as both a manufacturer and service provider, with Steel Service Centers offering cut-to-length, slitting, and roll forming capabilities. Supporting these core offerings are Customer Technical Services providing technical consultancy and complaint resolution, and Tatmetal Laboratories delivering comprehensive quality control through mechanical/metallographic testing, chemical analysis, and paint testing. The company serves key industries including automotive, durable goods/consumers, construction, energy, and machinery/equipment.

Differentiator

Problem solved

Functional benefit

Brands

• Tatçelik Laboratories: Quality control and testing laboratories providing mechanical, metallographic, chemical analysis, and paint testing services.

Products and services

• Hot Rolled Pickled & Oiled Steel (HRPO) Hot rolled flat steel cleaned with hydrochloric acid to remove scale, rinsed, and lubricated with protective oil, for use in automotive, construction, and general manufacturing sectors.
• Cold Rolled Annealed Steel (CR) Cold rolled steel that undergoes surface cleaning, annealing, tempering, and oiling, meeting defined surface smoothness, width, and thickness tolerances. Used in panel radiators, white goods, automotive, automotive supply, filters, and ventilation equipment.
• Cold Rolled Non-Annealed Flat Steel (CRFH/CRF) Cold rolled steel produced by cold rolling of hot rolled pickled steel without annealing, with very high strength values not suitable for shaping. Used for packing steel (straps, seals), gas and hydraulic pipe clamps requiring high tensile strength.
• Galvanized Steel (GI) Hot dipped galvanized flat steel produced by surface cleaning, annealing, zinc coating, and drying, optionally including tempering, lubrication, and passivation. Used in automotive, white goods, construction, and building sectors. Production capacity of 1,400,000 tons/year across 3 continuous galvanizing lines.
• Prepainted Steel (PPGI) Zinc coated steel products painted on a color coating line with primer and top coat for corrosion resistance, available in Polyester, High Strength Polyester, Polyurethane-Polyamide, PVDF, and PVC/Plastisol paint types. Used in single layer corrugated sheets, sandwich panels, composite panels, garage doors, and visible exterior surfaces in white goods. Production capacity of 200,000 tons/year.
• Steel Service Center Processing (Cut-to-Length, Slitting, Roll Forming) Two Steel Service Centers in Ereğli, Zonguldak providing cut-to-length processing (hot rolled coils 1.50-6.00mm thick; cold rolled/galvanized/prepainted coils 0.30-6.00mm thick), slitting (hot rolled 1.50-4.00mm; cold rolled/galvanized/prepainted 0.30-3.00mm), and roll forming of corrugated (0.25-0.80mm) and trapezoidal (0.25-1.20mm) steel sheets and ridge steel.
• Customer Technical Services Technical consultancy and hands-on support to industrial customers across product, process, product development, technical information, packaging, and logistics stages. Customer complaints are evaluated within 15 days with a continuous improvement approach.
• Tatmetal Laboratories (Mechanical, Chemical, Paint Testing) Quality control and testing services including Mechanical and Metallography Laboratory (elemental analysis by OES method, hardness, flow-pull-elongation, surface roughness, XRF coating weight, microstructure via optical microscope), Chemical Analysis Laboratory (chlorine, iron, pH, conductivity, oil ratio, saponification, pollution rate, Cr3+ bath monitoring), and Paint Laboratory (wet/dry film controls, coating area, viscosity, density, dry film thickness, gloss, surface hardness, bending, chemical resistance, color suitability tests).

Quantifiable outcome

• SENVER 2022: 1st place in 1001-50000 TEP category with 'Shortening the Annealing Cycle Times' project, saving 352,485 sm³ natural gas and 587,475 kWh electricity (340 TEP total energy saved)
• +4 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Şule Enerji A.Ş.coreStrategic or Co-development Partner · 1 July 2023Tatmetal acquired Şule Enerji A.Ş. in 2022, which holds a license for a wind power plant with 200 million kWh electricity generation capacity. The subsidiary is implementing a €60 million wind power plant investment with 66 MW installed capacity. Construction of 11 turbines on approximately 600 decares near the Konya-Isparta provincial border is underway, targeting commissioning in 2024. This partnership enables Tatmetal to cover its own energy consumption and supply excess electricity to distribution companies, avoiding 120,000 tons of carbon emissions.
• GoldwindcoreStrategic or Co-development Partner · 1 July 2023Goldwind, a Chinese wind turbine manufacturer, was contracted by Şule Enerji (Tatmetal's subsidiary) to build the 66 MW wind power plant. The partnership was formalized at a signing ceremony at Tatmetal's Karadeniz Ereğli manufacturing plant, attended by Tatmetal Board members Hayrettin Yavuz and Akın Tatoğlu and Goldwind CEO Yu Tiecheng.
• SteelOrbisminorGTM or Marketing Partner · 1 December 2021Tatmetal participated as a Gold Sponsor at SteelOrbis's 16th Annual Conference 'New Horizons in Steel Markets' held December 1-2, 2021. Sales Director Murat Demirci delivered a speech on 'Developments and Expectations in the Steel Industry'. Tatmetal also had a booth at the conference.
• Zonguldak Bülent Ecevit UniversityminorStrategic or Co-development PartnerTatmetal collaborates with Zonguldak Bülent Ecevit University and Zonguldak Technopark on joint innovation projects to foster an innovation culture in the region. This supports technology development and modernization of existing facilities.
• Zonguldak TechnoparkminorStrategic or Co-development PartnerTatmetal collaborates with Zonguldak Bülent Ecevit University and Zonguldak Technopark on joint innovation projects to foster an innovation culture in the region. This supports technology development and modernization of existing facilities.
• KPMGminorOthersTatmetal uses KPMG for ethics reporting and the Equal Values Platform gender equality training program is conducted in collaboration with KPMG Akademi. Assoc. Prof. Dr. Feyza Ak Akyol from Galatasaray University delivers training to over 600 employees.

Scale indicators12 records

Recent moves18 records

Expansion highlights6 records

Direct peers

• Borçelik (Borusan Mannesmann): Turkey-based cold-rolled and galvanized flat steel producer operating similarly to Tatcelik across automotive, white goods, and construction. Direct comp on product mix (CRC, GI) and integrated mill + service center model.
• Habaş Sinai ve Tıbbi Gazlar / Habaş Steel: Turkish industrial group with flat steel and coated products activity. Comparable in geography (Turkey), scale band, and end-markets including construction and white goods.
• Erdemir (Ereğli Demir ve Çelik): Turkey's largest integrated steelmaker producing flat and long products; the same Karadeniz Ereğli industrial geography as Tatcelik. Competes for the same automotive, white goods, and construction customers at scale.
• Tosyalı Holding (Tosyalı Toyo / Tosçelik): Major Turkish integrated steel producer with cold-rolled and galvanized capacity. Directly comparable product portfolio and end-market mix, with international footprint.
• Çolakoğlu Metalurji: Turkish integrated long and flat steel producer competing for automotive and construction accounts in the same domestic market. Highly comparable production model and customer overlap.

Broad incumbents

• ArcelorMittal (Turkey operations): Global steel leader with cold-rolled and galvanized flat product lines. Overlaps with Tatcelik in automotive and white goods customers; broader portfolio but comparable technology.
• Voestalpine Stahl: Austrian integrated steelmaker with premium galvanized and coated flat steel for automotive and white goods. Comparable end-market focus and processing-heavy product mix.
• SSAB: Swedish/Nordic steelmaker specializing in high-strength flat steel including galvanized and color-coated grades. Direct analog in HSLA and coated products for construction and automotive.
• Nucor Corporation: Largest US flat-rolled steel producer with galvanized, cold-rolled, and prepainted product lines overlapping Tatcelik's portfolio. Comparable vertical integration philosophy.
• ThyssenKrupp Steel Europe: European integrated flat steel producer with significant galvanized and coated capacity. Comparable automotive-grade flat steel technology and end customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC...
• LinkedInlinkedin.com/company/tatmetal
• Xx.com/tatmetalcelik

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tatcelik